EVENTS MANAGEMENT SERVICES NC III

Developing an Event Concept and Its Details

STUDY GUIDE
40 hours

I. INTRODUCTION
The unit of competency, Plan and Develop Event Proposal / Bid is one of the competencies of Events
Management Services NC III, a course which comprises the knowledge and skills that a person must
achieve to coordinate events, functions and/or conferences which may be held in conference centers,
hotels, motels, restaurants, clubs, resorts and luxury liners.

II. LEARNING OBJECTIVES

1. The key objectives of the event are identified, clarified and agreed with the stakeholder.
2. Key information is analyzed and stakeholders are consulted to determine the broad scope of the
event including indicators for:
- size and numbers of guests/delegates
- audience/ participant needs
- location (s)
- duration
- financial investment and other resource issues.
3. Internal and external factors are analyzed which may impact on the event.

III. KEY CONCEPTS

INFORMATION SHEET 1: Developing an Event Concept and Its Details

1. identify an event concept
2. describe the phases of an event concept
3. give example of a proposal or bid according to the desired concept.
4. describe the details of an event concept

INFORMATION SHEET 2: Presenting Options for an Event Proposal or Bid

1. define presentation options for your proposal.
2. discuss the importance of these options.
3. describe how these options will be used in the presentation.

INFORMATION SHEET 3: Addressing Competitive Issues in Business

1. Identify competitive issues arising in business.
2. Discuss these issues with a partner.
3. Describe ways to address/resolve these issues

IV. LEARNING RESOURCES:

1. Self-paced Learning Materials uploaded in LMS
2. Demonstration Videos
3. Lecture Videos
4. Task sheets and Performance Criteria Checklist

V. STUDY QUESTIONS
INFORMATION SHEET 1: Developing an Event Concept and Its Details
1. This detail of an event brief is often linked to the season or weather.
2. What should you include in your proposal to ensure success of an event?
3. Who is the person who can affect or will be affected by the event?
4. When considering the choice of venue, the organizer needs to look at a number of factors like:
 5. It is an important consideration at the early stage of event concept and design.

INFORMATION SHEET 2: Presenting Options for an Event Proposal or Bid

1. Read the case study and identify the different tips on how it was presented in order to win the proposal.
2. From the tips you identified, which among them is best effective that persuade your client? Why?

INFORMATION SHEET 3: Addressing Competitive Issues in Business

1. What are the following competitive issues in business?
2. What is the most effective way to stand out among a field of competitors?
3. What is the strategies used to compete in the market?

V. LEARNING ACTIVITIES

INFORMATION SHEET 1: Developing an Event Concept and Its Details

 Pre-Test
 Quiz
 Task Sheets
 Web Conference

INFORMATION SHEET 2: Presenting Options for an Event Proposal or Bid

 Pre-Test
 Quiz
 Task Sheets
 Web Conference

INFORMATION SHEET 3: Addressing Competitive Issues in Business

 Pre-Test
 Quiz
 Task Sheets
 Web Conference

a) Online Activities

 Pretest
 Quizzes
 Discussion Forum
 Video Conferencing/Meeting
 Task Sheets

b) Offline Activities
 Institutional Assessment

VI. STUDY SCHEDULE

NO. OF
DAY LESSON ACTIVITY VENUE/TIME
HOURS
 INFORMATION SHEET 1: 1st day
Developing an Event Concept and  Take the Pre-Test
Its Details
 Video Conferencing
1. identify an event concept (Course orientation and Online (LMS)
2. describe the phases of an preparing the learners for *Self-faced time
8
event concept the topic)
3. give example of a proposal
 Read the Lesson Guide
or bid according to the
1st to 2nd desired concept. and Lesson Book
day 4. describe the details of an (Moodle)
event concept
2nd day
 Take the Quiz
 View and Make the Task Online (LMS)
8
*Self-faced time
Sheet

INFORMATION SHEET 2: 3rd day

Presenting Options for an Event  Video Conferencing
Proposal or Bid
1. define presentation options
(preparing the learners
for your proposal. for the topic)
2. discuss the importance of  Read the Lesson Guide
these options. and Lesson Book Online (LMS)
3rd day *Self-faced time
8
3. describe how these options (Moodle)
will be used in the
presentation.  View PDF file of Sample
Bid Proposal
 Take the quiz (Essay type)

INFORMATION SHEET 3:  Video Conferencing

Addressing Competitive Issues in
Business
(answering the queries of
1. What are the following the learners)
competitive issues in  Read the Lesson Guide
business? and Lesson Book
2. What is the most effective (Moodle)
way to stand out among a Online (LMS)
4th day  Take the quiz *Self-faced time
8
field of competitors?
3. What is the strategies used  Make the Task Sheet
to compete in the market?

 Submission of Task Sheet

 Video Conferencing
 And; Institutional
5th day Assessment Offline/Face to Face 8
 TOTAL HOURS

32 hours for Online Learning

8 hours for Offline Learning (Face to face)

VII. REFERENCES
 EMS – Competency Based Learning Material
 EMS – Competency Based Curriculum

Prepared by:

MARLYN F. GUIANG