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MOTOR VIKATAN VOLUME:1 ISSUE:2

vikatan.com

The Pulsating Automobile e-Magazine


July 2021

How to choose a best


Smart TV?
Exciting Careers in Motorsports
Racing Photography
Marshal Training
Team Management

XUV 700

Mahindra goes for a


complete
Intends to launch 15 sensations in 5 Years
Bhargav Sridharan Digital Rendering: S Divya

Mahindra
goes for a complete
Makeover

XUV 700

0 0 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Mahindra intend to be an SUV-specialist brand by
launching 15 cars in 5 years

T
he COVID-19 pandemic has had a swift and severe impact on many industries including
the globally integrated automotive industry. The automotive sector had already undergone
considerable slowdown over the last 3 years due to structural changes beginning with the
goods & services tax (GST), shift to shared mobility, axle-load reforms, the switch from BS4
to BS6 transition and the liquidity crunch. The COVID-19 lockdown has had a multiplier
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FRQVXPHUGHPDQGGXHWRWKHORFNGRZQKDVVLJQL¿FDQWO\D൵HFWHGDXWRPDQXIDFWXUHUV¶UHYHQXHVDQGFDVKÀRZV

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 0 3


Post lockdown many companies will be SUVs. This includes six hybrid/ RXWIURP0 0¶VOLJKWZHLJKWWUDFWRU
launched new cars, especially during HOHFWULF689¶V SURJUDPPHWKH.VHULHVZKLFKLV
WKHIHVWLYHVHDVRQ0DQ\FDUVWULHGWR developed through close collaboration
The company is also working on
impress customers but when it comes between the engineering teams from
two new products based on the Born EV
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second-generation attracted many 0DFKLQHU\RI-DSDQDQG0DKLQGUD
architecture for e-SUVs. These fully
and racked up impressive sales for the Research Valley in India.
electric vehicles are codenamed Born
Indian SUV maker. In fact, the waiting
(9DQG%RUQ(9DQGDUHVFKHGXOHG The investment made to develop
period has risen to one year. This
IRUODXQFKLQ,WLVH[SHFWHG mStallion range of petrol and
success has clearly helped the company
WKDW0DKLQGUDZLOOXVHWKH0DKLQGUD mHawk range of diesel engines, the
decide where it has to head in the next
(OHFWULF6FDODEOH0RGXODU$UFKLWHFWXUH new electronic architecture and few
5-6 years.
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SUVs are the bread and butter for $XWR([SRZKLFKKDVDZLGHUDQJHRI for the next few years. Currently,
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also going towards SUV. Therefore OLWUHVWROLWUHVWRSRZHUWKHXSFRPLQJ
Before going into an all-electric
the company has revealed that it will models. Similarly, for the infotainment
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focus on developing its core portfolio of V\VWHPV0DKLQGUDGRHVQ¶WQHHG
also come up with four hybrid SUVs
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compete with the current generation
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own stories about where it comes from
EV and Hyundai Kona.
and who they are.

The launch phase kick starts with the new Scorpio, which is
expected in 2021-22. Followed by the company’s brand new
XUV700, which will be launched in this calendar year.

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WRLQYHVWDWRWDORI5VFURUHV the new Scorpio, which is expected in and are eyeing a bigger market share
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in both the passenger vehicles and farm ODXQFKHGLQWKLVFDOHQGDU\HDU:KLOHD
sectors. The proposed investments, ¿YHGRRU7KDUDQGDOOQHZ%ROHURDUH 0DKLQGUDLVDOOVHWWRODXQFKLWVQHZ
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vehicles (EVs). For the farm equipment 689VFRGHQDPHG:DQG9 EHOLHYHGWREHWKHQHZJHQ;89
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will be invested in the group companies. will have electric powertrain options. UHSODFHPHQWIRU0DKLQGUD¶VSRSXODU
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segment and light commercial vehicles especially in less than three and a half
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replicating the same formula and
in the farm equipment vertical under its will be launching 14 new products to
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to launch in the PV and CV sectors, nine sector, the products will be rolled

0 0 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


New Scorpio (Z101)

0DKLQGUDLVH[SHFWHGWRRIIHU expected to be launched during the Centre in Detroit, United States, and
$GYDQFHG'ULYH$LGV6\VWHP $'$6  upcoming festive season. engineered and developed at the
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New Scorpio (Z101)
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in the segment. So, it can come with Recent spy shots of the next Gen 0DKLQGUD6FRUSLRZLOOEHDYDLODEOHZLWK
adaptive cruise control, lane departure 6FRUSLR &RGHQDPH= WHOOVXVWKDW both BS6 compliant Petrol and Diesel
warning, blind-spot detection, lane the car will carry the high stance of HQJLQH7KH/µP+$:.¶GLHVHO
departure warning and forward collision an SUV and other premium features HQJLQHLQWKH7KDUSURGXFHVEKS
ZDUQLQJ&XUUHQWO\WKHPRVWD൵RUGDEOH have been retained. The bonnet has of maximum power and a peak torque
YHKLFOHZLWK$'$6IHDWXUHVLVWKH0* also been redesigned with an added RXWSXWRI1P7KH/µP6WDOOLRQ¶
Gloster. hood scoop. The new SUV has been petrol engine on the Thar produces a
made on the same ladder frame design PD[LPXPSRZHURXWSXWRIEKSDQG
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and helps it stand out on the road from 1PRIWRUTXH%RWKWKHHQJLQHVZLOO
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the competition. The tail-end of the EHWXQHGGL൵HUHQWO\DQGZLOOSURGXFHD
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vehicle will be short and stubby, with slightly enhanced performance in the
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system would also be able to play Bolero Neo
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videos. There would be soft-touch
tailgate, which is quite a popular design Bolero has been one of the highest-
materials on the touchpoints, leather
detail among modern SUVs. selling utility vehicles in the country.
upholstery and a large panoramic
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take the Bolero legacy forward with
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the upcoming Bolero Neo, which is
diesel engine. Both the engines would for better high-speed stability and
essentially the facelifted version of the
be offered with a 6-speed manual increased comfort. The next generation
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gearbox or a 6-speed torque converter 0DKLQGUD6FRUSLR¶VLQWHULRUVKDV
the Indian market due to poor response.
automatic gearbox. This new car is been conceptualised and shaped at
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VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 0 5


XUV 900 (W620)

feature updated headlamps, a new grille be as capable as the three-door version been discontinued. Instead of the
and bumpers. Even in the interiors, we because of the increased wheelbase ;890DKLQGUDQRZSODQVWR
can expect a new dashboard layout EXW0DKLQGUDLVDOVRSODQQLQJWRR൵HU introduce the next-gen five-seater
but the powertrain is to be as same as WKH:'RSWLRQWRWKHGRRUYHUVLRQ ;897KHUHSRUWFODLPVWKDWWKH
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diesel engine. E\0DKLQGUDLVH[SHFWHGWR
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develop new SUVs using an enhanced
Bolero Upgrade
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is yet to start testing the car on public ZDVVKRZFDVHGDWWKH$XWR([SR 689V0DKLQGUDHQJLQHHUVQHHGWR
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upcoming line-up in the next 5 years. where it is expected to be slotted above platform to reduce costs. The next-
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oldest selling production cars in India. tries to take advantage of the handling
1.5-litre diesel engine. It complies
characteristics offered by a coupe
with the stricter BS6 Phase II emission
alongside having the high practicality
4-Door Thar VWDQGDUGVVFKHGXOHGIRU7KH689
an SUV offers with ample ground
The recently launched second- will also be equipped with a 1.5-litre
clearance, off-roading nature and a
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spacious cabin.
an instant success for the brand with the which can generate up to 163bhp of
popularity rising so much that many power.
Next- Gen XUV 500 (S301)
customers have to wait for one year :LWKWKLVFOHDUURDGPDS0DKLQGUD
before getting their hands on the vehicle. 0DKLQGUDKDGLQLWLDOO\SODQQHG 0DKLQGUDFOHDUO\KROGWKHDPELWLRQ
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However, the joint venture has already
0 0 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM
VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 0 7
J T Thulasidharan

T
he Olympics and the FIFA World Cup are said to be the two most popular
sporting events in the world. Held every four years, the total revenue from
these games ranges from 3 billion dollars to 7 billion dollars. Apart from
these two another major event that provides huge employment and generates
revenue is motorsports. In motorsports, there are many popular sports such
as Formula 1 and MotoGP. The total revenue of Formula 1 is $ 2.2 billion per annum. That is
about 16 thousand crores in Indian rupees. The total revenue of IPL (Indian Premier League)
held in our country is between Rs 1000 crore and Rs 2500 crore.
Motorsports, which cost billions, employ thousands of people around the world. The role
of Indians in motorsports, which earns 6 times more than the IPL, is less! Team Management,
marshal, mechanic, engineer, communications and more are some of the job opportunities in
motorsports. There is also a lot of salary on hand. But there is no awareness in India of how what
and where to study if you want to get into the motorsports industry.
Therefore Motor Vikatan and CRA Motorsports decided to conduct a workshop on Racing
3KRWRJUDSK\0DUVKDOO7UDLQLQJDQG7HDP0DQDJHPHQWWREHQH¿W\RXQJSHRSOH¿QGEHWWHU
employment in motorsports. Some people are more interested in photography. They desire to
record on camera everything that they see. And their life slogan is along the lines of: `Photography
is life. That's how I'm going to earn.' Motorsport’s photography workshop is for these kinds of
people.
"Before I used to photograph weddings and birthday parties, I was interested in going into
the motorsports sector. I have come to this workshop eagerly looking at Motor Vikatan Facebook
page”, said Ramesh Balaji.

