Asociación de Deportes Electrónicos

y Videojuegos de Argentina
About us
CONTENT

Introduction
About Esports
About DEVA
DEVA in media
Our Figures
Our CompetItions
Juegos Bonaerenses(Buenos Aires Games)
LUDENS - University League
Kings Cup
Education
Workshops for children
Executive Program
Delegations
Benefits
Jobs
Next steps
INTRODUCTION

TAKING ESPORTS TO THE NEXT LEVEL

Welcome to the presentation of the Asociación de Deportes Electrónicos y Videojuegos de Argentina(Association of Electronic Sports
and Video Games of Argentina).

We are passionate about Electronic Sports. We have an excellent group of people who want to see the industry grow and become the
leaders that carry out future projects related to Esports in the country and the region.

Through our actions, we promote the benefits of Electronic Sports and provide a greater understanding of the industry, allowing us to
develop the Esports ecosystem in Argentina faster.

Electronic Sports are not contrary to conventional sports, they are complementary. Taking into account the positive aspects of their
healthy and orderly practice, together with the cognitive benefits, teamwork and communication, they promote the development of
communities and lead to new jobs. During a person's idle period, it is more beneficial to play video games than watching television.

DEVA works together with Universities and professionals dedicated to the study of Esports to give society a new vision of Electronic
Sports We focus our efforts especially on parents who are the motor of the motivations of the youngest to support their competitive
careers by promoting healthy and controlled play.

#JuntosSomosEsports #SomosDEVA
#TogetherWeAreEsports #WeAreDEVA Nicolás M. Crespo
Presidente DEVA
About Esports

INTRODUCTION TO VIDEO GAME COMPETITIONS

Esports, also known as Electronic Sports, is the word used to

designate those competitive video games that have developed
massively to converge in sports practiced and consumed
worldwide with a high popularity index. As in other sports,
players compete with each other through video games in real
time.

Electronic Sports are played on computers, consoles and

mobile devices. There are a large number of competitive video
games, including Legue of Legends, Counter-Strike: Global
Offensive, DOTA 2, Fortnite, Clash Royale, FIFA and PES.
Depending on the video game, the competition format can be
1v1, 2v2, 3v3, 4v4, 5v5, 6v6.

At the highest sporting level, teams can earn considerable

sums of money for first place in competitions. It is a growing
industry.
About Esports

ARE THEY A GAME? ARE THEY A SPORT? 

Each country classifies them differently: Some, like Poland, officially recognize them as sports. Others place them in
different sectors: Culture, Innovation, Youth, Education, etc.C
In Argentina they are recognized by the Province of Buenos Aires, where Electronic Sports competitions have been held
in the Buenos Aires Games since 2017, and they have different certifications in various municipalities in the country.
In most cases, Esports is considered a sport because of the similarities with conventional sports; the existence of teams,
players, competition between each other, fans, merchandising, play arenas.
In the world there are more than 45 Esports associations recognized by their respective countries.
The International Olympic Committee is currently studying its possible incorporation as an Olympic sport.

A $ 1 billion industry.

In 2019, global esports revenue generated approximately $ 1.1 billion. A growth of 26.7% compared to 2018.

By 2022, it is estimated that the global revenue generated by esports will reach $ 1.8 billion.

The latest figures from the most recognized consultancies estimate that there are around 450 million
viewers, of whom 200 million are Esports enthusiasts and 250 million occasional viewers.

Competitions such as the Fortnite World Cup and the DOTA 2 International Tournament, distributed more
than 50 million dollars in 2019. Hundreds of tournaments are played at the amateur and semi-professional
level granting thousands of dollars.
ABOUT US

ABOUT DEVA
We are a non-profit Civil Association founded in 2017 that promotes Electronic
Sports throughout Argentina.

Our national scope allows us to raise awareness about electronic sports by

providing advice based on the experience resulting from the actions we carry out.

Our objectives are to promote, educate, and professionalize:

To promote Electronic Sports in Argentina promoting sports values and the

benefits of its practice. CONVENIOS CON ORGANIZACIONES DEPORTIVAS
To educate using the video game as a tool by teaching courses and workshops
aimed at children, adolescents, parents, professionals, companies and
government.
And professionalize by developing the Esports ecosystem in a solid, self-
sustainable and efficient way.

