Corporate Governance and Codes of Ethics

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Corporate Governance and Codes of Ethics

Article  in  Journal of Business Ethics · December 2009


DOI: 10.1007/s10551-009-0035-y

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Journal of Business Ethics (2009) 90:187–202  Springer 2009
DOI 10.1007/s10551-009-0035-y

Luis Rodriguez-Dominguez
Corporate Governance Isabel Gallego-Alvarez
and Codes of Ethics Isabel Maria Garcia-Sanchez

ABSTRACT. As a result of recent corporate scandals, code of ethics (Australian Stock Exchange, 2003;
several rules have focused on the role played by Boards of Independent Directors Association and the Russian
Directors on the planning and monitoring of corporate Institute of Directors, 2004; International Federation
codes of ethics. In theory, outside directors are in a better of Accountants, 2007; Investment and Financial Ser-
position than insiders to protect and further the interests of vices Association Limited, 2003; New York Stock
all stakeholders because of their experience and their sense
Exchange, 2003).
of moral and legal obligations. Female directors also tend to
be more sensitive to ethics according to several past studies
Because business ethics is one of the factors in cor-
which explain this affirmation by early gender socialization, porate social responsibility (Carroll, 1991; Schwartz
the fact that women are thought to place a greater emphasis and Carroll, 2003), and corporate governance has a
on harmonious relations and the fact that men and women great deal of implications in an organization’s approach
use different ethical frameworks in their judgments. The to corporate social responsibility and business ethics
goal of this paper is to determine the influence of these (Bonn and Fisher, 2005), the aforementioned entities
characteristics of the Board in terms of promoting and recommend that the Board of Directors develop and
hindering the creation of a code of ethics. Our findings implement ethical codes.
show that a greater number of female directors does not Previous research (e.g., Haniffa and Cooke, 2005;
necessarily lead to more ethical companies. Moreover, Wang and Coffey, 1992; Webb, 2004; Williams,
within Europe as a continent, board ownership leads to an 2003) has examined the relationship between cor-
entrenchment of upper-level management, generating a
porate social responsibility and several characteristics
divergence between the ethical interests of owners and
managers. In light of this situation, the presence of inde-
of corporate governance, finding that a greater
pendent directors is necessary to reduce such conflicts. number of independent directors and female direc-
tors, as well as greater shareholdings owned by the
KEY WORDS: codes of ethics, business ethics, corpo- Board of Directors, both have a positive influence
rate social responsibility, corporate governance, Board of on socially responsible behavior in organizations.
Directors In this paper, we analyze the effect of these three
factors involving the Board of Directors on a com-
pany’s likelihood of having a formal code of ethics.
Introduction Our interest in analyzing the effect of such factors
on business ethics has arisen due to the results of
Recent corporate scandals have demonstrated the Ibrahim and Angelidis (1995) and Ibrahim et al.
need to create internal codes of conduct and apply (2003), who discovered that outside directors show
them to the members of Boards of Directors and top greater concern for the discretionary component of
management in order to uphold the reputation, eth- corporate responsibility but not for the legal and
ical behavior, and integrity of companies (Aldama, ethical dimensions. Moreover, Williams (2003)
2003; Australian Stock Exchange, 2003; Higgs, 2003; found that the effect of a female presence is limited
New York Stock Exchange, 2003; OECD, 2004). to certain areas of corporate social responsibility,
Furthermore, it has become necessary to state the such as community services and art, but not to
expected behavior of all other workers by adopting a education or public policies.
188 Luis Rodriguez-Dominguez et al.

