Management Case Study

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XIAMEN UNIVERSITY MALAYSIA

Mark:

Course Code : SEM114


Course Name : Principles of Management
Lecturer : Noor Ashikin Mohd Rom
Academic Session : 2019/09
Assessment Title : Case Study Assignment
Submission Due Date : December 24th 2019

Prepared by : Student ID Student Name


ACC1909058 Zhu Yuxin
ACC1909526 Low Yujing
ACC1909522 Khong Peiying
ACC1909821 Andijanto Leticia Nathania
ACC1909823 Jap Kelly Aditya
ACC1909824 Stephanie

Date Received :

Feedback from Lecturer:

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XIAMEN UNIVERSITY MALAYSIA

Case Study : Global Stumble

1. What obvious cultural differences between Nomura and Lehman do you see in this
situation?

The study of cultural differences combines perspectives to understand the various


beliefs, behaviours, languages, practices and expressions considered unique to
members of a specific ethnicity, race or national origin. This also study how these
patterns compare and contrast to those of other cultural groups.

Cultural differences appear both between and within societies, for example, in this
case study, between Japanese company (Nomura) and other international company
(Lehman). Cultures can contrast in many ways, some more obvious and observable
than others.

The first cultural difference is how Nomura and Lehman treat men and women.
Nomura separates men and women during their initial training session for the new
hires based on perception men have more priority than women. While in Lehman,
men and women have same rights and status based on American’s culture, so new
employees will be trained together in Lehman.

The second one is the dressing code for women. For Nomura women workers,
they have strict rules for their working uniform, for example, they need to remove
highlights from their hair, wear polite uniform such as sleeves no shorter than mid-
bicep, and no coloured clothing is allowed. Some of them were even sent home for
breaking the rules. While the Lehman women workers have more flexible rules
regarding their dress code, they can wear smart casuals during working hours without
making the clients and other colleagues feeling uncomfortable.

The third is the process on how they get approval from their client. Nomura’s
process was slower and more complicated because more emphasis was placed on
other factors, such as the length of the relationship. At Lehman, the clients were
categorized, in large part, by the fees they paid. The Lehman’s process were too
willing dump loyal clients for a quick profit as shown Lehman bankers being
Nomura’s new colleagues.

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XIAMEN UNIVERSITY MALAYSIA

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