DEVA is member of the Federación de Deporte Universitario (University Sports

Federation) - FEDUA - and the Confederación Federal del Deporte (Federal Sports
Confederation -CONDEPA-.
ABOUT US

DEVA IN MEDIA

NEWSPAPERS RADIO AUDIOVISUAL

 ABOUT US

OUR FIGURES

COLLABORATORS PROVINCIAL POTENTIAL CERTIFIED CERTIFIED TOURNAMENT

DELEGATIONS ASSOCIATES COMMUNITIES TEAMS ORGANIZERS

+100 +10 +1.000.000 +90 +836 +120

SIGNED ACTIVATIONS AFFILIATED VIEWERSHIP DELIVERED EDUCATIONAL EVENTS OUTSIDE

AGREEMENTS PER YEAR PLAYERS AND AVERAGE TALKS PROGRAMS BUENOS AIRES
ENTHUSIASTS

+100 +100 +35.000 +150 +500 +12 +20

 OUR COMPETITIONS

BUENOS AIRES GAMES

%) 0%)
Since 2017 we have organized the Electronic Sports
2017 2018 (+2
0
2019 (+4
disciplines in the Buenos Aires Games developed by the
TOTAL entries in the whole TOTAL entries in the whole TOTAL entries in the whole
Sports Undersecretariat of the Province of Buenos Aires. JJBB2017 JJBB2018 JJBB2019
250.000 +300,000 (record of JJBB) +350.000 (record of JJBB)

The video games played were Clash Royale, FIFA and League TOTAL PARTICIPANTS ON ESPORTS TOTAL PARTICIPANTS ON ESPORTS TOTAL PARTICIPANTS ON ESPORTS
81 Municipalities in FIFA 81 Municipalities in FIFA 100 Municipalities in FIFA
of Legends. The 135 municipalities of the province of Buenos
74 Municipalities in LOL 60 Municipalities in Clash Royale 80 Municipalities in Clash Royale
Aires participated in 3 competitive stages, 16 of whom were 1911 Players in TOTAL 100 Municipalities in LOL 115 Municipalities in LOL
2300 Players in TOTAL 10.000 Players in TOTAL
finalists in the face-to-face stage held in the city of Mar del Regional Stage Event
Plata. FIFA was made in Vicente López Regional Stage Event Regional Stage Event
Gral Arenales and Bahía Blanca  4 Municipalities
FINALS STAGE- PLAYERS WHO
The organization of the competitions in the online stages TRAVELED TO FINALS STAGE- PLAYERS WHO FINALS STAGE- PLAYERS WHO
Mar del Plata TRAVELED TO TRAVELED TO
consist of more than 500 hours of arbitration. The face-to- 31 teams in LOL Mar del Plata Mar del Plata
130 players of LOL 31 teams in LOL 32 teams in LOL
face stage, which takes place over 6 days, involves more than
31 players of FIFA 140 players in LOL 160 players in LOL
30 collaborators, including staff from competitions, logistics, 16 players in FIFA 16 players in FIFA
GAMES 16 players in Clash Royale 16 players in Clash Royale
technicians and the press. 26 gamers PCs, 4 PS4, 4 tablets 2 Games
are used, and it involves 16 hours of continuous work days to GAMES GAMES
3 Games 4 Games
give as a result the largest government-recognized
competition in the country.
 OUR COMPETITIONS
LUDENS - UNIVERSITY LEAGUE
2018
We developed the University League of Electronic Sports -LUDENS with the
Duration of the broadcast: 2 Months
support of the Federation of University Sports of Argentina -FEDUA- reaching Registration duration: 1 month
all the universities in the country. Competition stages: 1
Competition formats: 1
The League is complemented by an interdisciplinary project whose objective is Competition duration 1 month
Face-to-face events: 1
to develop the Esports professionals of the future. For this task we complement
Number of disciplines: 3
ourselves with actions within the Universities that undertake to carry out
Number of Players: 450
activities with Esports within the institution. Number of Universities: participants: 42
Number of finalists: 14
The video games used are Clash Royale, FIFA, League of Legends, CSGO and Number of participating Provinces: 14
Rocket League. They take place in 2 stages, an online one that massively Average age of the participants: 24 years
gathers the university students to determine the best of each university, and a Reach of Universities contacted: 108
Media ratings: 35
face-to-face stage in which the best 4 teams in the League face each other.
Radio Notes: 13
Streaming Hours: 16
All the face-to-face stages are accompanied by an Argentine Esports Festival, Number of stands at the event: 9
whose purpose is to strengthen the university public with Electronic Sports and Number of event attendees: 1,300
give the host University the opportunity to show the potential of the Esports Streaming views: 11,379
industry at its headquarters. We developed the University League of Electronic
Sports -LUDENS with the support of the Federation of University Sports of
Argentina -FEDUA- reaching all universities in the country.
)
00%
2019 (+2
Duration of the broadcast: 7 Months
Registration duration: 4 months
Competition stages: 2
Competition formats: 2
Competition duration: 4 months
Face-to-face events: 3
Number of disciplines: 5
Number of Players: 2000
Number of participating Universities: 80
Number of finalists: 24
Number of participating Provinces: 23
Average age of the participants: 24 years
Scope of Universities contacted: 300
Media ratings: 150
Radio Notes: 40
Streaming Hours: 100
Number of stands at the event: 15
Number of event attendees: 1500
Streaming Views: 53,000
 NUESTRAS COMPETENCIAS