0 0 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Workshop -1

Workshop on
Motorsport
for better career growth

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 0 9


Aditya Bedre along with participants

The three-day workshop was held at the Kari


Motor Race Track in Coimbatore. Aditya Bedre, a
UHQRZQHGSKRWRJUDSKHULQWKH¿HOGRIPRWRUVSRUWV
for more than 10 years, skillfully taught students.
T h e r e i s a h u g e d i ff e r e n c e b e t w e e n
photographing festivals and photographing cars
and bikes flying at 200 kmph on a race track.
This requires specialized lenses. That is, at least
300mm to 600mm lenses will be required. The
reason is that during the race, photographers have
to take photos from a distance. They cannot go
inside the track. Lenses with a longer focal length
(mm) can help capture distant objects accurately.
2QWKH¿UVWGD\RIWKHFODVV7DUXQ.XPDUWKH
head of CRA Motorsports, made it clear where to
be cautious, where not to go on the racetrack and
not to stand, all safety measures. Photographers
have to stand for several hours on the race track to
click good pictures. There will be no shade to sit.
It is better to have a hat, shades, loose clothing.
7KHVHDUHXVHIXOWLSV$IWHUWKH¿UVWFODVV$GLW\D
started sharing tips and tricks in motorsports
photography. The photographers took the cameras
in their hands and started shooting.

Tharunkumar S - Founder, CRA Motorsports

0 1 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Tip 1: Panning Shot

D o not take photos while standing directly in front of the sun. The camera must first be in manual
mode; shutter speed should not exceed 320 and F point should be adjusted to suit sunlight. Aditya
clicked the shutter and showed how to take a photo from any angle and get amazing photos.
The photographers eagerly got in to click and see what they had learned. These first tips are for
training to take high speed bikes clearly and accurately at a certain angle. Aditya looked at the photos
taken by each and shared his feedback.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 1 1


Tip 2: Aperture Priority (Depth of field)

In this aperture priority mode, the white balance should be 'Auto'. f2.8, the shutter speed will
adjust automatically. You need to adjust the exposure to suit the sunlight. Except for the subject, all
other parts should not be visible, i.e., out of focus. This is called Depth of field. Most of the time,
photographs with more depth of field will be liked by everyone. The subject that the photographer
intends to show will be sharp.
The tips and tricks that Aditya says can be easy to say and hear. But to click good and sharp
photos, you need to practice a lot.

0 1 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Tip 3: Editing

Aditya started his editing tips by saying, “It’s not just about taking photos; choosing the right photos
and editing them in the right manner is an important job for a photographer. There is a lot of software
for photo editing that can be very helpful.” The third day’s class is to post-process the photographs. All
the stickers on the bike, lines and rider must be clear. There shouldn’t be ‘shadow’ on the bike.
At the end of the three days racing photography workshop, the participants gained hands-on
experience in getting good racing shots and were delighted with their progress.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 1 3


J T Thulasidharan

Team
Management
in Racing

0 1 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Workshop -2

S
k i l l e d ri d e r s a l o n e a r e n o t e n o u g h t o wi n a ra c e . Yo u
need a bike that needs to support you on all fronts.
Along with the skillsets and nicely tuned vehicle,
you also need an army of researchers, engineers,
mechanics, analysts, team principals, and pit crew
w h o c a n se t u p t h e b i k e l i k e t h a t . To m a k e t h i s p o s s i b l e , y o u ne e d a
company with a big budget to take care of your financial needs. A
three-day workshop on team management co-hosted by Motor Vikatan
a n d C o i m b a t o r e - b a s e d C R A Mo t o r s p o r t s - p r a c t i c a l l y t o u n d e r s t a nd
what skills are required to work with a racing team at the race
track. There were also two different workshops on race marshal
and racing photography!

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 1 5


CLASS 2
No one is allowed inside the
race track. There will be marshal
towers on either side of the race
track. Marshals will signal by
waving flags to start or stop the
race.

There are many meanings to


the multi-coloured flags on the
race track, just as a train can go
if it shows a green signal at the
train station and a train must stop
if it shows a red signal. There are
a total of 13 types of flags: white,
green, red, yellow, blue, black
etc. Each flag has its meaning.
With these flag signals both the
riders in the race and the team
management in the pit can know
what is going on. In this class,
not only the meanings of these
flags but also when to use them;
how to use them; students also
learned what to use from where.

CLASS 3
Weather conditions on a race
track and the tyre pressure of a
bike are interrelated. Make sure
the tyre pressure is in line with
the temperature. There should
be no malfunction on the bike.
The rider must also be in a clear
mind. The bike must have the
right amount of fuel. Before
starting the race, it is important
One of the participants conducting pre-race checks to check several things like this.
There is a separate checklist for
this. The students practically
CLASS 1 learned these lessons while
holding the checklist during the
There are many rules for racing teams in motorsports. The word Formula race.
in Formula 1 refers to the set of rules and instructions. These rules must be
followed by all racing teams participating in the competition. For example,
on a pit lane, the speed of the bike should not exceed 40 kmph. Violation
will result in fines. Accelerate only after going from the pit lane to the race
track. Students learned such rules in the first grade.

0 1 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Rider sharing his inputs on handling and brakes to team management participants

CLASS 4

You have to handle many tactics


to win the race. The races do not
take place on the same race track.
There will be different race tracks
in different countries. Tactics need
to be adjusted accordingly. It needs CLASS 5
a lot of information. How the rider
handles the bike; how he brakes;
Tarun from CRA Motorsports
the team management checks on
explained about all the types of
the riders how he feels while riding
racings in India and the world - how
in the corner. The chief engineer
many types of racing are there,
will understand the nature of the
where the race takes place, how one
bike and know the rider’s skill and
prepares oneself for it, how much
will come up with many ideas. They
salary for any job, what job for which
analyse a wide range of data to find
course, etc.
the answer to the question of whether
there is anything wrong with the bike At the end of the three-day
or whether the rider should ride workshop, all the students asked the
better. This was an interesting class same question with great enthusiasm
on data analysis. ‘When is the next workshop?’

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 1 7


J T Thulasidharan Photos: Raja Murugan & Ramesh Balaji

Marshals
are the
backbone
of racing

0 1 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Workshop -3

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WKHZRUNGRQHE\0DUVKDOV

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 1 9


Avinash Noronha Photos: Thomas Vijayan

A WILD PERSPECTIVE...
0 2 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM
Thomas Vijayan
Wild Life Photographer

W
e are in conversation with Wildlife Photographer, Thomas Vijayan. Originally from Bangalore
and currently settled in Canada, he is an architect by profession and a photographer by passion.
This passion has taken him across the 7 continents, from the North Pole to the South, and
everything in between. All this in search of that ‘perfect frame’.
But as Thomas believes, perfection does not exist. A photograph is an experience, in
which he learns something new, especially by giving importance to quality over quantity. Words of wisdom, which
can be applied to every walk of life.
Photography for Thomas combines his love for nature, travel, practice, patience, passion, care, friends and gear.
But for the most part he feels it is a blessing witness the marvellous creations of nature. His patience over the years
has borne fruit and he has got over 1000 awards for Wildlife Photography. Including being a Brand Ambassador for
one of the most established brands in the market, Nikon.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 2 1