The results indicate that board stock ownership not have such a code are increasingly spurred by their
leads to a divergence between the behavior of top stakeholders or even forced by Law to develop a code
management in terms of ethical codes and stake- (Waddock et al., 2002). These documents appear to
holders’ objectives. Nevertheless, the presence of be ‘‘a clearly visible sign that companies are aware of
independent directors on Boards limits this diver- the need for ethical behavior and require a commit-
gence to a certain extent, promoting the creation of ment to such behavior from their workforce’’
an ethical code as a document which guides the (O’Dwyer and Madden, 2006, p. 218).
behavior of all the members of a company. The ways of defining corporate codes have been
As for Board diversity, findings have emphasized many. Ethical codes can be defined as ‘‘written
that the presence of female directors does not create documents through which corporations hope to
more ethical companies. These results increase the shape employee behavior and produce change by
inconclusive empirical evidence, which usually making explicit statements as to desired behavior’’
shows no significant gender differences or finds that (Stevens, 1994, p. 64). As Kaptein (2004, p. 13)
females tend to be more ethically sensitive than specifies, they clarify the objectives that the com-
males (Lane, 1995; Loe et al., 2000; Webb, 2004). pany pursues, the norms and values it upholds and
The present paper is organized as follows: ‘‘Codes those things for which it may be accountable. More
of ethics: framework and empirical evidence’’ sec- recently, Kaptein and Schwartz (2008, p. 113)
tion analyses the importance of codes of ethics, their defined a code of ethics as ‘‘a distinct and formal
objectives, and some empirical research on this document containing a set of prescriptions devel-
subject; ‘‘Theories on ethical code development’’ oped by and for a company to guide present and
section explains some of the theories which support future behavior on multiple issues for at least its
the creation of ethical codes; ‘‘Corporate gover- managers and employees toward each other, the
nance and ethical codes: research hypotheses’’ sec- company, external stakeholders, and/or society in
tion describes likely relationships between corporate general.’’
governance and ethical codes and states the research In terms of the code’s objectives, there may be a
hypotheses; ‘‘Research design’’ section describes the somewhat instrumental reason for adopting codes,
research methodology used; our empirical results are because they can help preserve or legitimate a repu-
reported in ‘‘Empirical results’’ section, and dis- table public image and prevent public criticism
cussed in ‘‘Discussion of the results’’ section; we (Bondy et al., 2004, p. 450). On the other hand, codes
summarize and conclude in ‘‘Conclusion’’ section. can be reasonably designed to prevent wrongdoing
and to promote the following (Cleek and Leonard,
Codes of ethics: framework and empirical 1998; Fleege and Adrian, 2004, p. 1):
evidence • Honest and ethical behavior, including the
ethical handling of actual or apparent con-
Ethics is currently an essential component in business flicts of interest in personal and professional
success (Arjoon, 2005), especially if we take the relationships;
problems of trust experienced after recent financial • Compliance with applicable government
scandals into consideration. Nevertheless, business laws, rules and regulations;
ethics is probably as old as business itself, ‘‘but only • An increase in social responsibility; and
recently has the implementation of ethical codes of • An improvement in management and in cor-
conduct in businesses taken on major importance as porate culture.
part of many company agendas’’ (Fleege and Adrian,
2004, p. 1). Empirical evidence about ethical codes can be
In recent years, in Europe, Australia, and the divided into three groups based on their main ori-
United States, there has been a great increase in the entation, according to Helin and Sandström’s (2007)
number of corporations choosing to adopt an ethical recent review that these groups are content- (what is
code of conduct (Adam and Rachman-Moore, 2004; in the actual codes), output- (what effects they have
Berenbeim, 2000; Stevens, 2004). Companies that do on behavior), and transformation-oriented (how the
Corporate Governance and Codes of Ethics 189

codes are or are not into practice within the orga- interests. While European companies focused on
nization). responsibilities and principles involving stakeholders
In content-oriented studies, some articles have with codes that are mainly descriptive and for both
focused on code formats. Schlegelmilch and Houston internal and external use, US companies’ codes dealt
(1989, p. 61) found three basic formats: (1) regulated, more with conduct inside the firm, rather than issues
detailed documents containing rules and punish- of social responsibility, and are mainly prescriptive.
ments, (2) short documents describing objectives, But differences in the contents of codes also exist
philosophy, or values, usually in annual reports for between European countries, since ‘‘the different
stockholders and employees, and (3) extensive docu- countries of Europe have different histories, customs
ments including social responsibility issues meant for and culture’’ (Guillén et al., 2002, p. 167).
the stakeholders. Bondy et al. (2004) analyze the differences
Code contents have evolved in recent decades. In between Canadian, German, and UK companies
the 1980s, Cressey and Moore (1983), as Stevens when devising ethical codes. They reported that
(1994, p. 66) synthesizes, observed that ‘‘codes of Canadian firms focused on management, employees
conduct reflected concern over unethical behavior and workplace issues, and are used for guiding
that might decrease profits and showed a weak com- behavior. UK corporations place a greater emphasis
mitment to social responsibility.’’ Conflict of interest on the codes’ importance as tools for communicating
was an important theme (White and Montgomery, with internal and external stakeholders. German codes
1980), as well compliance with laws (Sanderson and deal with corporate governance issues such as the
Varner, 1984). Mathews (1987) performed a thor- Board of Directors’ structure.
ough content analysis which showed that firms pri- Lefebvre and Singh (1996) compared the contents of
marily emphasized illegal activities and employee Canadian and American corporate codes of ethics,
misconduct in codes and placed little emphasis on the concluding that the codes are remarkably similar and
environment, quality, or product safety. Therefore, predominantly focus on behavior toward the firm
ethical code content was mainly designed to defend rather than on issues of social responsibility (p. 156). In
organizations against illegal behavior and was found to the same vein, Farrell and Cobbin (1996) examined
be lacking in visionary prospects and providing ethical and compared codes in Australian and American
guidance (Stevens, 1996). companies, underlining that codes in both Australia
Nowadays, concerns over environmental impact, and the US were mainly inward-looking and protec-
workplace safety, and the achievement of long-term tive, offering a low level of precise ethical guidance.
relationships with customers and suppliers have Likewise, Singh et al. (2005) compare codes in
increased, and they have received a special emphasis Australia, Canada, and Sweden. Australian and Cana-
in codes, alongside classical topics such as employee dian codes are similar, reflecting their similar culture
behavior, compliance with the Law and conflicts of (p. 106). On the contrary, the codes in Swedish cor-
interest. For instance, in countries where codes have porations are very different from corporate codes in
recently been introduced, such as Ireland, the most Canada and Australia in some topics, a finding which
frequently mentioned topics in codes of conduct was also explained in terms of cultural differences
involve a wide range of issues: employee confiden- between the countries researched and the different
tiality, workplace health and safety, protecting management styles.
company information, and abiding by the Law Multinational companies also seem to be of par-
(O’Dwyer and Madden, 2006). ticular interest (Bondy et al., 2004; Carasco and
Also, it is worth emphasizing the differences Singh, 2003; Kaptein, 2004; Payne et al., 1997).
between codes written in different countries. Cul- Ethical codes are especially important in multina-
tural and institutional factors may affect the con- tionals, because their activities force them to adapt to
tents of codes in different countries. Langlois and very different cultures and regulatory environments.
Schlegelmilch (1990) initially found significant dif- As a result, their codes must overcome differences in
ferences between those of Europe and the United ethical standards among employees from different
States, especially with regard to employee conduct, cultures. To look at this, Kaptein (2004) analyses the
supplier and contractor relations, and political 200 largest companies in the world, of which 52.5%
190 Luis Rodriguez-Dominguez et al.

