BUSINESS POLICY AND

STRATEGIC MANAGEMENT
ASSIGNMENT
MASTER OF BUSINESS ADMINISTRATION
(2019-2021)
FOURTH SEMESTER (MID-I)
Written And Submitted By:

K PRAVIN KUMAR
MBA-HUMAN RESOURCE MANAGEMENT
SECTION ‘C’
(Regd.No:119200202128)
MOB NO- 7661061737
EMAIL – 119200202128@andhrauniversity.edu.in
pravintejasrudra@gmail.com

CLASS / SECTION EMAIL – mbahrm2610@gmail.com

DEPARTMENT OF COMMERCE AND

MANAGEMENT STUDIES
ANDHRA UNIVERSITY
VISAKHAPATNAM
BosrNESS foLICy ANp STRATEIt M\ANAGEMENT AssIGNMENT
ulo 4: Ch) As Dabus4 s eHe aldestit tpan
wt
Tuda and hay a vaueod
Ce&uwMU geads tompauu u
Ha 260 bal aywvedk phuodus , TH
radokio e t t by 2000 (Hoees
duk

w euw qsLutn is xpuled

sal yas u
Ysian aud Miian oDabew uat make au e
ot utenausl utoued eupauy u
Tudia
ualh aud uell btiug of
Dabuwn Vision te ahi o
ofer
edo a u y e 18
au
by rigrau

ol uwsteu b). Dalo w

i t rupkelu t e
Huat
uauud pHaduk uuylou i
g LalHy tug. Tue
v a e dup'
auo peveuol
CAuteuA
malPA uastoli eldor,
u
Hu valut ofJocd to waluknu
altnisug neqUA C a couupauy
ayveout
ul a l d s
auget dalackou ePrday Rev
Phofe
peti tb by
a
bogucl a i s
pluadub
t o f ddRuategit 'uHedutu
new
Pabw waste. .

onpaoliug qbbal
pHodeuh
w
u ke
oppu1duuiHu
R it toupetug iu Re
Aualyss Pabu
F MCG - Suka duufng
hay 9uoLM t 13 piAut cAGrk
FMC 8 udoy
uuuriu
Tut waseku 1f Pxputed Jo kuav
u 2015-2020 puulod yea,
FA Hu ovA
MCGr ii u
FMCor
iu Cauug
50 6ueu
Us ECausuy
5t
dan
Aketay iu
C A G I R 1 3 7

augut

T9Auds
36
24 2 3g 34
L
2009
2oto 2o 2o1 20g 20 200
 Crpuouwtn in daly o p FMey launpaniu (tuusD wu)
201y
T T Coops) 48
o63.6

HULCFAND8) -9t6
Mase o
2
Dalhw 295
GcPL 8.2
84 uatae Busiuum lufs
Dabu SBo's u'R aly bauadoun
CMguMly laje

63.Ho

Tu uau
32.o

Fond

20.

wOT Aualyais e Dabu

Tudua HNaugt Hele Dppotfunl tky Hanmul Thouals
PHobal ruaud Nadusea BCeud Mau a pet fauy

-isux Kaw Nitu Mauke Hobo tauw

wateetta Nuw pMaduut waleuial axe doru.
duvelapueu
Rigu xpant
Depmaale4 alueuu Butd pradut
Pokogrng
Mouooly in
Cuaauad ýHa}h Healh pusdur
4uua PuulaHan
+ Hfgm Coeaud

Druwhieaton
 SHngt Thtta
84Heug -Oppouthuite
o
Houuauds developueud sfug igt prusuoliou
Maviuy TV ads Buaue aud
TPL aud
-

Real Teies
Beau
aud
* fautuvultp uut bauks wtu tu-heue
mevu
Nipal hos
Toc Leta suuseal
wnauke
developunut achudy ef hebebal

Oppaukuky - leakues
Exna ueakuy
Tuueoyfug Jsw tett p14LdU

ad exp}HaHu waukeiug do tasugt uitu

Digital
Couwu puiory uuke

uat haud ikg tHenlu and tullhuy

Buau dlug uy
spe g e 35 yea yoLuug, vi'boaut
and
daugt
4 stialsjedjouki
Miumal buaudug
S o i Meclia Frnauelal yeu 20y algne, fu

ulLakuua Tuead
yeas Dabu o y
Pak
touupHu
.

