Senior High School

NOT

Media and Information

Literacy
Quarter 3 - Module 2 Week 2
Media Literacy, Information Literacy and
Technology Literacy

Department of Education ● Republic of the Philippines

 Introduction to Media and Information Literacy Alternative Delivery Mode
Quarter 3 - Module 2: Media Literacy, Information Literacy and Technology
First Edition, 2020

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Published by the Department of Education – Division of Cagayan de Oro

Schools Division Superintendent: Dr. Cherry Mae L. Limbaco, CESO V

Development Team of the Module

Author/s: Marivic Labitad, Mary Ann S. Chiong,Appril Joy M. Getigan, Bienvenido

D. Codillo, Raymond John M. Baliling, Rosemary Grace J. Balayo, June
Zuseth O. Obsid, Therese Mae Maandig, Ariana Pauline G.
Fernandez,Malou B. Cagalitan

Focal Person: Dr. Jerry G. Roble

Division English/Reading Coordinator

Language Evaluators::Dr. Mark John Gabule, Dr. Phoebe S. Taruc

Face Validity Evaluator: Ms. Mary Anthony Sieras

Illustrators and Layout Artists: Mary Ann S. Chiong, Alma Shie;a Alorro, Sheena
Cascon, Ryan Roa
Management Team
Chairperson: Cherry Mae L. Limbaco, PhD, CESO V
Schools Division Superintendent

Co-Chairpersons: Alicia E. Anghay, PhD, CESE

Asst. Schools Division Superintendent

Lorebina C. Carrasco, OIC-CID Chief

Members Dr. Joel D. Potane, LRMS Manager

Lanie O. Signo, Librarian II
Gemma Pajayon, PDO II

Printed in the Philippines by

Department of Education – Bureau of Learning Resources (DepEd-BLR)
Office Address: Fr. William F. Masterson Ave Upper Balulang Cagayan de Oro
Telefax: (08822)855-0048
E-mail Address: cagayandeoro.city@deped.gov.ph

Senior High School Senior High School

Media and
Information Literacy
Quarter 3 - Module 2
Media Literacy, Information Literacy and Technology Literacy

This instructional material was collaboratively developed and reviewed

by educators from public and private schools, colleges, and or/universities. We
encourage teachers and other education stakeholders to email their feedback,
comments, and recommendations to the Department of Education at action@
deped.gov.ph.

We value your feedback and recommendations.

Department of Education ● Republic of the Philippines
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 Table of Contents

What This Module is About……………………………………………………………………………………i

What I Need to Know……………………………………………………………………………………….….ii
How to Learn from this Module………………………………………………………………………............ii
Icons of this Module…………………………………………………………………………………………....ii

What I Know…………………………………………………………………………………………………….iii
Lesson 1: Media and Information Literacy for Social Engagement
What I Need to Know………………………………………………………………...1
What’s New: Activity 1……………………………………………………………….1
What Is It…………..……………….…………………………………………………2
What’s More: Activity 2 …………………………...…………………………………2
What I Have Learned………………………………………………………………..2
What I Can Do: (Example: Online Browsing of Satirical Sites……………………2

Lesson 2: Differences and similarities among media literacy,

information literacy, and technology literacy
What I Need to Know………………………………………………………………...3
What’s New: Activity 3……………………………………………………………….3
What Is It…………..……………….…………………………………………………4
What’s More: Activity 4 …………………………...…………………………………4
What I Have Learned………………………………………………………………..5
What I Can Do: (Example: Online Browsing of Satirical Sites……………………5

Summary…………………………………………………………………………………………...….5
Assessment: (Post-Test)……………………………………………………………………………..6
Key to Answers……………………………………………………………………………………..7-8
References…………………………………………………………………………………………….9
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What This Module is About

Media and information literacy refers to “the essential competencies (knowledge, skills,
attitudes) that allow learners to engage with media and other information providers effectively.
It helps learners develop their critical thinking and life-long learning skills for socializing and
becoming active citizens” in the country.