have a code. More than half of these codes describe compliance programs did not lessen legal violations;
company responsibilities regarding product and ser- on the contrary, ethics programs may serve as
vice quality (67%), compliance with local laws and window dressing to deflect attention or culpability
regulations (57%), and protection of the natural resulting from illegal activities. Consequently, as
environment (56%). For example, environmental Helin and Sandström (2007) and Kaptein and
responsibility is more frequently emphasized in Schwartz (2008) have recently underlined, these
European codes than in American codes. In terms of results show a mixed picture of code effectiveness,
ethical principles, the most widely reported principle creating some uncertainty about whether ethical
in the world is transparency. With regard to cor- codes lead to more ethical behavior.
porate values, the most frequently cited values are The last category, transformation-oriented studies,
teamwork (43%), responsibility (33%), and innova- focused on the adoption of codes (e.g., Snell and
tion (29%). Herndon, 2000; Wood and Callaghan, 2003). These
Less numerous output-oriented studies generally works attempt to analyze the implementation process,
use quantitative methodologies to analyze the con- associated problems, and transformation mechanisms
nections between behavior and the effectiveness of inside the company. For instance, Kaptein and
codes in influencing conduct, as well as key factors that Wempe (1998) analyze 12 dilemmas that companies
might explain such a potential influence. In this sense, must solve when implementing ethical codes,
corporate codes may contribute to ethical behavior including the process, contents, implementation, and
‘‘by influencing the way in which employees perceive enforcement of the code. Likewise, Adam and
the ethical values of organizations’’ (Valentine and Rachman-Moore (2004) stress that effectiveness is the
Barnett, 2002, p. 191). greatest when informal implementation methods are
Recently, Kaptein and Schwartz (2008) reviewed used instead of formal mechanisms. Stevens (2008)
79 empirical studies that examined the effectiveness points out that culture and effective communication
of business codes; 35% of the studies evidenced a are the adoption process factors which best ensure a
significant positive relationship, 16% displayed a code’s success.
weak relationship, 33% showed no significant rela- Nevertheless, with the exceptions of Snell et al.
tionship, 14% found mixed results, and only one (1999) and Wood and Callaghan (2003), any ori-
study has detected a negative relationship. Among entation toward process in research approaches seems
these studies, Pierce and Henry (1996), Harrington to be rare and requires further examination. From
(1996), Boo and Koh (2001), and Peterson (2002) all these studies, it can be deduced that explicit theo-
obtained a positive influence and claim that the retical discussions are rare and that there is a lack of
presence of a formal code does have an impact on transparency regarding how the results and recom-
individual ethical decisions, while contributing to a mendations were empirically generated (Helin and
decrease in illegality within corporations. In this Sandström, 2007, p. 261).
sense, Peterson (2002) observed a difference in the In summary, the evidence shows a lack of
ethical climates of those organizations that have an ‘‘knowledge on how codes work, how they are
ethical code and those that do not. communicated and how they are transformed
However, Allen and Davis (1993), Healy and Isles inside organizations,’’ as emphasized by Helin and
(2002), Farrell et al. (2002), Snell et al. (1999), Snell Sandström (2007, p. 253). As a result, a variety of
and Herndon (2000), Schwartz (2001), Stevens research methods must be put to work in order to gain
(2004), and McKendall et al. (2002) did not find any a better understanding of how ethical codes work in
significant relationship. Both Snell et al. (1999) and organizations.
Snell and Herndon (2000) suggest that the moral
standing even declined due to the code implemen-
tation process. Relying on 57 interviews, Schwartz Theories on ethical code development
(2001, p. 253) argues that ‘‘few respondents were
able to provide specific examples of how they acted Adopting an ethical code may be considered a way to
differently as a result of the codes.’’ In their research, formalize, encourage and guide responsible behavior
McKendall et al. (2002, p. 380) indicate that ethical among employees and organizations (Bondy et al.,
Corporate Governance and Codes of Ethics 191

