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Pages 417-418 Chapter 10: Special Pricing Practices.: (DONE)
Pages 417-418 Chapter 10: Special Pricing Practices.: (DONE)
Pages 417-418 Chapter 10: Special Pricing Practices.: (DONE)
What conditions are favorable to the formation and maintenance of cartel? Pages 417-418;
Chapter 10: Special pricing Practices.
they were a monopoly. Cartel arrangements may be informal or formal. But it is illegal in the
U.S according to Sherman Antitrust Act, 1890. Examples of cartels are OPEC and IATA.
The conditions are favorable to the formation and maintenance of cartel are as below:
pricing and production actions to maximize profit and to eliminate the rigors of competition.
- Small number of large firms in the industry facilitates the policing of a collusive
agreement
- Homogeneous products that do not allow differentiation and make it impossible for
If cost conditions for Cartel members are similar and profitability thus will not differ
greatly among members, Cartels will be easier to maintain. However, due to the following
- Although all members in Cartel has collusive oligopoly and compromise, all firms will
compete each other severely. Cartels still have tendency to break down. Besides,
although the firm in the Cartel treats the other firms as its members, it still considers them
- To keep the loyal customers a member firm will secretly reduce the price for their loyal
- There may be an incentive for firms to cheat on agreements, thus cartels are unstable
- There are also additional costs facing a cartel including formation costs, monitoring costs,
In sum, the ideal cartel occurs only when pricing and profit decisions. In order to
maximize profits, the cartel as a whole should behave as a monopolist. The cartel determines
the output which equates MR = MC of the cartel as a whole. The MC of the cartel as a whole
is the horizontal summation of the members’ marginal cost curves. Price is set in the normal
monopoly way, by determining quantity demanded where MC=MR and deriving P from the
demand curve at that Q. (according to figure 10.1, page 418, Keat & Young, 2017).
breakdown. When market grow, new firms enter the industry and decrease the independence
among firms. Technological changes may bring changes in pricing and in the long run the
QUESTION 2 (DONE)
Differentiate between barometric price leadership and dominant price leadership. Pages 422-424
The differences between barometric price leadership and dominant price leadership are as
In oligopoly market, if one firm change the price, other firms will or will not follow up
with changing the price. Changing the price depends on firm’s decision at that time.
conditions.
However, with dominant price leadership, if one firm (the leader of the market) change
price, the others have to change the price too. If the others do not change price, they will not
- One firm is the industry leader, normally the most efficient, lowest cost producer.
- This dominant firm sets price with the realization that the smaller firms will follow and
- This may force some competitors out of business or allow the dominant firm to buy them
Dominant Price Leadership Model is the strategy when being chosen, the company does
not consider the competitors’ reaction. Dominant strategy is not the best strategy.
According to figure 10.2, page 423, Keat & Young, 2017, DT = demand curve for entire
industry; MCD = marginal cost of the dominant firm; MCR = summation of MC of follower
firms. In setting price, dominant firm must consider the amount supplied by all firms. Then,
Demand curve facing the dominant firm is found by subtracting MCR from DT. Dominant firm
equates its MC with MR from its ‘residual demand curve’ DD. The dominant firm sells A
units and the rest of the demand (QT – A) is supplied by the follower firms. In sum, such
arrangement is satisfactory to the dominant firm. It maximizes profit and at the same time
In conclusion, in the non-collusive oligopoly market, when one firm increases price, the
other will not follow to attract more customers. But when one firm reduces the price, the
other firm will follow to remain the competitive of the market. Dominant Price Leadership
Model is the strategy when being chosen, the company does not consider the competitors’
reaction. Furthermore, as the case of cartels, dominant price leadership arrangement tend to
breakdown. When market grow, new firms enter the industry and decrease the independence
among firms. Technological changes may bring changes in pricing and in the long run the
leadership of the dominant firm is very difficult. Dominant strategy is not the best strategy.
QUESTION 3 (DONE)
Project C has an expected value of $500 and a standard deviation of $50. Project D has an
expected value of $300 and a standard deviation of $10. Comment on the desirability of these
projects.
Your response should be at least 75 words in length.
CV = σ R
CV = σ/R
In conclusion, with CVProject C =0.1 and CVProjectD = 0.033, and CVProjectD = 0.033 < CVProject C
=0.1. We can conclude that Project C is riskier than Project D. The investor should choose
Project D
QUESTION 4 (DONE)
Describe the capital asset pricing model (CAPM) and how it is used in capital budgeting
decisions.
In general, in order to forecast the relationship between risk and expected return, we have
some models such as the capital asset pricing model (CAPM) and the dividend yield plus
expected growth model. All of these financial models are using for forecast. The results of
each model will be different. The investors will choose the one they get familiar and trust the
most.In this response we will go through the capital asset pricing model (CAPM)
The capital asset pricing model (CAPM) is a model that describes the relationship
between risk and expected return and that is used in the pricing of risky securities
kj = Rf + β(km – Rf)
Including,
Rf = risk-free rate
β = volatility of a stock’s returns relative to the return on a total stock market portfolio
Note 1: the expected market rate of return (km) is usually estimated by measuring the
arithmetic average of the historical returns on a market portfolio (e.g. S&P 500).
Note 2: the risk free rate of return (Rf) used for determining the risk premium is usually
the arithmetic average of historical risk free rates of return and not the current risk free rate
of return
The general idea behind CAPM is that investors need to be compensated in two ways:
time value of money and risk. The time value of money is represented by the risk-free (rf)
rate in the formula and compensates the investors for placing money in any investment over a
period of time. The other half of the formula represents risk and calculates the amount of
compensation the investor needs for taking on additional risk. This is calculated by taking a
risk measure (beta) that compares the returns of the asset to the market over a period of time
To understand clearly, we should find the solution for below example by using CAPM
model. Calculate the expected return on a security and evaluate whether the security is
An investor anticipates Newco's security will reach $30 by the end of one year. Newco's
beta is 1.3. Assume the return on the market is expected to be 16% and the risk-free rate is
4%. Calculate the expected return of Newco's stock in one year and determine whether the
Given the expected return of Newco's stock using CAPM is 20% and the investor
anticipates a 20% return (from 25$ to 30$), the security would be properly valued.