This module will introduce you to the basic concepts of Media and Information Literacy.
Lessons and activities in this module are designed to make you understand the nature of MIL
and the reasons why you need to be media literate, information literate, and technology
literate.

What I Need to Know

This module will help you achieve this Media and Information Literacy (MIL) learning
competency:
▪ Identify the similarities and differences between and among media literacy, information
literacy, and technology literacy (MIL11/12IMIL-IIIa-2).

To help you master the competency mentioned above, you will undergo two lessons:
Lesson 1: Media and Information Literacy for Social Engagement
Lesson/2: Differences and similarities among media literacy, information literacy, and
technology literacy

These lessons will help you understand and apply media and information literacy concepts to
real life situations...

i
How to Learn from this Module
To achieve the preceding objectives, you are to do the following:
• Take your time reading the lessons carefully.
• Follow the directions and/or instructions in the activities and exercises diligently.
• Answer all the given tests and exercises.

Icons of this Module

What I Need to This part contains learning objectives that
Know are set for you to learn as you go along the
module.

What I know This is an assessment as to your level of

knowledge to the subject matter at hand,
meant specifically to gauge prior related
knowledge
What’s In This part connects previous lesson with that
of the current one.

What’s New An introduction of the new lesson through

various activities, before it will be presented
to you

What is It These are discussions of the activities as a

way to deepen your discovery and under-
standing of the concept.

What’s More These are follow-up activities that are in-

tended for you to practice further in order to
master the competencies.

What I Have Activities designed to process what you

Learned have learned from the lesson

What I can do These are tasks that are designed to show-

case your skills and knowledge gained, and
applied into real-life concerns and situations.

ii
 What I Know

Multiple Choice. Circle the letter of the best answer from the given choices.

1. People who are getting involved in their communities and democracy at all levels
from local to national and global are called?
A. Activists B. Reformists C. Active Citizens D. Philanthropist

2. Media literacy means you have the ability to access, analyse, and respond to a range
of media.
A. False B. True C. Maybe D. Neither

3. Which of the following statements is not exhibited by an information literate

individual?
A. Sharing unverified news on Facebook.
B. Cross checking on facts before sharing articles online.
C. Asking for permission from the original owner of a post before sharing it.
D. Giving the owner of a material the credit when sharing a post.

4. It is the methods or tools in which information can be exchanged and communication

can be facilitated.
A. Gadgets B. Modem C. Media D. Technology

5. Literacy is the ability to read and write.

A. False B. True C. Maybe D. Neither

iii
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 Lesson Media and Information Literacy
1 for Social Engagement
Grade 12, Second Semester, Q3- Wk. 2

What I Need to Know

We have learned how media influence us. Now, you will explore how to use this influence in
pushing for social engagement. In this lesson, you will evaluate posters that promote changes
in behavior by conceptualizing your own campaign on an issue you feel strongly about.

What’s New

The poster on the right is the Department

of Health’s (DOH) campaign showing the
public how to wear a face mask properly.

Activity 1. Improve the following

poster making it more appealing and
effective to the viewers. Please share
your answer in the box below.
 What Is It

Accessing to media today becomes a powerful tool in raising awareness on certain issues and
in engaging with other individuals enble to bring about desired changes.

As noted, social media has become an esential ally in educating people about Covid-19 and
in promoting personal practices to help stop the spread of the virus. People can use different
platforms to access information relevant to the issue at hand. As such, they can participate
actively in combatting the virus. Media and Information Literacy knowledge, skills, and
attitudes allow citizens to engage with media and other information providers effectively, and
develop critical thinking and life-long learning skills for socializing to become active citizens.

What’s More

Activity 2: Think of a current issue(bullying, body shaming, teen pregnancy, gender,

sexual harassment, mental health) that you feel strongly about. How will you
campaign to raise awareness about it? Choose a media platform or
platforms which you think will best reach the people you intend to see your
message.

ISSUE MESSAGE MEDIA TO USE

TARGET
WHY DID YOU CHOOSE THE MEDIA?
AUDIENCE

What I Have Learned

Put into use your skills and knowledge on Media and Information Literacy by
answering the attached Learning Activity Sheet for Social Engagement.