2004; Harris, 2004). Viewed from the outside, they development and implementation of ethical decision-
contribute to creating and maintaining a good cor- making processes.
porate reputation and stakeholder trust. In this vein,
the reasons behind the creation of a code have been
stated in several theories (derived from the ‘‘social Corporate governance and ethical codes:
theories’’): stockholder theory, legitimacy theory and research hypotheses
stakeholder theory (Fleege and Adrian, 2004, p. 2).
According to the stockholder theory (e.g., Fleege As a result of recent corporate scandals, a new stream
and Adrian, 2004; Hasnas, 1998), ‘‘companies are of research has emerged with a focus on the role
only responsible to shareholders and all employee played by Boards of Directors on corporate codes of
actions should be aimed at maximizing shareholder conduct. As Schwartz (2002, p. 38) states, ‘‘The
value without breaking the law.’’ Therefore, an Board of Directors, CEO, President, and all senior
organization may adopt a code of ethics to satisfy its managers are required to demonstrate their support
stockholders. for the code, particularly by acting as role models
Another theory within the social theories frame- through their own behavior.’’ This attitude has
work is legitimacy theory (e.g., Deegan et al., 2002). recently been reinforced by certain rules which
Legitimacy is a generalized perception that organi- encourage Boards of Directors to support the
zation’s actions are appropriate within a given social development of codes of ethics in companies through
system. Legitimacy may be granted when either the several guidelines (Australian Stock Exchange, 2003;
goals being pursued by an organization conform to Independent Directors Association and the Russian
social morals or the procedures by which an orga- Institute of Directors, 2004; International Federation
nization pursues its goals are deemed appropriate of Accountants, 2007; Investment and Financial
(Long and Driscoll, 2008, p. 175). Legitimacy theory Services Association Limited, 2003; New York Stock
holds that companies are continually attempting to Exchange, 2003).
ensure that their operations live up to the standards According to investors’ preferences (Heidrick
of the societies where they do business, making a and Struggles, 2004), the Board of Directors’ par-
code of ethics an appropriate mechanism for legiti- ticipation in this process would lead to the planning
mating corporate behavior. Legitimacy is granted of corporate ethical behavior and the subsequent
and controlled by people outside the organization, monitoring of its fulfillment (Jones and Pollitt,
and therefore the organization must report its 1999, p. 4). The critical role played by the Board is
activities and its concern about ethics to the public. especially important, given that ‘‘a high degree of
Finally, the stakeholders theory (e.g., Gibson, trust is placed in directors by shareholders’’
2000) states that an organization may adopt an ethical (Schwartz et al., 2005, p. 86). For instance,
code of conduct to satisfy its stakeholders. This theory Berenbeim and Kaplan (2004) show that the
suggests that corporations are not only responsible to involvement of Boards in designing and imple-
shareholders, but also to all individuals, groups, etc. menting ethical codes has grown considerably. In
that have a particular interest in a specific company particular, they found that the Board decides ethical
(Jennings, 2003). This theory is based on Argandoña’s code contents in 66% of US companies and 100%
(1998) concept of the common good, which suggests of Indian companies, while it reviews the code for
that corporations must contribute to the common 54% of Japanese firms.
good, ‘‘which ranges from the common good of the Business ethics is one of the factors in corporate
company itself to that of the local community, the social responsibility (Carroll, 1991; Schwartz and
country and all of mankind, including future genera- Carroll, 2003), and previous research has examined
tions’’. Dillard and Yuthas (2002, p. 49) assert that, in the relationship between corporate social responsi-
order to achieve responsible ethical behavior, an bility and several characteristics of corporate gover-
organization must use the stakeholder theory in nance. For example, Webb (2004) showed that
conjunction with structuration theory. Structuration socially responsible firms have more outside directors
theory is used as a framework for exploring the forces and female directors than non-socially responsible
that influence, and the changes that must precede, the firms; Williams (2003) found that companies with a
192 Luis Rodriguez-Dominguez et al.

higher proportion of women serving on their boards related to social responsibility have led us to test the
give charity; and Wang and Coffey (1992) found following hypothesis:
that the ratio of insiders to outsiders, the percentage
of insider stock ownership, and the proportion of Hypothesis 1 A greater percentage of outside directors
females are positively and significantly associated on a Board of Directors positively influ-
with charitable contributions by companies. In this ences the creation of a corporate code of
study, we analyze the effect of three characteristics of ethics.
the Board of Directors on the likelihood that a
company has a formal code of ethics. Board stock ownership