Q: When did you realise that you have a natural talent for photography?
A: Being born into a photography family, photography was in my blood; my
brothers Mohan Thomas and Thomas Rajan are also into photography. We 3 love
big cat photography the most, hence we were even called “Cat Brothers”. From my
childhood I used to love nature and spent a good amount of time admiring its beauty.
There was a bird sanctuary near my house and I’d go there with my analogue camera
WRWDNHSLFWXUHVRIELUGV$OOP\SRFNHWPRQH\ZRXOGJRLQWREX\LQJ¿OPUROOV'XULQJ
WKRVHGD\V¶FDPHUD¿OPVZHUHH[SHQVLYHDQGZHKDGOLPLWHGRSWLRQVRI¿OPV
(DFKVKRWZDVFUXFLDODQGFRXOGQ¶WD൵RUGWREHVTXDQGHUHG7KLVZDVDFKDOOHQJHIRU
DQDFWLRQRULHQWHGZLOGOLIHSKRWRJUDSKHU
Q: Did you expect that this particular photo (orangutan) will win the award or do
you think you clicked a better photo than the one which got awarded?
A: This is indeed a special frame to me hence I was expecting it to win. Behind this
shot was months long waiting for the right season and hours long waiting in the location
on the shooting day to get this frame correct. I had visited this location sometime back
DQGWKLVIUDPHVWXFNLQP\PLQG,ZDQWHGWRFDSWXUHDOOHOHPHQWVLQRQHIUDPHWKHVN\
WKHZDWHUWKHDPD]LQJKDELWDWWKH\OLYHLQDQGWKHVXEMHFWIDFLQJPH,WZDVDGL൶FXOW
shot I am happy it won and all of you are now able to see it. The motivation behind this
shot was the pitying situation of the Orangutans. When I visited them, their face looked
like they really had something to communicate to us. When I looked around, I could see
1000 years old highly matured trees were cut down for palm oil plantation and these
poor helpless beings were losing their habitat. They only know to live on trees and feed

0 2 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


on fruits they get from these trees, but we
humans have so many alternatives for
cooking instead of using palm oil. Hence,
I felt the need to do something for them
in my own way and the thought of such a
frame came into my mind.
Q: Tell us about your photography
journey over the years.
A: I started photography from my
VFKRROGD\VDW¿UVW5DQJDQDWKLWWX%LUG
Sanctuary and later I ventured to other
parts of India chasing felines. I have
picturized countless tigers in India, later
I spent a lot of time shooting the Mara
wildlife and other countries and also
covered both the poles. Right now, I am
doing a project on the rarest of the rare, the
Amur Leopard in Russia.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 2 3


sds

Q: Share your experiences and happenings about


the award photo. How it was made possible? And
what is the theme behind that?
A: After spending few days in Borneo, I got this
frame stuck in my mind. Firstly, to get this shot, I
selected a tree that was in the water so that I can get
DJRRGUHÀHFWLRQRIWKHVN\DQGLWVOHDYHVRQWKH
WUHHRQZDWHUIRUPLQJDPLUURUOLNHH൵HFWZKLFKZLOO
make the image look upside down. Then I waited
for a month to enter rainy season only then the water
will collect below the tree. Finally, on the day of the
VKRRWZHEHJDQRXUMRXUQH\ZLWKDKRXUERDWULGH
across a sea with waves that get as high as 5 feet
WDOOLQVPDOO¿EUHERDWVWKDWFDQEDUHO\¿WSHRSOH
We entered the mouth of a small river that only has
an opening between high tide and low tide; which
made it impossible for us to leave the location in the
afternoon as the tide departed and the ocean became
too rough for our boat to pass through. As we got
closer to the targeted location, the trees and jungle
got too thick for our boat to pass so we were forced
to continue on foot. Trekking through tree limbs
ZLWKKXJHFURFRGLOHLQIHVWHGZDLVWGHHSZDWHUDQG
FDPHUDVKHOGDERYHRXUKHDG,PDGHLWWRP\¿QDO
destination, the huge tree and I climbed up on it for
this shot and waited for a nearby orangutang to climb

0 2 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


sds

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up and pass me. I purposely wanted to get the beautiful sky as well as
the subject facing me. Since the orangutan only likes to face upwards
as it climbs, I knew the only way I could combine these two elements
in one frame was to be above the orangutan and point downwards to
FDSWXUHWKHIDFHDQGSHUIHFWUHÀHFWLRQRIWKHVN\LQWKHVWLOOZDWHUEHORZ
it. The most challenging part of this experience was staying calm while
the orangutan was in front of me.
Q: Is it possible for middle-class people who are interested to
explore the world and travel, considering the expenditure is high?
$<HVLWLVDFRVWO\D൵DLU%XWGH¿QLWHO\LI\RXDUHSDVVLRQDWHWKHQ
you can achieve it.
sds
Q: What are the hazards/ problems/ challenges you face when you
travel abroad? And how is the language barrier managed? As well
as the food and culture?
A: Weather, safety, language all these are a cause of concern when
you go to a new location. Hence it is always better to have a local guide
LI\RXDUHJRLQJWRDQ\SODFHIRUWKH¿UVWWLPH
Q: Tell us about some interesting anecdote from your photographer’s
diary.
A: After spending years in photography and clicking most of the
commonly photographed species, now I am keener on shooting the rarest
ones. To shoot these I travel to the unexplored corners of the world which
is challenging at times. Few of the challenges that I face is reaching to
sds
such a location. For example, the recently awarded Orangutan shoot

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 2 5


0 2 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM
ssd
ds
was to cross the crocodile infested river. My ongoing project in Siberia
is where I stayed, with bare minimum living conditions. In this location
WKHUHLVDFKDQFHRIWHPSHUDWXUHGURSSLQJEHORZƒ&,ILWGURSVWKHQ
camera will not work. In Antarctica, I had walked an average of 8 hours
per day in thick snow in search of a perfect frame. Likewise, there are
PDQ\VWRULHVOLNHWKLVIURPGL൵HUHQWVKRRWV
Q: Since you are a wildlife photographer, have you ever seen a
KXPDQDQLPDOFRQÀLFW"
A: Yes, that has been there always in every corner of the world.
Q: How do you prepare yourself in terms of safety when you are
on a mission?
A: We cannot be fully prepared, since we don’t know what is in store
in each location, as we are not accustomed to it if we are travelling there
IRUWKH¿UVWWLPH%XW,GRDVWXG\DERXWWKHDUHDZKLFKKHOSVWRDJUHDW
extent. Then I try to be with a local guide and I always carry dry fruits,
cheese, my satellite phone, drinking water, torch and other essentials
in my backpack in all my shoots.
Q: Are you an automobile enthusiast? What is in your garage and
what is your preferred machine for your shoots?
$<HV,OLNHRWKHUVORYHFDUVDQGELNHV,RZQDFXVWRPEXLOW5ROOV
5R\FH*7HVOD; ELNHV:KLOHLQVDIDUL,SUHIHU$79CV
Q: What is your suggestions for students who are passionate and
want to choose wildlife or travel photography?
A: My advice to young budding photographers is do much of the
harder shoots that need hiking, climbing, divining and many more when
they are still young. Easy jeep safaris could be done at any point of life.
And always go for quality over quantity. Take part in competitions, it
will improve your shooting style and will also give you a chance to see
many other good frames.
Q: What is your future plan?
A: I want to shoot frames in such a way that it should stand out from
the rest of the frames and can easily point straight to the photographer,
HYHQZKHQWKHSKRWRJUDSKHUCVZDWHUPDUNLVQRWRQWKHSLFWXUH

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 2 7


Avinash Noronha

R
oad trips in Northeast India are journeys that take you through some of
India’s most sublime end-of-the-world landscapes. Having only recently
PDGHLWVZD\RQWR,QGLDQWUDYHOLWLQHUDULHVDVDQR൵EHDWDQGEXGJHW
friendly destination, Northeast India has a rich and diverse historical,
natural and cultural legacy and the best way to experience it is through
a road trip. The seven sisters which make up the northeast of India is a land that has barely
been explored by most Indian travellers. The logistical challenges of getting there was a
GHWHUUHQWIRUH[SORUHUV%XWWKHODVWFRXSOHRIGHFDGHVKDYHVHHQVLJQL¿FDQWLPSURYHPHQW
in terms of road, rail and air travel infrastructure.
Better connectivity has seen people from around the country venturing out to these
seven states and returning wide-eyed with the beauty of the place. The time is now ripe for
\RXWRSODQRXW\RXUQH[WORQJURDGWULSWRWKLVPDJQL¿FHQWUHJLRQRIWKHFRXQWU\
<RXFDQÀ\WR*XZDKDWLIURPDQ\SDUWRIWKHFRXQWU\DQGVWDUW\RXUWULSIURPWKHUH2U
you can drive down from wherever you are located via Siliguri and the so-called ‘chicken’s
neck’ to enter the Northeast. Here’s what you can expect when visiting these beautiful lands.

0 2 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Th e gateway to the northeast, all roads must pass through Assam.
7KDWGRHVQ¶WPHDQ\RXRQO\VKRXOGGULYHWKURXJKWKLVVWDWHLWLV¿OOHG

Assam
with culinary, natural and cultural delights.
The biggest attraction in Assam is Kaziranga National Park, famous
for its one-horned rhinos. You also have the largest river island of Majuli
to visit and see the awe-inspiring Brahmaputra River. This mighty river
ÀRRGVWKHVXUURXQGLQJUHJLRQZKLFKLVZK\LWLVEHVWWRDYRLGYLVLWLQJ
the northeast during the monsoons.
Assam is also home to tea gardens and visiting these places is an
experience in itself. The chai lovers amongst you can also enjoy buying
tea leaves straight from the gardens where it is grown. Kamakhya
Temple is another major tourist attraction of the state. From Assam,
you can also drive to all the other northeastern states, depending on the
time you have at hand.