@L
pHAvmuut iu Colgate- Palueli
Hedut bayat uudd
aud Pepaedout of Uhiero oajus
aw buaLdy auS
p i a ) oLual susuuney
ueluewes
iudlian
Cauupetitay,
u am
Maujan ai yetV ey Jausty
Pabu Paut
aud
setttugy and
wilaa
Ppuoal

eree
a i e buauoy,
Dabut au
u Rsw pute na aud famaukute o Mnot
Cik ol Cariu Kat
Cstu pedHbu L
 uategie Tunorakiom Pusiug iuaulal yea 2 0t3, Dab
Joou aud
Lauueled Bobes Sl tooHpoyle brulsbasu',
Hai' colou
Tustn@s it told epeau ouud Yaika Hma lbatd
tu Hu food degutud,
Paluwr loueluida
uihe wuuekk.
2015 Pabwr aBehec
qi Tu
Alopu
Taumunpt
Yesdloy i 4aatezie
bereaa Haqmola
Ladg do d a k uHue yeaj
ade t NUyainable ol ayetvrd-
enona Hat1 patku a k a t e d fo
uwe

stuoug u uooh
o epYOfe

Dabur
putiug huautial jeat 201/,
S-HLLRte Aca,uHuy d/viereuTuwluy)
O

aLaynsued Hobi ( eBUp ko3 welk

Auat watkih qiu
vasne
pHadhet toupau
Pueiaua eaw uoek!su
uaeR peodeneh. Hobi t ue
haiH tau ad body luaa pod uikeH

Qead uwh s5pueaut

Aai gel tadtgeuy DobuataiLd
Nau0sho laby
CaLudue. u 2011, Auoals dloscout
g duniH caset p?ia.ddeue o
tuastkeb dpeinluad N a m a s t e gleveloped
Huat iake.

Hu uf aud AHItou
Peepli te
natunal, herebal psesdeh
wu Pabus's enitug poutoli'o el Ladegouty ePuial
tadegoty epuiol
m a
ke3 amo
auol pHodt
puedlut
p°el an
www
Ths r paugisu uto a u huugAgoty
iudsrnalromal a4na
baufugs
u l
Capita u vohueut
H auks
clait caupl o Dabuw 4teatgy tuheu
Dabw an ka Is

pHoduet tgtigaufy aund

aluot all Hu
Altatgy is ued oy t s u cLme
LusUu baiku by uaeoug he
Tut ceuu
aatgiatly
Tegpcecdieu
autshb.

uatustal
Hus
nased
LtssuADYI Clhatu Tut uua bakud by Puaut pauleahe

au odwing
 i braud Dabu
Palyunaed paitouue tu eefsiouiug tautupoieqry
bsuauded utudltug aunoe
Atorctdegtally 9te-
Huwat aided ru
lul4Yago in
2o0y
1u
tluaugt dsuua-
Ond elonra jn Judia aud Hu
u Pabui uage espeeia ly
Aeugdumiug Hu Hukuy
uuduto0ol eaukieuatyy
Dalhuy Dalbui
a a euhek uaw
ta nanekot. Tuus gueof
4giueulug and8utaju
uu uuulaHoM
a d u h o9
ts
uarates

reiHeur

Eegkiu wanageu gf CaupauYu

uwh- 2 Ca). Auj
mylated
Rseuhs
A1Halgiy aueHsH
wanaUOnt dUOM
Tit wh
Ro CotuPay aud v i i t o . Tu uo
olupauy mi' lo
Au basis e
H dneleptA
u a a l anue zols
a siguiieond
w s s r e n stair
wibeb plag Hu
ad a
bosit eH AeM0Ofug
pMouidiug tastept fuaisiot
uatigdey py e Laitept
diug Hue
oluafali
u aphouuy. Tuuu,
tunderdtou
usenuHug
R M H a l oy tapla
t a d tgi 15
andog ehus
rsefon,
duurld
9oa
tMadugtt uuagemet

Huat au
agautat-
ahuladey
tu posikran
vi'sio Tt alps
Yisiom A altalu Au
Aue oliytaut qu/us.
Rska to
lusend seuye
uuauld
ie ouda
a
CawMUAgM tdlowHy
in CLLakiug suk takfiu
uuluth dostr
risisi s ee
A gasd ulhat
Ppox oMAUL) u aneshto
a h .JF
ouud erpotun oLgouitahen uu
tu' T vitta e au

wl Suti Jask
thanotottiy
lallguug
Pe te cokeuw

T scuated
by
tkue ueub furage
THou a spauy
doesumy u bai da tatuent
 90od visiot stade wnen peis8M A dalurg eodwce
T otuld be fu pidug
stlld oskayKous Jvun JulubBuga
Tueuld be toupeHnue

Miian Mison seleu do H pw pe eM8g autai

- Mtsion 34atu Htu buyiuess 0 a a Ae gauat

t04 A'sleuteT elat e augauisatou do Ahe doccety.