Jensen and Meckling (1976) suggested that when


Outside versus inside directors corporate managers have a significant ownership stake,
managerial incentives are more closely aligned with
Practitioners, researchers, and governmental regula- those of shareholders. Moreover, when directors
tors expect outside directors to advocate greater control a significant stake in the firm they have a
corporate responsiveness to society’s needs by play- greater incentive to be effective monitors of man-
ing a more active role in overseeing managerial agerial activity (Brickley et al., 1988; Brown and
decisions (Ibrahim et al., 2003, p. 393; Wang and Maloney, 1999). Therefore, increases in the percent-
Coffey, 1992, p. 771) due to the fact that their age of stock owned by Board members should make
presence is assumed to make the board more inde- them more sensitive to ethical issues due to the positive
pendent and give it more effective monitoring impact of social responsibility activities on the
power (Fama, 1980). As a result, in theory, outside firm’s financial performance (i.e., Tsoutsoura, 2004;
directors are in a better position than insiders to Waddock and Graves, 1997).
protect and further the interests of a larger set of However, the literature on the link between board
parties than stockholders and entrenched executives share ownership and company performance (i.e.,
(Ibrahim et al., 2003, p. 395), because they have Morck et al., 1988) has sought to trace another effect,
more experience and a greater sense of moral and an entrenchment by which board share ownership
legal obligation (Goldberg, 1979). provides top managers with increased security from
With regard to the effect of director type on interference in their decision-making by other typi-
corporate social responsibility, empirical evidence is cally dispersed shareholding groups. If we accept this
inconclusive. For instance, O’Neill et al. (1989) assumption, then the Board’s participation in own-
reported that outsiders have a higher level of ori- ership does not favor the alignment of manager and
entation toward corporate social responsibility. In stockholder interests in ethical issues, but rather allows
addition, Ibrahim and Angelidis (1995) and Ibrahim the top management to achieve its objectives to the
et al. (2003) found that outside directors show detriment of those of stockholders, because managers
greater concern for the discretionary component of are thereby protected from dismissal.
corporate responsibility, though no significant dif- Taking into account of both arguments, we then
ferences were observed with regard to the legal and checked the following hypothesis:
ethical dimensions of corporate social responsibility.
Webb (2004) found a positive relationship between Hypothesis 2 Greater stock ownership by the mem-
the percentage of outside board members and differ- bers of Boards of Directors influences
ent measures of corporate social responsibility. On the the creation of corporate codes of ethics.
contrary, Kesner et al. (1986) reported that outsider
domination does not lead to improved social perfor- Board diversity
mance. Wang and Coffey (1992) found that the ratio
of insiders to outsiders is positively associated with Previous research findings argued that women tend
charitable contributions by companies. to be more sensitive to corporate social responsibility
The relative scarcity of results on ethical code (i.e., Kedia and Kuntz, 1981; Wang and Coffey,
existence and the divergence in previous findings 1992; Webb, 2004; Williams, 2003). Moreover,
Corporate Governance and Codes of Ethics 193

Bernardi et al. (2006) found that the presence of countries tend to codify their laws. This typology has
women on Boards of Directors positively influences an important effect on business ethics given that ethics
the behavior of firms both inside and outside, by is usually encouraged by means of codes of best prac-
verifying that such a presence significantly enhances tices; in civil law countries, compared with common
firms’ reputations (Zyglidopoulos, 2003). law countries, judges cannot enforce good governance
This argument could lead us to believe that more codes with the force of Law, because laws can only be
socially ethical corporations tend to have a higher passed by the legislature (Cuervo, 2002, p. 85).
percentage of women on their boards. Therefore, Starting with the target population, we selected
we can establish the following hypothesis: the sample for analysis. Because Spain is the country
with the lowest number of quoted companies, it was
Hypothesis 3 The percentage of women on Boards initially used to determine the sample. Thus, we
of Directors positively influences the have used a sample of companies which are listed on
creation of corporate codes of ethics. the Madrid Stock Market. The initial sample was
made up of all the quoted companies. We removed
Research design any firms belonging to the finance and insurance
sectors. As a result, our final sample was made up of
After describing the main research hypotheses, this 117 corporations from different sectors.
section analyses the sample and the methodology Subsequently, by using the size and activity sector
used to check them. criteria which characterize the Spanish corporations,
we selected 117 companies from Italy and the UK.
Italy was selected because it is a European conti-
Sample description nental country with a relatively low number of studies
on ethical codes. Furthermore, it has a corporate
In order to test these hypotheses, we selected public governance system quite different from Spain’s. Its
corporations from two European continental coun- 2006 Corporate Governance Code lets Italian com-
tries, Spain and Italy, and one English-speaking panies choose between two-tier (Management Board
country, the United Kingdom, as our populations for and Supervisory Board) or one-tier management and
analysis. This choice was made on the basis of the dif- control systems (Board of Directors and the Board of
ferences found in ethical codes and corporate gover- Auditors). Italy’s socio-cultural environment and
nance mechanisms in previous studies for such accounting system are similar, being a code-law
geographic contexts. More specifically, Enderle (1996) country (Garcı́a Lara and Mora, 2004). The United
identifies two different approaches to corporate ethics: Kingdom is used as an example for English-speaking,
one approach for English-speaking countries, linked to common law countries, which differ in the develop-
corporate strategies which attempt to lessen the effects ment of financial markets and in the main providers of
of scandals generated in business; and another approach capital funds.
for European continental countries, associated with Necessary data were obtained from the AMA-
philosophical motivations about optimal corporate DEUS Database and corporate websites for European
behavior. companies. Therefore, our final sample for analysis
With respect to corporate governance, several was made up of 351 quoted companies: 117 firms from
studies (i.e., La Porta et al., 1999) illustrate differ- Spain, 117 organizations from Italy, and 117 compa-
ent stock ownership structures: dispersed (English- nies from the UK, all similar in size and activity.
speaking countries) versus concentrated (continental
countries). These different structures lead to relevant
differences in the makeup of Boards, especially in Variables
relation to the presence of a higher number of inde-
pendent directors that protect minority shareholder Dependent variable
interests and those of other stakeholders. The dependent variable is a dummy one which takes
Moreover, English-speaking countries are usu- a value of 1 if the company has drawn up a code of
ally common-law countries, whereas continental ethics and 0 if it has not. These values were assigned
194 Luis Rodriguez-Dominguez et al.