ROAD TRIP TO
THE SEVEN SISTERS
VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 2 9
A runachal Pradesh is the largest state in the northeast and it also divides India and
China with a 1,126 km Line of Actual Control (LAC). Unlike Assam, this state is still
Arunachal Pradesh

relatively underdeveloped and unexplored. You also need Inner Line Permits issued by
the government to visit many parts of the state.
$UXQDFKDOLVNQRZQEHVWIRULWVHDV\DFFHVVWRQDWXUHLQLWVUDZHVWIRUPDQGDGL൵HUHQW
FXOWXUH2ISDUWLFXODUFXOWXUDOLPSRUWDQFHLVWKH7DZDQJ0RQDVWHU\WKHODUJHVWLQ,QGLDDQG
RQHZLWKJUHDWVLJQL¿FDQFHLQWKH%XGGKLVWUHOLJLRQ2QHFDQDOVRDWWHQGWKH=LUR)HVWLYDO
RI0XVLFZKLFKQRZGUDZVWUDYHOOHUVIURPDURXQGWKHFRXQWU\IRUWKLVDQQXDOD൵DLU
For nature lovers, there is the Pakhui Wildlife Sanctuary and Namdapha National Park.
There are also numerous treks in the area, with Sela Pass being a highlight of the region.

0 3 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Arguably the most scenic amongst all the states in the northeast.
Meghalaya means ‘Abode of the Clouds’ in Sanskrit.
The road to Shillong, the capital of Meghalaya, from Assam is scenic,
as you climb into the hills from the plains. And those scenes grow even
more majestic by the kilometre. The state is home to Cherrapunji, which
is famous for being the place in the world that receives the maximum
Meghalaya rainfall every year. Near Cherrapunji is the double-decker living roots
bridge, which is a sight to behold of the strength of nature. Another top
tourist draw is the village of Mawlynnong, which has been awarded the
cleanest village of India.
Another spectacular sighting for travellers is Dawki Lake, which
is on the Bangladesh border. The water is so clear, that you can see the
bottom of the lake from your boat. There are several waterfalls, the
most famous of which is Nohkalikai and limestone caves in the state.
All these together make Meghalaya a must-visit place when you plan
your northeast trip.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 3 1


T he most vibrant state of the northeast, Nagaland is nature enjoyed in its truest form.
Most tourists visit Nagaland during the Hornbill Festival held in December, named after
the bird, which adorns most tribes of the state.
:KHUHYHU\RXWUDYHOLQWKHVWDWH\RXZLOOEHLQWKHODSRIQDWXUHDQGD൵RUGHGJRUJHRXV
Nagaland

views. But due to political problems, the state was never fully developed to its full tourism
SRWHQWLDO$VVXFKLWLVGL൶FXOWWREXLOGDVWUXFWXUHGLWLQHUDU\IRUWKHVWDWHEXWLWDOVR
provides that sense of adventure for the unknown.

0 3 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Another state of the northeast hasn’t been fully tapped for tourism,
because of political discontent in the region. For tourists, the biggest
attraction is Loktak Lake, which is 50 km from Imphal, the capital of
the state. Loktak is the largest freshwater lake in the northeast. The lake
KDVDVSHFLDODWWUDFWLRQWRVPDOOÀRDWLQJLVODQGVZKLFKDUHZDWHU\ZHHGV
and other plants combined.

Manipur Manipur is also famous for the endangered species of Brow Antlered
Deer, which can be sighted in the Keibul Lamjao National Park. The
state also has a plethora of natural caves and waterfalls for the ardent
nature lover.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 3 3


T he southernmost state in the northeast, Mizoram is now quite a mainstay on the
traveller’s roadmap, because it is an en route for people travelling to Myanmar and
beyond, by road.
A hilly state, the landscape is decorated with sharp hills and narrow rivers.The state
Mizoram

is a nature lover’s paradise, with a visit to Dampa Tiger Reserve and Murlen National
3DUNDOPRVWPDQGDWRU\%RWK¿OOHGZLWKDULFKYDULHW\RIÀRUDDQGIDXQD,WLVDOVRD
birder’s paradise.
The Chapchar Kut Festival is a major draw for tourists in spring. If possible, do try
to time your visit to the state around March.

0 3 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


The smallest state of the northeast and one which shares a massive
international border with Bangladesh. Even though the road distance
from Kolkata to Agartala, the state’s capital is just 350 km via Bangladesh.
People need to drive 1700 km to travel between the two cities.
$VVXFK7ULSXUDLVDVWDWHZKLFKLVGL൶FXOWWRDFFHVVZKLFKPDNHVLW
a rather unique place to visit. The state is known for its art and culture and
Tripura LVORYHGE\KLVWRU\EX൵V<RXFDQYLVLWWKH8MMD\DQWD3DODFH1HHUPDKDO
and Tripurasundari Temple. The last is where the state is said to have got
LWVQDPH)RUQDWXUHORYHUVWKHUHLVWKH7ULVKQD*XPWLDQG6HSDKLMDOD
wildlife sanctuaries.
:HFOXEWKHVHYHQVLVWHUVLQRQHELJOLVWEXWLWLVGL൶FXOWWRWUDYHO
through all the states in one shot. It is preferable to choose your
destinations and travel through those lands at a leisurely pace. You will
not be disappointed by the beauty of the seven sisters.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 3 5


Avinash Noronha

WEEKEND
DESTINATIONS
AROUND DELHI

D
elhi, the capital of the country, is favourably located for all adventure
D¿FLRQDGRV7KHFLW\VLWVFORVHWRWKH+LPDOD\DVZKLOHDWWKHVDPHWLPH
bordering the desert region of Rajasthan, or the lush green agricultural plains
RI3XQMDE+DU\DQDDQG8WWDU3UDGHVK
+HUHDUHSODFHVZKLFK\RXFDQGULYHRUULGHWRIURP'HOKLWRXQZLQGRQ
\RXUZHHNHQGIURPDOOWKHR൶FHWULYLDO

0 3 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Rishikesh
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*DQJD7KLVWRZQLVXQGHUNPIURP'HOKLUHVWLQJLQWKHIRRWKLOOVRI8WWDUDNKDQG
<RXGULYHWKHUHWKURXJKWKHSODLQVRQJUHDWURDGV$QHDUO\PRUQLQJVWDUWZLOODOORZ
\RXWRKDYHDODWHEUHDNIDVWLQ5LVKLNHVK
7KHWRZQLVDOVRNQRZQDVWKHµ<RJD&DSLWDORIWKH:RUOG¶DQGKDVSHRSOHYLVLWLQJ
IURPDURXQGWKHJOREH7KHUHDUHQXPHURXVDQFLHQWWHPSOHVDQG\RJDFHQWUHVWRYLVLW
7KRVHORRNLQJIRUDGYHQWXUHFDQHQMR\UDIWLQJRSWLRQVRQWKHULYHUDQGPDQ\FDPSV
RXWVLGHWRZQLQWKHORZHUKLOOV
5LVKLNHVKLVH[FHOOHQWIRUERWKWKHVSLULWXDODQGDGYHQWXUHWUDYHOOHU%HLQJVR
FORVHWR'HOKLRQHFDQHDVLO\YLVLWDQGEHEDFNLQWLPHWRMRLQR൶FHZLWKRXWZRUU\

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 3 7


Shimla
2XUQH[WZHHNHQGGHVWLQDWLRQLV6KLPODLQWKHQHLJKERXULQJ+LPDOD\DQVWDWHRI
+LPDFKDO3UDGHVK7KHFDSLWDORI+3LVMXVWNPIURPWKHFRXQWU\¶VFDSLWDOPDNLQJ
LWDQLGHDOZHHNHQGJHWDZD\LQ\RXUFDURURQ\RXUPRWRUF\FOH
7KLVKLOOVWDWLRQLVDOHJDF\RIWKH%ULWLVKZKRFKRVHWRPDNHLWWKHLUVXPPHU
FDSLWDOEHFDXVHRILWVSOHDVDQWZHDWKHUDQGGHQVHYHJHWDWLRQ(YHQQRZRQHFDQVHH
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(QMR\WKHDUFKLWHFWXUHRQWKH0DOODQG5LGJHWKH-KDNXWHPSOHZKLFKLVWKHKLJKHVW
SRLQWRIWKHFLW\$QGLI\RXDUHORRNLQJIRUVRPHDGGLWLRQDODGYHQWXUH\RXFDQHYHQ
GULYHXSWR.XIUL1DOGKHUDRU1DUNDQGD6FHQLFYLOODJHVÀRRGHGZLWKDSSOHRUFKDUGV
<RXFDQYLVLWWKHVHKDPOHWVLQZLQWHUIRUVQRZYLHZV