Source: http://www.investopedia.com/exam-guide/cfa-level-1/portfolio-
management/capm-capital-asset-pricing-model.asp
In conclusion, if the expected return using the CAPM is higher than the investor's
required return, the security is undervalued and the investor should buy it. And, if the
expected return using the CAPM is lower than the investor's required return, the security is
QUESTION 5 (DONE)
Industry demand is given by:
QD = 1000 - P
All firms in the industry have identical and constant marginal and average costs of $50 per unit.
a. If the industry is perfectly competitive, what will industry output be? What will be
the equilibrium price? What profit will each firm earn?
b. Now suppose that there are five firms in the industry, and that they collude to set
price. What price will they set? What will be the output of each firm? What will be the profit
of each firm?
Your response should be at least 75 words in length.
Due to the condition that all firms in the industry have identical and constant marginal
In conclusion, If the industry is perfectly competitive, the industry output will be Q=950
units, the equilibrium price P = average cost (AC)= $50, and profit each firm earn = 0.
In case there are 5 firms in the industry, QT = total products supplied by all five firms
We also have MR has the same constant and intercept with demand curve but slope is
In conclusion, if there are five firms in the industry and they collude to set price, the price
they will set P = $525, the output of each firm Qi = 95 units, and the profit of each firm will
be π = $45,125.
QUESTION 6 (DONE)
A firm has two plants with the following marginal cost functions:
MC1 = 20 + 2Q1
MC2 = 10 + 5Q2
Where MC1 is marginal cost in the first plant, MC2 is marginal cost in the second plant. If a firm
is minimizing its cost and if it is producing 5 units of output in the first plant, how many units of
output is it producing in the second plant? Explain
MC1 = 20 + 2Q1
MC2 = 10 + 5Q2
We have profit max = π max when MR = MC1 and MR = MC2. Therefore, MC1 = MC2
When a firm is minimizing its cost and if it is producing 5 units of output in the first
MC1 = 20 + 2x5 = 30
MC1 is fixed = 30
When the firm is minimizing cost, which means that MC2 have to be less than MC1
In conclusion, if a firm is minimizing its cost and if it is producing 5 units of output in the
first plant, output producing in the second plant should be Q2 = 4 units. The reason is that the
firm reaches profit max when MR = MC1 and MR=MC2 MC1 = MC2 and the minimum
QUESTION 7
The Petram Company has estimated expected cash flows for 1996 to be as follows:
a. expected value
b. standard deviation
c. coefficient of variation
d. the probability that the cash flow will be less than $100,000
a. Expected value
R = expected value
pi = probability of case i
Ri = value in case i
R = $156,000
In sum, the expected value of Petram Company basing on estimated expected cash flows for
1996 is $156,000.
b. Standard deviation reflects the variation of possible outcomes from the average.
n
σ= √ ∑ ( Ri−R ) 2 xpi
i=1
Therefore, σ =
2 2 2
σ = 23,748.68
CV= σ/R
σ = standard deviation
R = expected value
Therefore, CV = 23,748.68/156,000
CV = 0.1522
expected values. The project should have CV as low as possible. The CV of this project is
0.1522. If we have to compare two project A and B, we should choose the project with CV
d. The probability that the cash flow will be less than $100,000
Z=X-R/ σ
R: expected value
σ = standard deviation
Z100,000= -2.36
With Z100,000= -2.36, we search table A.2 Areas Under the Normal Curve, page 598 (Keat
&Young, 2017). When we search 2.36, we have 0.4909. But this table only apply for right
zone, we have to take 0.5 – 0.4909 = 0.0091 = Z100,000 (for the left zone)
QUESTION 8 (DONE)
Solomon, Inc., is a rapidly growing chain of commercial banks in north central states. A security
analyst's report issued by a national brokerage firm indicates that debt yielding 15%, comprises
25% of Northwest's overall capital structure. Furthermore, both earnings and dividends are
expected to grow at a rate of 25% per year.
Currently, common stock in the company is priced at $25, and is not expected to pay dividends
during the coming year. This yield compares favorably with the 10% return currently available
on risk-free securities and the 16% average for all common stocks, given the company's
estimated beta of 2.5.
Calculate Solomon’s component cost of equity using both the capital asset pricing model and the
dividend yield plus expected growth model.
Firstly, we should understand the capital asset pricing model (CAPM) is a model that
describes the relationship between risk and expected return and that is used in the pricing of
risky securities. From (Capital Asset Pricing Model – CAPM) theory, we have as below:
Cost of Equity = Risk free rate + β*(Market return rate – risk free rate)
According to case figures, we have debt yielding = 15%; g = 25%; P = $25; D1=0; risk free
Using CAPM, therefore, Cost of equity = Risk free rate + β*(Market return rate – risk free
D1
Cost of equity capital = ke = + g, however, in this case D1 = 0 (not expected to pay
P0
ke = g = 25%
In conclusion, we found out that the Solomon’s component cost of equity using capital
asset pricing model = 12.38% is different from one using the dividend yield plus expected
growth model = 25%. The reason for the difference in the rate of component cost of equity
using capital asset pricing model and one using the dividend yield plus expected growth
model is that two models are just use for forecast and estimate only. The investors will base
on the model they get used to and trust more to forecast the rate they expect.