BUSINESS MODEL TEMPLATE

KEY PARTNERS KEY ACTIVITIES VALUE PROPOSITIONS CUSTOMER CUSTOMER SEGMENTS

RELATIONSHIPS
Who are our key What key activities do we Which of our customer’s Who are our most
partners? require? problems are we helping How will we get, keep and important customers?
to solve? grow customers?
Who are our key supplier? What are their
Manufacturing? Software? Which customer needs archetypes?
What are we getting from Supply chain? are we satisfying?
them? Giving them? What jobs do they want
What are the key features us to get done for them?
of our product that match
customer problem/need?

KEY RESOURCES CHANNELS

Through which channels

What key resources do do our customer
we require? segments want to be
reached?
Financial, Physical, IP,
HR?

COST STRUCTURE REVENUE STREAMS

What are the most important cost inherent in our How do we make money?
business model?
What’s the revenue model? Pricing tactics?