0 3 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Jim Corbett National Park
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RIVWD\LQJLQWKHODSRIPRWKHUQDWXUH

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 3 9


Agra
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FLW\,WLVQRWDSODFHWRYLVLWIRUSHRSOHORRNLQJWRJHWRXWRIWKHFLW\DQGDEVRUEQDWXUH

0 4 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Udaipur
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5XVKLQJWKURXJK8GDLSXUZRXOGEHDWUDYHVW\RIWUDYHO

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 4 1


Avinash Noronha

ttitude
ltitude
0 4 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM
S
ince time immemorial, humans have had a fascination with reaching the top. Every mountain
top must be climbed, every ceiling breached. It is as such no surprise, that automobile
enthusiasts consider the Manali-Leh route one of their dream destinations.
This obsession with crunching our wheels over the highest passes of the world, takes
an even more extreme obsession with pedal powered bicycles. For most cyclists of India,
riding from Manali to Leh is a journey beyond the ordinary. This altitude attracts, to the point where, cyclists
IURPGL൵HUHQWFRXQWULHVRIWKHZRUOGYLVLW,QGLDMXVWWRULGHWKHVHUHPDUNDEOHPRXQWDLQV5HFHQWO\RQH
of the highest bicycle races of the world, La La Land Ultra, was held in this frozen desert.
/LIHDWWKLVDOWLWXGHUHTXLUHVDGL൵HUHQWDWWLWXGHZKHQFRPSDUHGWRWKHSODLQVEHORZ$QDWWLWXGHRI
RYHUFRQ¿GHQFHPLJKWOHDGWRDVHWEDFNGRZQKHUHEXWLWFDQEHOHWKDOXSWKHUH7KHVHKLJKPRXQWDLQV
teach us humility and the magnanimity of nature.
Preparation for this arduous route begins a solid 6 months in advance. It’s not just the spirit that should
EHZLOOLQJWRXQGHUWDNHWKLVMRXUQH\EXWWKHERG\DVZHOO5HJXODUELF\FOHULGHVDQGWUDLQLQJZLOOHQVXUH
that you are well equipped to take on the daunting task at hand. You end up not just changing your physical
regimen but your entire lifestyle. From eating healthy, to sleeping properly to being a part of Fit India.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 4 3


Cycling to the top of the world, Khardung La

The route from Manali to Leh is


roughly 475 km. If you look at this
number, it doesn’t seem such a daunting
task. Unfortunately, for cyclists,
distance is not the best parameter, we
need to look at the massive elevation
to be gained. Starting from Manali,
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metres above Mean Sea Level, from
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descending to Tandi, we once again
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before descending to Sarchu. The climb
continues to Nakee La and Lachung
/DDWPHWUHVDQGPHWUHV Cycle: Scott Scale 940
UHVSHFWLYHO\7KH¿QDOELJSDVVEHIRUH
/HKLV7DQJODQJ/DDWPHWUHV
When you reach Leh, it is still not over,
as you are left to climb the jewel in the
crown, Khardung La. K-Top as it is
known amongst enthusiasts sits pretty
DWPHWUHV7KLVLVRQHRIWKHKLJKHVW
motorable roads in the world, as the
%RUGHU5RDGV2UJDQLVDWLRQVLJQSRVW
proudly states.
The route itself provides excellent
vistas. From the greenery covered
Himachal, where there is a tree in any
direction you look. To the entire section
Snow covered peaks are just a stone's throw away
post - Darcha, where the world is brown

0 4 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


The Leh monastery stands pretty overlooking the city

in every direction you look. Except if it is covered


with snow, then it is white in every direction. The
people of the place are supremely helpful and have
gentle demeanours. They are soft spoken and humble
in these harsh terrains. The majority of this route is
uninhabited, except in the summer months, where
camps spring up to cater to travellers. Ladakh is
SUHGRPLQDQWO\%XGGKLVWDQGWKHUHDUHSOHQW\RI
monasteries to visit in the region around Leh. The
FDOPLQJLQÀXHQFHRIWKHVHVDFUHGSODFHVLVVRRWKLQJ
for us urban dwellers.
For the adventurer, the road varies drastically.
From billiard table smooth asphalt to non-existent
roads to tumultuous water crossings. Every time you
Leh Palace lit up at night think you have experienced it all, the land throws up
DQRWKHUFXUYHEDOO7KHÀDWIRUPLOHV0RUH3ODLQVLV
a sight worth beholding as it sits in the bowl of high
PRXQWDLQV7KHUXJJHGQHVVRI%DUDODFKD/DDQGWKH
FDPSVLWHRI%KDUDWSXUFDQPDNHRUEUHDNWKHVSLULW
of a rider. You are tested with every pedal stroke of
the way and rewarded with views that you will never
forget for the rest of your life.
There is a reason that Ladakh is popular the world
RYHU%HFDXVHQRWKLQJHOVHRQHDUWKFDQPDWFKXSWR
WKHVSOHQGRXURIZKDWWKLVSODFHKDVWRR൵HU6WRS
wondering what the world above all else looks like,
and start planning a journey of a lifetime today.

Himalayan Ibex, a rare sighting in Ladakh

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 4 5


Bhargav Sridharan

V
ehicles are the IVI saw a huge evolution started
becoming our with CD drives or the Compact Discs
second home to the current Android Auto and Apple
nowadays. CarPlay.
The time spent
A vehicle infotainment system
especially in passenger cars has also
is a combination of hardware and
increased considerably. Therefore the
software that delivers information
customer expectations have increased
and entertainment to a car’s driver
exponentially when it comes to In-
and passengers. It does so via audio/
Vehicle Infotainment (IVI) Systems.
video (A/V) interfaces and control
In the early 1980s, FM/AM was only
elements, like touch screen displays,
used in cars to listen to music. Later

0 4 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


VEHICLE
INFOTAINMENT
SYSTEMS
REDEFINING
THE
AUTOMOTIVE
INDUSTRY

button panels and voice commands, etc. ingenuity to software quality, execution
Advanced infotainment systems enable and integration. Demand for systems
Bluetooth and Wi-Fi connectivity, live WKDWR൵HULQFDUFRPIRUWHQWHUWDLQPHQW
media streaming and smart technology and convenience—such as on-demand
for mobile integration. Components music, smart navigation and hands-free
and functionality vary, depending on call options—has risen sharply in the
VSHFL¿FDWLRQ past few years. And it’s no coincidence
that this shift coincides with the
Why this has evolved in a big
meteoric rise of the smartphone and all
way?
the services we’ve become accustomed
There’s been a paradigm shift in to accessing at the tap of a screen.
car manufacture; from mechanical

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 4 7


If a car or a model is getting of developments are underway, for an
upgraded, the vehicle manufacturers instance, globally the telecom majors are
try to tweak the exterior part and some developing solutions to roll out in-car
internal features. The advanced IVI video streaming. This may distract the
helps the manufacturers to redesign drivers and raise concerns about safety,
the dashboard of the car with less but at the same time, the connected car
investment and at the time by giving a sensor technology will be able to detect
fresh look comparing to its predecessor. distracted drivers and pedestrians and
will also be able to connect with other
With so many advancements in
vehicles on the road through vehicle-
technology, infotainment systems in
to-vehicle communication to improve
cars nowadays have become advanced.
levels of safety.
With connected car techs like geo-
fencing, smart navigation systems, Car manufacturers are also providing
voice-activated commands, Over-The- WKHLUDUWL¿FLDOLQWHOOLJHQFH $, VRIWZDUH
Air (OTA) updates and much more, as part of an in-vehicle infotainment
infotainment systems are now more system. This can serve as a virtual
focused to make the drives secure as personal assistant and can respond
well as pleasurable. Touch screens in to voice commands and proactively
cars are ubiquitous today, although guide drivers in collaborating with
WKHEHJLQQLQJVZHUHTXLWHGL൶FXOWDQG its navigation system to their desired
FRDUVH1RZƎWRƎWRXFKVFUHHQV destination. Also, like Alexa and Google
have become common in most cars Home, you can even control your
nowadays. Android Auto and Apple vehicle from your home or restaurant or
CarPlay are also seen in most of the R൶FHXQORFNLQJFDUGRRUVVWDUWLQJWKH
systems. engine, and adjusting the temperature
and making the car ready for your next
In-car streaming
journey.
This evolution means in-car
Another recent development in the
streaming is on the rise, with individuals
infotainment system is the SmartLink+
connecting to streaming services via
by Skoda. This system enables
their smartphones, through their
connection between the car and the
smartphone network or the car’s eSIM
mobile device. In this way, information
or WiFi hotspot. Now there are a lot

