JUN’ 08, 2021

EPGDM PROGRAM Term-IV

MGT-457 , TOTAL QUALITY MANAGEMENT ( TQM)
EPGDM- MAY’21-AUG’21 BATCH

COURSE ASSIGNMENT ( T0TAL MARKS = 40

( 8 + 4X8=32 )>> 40 MARKS))

IMPORTANT >> PL NOTE FOLLOWING

QUESTION 1>> THIS IS CASE STUDY ANALYSIS ( 8 MARKS)

DISCUSSED IN ON LINE CLASS. Pl NOTE, CLASS CASE STUDY questions
is sent by E MAIL to ALL EPGDM Students on 24/5/21/&29/5/21

Those who PARTICIPATED and RESPONDED in CASE STUDY discussion

in class have been already awarded this mark for Q 1 & for them this
question is OPTIONAL (may answer as participated in class discussion!!)

Overall evaluation will be based on REAL LIFE CASE STUDY of current

pandemic time discussed in ON LINE Classes

ANSWER question ONE & ANY Four(total 5 questions)

from following. .Each carry equal (8+4X8=40MARKS)

CASE STUDY DISCUSSED IN ONLINE CLASS ON FOLLOWING IMPORTANT

STRATEGIES POST COVID-19 NEEDED BY ALL COMPANIES.
1) CHANGING GLOBAL DIMENSIONS WOULD COMPEL ORGANIZATION
ON FOLLOWING. ENUMERATE AND ANALYSE POSSIBLE APPROACH
NECESSARY FOR COMPANIES
a) NEW NORMAL STRATEGIES IN BUSINESS / OPERATIONS /TQM
etc POST COVID-19
b) RESILIENCE IN OPERATIONS POST COVID-19 WITH DIGITAL
TRANSFORMATION TOWARDS INDUSTRY 4.0-CYBER PHYSICAL
SYSTEMS /QUALITY 4.0

1
2) Enumerate top 5 Emerging Trends SHAPING FUTURE
FOCUS OF TQM PRACTICES,POST-COVID-19, with CASE
STUDY EXAMPLES of Company practicing the current trend in
TQM as discussed in Class.

3) Examine this statement …….

”” MORE THAN EPIDEMIC CHALLENGES, SUSTAINABILITY
AND MAINTAINING CORBON FOOT PRINT IS VITAL IN
TQM PRACTICES
Explain this with CASE STUDY form leading companies as
TATA / RELIANCE / etc and how a commitment to both TQM
and Sustainability practices are ensured by these Companies.

4) Describe approach to Quality and TQM proposed by popular

‘GURUS’ 1) DEMING 2) ISHIKAWA 3) CROSBY and explain
how this is still followed in CORPORATES as
TOYOTA/TATA/MARUTHI /RELIANCE etc…

5) Explain the Principles of QUALITY BY DESIGN and

its importance in meeting STATUTORY
STANDARDS of CUSTOMER SAFETY. Also
enumerate how QBD is Vital in PHARMACUTICAL
Industries to meet ICH Standards.

6) Explain concepts of COQ- cost of quality and

CRITICALLY EXAMINE STATEMENT BY CROSBY and
importance of product and process quality build up in Design
itself.

“QUALITY IS FREE “

2
7) Examine concept of QFD ...and examine the
statement ..

“QUALITY FUNCTION DEPLOYMENT/VOC is an

essential strategy for Business Competitiveness &
market growth, without which TQM is incomplete”.
Explain how the concept of QFD / voice of
customer approach helps market leadership with
case study example.

8) Examine the concepts of TAGUCHI METHODS

of RELIABILITY ENGINEERING, Loss
Function and its importance for ROBUST
Product and Process Quality.

9) Explain the importance of FMEA & DOE DESIGN

OF EXPERIMENTS,in ensuring Product and Process
Reliability.. Explain how this helps organization to
build best quality and reliability in Products to
achieve CUSTOMER CONFIDENNCE in Products
and MARKET.