STRATEGIC MANAGEMENT

MBA I Term III DoMS Nalsar

SESSION PLAN – 1 (90 Minutes)

Sl Time Description Pedagogy

N (Minutes
o )
1 10 Introduction of self and students Interactive
Ground Rules
2 20 A story on a Nokia and Motorola Discussion
3 5 Blind Man and Elephant Story Discussion
Why called capstone?
4 5 Cricket Match story
5 10 Introduction to Strategic Management Interactive
 Definition
o Objective, Purpose and goals
o Produces principal policies and
plans to achieve the goals
o Defines ranges of business to
operate in
o Kind of economic and human
organisation it wants to be
o Nature of economic and non-
economic contributions it
intends to make to
shareholders, employees,
customers and communities
 Who needs to access and understand
strategy
o For value a business for
acquisition
o Undertake new corporate
initiative
o Enter new market

6 15 Strategist Challenge Interactive

 To understand three critical factors
o Values: Mission and scope
o Opportunities: market and
competition for similar value
proposition
o Capabilities: Strength,
competitive advantage
7 10 What is strategy – origin & components Interactive
Ask students to look through company
websites and identify Mission Vision Values
Purpose
8 5 The importance of context – It depends Interactive
9 5 Sustainability – Ek Tha Raja
10 15 1st Assignment and Term Project Inputs from
students