0 4 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


“management centres” for the whole
car. A few systems that are already
available in the market and few are
under development are paired with
the central helpline centre, which
allows you to call for help (manually or
automatically) in an emergency. Thus,
the user can feel extremely safe in the
vehicle, all the time being able to call
for help.
Before I end, I would like to say,
with the speed and the direction that
the IVI is moving indicates that in the
nearest future there may be a lot of
changes in the scope of infotainment
systems. At the same time, more
sophistication and overloading the
interior with touchscreens and the level
of commitment required to operate
them can distract the driver too much,
from the phone screen can be displayed and Spotify. Connecting a smartphone is which can pose a potential danger
on the in-car infotainment monitor. very easy. This is made possible by two on the road. Before integrating many
This enables comfortable use of mobile USB ports, so the SmartLink+ function systems into the touch systems vehicle
applications, phone navigation or can also be used by a passenger. manufacturers should think about how
Internet radio playback while driving. WRXFKVFUHHQRSHUDWLRQD൵HFWVWKHVDIHW\
SmartLink + also includes the
and comfort of driving.
In addition, SmartLink+ is SmartGate function. It allows you to
compatible with the Apple Car Play connect your smartphone to your car The intention is not to remove
interface, Google Android Auto and via Wi-Fi to access various data such as WRXFKVFUHHQVEXWWRUHWUR¿WWKHPZLWK
MirorLink. SmartLink+ allows you fuel consumption monitoring, driving physical buttons that will be used to
to easily control your smartphone’s dynamics or service information. control e.g. air conditioning or driving
functions via the Infotainment system’s characteristics of the car. The ability to
Enhancing the safety
screen. The solution is very helpful handle many of the vehicle’s functions
e.g. for music lovers because it allows Infotainment systems, therefore, by voice would be a great solution to
enjoying wide access to music in the allow you to control not only the current problems with touchscreens
so-called streaming apps like Saavan entertainment functions but are also that distract the driver while driving.
Instead of looking for switches in
the system menu, the driver would
simply say: 'Increase the temperature
RIWKHDLUFRQGLWLRQLQJE\GHJUHHV
DQGLQFUHDVHWKHDLUÀRZ
±LQVWHDGRI
breaking away from driving and causing
SRWHQWLDOGDQJHULQWUD൶F7RGHVLJQD
future-proof IVI system, OEMs need to
understand what type of technology is
coming to the fore and how customer
demands are changing. There is no end
to innovation and we are sure that in the
coming years we are going to witness
unimaginable innovations that will be
rolled out. The innovative IVI systems
DUHJRLQJWREHWKHNH\GL൵HUHQWLDWRULQ
the B and C segment cars.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 4 9


Dr Shankar Venugopal & Ramachandran S

SCARCITY OF
O
ne of the panel
discussions
i n S A E

IC CHIPS – HOW
India’s “Auto
Electronics
2021” virtual conference held on April

INDIA CAN TACKLE THE 30th was on the topic “Scarcity of IC


chips - How India can tackle the growing

GROWING
demand?” Dr Shankar Venugopal, VP
Mahindra & Mahindra moderated
the panel. The other panellists were

DEMAND?
Prof RK Amit (IIT Madras), Dr
Anuradda Ganesh (Cummins India),
Kaushik Madhavan (Frost & Sullivan),
S Ramachandran (Infosys) and Dr
SAE INDIA CONFERENCE ON AUTO ELECTRONICS 2021 Karthik Sundarraj (Hexagon).
The discussion started with setting
the context on why there is such an

0 5 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


acute shortage of chips globally. It did regulatory compliance have increased
not happen overnight. It started with the usage of chips in cars – for
the sanction imposed by the U.S.A. infotainment, emission control, safety,
on China for semiconductors, during crashworthiness, and vehicle health
President Trump’s era. The lockdown monitoring. Cars are becoming smart
due to the COVID-19 pandemic in early mobile devices enabled by connectivity.
2020 made chip makers shift focus to With more than a trillion digital
RWKHUSUR¿WDEOHVHFWRUVOLNHFRQVXPHU transactions in India in 2020, cars are
electronics, which witnessed a huge set to become a mode of payment. In
demand, with many working from such a situation, the lack of readiness
home. When the auto industry quickly in terms of skill sets, technology,
bounced back during the latter part of research, infrastructure and a proactive
the year, the chip makers were not ready approach for auto chips have hurt India.
to resume supply. Untoward incidents Afterall, it is not a tortoise vs a hare
OLNHD¿UHDFFLGHQWLQ5HQHVDVIDFWRU\LQ race anymore. If chip manufacturing is
Japan and the Texas snowstorm caused considered as the hare, the automotive
further damage in 2021. industry and its demands are galloping
like a stag. During the last tsunami in Dr Shankar Venugopal
Consumer preferences and
Japan, vehicle makers realized that they

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 5 1


If electric vehicles are the way forward for the automotive industry, the types
of chips that would be required would definitely come down. As such, chip
shortage may not be a huge challenge in the medium term.

could not go beyond 2 to 3 levels of their term. Elon Musk brought the three
suppliers for tracing the origin of their components required for an automobile
parts. Such a lack of transparency along ecosystem together for Tesla to be
the Indian supplier ecosystem is also a successful. In the traditional internal
reason for the shortage. combustion engine driven vehicle
PDUNHWRLOUH¿QHULHVIXHOVWDWLRQVDQG
According to several experts,
the vehicle are the three components for
half the cost of making an internal
generation, delivery and consumption
combustion engine vehicle would go
of energy. Similarly for electric cars,
towards electronic components by
India should think of factories, charging
2030. What can Indian auto makers
stations and electric cars in a non-linear
do to address this scarcity? Vertical
fashion to be successful. We are used
integration, which was popular in the
to linear thinking, extrapolating what
traditional auto industry could be one
is available today.
way. Local consortiums can be formed
to manufacture critical components The goal of car manufacturing
and chips, with continuous innovation should be to make vehicles faster,
and sector-wise collaboration. The cheaper, better and also sustainable.
consortium should be a tripartite The gap between classroom education
collaboration between the industry, and industry requirements should be
the Government and the academia. plugged. We need to progress from
Car makers need co-creation of new linear thinking to exponential thinking.
products along with chip makers, If the software industry is our strength,
starting from the early design stage we should leverage it for accelerated
and all the way to development, product development. We need a
manufacture, testing and service. We systems-thinking approach for the
can standardize and modularize the automotive supply chain and model it
vehicle platforms wherever possible to foresee the future. Our supply chains
Ramachandran S and scale up the level of operations. need to become resilient to shocks, with
UHGXQGDQF\DQGÀH[LELOLW\EXLOWLQDQG
The panel discussion concluded
WKH¿QDOSURGXFWDVVHPEO\SRVWSRQHGDV
with a big, audacious goal from each
much as possible.
participant. If electric vehicles are
the way forward for the automotive India can become the global hub
industry, the types of chips that would for sustainable mobility if we bring in
be required would definitely come all these ideas together as a self-reliant
down. As such, chip shortage may not and resilient strategy for Aatma Nirbhar
be a huge challenge in the medium Bharat.

0 5 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 5 3
Bhargav Sridharan

A
s the world’s governments continue to crackdown
on fuel economy and emissions regulations, small-

The future
displacement turbocharged engines have started
to become commonplace. Smaller displacement
turbocharged engines can return excellent fuel

of
economy if driven carefully but practically not producing a lot of power.
For this reason, automakers have begun to use them in order to meet these
increasingly strict emissions standards and deliver customers the same
levels of engine power as before or sometimes even higher.

turbo Indian auto emission standards are becoming more stringent now in
the BS6 era. On the other side, Indian consumers are beginning to mature
WRPRUHH൶FLHQWFOHDQDQGSRZHUIXOYHKLFOHVSDFNDJHGLQFRPSDFWVL]HV

chargers
DYDLODEOHDWD൵RUGDEOHSULFHV7KLVKDVOHGWRWKHULVHRIDXWRPDNHUVLQ
,QGLDWRH[SORUHDQHZW\SHRIGRZQVL]HGWXUERFKDUJHGSHWUROHQJLQHV
WKDWDUHH൶FLHQWEXWDOVRSDFNDPHDQSXQFK
Under Rs 20 lakh price bracket in India, there are many options
available for Indian consumers for a powerful turbo petrol vehicles like
+\XQGDL9HQXH7DWD1H[RQ0DKLQGUD;89.LD6RQHW+\XQGDL