What I Can Do

Post your Activity 2 output in your chosen social media platform. Send the link to your
instructor.
 Lesson Differences and Similarities Among and

2 Between Media Literacy, Information

Literacy and Technology Literacy
Grade 12, Second Semester, Q3- Wk. 2

What I Need to Know

In this lesson, you will be exposed to the differences between Media Literacy, Information
Literacy, and Technology Literacy.

What’s New

Activity 3. Identify which of the following is fake news. Put an X mark on the space if you
think it’s Real or Fake:

___Real ___Fake ___Real ___Fake

 ___Real ___Fake ___Real ___Fake

What Is It

Following are various terms associated with Media Information and Literacy.

Literacy: refers to the ability to read and write.

Media: involve methods or tools in which information can be exchanged and communication
can be facilitated.

Information: pertasins to knowledge obtained from investigation, study or instruction.

Technology: refers to the application of scientific knowledge to the practical aims of human
life or, as it is sometimes phrased, to the change and manipulation of the
human environment.

Media Literacy: pertais to the ability to access, analyze, and respond to a range of media.

Information Literacy: refers to the set of abilities requiring individuals to recognize when
information is needed, and how to locate, evaluate, and use it effectively.

Technology (computer) Literacy: refers to the set of skills, attitudes and knowledge
necessary to understand and operate the basic functions of information and
communications technologies, including devices and tools.

Please click this link and watch the video: Media, Information, Technology Literacy
(https://youtube.com/watch?v=xT115YsY4Aw) to know more.

All of the “news” in the Real/Fake Activity are fake news. Below are tips on how to counter
fake news.

Credit: International Federation of Library Associations and Institutions (IFLA) https://www.ifla.org/publications/node/11174

 What’s More

Activity 4: Identify the following statements as media literacy (ML), information literacy (IL),
and technology literacy (TL). Write ML, IL, or TL on the box provided.

STATEMENT
1 Turning on a laptop.
2 Encoding
3 Research on the biography of Benjamin Franklin
4 Having multiple social media accounts.

What I Have Learned

Practice your skills and knowledge on Media and Information Literacy by answering the attached
Learning Activity Sheet.
.

What I Can Do

Media literacy is the ability to access, analyze, and respond to a range of media. Though
information has become accessible to anyone, it is a challenge to filter what is credible
information from a fake news.

As a media literate person, you should be critical and be able to spot fake news. As final task
for this lesson, browse your facebook wall and look for at least 5 articles. Use the checklist
provided by IFLA in verifying information. Use the table below in recording your findings.

VERIFICATION
HEADLINE/NEWS WEBSITE
FAKE LEGIT

Summary
▪ Media is a powerful tool which can be used to change society for the better.
▪ Media, information, and technology literacy are necessary skills to live a full life in the
21st century.
▪ Fake news proliferates online, as media literate persons.
Assessment: (Post-Test)
Multiple Choice. Circle the letter of the best answer from the given choices.

1. People who are getting involved in their communities and democracy at all levels
from local to national and global are called?
A. Activists B. Reformists C. Active Citizens D. Philanthropist

2. Which of the following statements is not exhibited by an information literate

individual?
A. Sharing unverified news on Facebook.
B. Cross checking on facts before sharing articles online.
C. Asking for permission from the original owner of a post before sharing it.
D. Giving the owner of a material the credit when sharing a post.

3. Media literacy means you have the ability to access, analyse, and respond to a range
of media.
A. False B. True C. Maybe D. Neither

4. Literacy is the ability to read and write.

A. False B. True C. Maybe D. Neither

5. It is the methods or tools in which information can be exchanged and communication

can be facilitated.
B. Gadgets B. Modem C. Media D. Technology
 Answer Keys

PRE-TEST: WHAT I KNOW ASSESSMENT

1. C 1. C
2. B 2. A
3. A 3. B
4. C 4. B
5. B 5. C

ACTIVITY ANSWER
1 Student must mention translating the language into vernacular, and larger texts.
2 Answers are varied, however, all boxes must be filled.
3 All four examples are FAKE.
4 1. TL 2.TL 3. IL 4. ML

