About Subscriber Lifecycle Management

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7/6/2021 About Subscriber Lifecycle Management

About Subscriber Lifecycle


Management
Subscriber Lifecycle Management is built on the Salesforce lightning platform. It provides the shortest path
for Media companies to digitize their customer facing operations by providing capabilities that help reduce
implementation time and project risk, while also delivering superior digital experiences to end customers.

How does Subscriber Lifecycle Management help to reduce implementation time? It provides a bunch of
ready-made components that demonstrate how to use Salesforce assets effectively in various business
processes. You shorten your learning curve and achieve an optimal solution with minimal effort. Subscriber
Lifecycle Management is built on best practices gained across many projects, so you benefit from our
accumulated learning.

Here's what you get in your Subscriber Lifecycle Management org.

A data model. Subscriber Lifecycle Management uses the Vlocity Communications data model. See
Vlocity Communications Data Model[Vlocity-Communications-Data-Model.html].

A reference product model and product configurations so you can run the customer journeys. See
Subscriber Lifecycle Management Product Model[Subscriber-Lifecycle-Management-Product-
Model.html].

Several of the most commonly used business processes. See What Can You Do With Subscriber
Lifecycle Management?[What-Can-You-Do-With-Subscriber-Lifecycle-Management-.html].

https://docs.vlocity.com/en/Media360-Application-Overview.html 1/2
7/6/2021 About Subscriber Lifecycle Management

Separate user interfaces for anonymous users, logged in subscribers, and customer support
representatives:

Web shop - for anonymous users to browse products and create an account. See Use
Subscriber Lifecycle Management as an Anonymous User[Use-Subscriber-Lifecycle-
Management-as-an-Anonymous-User.html].

Self care - for subscribers to view and manage their account. See Use Subscriber Lifecycle
Management as a Logged in Subscriber[Use-Subscriber-Lifecycle-Management-as-a-Logged-in-
Subscriber.html].

Agent console - for agents to perform various actions for subscribers. See Use Subscriber
Lifecycle Management as an Agent[Use-Subscriber-Lifecycle-Management-as-an-Agent.html].

The use of the Digital Commerce API SDK. If you want to enhance the UI or implement your own
UI, the SDK methods are already available to be consumed. See Digital Commerce
documentation[https://docs.vlocity.com/en/Vlocity-Digital-Commerce.html].

A reference implementation of an omnichannel shopping cart.

A reference implementation of customer interaction history.

A library of core components that are used to implement the customer journeys.

Integration Procedures[Integration-Procedures-806812.html]

DataRaptors[Media360-DataRaptors-Overview.html]

Lightning Web Components[Lightning-Web-Components-806820.html]

In this section
Subscriber Lifecycle Management Product Model[Subscriber-Lifecycle-Management-Product-Model.html]
What Can You Do With Subscriber Lifecycle Management?[What-Can-You-Do-With-Subscriber-Lifecycle-
Management-.html]
How Can You Customize Your Subscriber Lifecycle Management Implementation?[How-Can-You-Customize-Your-
Subscriber-Lifecycle-Management-Implementation-.html]
Subscriber Lifecycle Management Known Limitations[Subscriber-Lifecycle-Management-Known-Limitations.html]

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© 2021 Vlocity LLC, a Salesforce company Last modified: June 30, 2021
Publication date: July 5, 2021

https://docs.vlocity.com/en/Media360-Application-Overview.html 2/2

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