Project report submitted in partial fulfillment of requirement for

the Master of Business Administration (MBA)

Project
On

“STUDY OF THE EFFECTIVNESS OF ONLINE

MARKETING ON INTEGRATED MARKETING

COMMUNICATION ”

SUBMITED TO: SUBMITTED BY:

MISS. MANISHA BHATT VIVEK BHARGAVA
(MBA – III SEM.)
 Certificate
This is certify that VIVEK BHARGAVA studying in MBA in the academic year
2017-18 has satisfactory completed project titled “STUDY OF THE EFFECTIVNESS
OF ONLINE MARKETING ON INTEGRATED MARKETING COMMUNICATION ” as a
project & summated a satisfactory report of it as a part of requirement of MBA
of BTIRT SAGAR (MP)

The work has been carried to our entire satisfaction and it is a benefited
presentation of work done by them under our guidance and supervision.

SUBMITED TO: SUBMITTED BY:

MISS. MANISHA BHATT VIVEK BHARGAVA
(MBA – III SEM.)
 ACKNOWLEDGEMENT

It is a great pleasure and moment of immense

satisfaction for us to express our sense for profound gratitude and
indebtedness towards all those who directly or indirectly involved
themselves in the development of this project.
We are grateful to our honorable Project Guide MISS.
MANISHA BHATT MBA Department” B.T.I.R.T. Sagar (M.P.) for their
diligent attention towards this project throughout its all stage of
development. His comments and criticism have been of great
consequence.
I would also like to thank MR. JAYANT DUBEY, HOD
B.T.I.R.T. Sagar (M.P.) for providing me all the academic facilities in the
institute. It gives me pleasure to offer my thanks to all the teaching and
non-teaching staff of Department of MBP BTIRT, Sagar (M.P.) & the
library staff for providing facilities for the work and study material
needed for their kind help.

Last but not the least we are heartily thankful to all friends
who have directly or indirectly helped us in this project.
 DECLARATION

I hereby declare that the project work entitled survey of

importance of “STUDY OF THE EFFECTIVNESS OF ONLINE MARKETING ON
INTEGRATED MARKETING COMMUNICATION” for the partial fulfillment of
MBA progam is original work of mice.

SUBMITED TO: SUBMITTED BY:

MISS.MANISHA BHATT VIVEK BHARGAV
(MBA – III SEM.)