SERVICES MARKETING ASSIGNMENT

Assignment 1

SERVICES WHICH I LIKED and DISLIKED

1. Healthcare sector: - In healthcare sector I liked the services of diagnostic

centre’s after giving service they also take follow ups from their customers

2. Delivery services: - DTDC Services are very good they take their customers
details and the address details from their customer and deliver the products in
time

3. Hotel management services: - They provide room services and foods and take
follow ups if the customer needs anything

4. Amazon: -The services of Amazon is well managed and they deliver the
products on time

5. Zomato: - Zomato provides promo codes to their customers

Assignment 2
1. SBI banking services: - SBI banking services are very slow and they keep their
customers to wait for longer duration to complete a transaction

2. Real estate services: - They do not share all the details of the project and plans
from their customers

3. Vodafone services: - They don’t solve their customer’s problems on time

4. swiggy services:- The food delivery was not at time as promised

5. OLA services: - while travelling CNG was very low and the OLA driver left me in
the middle of my destination
 Assignment 3
Flower of service – Adidas

Facilitating Elements

Information: - Adidas, Inc. is a Germany multinational corporation that is engaged

in the design, development, manufacturing, and worldwide marketing and sales
of footwear, apparel, equipment, accessories, and services.

Order–Taking: - Adidas provides offline and online service in online they have tie-
ups with many online shopping websites, and they have their own shopping
website a cart where we can put our orders and keep it until we go for the
payment and in offline there are Adidas stores.

Billing: - At the time of billing Adidas gives us a smooth billing and payment
procedure. They add all prices and deduct the amount from our coupons and then
it goes to final payment.

Payment: - In online and offline adidas accepts all type of payment from Visa,
MasterCard up to UPI payment, Net Banking or a local credit or debit card is also
accepted in Adidas stores and online websites.

Enhancing Elements

Safekeeping: - In pandemic era many online retail outlets have started to adopt
hygiene and safety measures while delivering. Adidas has also adopted the same
safety measures. Their delivery person comes with all delivery precautions.

Consultation: - When we visit in the store there will be always an assistant who
guide us for the perfect fitting and matches.

Exceptions: - While visiting on festival season near my location Adidas showroom

gives us the best discounts and other supplementary product which attracted a
huge number of customers.