ABSTRACT

Name: DjohanaVOCATIONAL
NIM: 2014091038SCHOOL
Department: Information Systems
Title: "THE APPLICATION OF CRM METHOD FOR ACADEMIC
INFORMATION SYSTEMS ATOF BHAKTI HUSADA
KUNINGAN BASED ON WEBSITE AND ANDROID"

Academic information system is a data processing arrangement that is carried

out in an organized and directed manner, so that the data can be being an output that is
very useful for users can also increase someone's knowledge in obtaining certain
information. Through this research, it describes the design and implementation of the
Academic Information System application at SMK Bhakti Husada Kuningan which is
engaged in education. Making this application using the programming language PHP
and MySql. The method used in this research is to use the CRM (methodCustomer
Relationship Management)which is a cooperative relationship between the manager
and the customer so that both parties benefit mutually. In the world of education, the
roles of customers or consumers are students and parents of students. The benefit
obtained from this research is that it can make a positive contribution to educational
institutions in the form of improving the quality of the academic information system
process of SMK Bhakti Husada Kuningan so that it can run optimally.

Keywords: Systems, Information, Academic, Academic Information Systems,

Methods, CRM, CRM (MethodsCustomer Relationship
Management), Education.