Approach – Her Money Talks

 Finding the right POC on linkedin

 Focus on HRs working in the Diversity and Inclusion sector of the company
 Reach out to them on LinkedIn
 Try to find numbers through various extensions to directly call them for a quick conversation
 Find relevant profiles of Women CEOs to give us an edge in convincing them for our
workshop
 Follow hashtags on linkedin such as #inclusion #diversity #workshops etc to generate more
relevant POCs
 Keep a tab on startups looking to conduct workshops
 Pitching it as a Financial Wellness program so to give a positive impression
 Trying to reach out to friends who are working in other companies to schedule a workshop
there as well
 Putting in maximum effort to reach the targets.