KINGS CUP
The Kings Cup is the official DEVA cup for the Clash Royale
Game within the Argentine Mobile Circuit.

These are 4 qualifying cups, Fire, Thunder, Ice and Earth,

PLAYERS TEAMS TRANSMISSION CARRIED OUT
which culminate in the Kings Cup facing the best 4 teams HOURS COMPETITIONS
resulting from the qualifications and 4 invited teams.

The competition focuses on looking for the top performing

+7000 +150 120 6
teams both in and out of the game and who share a strong
commitment to growing the Esports scene in tandem with
DEVA and the Cup investors and sponsors.

The 2020 edition runs from February to August, ending in a

face-to-face final consecrating the champion of the first
edition of the Cup.

As Godparents, the most iconic Clash Royale YouTubers in

Latin America participate; Drekzenn and Kamanus88.
 OUR COMPETITIONS

ONLINE CUP
Online Cup is the proposal for organizing competitions for DEVA certified entities.

Monthly compiled into over 10 titles including: League of Legends, FIFA20,

PLAYERS TEAMS TRANSMISSION CARRIED OUT
FORTNITE, FREEFIRE, Rocket League, Over Watch, Team Fight Tactics, Clash HOURS COMPETITIONS
Royale, BrawlStars, CounterStrike Global Offensive, Apex Legends, and Just Dance.

DEVA-certified organizers comply with the competition protocols established by +3700 +1280 60 15
the Certification and the official protocols authorized by the community guides for
each game.

The winners receive prizes for reaching the podium and a certificate for their
participation.

Each competition is informed to the game communities in order to amplify the

arrival to more fans. All finals are streaming on DEVA's Twitch channel. The
previous instances are transmitted by the Twitch channels of the organizing
entity.

OnlineCup DEVA aims to create a healthy video game community that promotes
the competitive value of sports and inspires the next generation of gamers.
EDUCATION

EDUCATION AND VIDEO GAMES

Schools and universities are realizing the need to be present in this

industry. There are cases abroad of countries that have included
Esports modules in their educational programs: England, Canada,
Sweden, United States, Denmark, among others.

AGREEMENTS
In Argentina, our contribution from the Association is provided with
the development of Workshops and Courses for different levels that
give a greater understanding to teachers and trainers who wish to
implement Esports as a tool in the dictation of their classes.

We have signed several agreements in order to implement the

educational programs developed by our multidisciplinary team to be
applied as extracurricular subjects in any educational or training
establishment.
EDUCATION

WORKSHOPS FOR CHILDREN

We have implemented the first children's workshop in

Latin America aimed at boys and girls from 9 to 13 years old
and from 14 to 17.

Apart from the workshops, we give talks for parents to raise

awareness about the use of the video game and evacuate
queries about the concerns around them.