LEARNING ACTIVITY SHEETS

LAS 5: Media and Information Literacy for Social Engagement

1. Who created the poster?
▪ Department of Health, Philippines
2. Was it attractive? What makes is attractive/not attractive?
▪ The student must mention about color, layout, graphics, the language used, font size, etc.
3. Is the language used helpful? Why?
▪ The student must recommend that it be written in the vernacular.
4. What is the message of the poster?
▪ Safety measures in preventing Covid 19 infection while working continues.
5. Did the poster persuade you to follow the instructions? Why?
▪ The student must explain the reasons why s/he will follow the instructions in the poster or not.

LAS 6: Differences among and between Media Literacy, Information Literacy, and Technology
Literacy

MEDIA LIT. INFO LIT. TECH. LIT.

▪ Can communicate in
▪ Can communicate in
▪ Can communicate in variety of formats
variety of formats
variety of formats ▪ Can relay data to
▪ Can relay data to
▪ Can relay data to different people in
different people in
different people in different places in a
different places in a
different places in a short span of time
short span of time
short span of time ▪ Can reproduce data
SIMILARITIES ▪ Can reproduce data
▪ Technology is used information
information
▪ Analyze and ▪ Technology is used
▪ Technology is used
evaluate media and ▪ Analyze and
▪ Analyze and evaluate
information evaluate media and
media and
information
information

▪ Aware of how media ▪ Uses digital texts,

constructs tools and
representations of technologies for
▪ Dependent available
DIFFERENCES ideas, events and inquiry learning
technology
people in ways that ▪ Gains competence
impact democratic and confidence with
processes digital technologies
 ▪ Understand media by practicing and
systems and the self-learning
political economy of
the media
Note: the student can add statements not included here.
References

“How to Spot Fake News.” International Federation of Library Associations and Institutions
(IFLA). https://www.ifla.org/publications/node/11174

“Media, Information, Technology Literacy.” Group 2 Stem 5. Published on August 13,

2016. YouTube video, 02:35, (https://youtube.com/watch?v=xT115YsY4Aw)

“Mga Hakbang sa Tamang Pagsuot ng Medical/Surgical Mask.” Super Care Pharmacy.

2020
https://www.findhealthclinics.com/PH/Para%C3%B1aque/240653172736004/Super-Care-
Pharmacy

“Poepsel, Mark. Media, Society, Culture, and You. Southern Illinois University
Edwardsville, 2018. https://press.rebus.community/mscy/

“Staff Report. “Busted: Top fake news in the Philippines this week.” The Filipino Times.
March 9, 2018.
https://filipinotimes.net/editors-pick/2018/03/09/true-queen-elizabeth-ii-calls-pres-duterte-
brave-man/

Travers, Mark. “Facebook Spreads Fake News Faster Than Any Other Social Website,
According to New Research.” Forbes. March 21, 2020.
https://www.forbes.com/search/?q=Facebook%220spreads%20fake%20news#6d13299d279f

UNESCO IITE. Educating for the Media ad the Digital Age. Austria. 1999.
http://www.unesco.org/new/en/communnicatioin-and-information/media-
development/media-literacy/mil-as-composite-concept/

“United Media Information Literacy for Teachers.” United Nations Alliance of Civilizations
(UNAOC)—United Nations Educational, Scientific and Cultural Organization (UNESCO).
2020.
http://unesco.mil-for-teachers.unesco.org/modules/module-1/unit-1/
http://unesco.mil-for-teachers.unesco.org/modules/module-1/unit-3/

Zarate, Maria Jovita E. Media and Information Literacy. Manila, Philippines: Rex
Bookstore, 2016.
For inquiries and feedback, please write or call:

Department of Education – Bureau of Learning Resources (DepEd-BLR)

DepEd Division of Cagayan de Oro City

Fr. William F. Masterson Ave Upper Balulang Cagayan de Oro
Telefax: ((08822)855-0048
E-mail Address: cagayandeoro.city@deped.gov.ph