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NAME : WAQAS KHAN KHATTAK

ID NO : 13445

MID TERM

ANSWER NO : 1

SWOT analysis is basically the strength, weaknesses, opportunities and Threats that I have experienced
in my university.

STRENGTH :
University provides highly qualified instructors and has excellent performance of the university.

Provide good quality of education with affordable fee for every student.

Provide many scholarship programs for the needy students.

Easy to get the admission on merit.

WEAKNESSES :
Transport facility do not provided to the all areas

Departments are too small, lack of venue.

There is no meeting between parents and instructors regarding student performance.

OPPORTUNITIES :
Online study opportunities in this pandemic.

Provide admission facility to the students all over the country

Provide job opportunities to their students.International and national seminars are held.

THREATS :
Challenge with other universities to maintain and give high quality of education to their students.

Political or Economic condition effect the university.

Negative public perception about government institutes.


Risk of losing good faculty for genuinely better opportunities at any other university.

Universities that provide every facility to their students including high quality of education, arrange
seminars and workshops, provide transport facility and many other could be a threat.

ANSWER NO : 2
(a)

There are distinctive correspondence channels that the brand could use to impart the message
of the new dispatch.

1 : Email Marketing

2 : Websites

3 : Recordings

4 : Online media

Email Marketing :

Email Marketing is a correspondence channel that permits the message to be conveyed in a


modified way to a lead and client lead. This channel is generally utilized on the grounds that it
has a minimal expense and talks straightforwardly to a group of people who has effectively
exhibited an interest in your business.

Websites:

Websites are the most generally utilized method for giving instructive data on different subjects.
The possibility of a blog is to uncover your insight by showing that not exclusively you're a
specialist in each subject, yet additionally cover general subjects of your crowd's advantage. We
can fabricate a pattern of posts and make better approaches for drawing nearer to your crowd.

Recordings :

This organization of advancement that has filled essentially as of late is among a shopper top
pick among the Brazilian crowd. Recordings aren't simply used to engage or advance items and
administrations. They are delivered and utilized for didactical and instructive purposes. This kind
of content, as well as being quick and appealing, works with the comprehension of the
message.
Online media :

Online media is generally utilized as a procedure to reinforce the relationship with clients, since
it permits direct cooperation with the crowd, as well as expanding its commitment with the
brand. In web-based media, you can answer to remarks and offer applicable substance in
different arrangements, for example, photographs, recordings, and writings.

ANSWER NO : 2
(b)

The main thing that you should recall about business showcases as referenced before is that it is
a business-to-business sort of exchange. It includes organizations executing with one another
not for their utilization but rather now and again to work with creation, in different cases to
supply the items to different firms or straightforwardly to exchange the buys to the shoppers.

The assignment of the two business sectors likewise presents a huge qualification. For B2B
markets, the buying cycle is very convoluted as the interaction is for the most part impacted by
a business' chief and the board contingent upon the sort of procurement.

The installment structure for these two business sectors varies essentially. Huge amounts of
cash are associated with B2B advertises when contrasted with B2C markets. This is on the
grounds that the previous regularly includes huge volumes of buys dissimilar to in B2C where
buys are just made according to the customer's requirements.

Another qualification between these two business sectors lies in how each market advances
their items and administrations. In the business market, items are offered to different
organizations, and consequently the strategy for notice will somewhat fluctuate from that of the
customer market. Here, organizations don't include media commercial to advertise their items
and administrations. All things considered, they utilize more conventional channels like
magazines, papers, and direct messages to concerned organizations.

ANSWER NO : 3
Innovation and change is the key success to the business. Businesses grow at every stage of life
and giving a new way to the companies to operate. Innovation helps the companies to bring
revolution in the Industry and specifically in this field where the company has the entire market
share with them.
The heavy investment in developing new products helps in bringing change and producing
something new which makes the lives of the customers more easier. When their is new
technology in the market then, it's value increases as it is being more liked by the customers.

What other factors do you think facilitate the successful commercialization of new products and
technologies?

When it comes to commercialization of new products and technologies then the following are
the few factors given below;

Customer acceptance : when we commercialize the product in the market then, the first factor
which is important is to acceptance of products by the customers. When more and more
customers accept it, then it helps in easy acceptance of market.

The company should make the best marketing campaign so that company can create awareness
related to the product among its customers so that customers should valued it. The advertising
that company make should directly target it's market segment and satisfied it's market segment
needs.S

ANSWER NO : 4

(a)
According to the market and examination McDonalds' have its value to do its goals by own and
it is fit to dispatch and offer new items in addition to administrations to the public,But
McDonalds' can extend its offer by noticing its value and as we talk about its future advertising
plan McDonalds' ought to concentrates more practical value items as they caught economy
class people groups too and fit to further develop their sales.McDonalds' ought to likewise
centers around "Vegan Meals and Salads" since certain people groups are veggie lovers and
those sort of people groups having cherished with these new and solid meals.McDonalds' ought
to likewise be centered around Wheels on Meals on the grounds that to do type/sort of
procedure McDonalds' get an opportunity to catch higher crowd and clients and furthermore it
is a decent idea of promoting by esteem their clients.

ANSWER NO : 4

(b)
The McDonalds carry out and designs a CRM "Customer Relationship
Management"methodology for their clients because of that case client's relationship with
McDonald has been all the more agreeable and convenient.They have reacted to their
inclinations and have strived to carry the items to the customers.Complaints, for example,
unfortunate food organizations has seen McDonald changing their items or making new one
that have low fats or sugar and nutritious.McDonalds likewise permits members to deal with
their relationship with clients to deal with social contrasts

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