7/27/2021 Automotive Tire Information System Market – Global Industry Analysis, Size, Share, Growth, Trends, And Forecast

Forecast – Facts and Trends

Automotive Tire Information System Market –

Global Industry Analysis, Size, Share, Growth,
Trends, And Forecast
JULY 27, 2021 BY SURENDRA CHOUDHARY  ♥

Automotive Tire Information System Market: Introduction

Tires play a vital role in safety and performance of vehicles and hence, monitoring of tire
information is critical for optimal operation of vehicles
The tire information system uses a sensory network to collect information related to tires, such
as the air pressure and tread wear, which is subsequently, transmitted to the control unit for
corrective action or for displaying to the vehicle operator/owner. Hence, these systems assist in
maintaining the tires in optimal working condition.

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Key Drivers of Automotive Tire Information System Market

Fatality rate per vehicle mile driven is increasing. National Highway Traffic Safety
Administration (NHTSA) of the U.S. stated that in first nine months of 2020, traffic fatalities rose
4.6% as compared to the last year even though the miles driven per vehicle were less by 14.5%.
These factors have raised concerns about vehicle safety. Condition of tires has a significant
impact on driving safety and driving comfort. Approximately 40% of all sudden tire
breakdowns are due to underinflated tires. Tire information systems are being developed and
integrated into vehicles to overcome these safety challenges. The tire information system
developed by Continental AG monitors inflation pressure of the tires and reliably alerts the
driver in case of a loss of pressure. This system eliminates a frequent cause of accidents to
enhance driving safety. Thus, rise in safety concerns is fueling the global automotive tire
information system market.
Automotive emissions are rapidly rising, which has led to climatic changes and thus, attracted
attention of regulatory bodies around the world. Transportation regulatory agencies have
enacted stringent emission norms, prompting vehicle owners and manufacturers to minimize
their tail pipe emissions. Tires play a vital role in controlling the fuel consumption of a vehicle. If
a car’s tires are underinflated by 0.3 bar, the vehicle is likely to consume 1.5% more fuel and
consequently, release a correspondingly higher amount of carbon dioxide emissions. Hence,
maintaining tire pressure to optimal levels assists in reduction of fuel consumption and vehicle
emissions. Thus, an increase in need for emission reduction is boosting the global automotive
tire information system market.

Challenges in Automotive Tire Information System Market

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7/27/2021 Automotive Tire Information System Market – Global Industry Analysis, Size, Share, Growth, Trends, And Forecast – Facts and Trends

Sensors of the automotive tire information system are fitted inside the tires, which exposes them
to continuous shocks and vibrations that can cause failure of these sensors. Malfunction of these
sensors leads to transfer of incorrect information to the control unit. Thus, the vulnerability of
these systems is restraining the automotive tire information system market.

Impact of COVID-19 pandemic on Automotive Tire Information

System Market

Recent outbreak of COVID-19 pandemic disrupted automotive supply chains, thus creating a
shortage of raw materials and components. Several nations across the globe are currently facing
the second wave of this pandemic, which is further hampering the automotive industry and in
turn the global economy. This disruption has negatively impacted the global automotive tire
information system market.

North America and Europe to hold significant share of global

automotive tire information system market

Governments in North America and Europe have strengthened their regulations related to safety
of drivers and mandated some levels of advance driver assistance system (ADAS) in vehicles.
This increase in rate of adoption and stringent standards enacted by regulatory bodies toward
active safety systems such as ADAS are prominent factors that are projected to propel the share
held by North America and Europe in the global automotive tire information system market
during the forecast period.

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Key Players Operating in Automotive Tire Information System

Market

The global automotive tire information system market is highly concentrated due to the presence of
top manufacturers. A few of the key players operating in the automotive tire information system
market are:

Aperia Technologies, Inc.

BorgWarner Inc.
Bridgestone Corporation
Continental AG
DENSO
Hankook Tire & Technology Co., Ltd.
Huf Hülsbeck & Fürst GmbH & Co. KG
NXP Semiconductors

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7/27/2021 Automotive Tire Information System Market – Global Industry Analysis, Size, Share, Growth, Trends, And Forecast – Facts and Trends

Pacific Industrial Co., Ltd.

Robert Bosch GmbH
Sensata Technologies, Inc.
The Goodyear Tire & Rubber Company
Valeo
WABCO
ZF Friedrichshafen AG

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