We consider it´s really important to carry out sports

conversations within the family and for that we place
special emphasis on parental support.

With more information on the benefits of the practice of

video games and the bad practices that lead to their
misuse, we will be able to generate more committed and
tolerant individuals with the development of Electronic
Sports in the country.
EDUCATION

EXECUTIVE PROGRAM

Together with the University of Palermo we were pioneers

in America in developing an Executive Program specialized
in Esports dictated in universities whose recipients are
professionals, companies and advertising agencies that
want to venture into Esports.

Marketing, Legal, Economics, Psychology and history of

Esports are some of the topics contained in the modules of
the Program dictated by industry professionals.

Bringing initiatives related to Esports closer to the

university sphere give a plus of distinction to the
Universities committed to the paradigm changes that the
advent of the professions of the future poses.
EDUCATION

ASK DEVA

ASK DEVA is a segment of multidisciplinary interviews that

shows in first person how the different members of the
Association Staff generate a positive impact with their
associative work.

Understand the dynamics of what an Association is, how it

does it, what it does it for and to whom the work to be
carried out by DEVA throughout the country is oriented.

All those responsible for the DEVA areas and prominent

Esports personalities who have had a relationship with any
activity of the Association participate in the segment.
 DELEGATIONS

OUR SECTIONALS
In 2018 DEVA began a Federalization process whose
objective was to promote local initiatives in the different
provinces of the Argentine Republic. In each Delegation,
educational and competition projects are carried out
whose purpose is the constant development of the local
Esports ecosystem.

It is a way to bring our actions to Esports players and

enthusiasts who do not have the ability to travel long
distances to attend events in major cities.

We are committed to federalizing Electronic Sports in

Argentina because it is part of its nature; Anyone with a
device and internet access can participate in an Esports
competition without having to move from home.
BENEFITS

THE POWER OF ESPORTS

Numerous investigations and studies carried out by our Scientific Research and Dissemination
Department demonstrate that the practice of video games can help:
ESPORTS
Increase perceptual and cognitive skills. PROMOTE
Sharpen decision making, reaction times and multitasking.
Stimulate brain growth. Provide positive communication and social benefits.
TEAMWORK
Promote teamwork and develop communities.
Provide computer skills that impact better job placement.
Improve dexterity and concentration.
Provide a series of intrinsic emotional rewards.

Playing video games is fun and very attractive for new generations. Practicing Esports in a
moderate way is a beneficial alternative to watching television or using social networks
excessively.

Practicing Esports requires quick thinking and involves the player directly, whether they are
playing alone or with their team. For viewers it also means a strong sense of community and
space for social exchange.
JOBS

ESPORTS PROFESSIONS
Electronic Sports are creating thousands of new jobs worldwide. In turn, it generates a new demand for
people with specific skills.The roles involved are:

Professional player Designer

Coach Content creator
Sports Director Referee
Analyst Competition Coordinator
MKT Manager Caster
Sports Psychologist Presenter
Nutritionist Community Manager
Physical trainer Event Manager
Lawyer Specialist journalist

The main teams and players are remunerated with significant sums of money. More and more
professional teams employ nutritionists, fitness personnel, and psychologists.

Argentina has an enormous potential in the generation of these professionals in all areas. Talents often
migrate to countries with better opportunities. DEVA works so that in the future they can develop in the
country.
NEXT STEPS

OUR NEXT OBJECTIVES

Our mission has begun. But we have to go further. Our next objectives to work together with
entities that share our same passion will be:

Promote a solid base for Electronic Sports in Argentina.

Encourage the development of more professional players.
Ensure sustainable financing to carry out our objectives.
Inspire more women to participate in Esports.
Expand our interdisciplinary actions with more agreements with entities.
Create a National Electronic Sports League where DEVA certified leagues can have their
next level.
Develop our DEVA partner plan. Continue spreading the benefits of Electronic Sports.
Engage Companies with a great sense of corporate social responsibility and government
entities to accelerate the development of Esports in Argentina.
Motivate and inform the media to spread Esports as a sports discipline.
Standardize the use of the General Regulation of Electronic Sports whose purpose is to
standardize criteria in the performance of competitions in the country.
www.deva.org.ar @devaesportsarg