0 5 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


&UHWD1LVVDQ.LFNV.LD6HOWRV*7 electrical systems for a number of years, DIRUWKFRPLQJSURGXFWFDOOHG(7XUER
/LQHDQGWKHXSFRPLQJ1LVVDQ0DJQLWH as engineers foresaw that mainstream which places an electric motor between
7KLVORQJOLVWWHOOV\RXWKHQHHGIRUKLJK 12-volt technology would soon be the turbo’s intakes and exhaust turbines.
powered engines from the customers. overwhelmed by the increasing power Like a conventional turbocharger,
demands of modern cars. Audi and it has a turbine wheel in the exhaust
6RZKDWLVQH[W"7KHDQVZHULV
0HUFHGHV%HQ]DOUHDG\KDYHYROW that spins a compressor wheel in the
(7XUER<HVLQWKHQHDUIXWXUHVRPHRI
systems in production, allowing them, intake, using waste exhaust heat to
that extra power will come from electric
among other things, to use advanced IRUFHPRUHDLULQWRWKHHQJLQH7KHWXUER
turbos. It wasn’t long ago that the idea
mild-hybrid drivetrains to give you will still be powered by the engine’s
of the electric turbocharger was more of
a serious electric performance boost. exhaust, but the electric motor will
a joke, which was before the adoption
eliminate turbo lag and improve engine
of the 48-volt electrical system by 7XUERFKDUJHUPDQXIDFWXUHUVDUH
UHVSRQVLYHQHVV0DQXIDFWXUHUVVD\
automakers. However, this has changed ZRUNLQJRQWRODXQFKWKH¿UVWHOHFWULF
WKH(7XUERZLOOKHOSDQHQJLQHUHDFK
the amount of power that automotive turbocharger for production vehicles in
its peak power output in less time to
systems have to use, quadrupling the 7KLVQHZ(7XUERLV\HWDQRWKHU
provide better acceleration, and can also
wattage while maintaining the same way to help boost the efficiency of
help reduce your car’s fuel consumption
ZLUHVL]HDQGFXUUHQW WKHLQWHUQDOFRPEXVWLRQHQJLQH7KH
and exhaust emissions.
turbocharger specialists want to take
If you look at the auto industry,
advantage of 48-volt technology with In this new technology a small
it has been working towards 48-volt

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 5 5


electric motor on the shaft runs between
the two halves of the turbocharger.
7KDWDOORZVIRUWKHHOHFWULFPRWRUWR
spin up the turbo more quickly, adding
boost immediately from idle and both
eliminating turbo lag and freeing
DXWRPDNHUVIURPWKHUHVWUDLQWRIVL]LQJ
the turbo for off-idle acceleration,
which lets the engine use a turbo that’s
more efficient at normal operating
VSHHGV7KHRWKHUEHQHILWLVWKDWWKH
(7XUERFDQDFWXDOO\UHFRYHUHQHUJ\
from the engine when more boost isn’t
needed by allowing the turbo to be used
to help recharge the mild-hybrid battery.
However, even non-hybrids that use
WKH(7XUERZLOOEHDEOHWRERDVWEHWWHU
performance for your next car.
Electric superchargers aren’t new,
Audi uses one to jump-start the turbos
RQPDQ\RILWV9FDUVEXWWKLV(7XUER
saves the automaker from adding a
separate component and system into
WKHLQWDNHDQGH[KDXVWSDWKV7KH
(7XUERWKDWLVXQGHUWHVWLQJFRXOGJHW
the engine to target torque in 1 second
vs 4.5 seconds for a conventional turbo
and that it could increase power and
WRUTXHZKLOHUHGXFLQJHPLVVLRQV7KH
WHFKQRORJ\VHHPVOLNHLWFRXOGEHD¿W
for any automakers working on 48V and
soon available for other cars.
As the turbocharger enables a
small engine to produce more power,
PDQXIDFWXUHUVFDQGRZQVL]HWKHLU
engine displacement. A smaller engine
is typically a bit better on gas than a
larger one, which contributes toward
VRPHIXHOVDYLQJV7XUERFKDUJHG
HQJLQHVDOVRXWLOL]HWKHHQJLQH¶VKRW
expelled air to spin a compressor wheel
and draw in outside air, reducing the
amount of waste produced. For these
reasons, a turbocharged engine can be
PRUHH൶FLHQWWKDQDQDWXUDOO\DVSLUDWHG
one when driven carefully.

0 5 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 5 7
S Shanthi

Yamaha plans to open


100 Blue Square outlets
by end of 2021

How has the 2-wheeler


industry recovered post
pandemic and what are the
reasons?
Interview

The two-wheeler industry struggled


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Ravinder Singh
Sr. Vice President, Sales and Marketing,
Yamaha Motor India Pvt. Ltd.
0 5 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM
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How has been the November 2020 35%


performance of Yamaha in
the past months and plans December 2020 33%
for 2021?

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VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 5 9


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0 6 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


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VSRUW VW\OH7KHFRQFHSWLVIRFXVHG ZKLFKLQFOXGHVLQ7DPLOQDGX,Q

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 6 1


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0 6 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 6 3
J T Thulasidharan

Smart
Helmets!
Sidhartha Speaks...

0 6 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


On RR special edition helmets!
We have recently launched a RR special
edition helmet which has been unveiled
by English all-rounder Ben Stokes. We are
receiving a very encouraging response for
the same. This helmet is available at both the
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on low-cost helmets quality!
Our focus at Studds is to always offer a
product to the market that is encapsulating to
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ensuring a seamless manufacturing process
with no disruptions and a focus on the highest
quality we can embody. Our range of helmets is
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competitive price points to effectively
cater to any demands that existing as
well as potential customers may have.
The reason of providing best-quality
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is that we are self-reliant when it
comes to production.
On his Production plans!
The two-wheeler helmet space
in India has been growing rapidly
and with the introduction of some

Mr. Sidhartha Bhushan Khurana


Managing Director,
STUDDS Accessories Ltd

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 6 5


stringent government policies, the production capacity of STUDDS to 14 On ‘bone conduction headphoneV¶
demand is set to increase in the market. million helmet units per annum, which installed in Studds helmets
We believe that market opportunity is was 7 million units earlier.
We are focusing on a new version
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On DOT (America), Snell and ECE of the helmet which also comes with
policy on banning non-ISI certified
(XURSH FHUWL¿HGKHOPHWV a bluetooth incorporated camera and
helmets will give organized players
bone-conduction technologies. In this
in the helmet industry, a big boost by With the recent Motor Vehicle
technology, music may be heard by
driving demand. Bill conclusively inculcating the need
bone-conduction without the aid of
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We are already the largest two- microphones. Bone-conduction sound
we are confident that our helmets
wheeler helmet manufacturers in systems create sensations which are
will come to the greatest utility to the
the world, however, looking at the conveyed across the bones to the senses.
Indian consumer. Since there is neither
current requirements in the market and We are in the initial stage of production
a need nor a requirement for foreign
the growing consumer demand, we of the helmet however and it is a little
certifications in Helmets across the
decided to increase our capacity in 2020 GL൶FXOWDWWKHPRPHQWWRJLYHDWLPHOLQH
board, we are confident that our ISI
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certificated products will happily
units in Faridabad, Haryana. With the
consume a large chunk of the demand On bringing smart technology into
inauguration of new manufacturing
for helmets in the country. µD൵RUGDEOHKHOPHW¶
facilities, we were able to double the

0 6 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


We are at a stage of rampant
innovation at Studds Accessories
Ltd. With a novella of future ready
developments such as bone conduction
audio systems and Bluetooth ingrained
camera systems, we are preparing for
the next line of rider safety accessories.
However, we are a very competitive and
pragmatic business organization, which
will ensure that our line of products will
be priced competitively as well. Our
offerings are categorized as ‘having
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the value for money and unparalleled
utility is maintained throughout our line
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VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 6 7


Prasanna Adithiya

How to
choose a best
Smart TV?

I
t's been 2021, are you still using normal TV? Then this is the right time
for an upgrade. Smart TVs are not as costly as you think. Nowadays
there are so many budget-friendly options to choose from after the
arrival of smartphone players like Realme and One plus brands in
smart TV production. Those budget-friendly smart TVs are good
enough to satisfy our needs.
Do you need a smart TV now?
The answer to the question lies in how much are you going to utilize the services
it held within. If you are going to watch the content only from an HDTV antenna or
cable, then you don't need a smart TV now. you can go for high resolution display
models at the same price as buying a smart TV. If you have a subscription to many
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buy one. These days you can use your smart TV for video gaming or an alternate
or secondary display for your laptop too. Choose according to your usage.

0 6 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Budget friendly smart TV:
What's the price range for the best budget smart
TVs? well, there are quite a few options you can
choose from Rs.12,000 to 25,000. These budget
friendly options gave us what we need. Those who
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high-end models which costs half a lakh or over a lakh.
What are things you must check before buying a
smart TV?
screen size:
Screen size is one of the important factors you must
consider before buying a TV. Choose the screen size of
your TV according to the size of the room where you
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the common sizes available in most TV brands. There
are a lot of options to consider in 32 and 43-inch sizes.
Display Type:
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buying a TV is the type of display it has. There are
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TVs according to price range. QLED, OLED, LED
and LCD are commonly used display types. OLED
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range. But the availability of OLED in India is average.
The Most preferred display type among Indian users
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also budget friendly.
Screen resolution:
Higher the resolution of a TV, the better the
outcome. HD, Full HD, Ultra HD (4k), and 8k are the
resolution types used in smart TVs. Most smart TVs
had Full HD resolution only. Those who want a better
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Sound:
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louder the sound of the TV. To choose the sound
option also you must consider your room size. The
spacious your room, the higher the number of wattage
you need to buy.
Here are some of the recommen dations for you
between Rs.12,000 to Rs.25,000.