after analysing the contents of the sample companies’ Mission Statements or documents which are similar
websites, because several acts require a minimum to an ethical code.
content which must be available for stockholders and
other stakeholders on quoted companies’ websites. Independent variables
As shown in Table I, Italy has the highest per- The independent variables used in the proposed
centage of quoted companies with ethical codes analysis model are shown in Table II.
(59%), followed by the UK (31.6%). The lowest
percentage of UK companies which have an ethics
code may be externally justified because of the fea-
tures of the codes they create. As Bondy et al. (2004, Explanatory model proposed
p. 456) have observed, that UK corporations place a
greater emphasis on the importance of codes as After obtaining the necessary variables for the anal-
communication tools with internal and external ysis, we checked the research hypotheses by ana-
stakeholders. However, they tend to use Combined lysing the impact of certain factors which may
Codes, which are internal, punitive, mandatory influence the existence of a code of ethics.
codes with overall low significance; their texts are With that goal in mind, we propose the following
typically not found on corporate Web sites. It would model (1), in which the likelihood of a firm having
seem that some combination of factors to do with an ethical code is a function of the ratio of outside
the Combined Code – such as it being focused directors on the Board, the proportion of female
internally, punitive in tone, and mandatory – bears directors, and the percentage of stock ownership by
some relationship to it being of low significance on the members of the Board.
corporate Web sites (Bondy et al., 2004, p. 457). Existence of a Code of Ethics
In Spain, few of the analyzed companies (14.53%)
¼ f Outside Directors; Female Directors; ð1Þ
have developed an ethical code. This percentage is 
significantly lower than the figures recently found in Board Ownership
other countries including Ireland (O’Dwyer and Model (1) can be empirically estimated by using
Madden, 2006), Belgium (KPMG Belgium, 2002), Eq. 2:
and Sweden (Svensson et al., 2006). Therefore,
within the Spanish context, there is a significant ECi ¼ b0 þ b1 Outside Directorsi
delay in creating ethical codes. However, as Melé þ b2 Female Directorsi ð2Þ
et al. (2006) argue that there is a great deal of cor-
þ b3 Board Ownershipi þ e
porate concern about the importance of business
ethics, which leads to the inclusion of that concept In which ECi is a dummy variable, which takes a
in several companies’ reports, such as Vision & value of 1 if company i has drawn up an ethical

TABLE I
Level of development of codes of ethics

Frequency Percentage

Spain
Companies with a code of ethics 17 14.53
Companies without a code of ethics 100 85.47
Italy
Companies with a code of ethics 69 59.00
Companies without a code of ethics 48 41.00
UK
Companies with a code of ethics 37 31.60
Companies without a code of ethics 80 68.40
Corporate Governance and Codes of Ethics 195

TABLE II
Independent variables

Outside directors Numeric variable which represents the percentage of outside directors on the Board
Female directors Numeric variable which represents the percentage of female directors on the Board
Board ownership Numeric variable which represents the percentage of shares which are owned by
the members of the Board

code and 0 if it has not; Outside Directorsi is a with the dependent variable, with a negative sign
numeric variable which shows the ratio of outside (-0.298). Then, the proportion of outside directors
directors on the Board; Female Directorsi represent also has a relatively high positive correlation with the
the proportion of female directors who are mem- existence of an ethical code, except in the UK. On
bers of the Board; and Board Ownershipi is the the other hand, a lack of any relationship between
percentage of stock ownership by the members of the presence of women on the Board and the ana-
the Board. lyzed issue of business ethics is detected. Moreover,
Model (2) has been checked empirically using there are no significant correlations between the
logit regression, given the dichotomous nature of the independent variables, which prevent multicolin-
dependent variable. earity problems in the dependence model.
With regard to the multivariate analysis, the
results obtained after estimating the logit regression
Empirical results are summarized in Table IV.

Before reporting the data calculated using the mul-


tivariate analysis, Table III summarizes the bivariate Multivariate analysis for European continental countries
correlations between the variables used in the esti-
mated model. For Spain, the global significance of the model (R2)
First of all, the variable related to the percentage is 24.80% for the optimal prediction, with a confi-
of board ownership shows the highest correlation dence level of 99% (p < 0.01). Two out of the three

TABLE III
Correlation matrix (Pearson’s correlation coefficients)

EC Outside directors Female directors Board ownership

Spain
EC
Outside directors 0.212
Female directors 0.002 -0.046
Board ownership -0.298 -0.160 0.057
Italy
EC
Outside directors 0.190
Female directors -0.145 -0.061
Board ownership -0.366 -0.040 0.123
UK
EC
Outside directors 0.078
Female directors 0.169 0.142
Board ownership -0.196 -0.106 -0.101
196 Luis Rodriguez-Dominguez et al.

