The bar chart illustrates the percentage of businesses

in the UK who had a social media presence from 2012

to 2016.
Summarize the information by selecting and reporting
the main features, and make comparisons where
relevant.
The given bar chart compares the changes in social media presence of
different UK businesses over the course of 4 years.
Overall, the presence of large businesses on social platforms had by far
the highest overall percentage compared to smaller enterprises. In
addition, a majority of companies showed an upward trend regarding
their social media presence throughout the period given.
In 2012, the virtual presence of small and medium businesses was
approximately 30%, double of which was less than the total share of
larger companies, at roughly 80%. Despite a marginal rise of small
businesses in the following year, there was an increase of almost 20% in
medium- sized businesses which remained relatively unchanged until
2014. Likewise, the same trend was also true for large enterprises, with
figures slightly fluctuating in the first 3 years.
Year 2015 was a notable exception to all companies given a sharp dip to
30% and roughly half of smaller and large enterprises, respectively. By
contrast, there was a dramatic rise in the presence on social media of
each business in the final year. Figures for small and medium
companies peaked at approximately 50% as opposed to almost 80% of
large- scale companies.