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 6 9


Realme Smart TV
Features:
Android OS
1366 x 768 pixels resolution
(32 inch)
1920 x 1080 pixels resolution
(43 inch)
Sound - 24 W
Wi-Fi
Price:
32 inch - ` 14,999
43 inch - ` 23,999

Mi 4A Pro Smart TV
Features:
Android OS
1366 x 768 pixels
resolution (32 inch)
1920 x 1080 pixels resolution
(40, 43 inch)
Sound - 20 W
Wi-Fi
Price:
32 inch - `14,999
40 inch - ` 19,999
43 inch - ` 24,999

0 7 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


OnePlus Y Series Smart TV
Features:
Android OS
1366 x 768 pixels resolution
(32 inch)
1920 x 1080 pixels resolution
(43 inch)
Sound - 20 W
Wi-Fi
Price:
32 inch - `15,499
43 inch - `24,999

Samsung Smart TV

Features:
Tizen Os
1366 x 768 pixels resolution
Sound - 20 W
Wi-Fi
Price:
32 inch - `16,999

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 7 1


Prasanna Adithiya

Features:
6.53 inch Full HD+ display
Qualcomm Snapdragon 662 processor
6 GB RAM + 128 GB Storage
M3

48 MP + 2 MP + 2 MP rear camera
8 MP selfie camera
6000 mAh battery
Android 10
o

Plus:
c

Performance
o

Loud speakers
P

Minus:
Bit heavy
Camera could be a little better

One line review:


Good mobile to buy under `12,000.
Poco M3 is a good choice while
comparing with the other mobiles like
Redmi 9 Power or Moto G9 Power in the
same segment.

Price:
6 GB RAM + 64 GB storage
`10,999
6 GB RAM + 128 GB storage
`11,999

0 7 2 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


5G
o

Features:
r

6.5 inch Full HD + display


P

MediaTek Dimensity 800U


processor
6 GB RAM + 64 GB storage
30

48 MP + 8 MP + 2 MP rear
camera
16 MP selfie camera
5000 mAh battery
Android 10
o

Positives:
z

Battery backup
Great overall performance
r

Quick charging
a

Negatives:
Design
N

Low light camera performance

One line review:


This is a low-cost mobile that has 5G
e

network support. The base variant of


this model is good for its features in its
m

price range.
l

Price:
a

6 GB RAM + 64 GB storage
` 16,999
e

6 GB RAM + 128 GB storage


`19,999
R

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 7 3


62
F
y

Features:
x

6.7 inch Super AMOLED


display
a

Exynos 9825 processor


6 GB RAM + 128 GB storage
l

64 MP + 12 MP + 5 MP + 5
MP rear camera
a

32 MP selfie camera
7000 mAh battery
G

Android 11

Positives:
Long life of the battery
Amoled display
g

Negatives:
n

Slow charging
Low light camera performance
u

One line review:


s

Those who prefer battery backup


over other options can go for it
m

Price: blindly. Those who want better


6 GB RAM + 128 GB storage overall performance can consider
`23,999
a

other options like Realme X7 5G


or OnePlus Nord also.
8 GB RAM + 128 GB storage
S

` 25,999

0 7 4 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


5G
o
r

Features:
P

6.39 inch HD+ display


Qualcomm Snapdragon 460
processor
7

4 GB RAM + 64 GB storage
13 MP + 5 MP + 2 MP rear camera
8 MP selfie camera
X

4000 mAh battery


Android 10

Positives:
e

Good build quality


m

Negatives:
Camera performance
l

Battery
a

One line review:


Not the best choice. There are better
e

models available in the market even at


a lower cost than this.
R

Price:
4 GB RAM + 64 GB
storage `11,999

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 7 5


G

Features:
5

6.43 inch AMOLED display


Qualcomm Snapdragon 750G
processor
E

6 GB RAM + 128 GB storage


64 MP + 8 MP + 2 MP rear camera
C

16 MP front camera
4500 mAh battery
Android 11
d

Plus:
Build quality
r

Good battery life


Fast charging
o

Minus:
N

Low-light camera performance

One-line review:
There is no reason to exclude this
s

Oneplus Nord CE from our wishlist.


All-rounder performance of this Nord
CE is satisfactory.
u
l
p

Price:
e

6 GB RAM + 128 GB storage


` 22,999
n

8 GB RAM + 128 GB storage


` 24,999
O

12 GB RAM + 256 GB storage


` 27,999

0 7 6 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Features:

6.7 inch fluid AMOLED display


o

Qualcomm Snapdragon 888


Processor
8 GB Ram + 128 GB Storage
r

48 MP + 50 MP + 8 MP + 2
MP Rear Camera
P

16 MP Selfie Camera
4500 mAh Battery
Android 11
9

Plus:

50W Wireless Charging


s

Camera
Good Performance
u

Minus:
l

Selfie camera could be a little


more better
p

One line review:


e

We can say that Oneplus 9


n

pro is an evolutionary model


of Oneplus 8 pro. Those who
prefer wireless charging and 8k
O

video recording can go for it.

Price:
8 GB Ram + 128 GB Storage - ` 64,999
12 GB Ram + 256 GB Storage - ` 69,999

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 7 7


5
e

Features:
n

6.78 inch Super AMOLED display


Qualcomm Snapdragon 888
Processor
o

12 GB Ram + 256 GB Storage


64 MP + 13 MP + 5 MP Rear
h

camera
24 MP Selfie camera
P

6000 mAh battery


Android 11
G

Plus:
Good gaming performance
Cooling system
O

Battery
R

Minus:
Camera could be a little more better
Little bit heavy
s

One line review:


Mobile gaming lovers can go for it
u

blindly. Those who prefer mobile for


day-to-day usage can go for other
s

brands' flagship models.


A

Price:
8 GB Ram + 128 GB Storage - ` 49,999
12 GB Ram + 256 GB Storage - ` 57,999

0 7 8 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


x
a
M

Features:
o

6.67 inch Super AMOLED display


Qualcomm Snapdragon 732G
Processor
r

6 GB Ram + 128 GB Storage


108 MP + 8 MP + 5 MP + 2 MP
P

Rear camera
16 MP Selfie camera
5020 mAh battery
Android 11
0

Plus:
1

Performance
Great display
e

Minus:
t

Just a copy of Redmi note 10 pro


o

One line review:


N

Redmi note 10 pro max is the best


phone in all aspects. But, it's just
another copy of Redmi note 10
pro. And the pro version is a little
i

bit less expensive than the max


version.
m
d

Price:
6 GB Ram + 128 GB Storage
e

` 19,999
8 GB Ram + 128 GB Storage
` 21,999
R

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 7 9


Features:

6.81 inch AMOLED display


Qualcomm Snapdragon 888
Processor
12 GB Ram + 256 GB Storage
a

50 MP + 48 MP + 48 MP
Rear camera
r

20 MP Selfie camera
5000 mAh battery
t

Android 11
l

Plus:
U

Good built quality


Good battery
Great camera performance
1

Minus:
1

Finger print sensor is a bit un-


stable

One line review:


i
M

This is Mi's flagship mobile. This


one is designed to compete with
the premium brands such as
Oneplus and Samsung, and is a
good competitor too. Those who
are bored using flagships of On-
plus and Samsung can buy this
Price: one.

12 GB Ram + 256 GB Storage - `69,999

0 8 0 MOTOR VIKATAN | JULY 2021 | VIKATAN.COM


Features:

6.4 inch Super AMOLED display


o

Qualcomm Snapdragon 720G Pro-


cessor
r

6 GB Ram + 128 GB Storage


108 MP + 8 MP + 2 MP + 2 MP
P

Rear camera
16 MP Selfie camera
4500 mAh battery
Android 11
8

Plus:
Good battery life
Fast charging
e

Super Amoled display


m

Minus:
Camera performance is low
Many features missing which are in
l

Realme 7 pro
a

One line review:


e

Realme 8 pro is a good mobile. But


not as good as Realme 7 pro. This
one is not an upgrade for Realme 7
R

pro. When comparing both Realme 7


pro seems to be a better choice.

Price:

6 GB Ram + 128 GB Storage - ` 17,999


8 GB Ram + 128 GB Storage - ` 19,999

VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 8 1


VIKATAN.COM | JULY 2021 | MOTOR VIKATAN 0 8 2

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