TABLE IV the expected positive sign) and 2 (with a negative


Effect of corporate governance on the creation of a sign) and to reject Hypothesis 3, for Spain.
corporate code of ethics For Italy, the global significance of the model (R2) is
23.70% for the optimal prediction, with a confidence
Variables Coefficient Wald level of 99% (p < 0.01). Two of the three variables
show statistically significant coefficients. The outside
Spain directors variable has a positive effect on the existence
Intercept 21.907 6.334** of an ethical code, although it is just statistically sig-
Outside directors 2.518 2.805*
nificant for a confidence level of 95% (0.01 < p <
Female directors -0.005 0.000
0.05). The board ownerships variable is also statistically
Board ownership 20.059 5.684**
R2 Cox and Snell = 0.145 significant (p < 0.01), with a negative influence on the
R2 Nagelkerke = 0.248 dependent variable. For the female directors variable,
v2 = 15.555*** the effect detected is negative, but insignificant. These
Italy findings, again, lead us to accept Hypotheses 1 (with a
Intercept 0.192 0.114 positive sign) and 2 (with a negative sign) and to reject
Outside directors 2.298 3.870** Hypothesis 3, in this case, for Italy.
Female directors -3.255 2.365
Board ownership 20.029 11.146***
R2 Cox and Snell = 0.175 Multivariate analysis for UK companies
R2 Nagelkerke = 0.237 (the English-speaking world)
v2 = 19.631***
UK
For the UK, the global significance of model (R2) is
Intercept 20.950 8.040***
Outside directors 0.487 0.196 8.90% for the optimal prediction, with a confidence
Female directors 3.102 1.829 level of 90% (0.05 < p < 0.10). All of the three
Board ownership -0.061 2.132 proposed variables are statistically non-significant.
R2 Cox and Snell = 0.063 The outside directors and female directors variables
R2 Nagelkerke = 0.089 display positive effects on the existence of an ethical
v2 = 7.091* code, whereas the board ownership variable has a
negative influence on the dependent variable. These
The values of significant coefficients are expressed in
findings lead us to reject, for the English-speaking
bold.
ECi dummy variable, which takes value 1 if company i
world, the hypothesis proposed.
has drawn up a code of ethics and 0 if it has not. Therefore, we have found that female directors do
Outside directors is a numeric variable representing the not have any influence on the existence of a code of
percentage of outside directors who take part in the ethics, regardless of the corporate context observed.
Board; Female directors is a numeric variable showing the However, outside directors and board ownership
ratio of women directors on the Board; Board ownership is have a positive and negative influence, respectively,
the proportion of stock owned by members of the Board. on the implementation of codes for those companies
*p < 0.10, **p < 0.05, ***p < 0.01. operating in countries with a lower pressure or
requirements regarding the development of business
variables were shown to be statistically significant. ethical behavior – such as continental Europe.
The outside directors variable shows a positive effect Table V summarizes the hypotheses proposed in the
on the existence of an ethical code, although it is current study as well as the results obtained in the
only statistically significant for a confidence level of different legal and corporate contexts considered.
90% (0.05 < p < 0.10). The board ownership vari-
able remains statistically significant (p < 0.05), with
a negative influence on the dependent variable. As Discussion of the results
regards the female directors variable, the effect
detected is negative, but insignificant. Therefore, As for the interpretation of the results, this study has
these findings lead us to accept Hypotheses 1 (with confirmed that the participation of Board members
Corporate Governance and Codes of Ethics 197