Te u3ia au gugauuhako
{Uould atm auigu auad
he serauth atsnle
at ue saue tue twust ahou,
a Atatge oluHAtan H Ae eusaui
puaride
te Mis is Hu uundauuhol usul gtn by the detithy
1/
Ho au gauitaiou - oout d 'Pouell

e tounpany wmaam i lued t dndamutal

buiueyl apautuaM tu
wuiau pwipef h a t 4e a

wauket J s Peane aue Robtuor

n pHadut oudl
uluiu uud o he esvud ulno
Twte auu divex iucey
coupauny. Tu vavjey
LOfuy u ustiou s taBt w
uiaa tatedhut ouA1ade
Cs paueuh ew ad
alflauw 4usduu jeut
Cuteuu
Tkeuuelayy
w v ivul, uouthh aud pjablhad
Cspay Phileiephy
Suviva aud Publue uty
 Ney Mistolateme in e pruauh sHuategè Mguot
fo Leumuuicate toall
u wtsia gtate vuewt is
Tue Pe post e Leluot
audaktdo tue sgautai
a Atakelsldesy tuaide upasd
uuuu iti headed T
t u tspauy dtauds tor oun

Tulps ke uscud aurwutky of puwrpo uuikAu u

Orides basi ex Atoudaud alletahug ougaui

T a

daisuo yowu

Labliius gusLal Jou a 19takieua

T
ltuuade

T V u as a otal poiut o udiridudls uho roluuRAy

pup ox auod u u ' o .
uu osg auuah'eu

LaylaHon e objuhg uhe dos

J TA ailitaty-d uin e 6ugauusahto
ble people
arguud do pmgi
puspo% emd Hhen hd pa to
I p e e i n k g ougaugaHmal
Auua a uuay h a
fuko ebjukuu 1
aLgiade tui puspoy
Ln ha oMemd arnd
umomt pa31aLUt
Co hun aud pu
toulld

Mu suyuth w suhwuues Ou
O bwhug Obutuy au

h bajè u i o
t2ugahgu unuh o aulubr iu pwnung
clhuu isHo csuved u
The boar Pwrpe el sdhug obje
uhsiom fudo Apie p no
Auatpq viajou amd
obyatuuuhon o axdoticks do fRuataug
aunu.
 Cuauastnyes e0bjeekuy au d <falarudiy
uell stateed ebielus suauld be
elual pugiug
uauttioble
Caudau a duobllue do
aly apeuut
Meay wwble
ouAmuul cated
cleo
sCeus'steut Easy-4o ptceiL

faajeuobl Scgeuqadtd
Kele eobarthu aM 0rng auiaton uauagt
dtsle u ssuatLgte
au tupadaut
bjeutu plauy ulaHga

fot matp9y der

t t u y a u e yeuhol
at'ou beuat.
Ud f pleueut
7uy dak dibuto
Tay psusvide legrdtiuauy
Tu ae iu raluatlo Tuy ewate syugy
Thuy ouuy o-aidruattan
Tuy ureol psuiasidve

y Pruoxide bod g Oewe allouaHo

sTuy at a heuuu muasdea doy uou dastfug pRsgseey

T y pMablo wefvatle,
tu duku'al
madou
TwA pay fauu e o bguhus tu a
netuou
objuhuy totn a iult louleruug
taMPaDHon
dupeudeut, Tu
uple
Helatod aAd uler -

Tuw a g u t u p l e n t u t a H e u e ne
itupaut tue
teutallo su u ay betueen ebyecktuus
betuuce byethtuy
tewsjieuy
otus.1 Jwu no
oy culspl
taupay
but ddt
tuueudal fo tu
uhieu
S bat alsozwderu
Trelau,ohiuhu
aueuld uat auly
do ut
L otu Acbsvedl bykeeuty"} badyuheu q,6al