Little Leaguer Summer Slummer EBP(ad)

Contact cost 1000 1500 300

Response rate 10% 15% 0.50%
Q1 Acqusition cost 10000 10000 60000

Little Leaguer Summer Slummer EBP(ad)

Acqusition cost 10000 10000 60000
profit (y1) 5000 6000 30000
profit (y2) 3750 3000 18000
profit(y3) 2812.5 1500 10800
profit (y4) 2109.375 750 6480
Breakout y1 5000 4000 30000
Breakout y2 1250 1000 12000
Breakout y3 -1562.5 -500 1200
Q2 Breakout y4 -3671.875 -1250 -5280

year Little Leaguer Summer Slummer EBP(ad)

0 5000 6000 30000
1 3409 2727 16364
2 2324 1240 8926
3 1585 563 4869
4 1081 256 2656
5 737 116 1448
6 502 53 790
7 342 431
8 234 235
9 159 128
10 109 70
11 74
Q3 12 50
total 15556 10956 65916
Acqusition cost 10000 10000 60000
total profit 5556 956 5916

Little Leaguer Summer Slummer EBP(ad)

15556 10956 65916
Acqusition cost 10000 10000 60000
Q4 total profit 5556 956 5916
 minato ll chiyoda ll
contact cost 1000 600
response rate 10% 8%
acc cost 10000 7500
retaintion rate 75% 65%
annual profit 5000 5000
total CLV 15556 12115

Q5 total net profit 5556 4615

EBP(party) Entertainment seeker
12500 50
25% 2.50%
50000 2000

EBP(party) Entertainment seeker

50000 2000
30000 1500
18000 525
10800 183.75
6480 64.3125
20000 500
2000 -25
-8800 -208.75
-15280 -273.0625

EBP(party) Entertainment seeker

30000 1500
16364 477
8926 152
4869 48
2656
1448
790
431
235
128
70

65916 2177
50000 2000
15916 177

EBP(party) Entertainment seeker

65916 2177
50000 2000
15916 177
most profitable
year Little Leaguer chiyoda
0 5000 5000
1 3409 2955
2 2324 1746
3 1585 1032
4 1081 610
5 737 360
6 502 213
7 342 126
8 234 74
9 159
10 109
11 74
total CLV 15556 12115