TABLE V
Summary of the findings for the proponed hypotheses

Hypotheses Variable Expected sign Continental Anglo-Saxon


European markets markets

Spain Italy UK

1 Outside directors + + + n/s


2 Board ownership ? - - n/s
3 Female directors + n/s n/s n/s

in continental European companies’ stock is related experience and a sense of their moral and legal
to some limitations on the adoption of several ethical obligations (Goldberg, 1979; O’Neill et al., 1989).
policies, such as the adoption of ethical codes. Also, outside directors are the main directors defend-
We know, on the one hand, that investors have a ing stockholders’ interests and their future contracts
great interest in business ethics, as observed in the by other companies will be strongly linked to the
study by Heidrick and Struggles (2004). On the other activities carried out in the corporations they are
hand, theoretically there are certain opposite effects of currently working for. Our results are in line, for
board ownership on business ethics. Initially, when instance, with O’Neill et al. (1989), Wang and
directors control a significant stake in the firm they are Coffey (1992), and Webb (2004), who reported that
more sensitive to ethical issues due to the positive outsiders have a higher level of orientation toward
impact of social responsibility activities on the firm’s corporate social responsibility.
financial performance (i.e., Tsoutsoura, 2004; Wad- The insignificant results for outside directors in
dock and Graves, 1997). However, several recent the UK are in line with Ibrahim and Angelidis
studies have observed an entrenchment effect by (1995) and Ibrahim et al. (2003) for another Anglo-
which the Board’s participation in ownership does not Saxon market – the US – who found that outside
favor the alignment of manager and stockholder directors show greater concern for the discretionary
interests in ethical issues, but rather allows the top component of corporate responsibility, although no
management to achieve its objectives to the detriment significant differences were observed with regard to
of those of stockholders, because managers are thereby the legal and ethical dimensions of corporate social
protected from dismissal. responsibility.
In this study, we have observed that board own- The divergence between the findings obtained for
ership causes an entrenchment of top management continental countries and for the UK may stem from
in ethics issues. In other words, participation in differences in the firms’ motivations leading to the
ownership prevents them from being dismissed as creation of an ethical code in English-speaking and
managers, and they attempt to satisfy other interests European continental countries (Enderle, 1996;
instead of seeking overall ethical behavior in the Guillén et al., 2002; Vogel, 1993) as well as the role
organization. Moreover, owing to the fact that codes played by directors in management control. In this
of ethics may be documents that could limit mana- sense, in English-speaking countries, the dispersion
gerial actions, they could be defining an unethically of stock ownership usually lead to a significant
responsible policy strategically to complement their number of independent directors on the Boards of all
entrenchment strategy. quoted companies (La Porta et al., 1999). This
Nevertheless, the presence of outside directors on would explain the lack of differences regarding the
the Board may limit this situation to a certain extent, decisions which directors make on ethical issues,
promoting the establishment of an ethical code as a hence avoiding an entrenchment of top manage-
document which guides the behavior of the corpo- ment in ethical issues.
ration’s members. The reason behind this conduct is In terms of Board diversity, the results highlighted
that these types of directors may have extensive the lack of impact (of a female presence) on ethical
198 Luis Rodriguez-Dominguez et al.

issues in both of the two corporate contexts insider stock ownership, and the proportion of
observed. Unlike other studies which have found females on the likelihood that a company has a
that a greater percentage of women on Boards leads formal code of ethics. Consequently, given that
to more socially-responsible firms (Webb, 2004), there are several differences between continental
our findings support the report of Williams (2003), European and Anglo-Saxon markets as far as ethical
which indicate that the effect of a female presence motivations and corporate-law contexts are con-
may be limited to some areas of corporate social cerned, we used a sample of 351 quoted Spanish,
responsibility, such as community services and art, Italian, and UK corporations.
but is insignificant in education or public policies. In Our findings show that, in the continental Euro-
addition, the insignificant effect of female directors pean context, there is evidence in favor of the entr-
on ethics may be a consequence of the limited echment hypothesis on behalf of directors. Owing to
presence of women in the boardroom, which could the fact that the code of ethics could be a document
mean that the decision of this minority group may that might limit managerial actions, managers may be
not be considered in the decision-making process defining an unethically responsible policy strategically
(Carter et al., 2003). Moreover, according to Rose to complement their entrenchment strategy. One
(2007, pp. 411–412), women might be assumed to possible solution for this situation may lie in increasing
adopt conventional behaviors and rules and even the number of independent directors on Boards, since
tend to adopt a male role in order to preserve their these directors promote the satisfaction of investors’
positions in the corporate structure. This attitude ethical interests, by encouraging the elaboration of
involves the removal of the advantages and draw- ethical codes.
backs deriving from gender diversity. The findings for the continental context cannot be
extrapolated to the English-speaking world, perhaps
due to the fact that they are required to implement
Conclusion ethical codes in order to recover investors’ trust
– reduced as a consequence of the recent financial
Ethics is currently an essential component in business scandals. On the contrary, continental markets
success (Arjoon, 2005), especially if we have taken are only affected indirectly by these scandals, so
into consideration that the problems of trust experi- the improvement in business ethics could be closer
enced after recent financial scandals and the growing to philosophical motivations about optimal corpo-
demands regarding the need to take into account the rate behavior, according to the results of Enderle
interests of all the individuals and groups which (1996).
have a special interest in the company. In this In this sense, we can conclude that in markets
respect, ethical codes may be appropriate mecha- which have not recently experienced financial
nisms for promoting, encouraging, and guiding scandals and, thereby, are not pressured to promote
responsible behavior, at the same time that they the elaboration of codes of ethics, outside directors
establish the corporate principles which affect are the board members most interested in their
responsibilities toward employees, shareholders, cus- creation with the objective of satisfying investors’
tomers, the natural environment and society as a preferences.
whole. In addition, numerous investors are especially Board ownership, however, is an inadequate
interested in business ethics as a consequence of its mechanism for aligning management and shareholder
positive effect on financial performance (Spiller, ethical interests. This conclusion could be justified by
2002, p. 150). In this context, Boards of Directors the limited development of ethics codes in continental
play a critical role in the process of creating and European markets given that in these countries
implementing a code of ethics. insiders have a strong presence on the Board of
In this sense, we have adopted the characteristics Directors (Melle, 1999) and, moreover, there is a
of Boards of Directors used by Wang and Coffey substitution between managerial ownership and out-
(1992), among others, in order to analyze the effect sider presence as a control mechanism (Fernández and
of the ratio of insiders to outsiders, the percentage of Arrondo, 2005).
Corporate Governance and Codes of Ethics 199

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