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KRA of Branch Head

Identify, evaluate and manage strategic risks and opportunities.

Ensure compliance with company and industry policies and procedures.

Increase the overall productivity of the branch by implementing relevant


employee training, budgeting effectively, eliminating inefficiencies and
capturing growth opportunities.

Maintain fruitful relationships with current customers and establish good


relationships with new ones.

Develop and oversee sales and marketing strategies.

Manage daily operations, especially customer service and finance activities,


and make improvements as needed.

KPI

 Monthly budget goals.


 Monthly budget actuals.
 Annual budget goals.
 Annual budget actuals.
 Monthly revenue goals.
 Monthly revenue actuals.
 Annual revenue goals.
 Annual revenue actuals.
 Gross profit margin.
 Net profit margin.
 Monthly debt to equity ratio.
 Annual debt to equity ratio.
FINANICIAL

 Product revenue estimated/quarter.


 Product revenue actual/quarter.
 Annual product revenue estimated.
 Annual product revenue actual.
 Regional revenue.

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