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MSD Case Study
MSD Case Study
Literature Review:
Classic book by Watt is an excellent qualitative review of the various
concepts, devices and systems, which had been in vogue by that time, though the
corresponding quantitative analysis was missing. The two papers by Mathur and Jain
presented mathematical model showing the performance of the air cooler fitted in a
room, are typical publications in this area in 70s and early 80s. Singh investigated the
dependence of tropical summer index (TSI) in a room cooled by air washer type air
cooler. Optimum values of the operating parameters viz packing factor, pad area, and
the airflow rate for which the mean daily TSI is minimum has been determined for a
typical set of a cooler, room and meteorological conditions. Singh, developed a
mathematical model characterizing optimization of the cooling performance of air
cooler, and defined two new conditions which determine the cooling capacity of this
cooler. Dowdy evaluated heat and mass transfer coefficient by conducting
experiments with the help of various types of cellulose pads thickness. Sodha analyzed
the cooling tower’s thermal performance which is fitted in the building in terms of
discomfort index for dry and warm climates. Singh, Tulsidasni, Swhney and Sodha in
series of 6 papers reported their work on optimization of coefficient of performance
(COP), cooling potential, thermal performance in building, recirculation effect on
cooled room and design evolution has been investigated in IEC (Indirect Evaporative
Cooling) system. Plasencia developed a new model which is based on transfer of heat
and mass for IEC; few simplifications were incorporated to make this model as user
friendly used for analysis of energy as well as adaption of system. Camargo et al
presented an operational concept for both type of cooling systems and generated
equations for mass and heat transfer between warm air and wetted media. Above
researches and mathematical models has been limited up to the conditioning of air
coming out of the coolers, and to increase the saturation efficiency or effectiveness of
cooler, however the use of cooled water stored in tank was not at all explored. This
gap of not using the coolness of cooler water has been identified as a research gap and
thus becomes the main objective of the present work. The coolness stored in tank
water can be utilized for mild refrigeration or to cool. As in present work it is suggested
that the cooler water can be utilized to cool the objects stored in the cooler tank.
AESTHETIC AND ERGONOMIC DESIGN CONSIDERATION
Description about Project:
1. Material selection as a competitive factor:
Three forces are affecting today’s enterprises; they are
the three Cs: Customers, Change and Competition (Hammer and Champy, 1993).
Marketing and competition deal directly with three factors Time, cost and
quality. The enterprise that could catch the market with a satisfactory product
or service and best price would catch a sale. Cost and quality are the most
important factors in the economics of companies. In this work evaluation of
competitive factors that affect air coolers is applied. The main competitive
factor that is pointed for such products is how long may be its age, besides
weight, nice shape finishing, manufacturing process and of course cost. Cost is
affected with all the factor the customer is ready to pay the extra cost for a life
product. In this work focusing on the best material to be selected for
manufacturing air coolers' windows out of three types of materials usually used.
Several tests are conducted to select the best material. These tests are Merit
index, corrosion tests and ANSYS.
4. Product Specifications:
Brand Symphony
Colour White
Item Dimensions LxWxH 50.5 x 61.8 x 111.5 Centimetres
5. Product Details:
• Product Dimensions: 50.5 x 61.8 x 111.5 cm; 12.1 Kilograms
• Date First Available: 7 January 2020
• Manufacturer: Symphony Limited
• ASIN: B083KRRMX5
• Item model number: SIESTA 70 XL
• Country of Origin: India
• Manufacturer: Symphony Limited, Symphony Limited Symphony House, FP12-TP50
Bodakdev, Ahmedabad 380059
Phone: +91 79 6621 1111
• Packer: Symphony Limited Symphony House, FP12-TP50 Bodakdev, Ahmedabad 380059
Phone: +91 79 6621 1111
• Item Weight: 12 kg 100 g
• Item Dimensions (LxWxH): 50.5 x 61.8 x 111.5 Centimetres
• Net Quantity: 1 unit
• Included Components: 1 unit air cooler, 5-unit castor wheels
• Generic Name: SIESTA 70 XL
Aesthetic consideration in designing of ‘Air Cooler’
• Materials:
1. Aluminium Alloy:
Aluminium alloy3003 is in the wrought aluminium-manganese group. This alloy can
be worked on cold to create tempers that have greater strength with lesser ductility. Similar to other
Al-Mn alloys, 3003 is a general-purpose alloy that has reasonable strength, respectable workability,
besides good resistance to corrosion. This alloy is generally rolled and extruded and not forged. For
being a wrought alloy, it will not be used in casting process, but it has good weld ability. Sheet metal
applications are its main uses especially for roofing, and siding. shows its physical properties.
1. Density 2.7
2. Thermal Conductivity 237
3. Expansion Coefficient 23.1
4. Melting Point 660
2. Galvanized steel:
Hot-galvanization is the process of covering iron and steel with a film of zinc by dipping
a metal in a bath of melted Zn at a temperature of about 840 °F (449 °C). Galvanized steel is commonly
used in corrosion resistance applications products without bearing the cost of stainless steel.
Galvanized steel could be recognized through the crystallization designing on a surface which
frequently termed "spangle”. The Galvanized steel is proper for high temperature uses up to 392 °F
/ 200 °C and could be welded. Electro galvanized steel plates are regularly used in the manufacturing
of automotive in order to improve the corrosion routine of external body panels. This is totally
different process which requires attaining minor layer thicknesses of Zn. Similar to other corrosion
protection methods, galvanizing shields steel by substitute as a barrier between the steel and the
atmosphere surrounding. Its physical properties.
Galvanized steel physical properties:
1. Density 8.22
2. Thermal Conductivity 40
3. Expansion Coefficient 13.9
4. Melting Point 1355
3. Polypropylene:
Polypropylene PP is a thermoplastic polymer. This polymer is used in an extensive
diversity of applications which might be packaging and labelling, textiles such as ropes, thermal
underwear and carpets. Other applications are for recyclable containers of different styles,
laboratory kits, loudspeakers, motorized machine rise, in addition to polymer. Additionally, polymer
prepared depending the monomer propylene is rough; oddly resist numerous chemical solvents
besides bases and acids. The physical properties of polypropylene.
1. Density 0.964
2. Thermal Conductivity 0.16
3. Expansion Coefficient 13
4. Melting Point 160
• Shape:
1. Symphony Sumo 75 XL Powerful Desert Air Cooler
2. Crompton Optimus 65-Litre Desert
3. Orient Electric Smart Cooler Personal Air Cooler
4. Bajaj 54-litres Window Air Cooler
5. Symphony Siesta 70 XL Powerful Desert Air Cooler
• Proportion:
The Symphony Siesta 70 XL Powerful Desert Air Cooler lets you survive the
rising temperature of India. The high-performance desert air cooler for home is
designed to be used in hot and dry regions where the average temperature goes
up to 50 degrees. This symphony air cooler is designed to use less electric power
as it runs on an operating cost of a fan. The water pump of the cooler works on
dura-pump technology which ensures its longevity.
• Continuity:
• Contrast:
Contrast is a distinction between the adjacent elements of the product which
have clearly different characteristics and functions.
Material Contrast:
Body & other accessories mainly made of Polypropylene material with base
soleplate of coated aluminium alloy material.
• Variety:
The number of variants in a family of products with similar characteristics,
usually referred to as brands or models of the product.
Symphony Hi Cool:
• Colour:
It is in White colour.
• Feature:
Cool Flow Dispenser:
It is equipped with a cool flow dispenser which distributes water evenly for better cooling.
Dura-pump Technology:
The water pump of the cooler works on dura-pump technology which ensures its longevity.
Cooling Pads: