Puru chocolates is a tempting dark chocolate with a flavoured touch of the

ingredients which are purely hand chosen from the field of cocoa beans to make
sure the quality is maintained and the pleasure of having the bar is perished . The
cost for the same pulls over till 25 INR per 50g bar and our handyman chocolate
making experts make sure the quality is delivered with every bar. The market
competitors are mainly Cadbury and Nestle .
We mainly target the youth, preferably teenagers, as they have a mental loophole
and a terminology for "show off" whose advantage we will pull, considering the
major aspects for the number of days being celebrated by teenagers we plan to
push a limited offer packs to grab the attention at that moment
The product is handmade and no maximum machinery is used, this ensures purity
of taste and no point of retention for the product. The audience which we are willing
to target shall buy our product as we will make it expensive and the packaging
would be at a mark to grab the mental attention of teenagers. The only point where
we have a better product against our competitors is that we're ensuring quality over
quantity