The Rise of E-Commerce and Sociolla during Pandemic

Online shopping is now becoming a part of our lifestyle. From the small things like
accessories to bigger ones like furniture can be found in e-commerce. Some factors make many
people choose online shopping rather than offline store, like promos, cheaper prices, and the
variation of items.
With the pandemic Covid 19 that happens all around the world, it has a big impact on our
daily activities. Before this, we can enjoy traveling and communicate freely without feels
worried to being limited to travel and communicate to minimize Covid 19’s exposure. The
limitation also occurs for shopping activity that increases during the pandemic. Online shopping
has become the right choice for this time, all the shopping activity and distribution can still be
done even the activities are done online. The distribution can be done using digital service,
where order, purchase, payment, and reception are done online.
Based on research from Sirclo during Covid 19 happens, the product that its sales
increased significantly is health and beauty products. The sales of health and beauty products
increase 8% from 20% to 28%. Head of Public Relations Sociolla Febrina Herlambang said that
the most visible changes in customer behavior during Covid 19 pandemic is making online
platform as their first choice for buy health and beauty products.
Sociolla is a new Beauty e-commerce that offers a variety of beauty products from
various brands to meet the needs of various types of products such as a range of skincare, make-
up, haircare, body care, beauty tools, and fragrances. In the other words, Sociolla is an online
cosmetic shop in Indonesia that offers a variety of beauty products as its main product.
Not only for shopping, but the customers can also do online consultation with beauty consultants
about the product that they will buy using Sociolla’s newest feature called live chat. Customers
also get a full review in SO.CO application.
It was established in March 2015 by PT Social Bella Indonesia and is committed to being
the most complete and leading shopping destination. According to a claim from Sociolla, they
only sell genuine products and are also certified by the BPOM. It is important for buyers to buy
products that are safe.
Sociolla works with authorized distributors and brand owners. That's why Sociolla is
trusted as the official brand partner of more than 100 brands with approximately 3000 products.
Some of them are Elizabeth Arden, Laneige, Glam Glow, Gurlein, NYX, Bourjois and SK-II. In
addition, several brands such as Menard, BVLGARI, Philosophy, Lancaster to L'Occitane entrust
their online distribution channels to Sociolla.
The completeness and authenticity of the products offered are the things Sociolla highly
upholds. Not only offers a comfortable shopping experience, but this online beauty e-commerce
is also equipped with a social media network with complete information and curated information
media, named the Beauty Journal which contains various beauty articles, make-up tutorials,
place recommendations, beauty facts, and much more. It can be the answer for women's needs
regarding beauty.
To access Sociolla, you can visit their official website on Sociolla.com or download the
Sociolla application on the Playstore so you can access it via smartphone. Sociolla also has an
offline store or Sociolla Store. The offline store is not only located in one place but in eighteen
places so far.
What Makes Sociolla More Attractive than Other Beauty E-Commerce?
All items sold at Sociolla are guaranteed to be 100% authentic. This is very important.
Sociolla itself dares to claim that the quality and authenticity of the product is the main and
absolute thing for them. That's why all the items sold there must come from official distributors
or direct brand owners. 
Every time a buyer orders a product at Sociolla, our ordered product will be sent in a pink
box. The packaging is very attractive and safe because after wrapping it using bubble wrap and
putting it in a box where the inside has also been given a 'cushion' in such a way, and this box
will still be sealed in tight plastic. As much as possible, the goods ordered by the buyer will be
delivered directly by the Sociolla courier who will come, wearing a suit, pink shirt, and riding a
motorbike with a pink delivery box. Because as much as possible deliver products directly to
their courier, therefore the goods ordered will arrive faster. And what's interesting is that every
minimum spends of Rp. 200.000, - Sociolla provides free postage facilities up to a certain limit
and time throughout Indonesia.
Another unique thing about Sociolla is the Beauty Journal. Beauty journals provide a
wide variety of informative information. Besides there are lots of beauty articles, beauty trends,
beauty facts, and various tutorials, information, and makeup tips, they also provide
recommendations for places related to beauty.
 With all of the limitations f our activities during pandemic, Sociolla can be your right
choice to buy your beauty needs. It offers a variety of beauty products from various brands to
meet the needs of various types of products such as a range of skincare, make-up, haircare, body
care, beauty tools, and fragrances. Sociolla also provides online consultation with beauty
consultant by live chat. You can also see the full review on SO.CO. application. According to a
claim from Sociolla, they only sell genuine products and are also certified by the BPOM. The
completeness and authenticity of the products offered are the things Sociolla highly upholds.
Sociolla itself dares to claim that the quality and authenticity of the product is the main and
absolute thing for them.