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F – ACAD - 29

UNIVERSITY OF BATANGAS
COLLEGE OF ARTS AND SCIENCES
Program: Bachelor of Multimedia Arts

1 Name of Course

Living in the IT ERA

2 Course Number

LITERA

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3 Semester & Year Offered

First Semester, Second Year College

4 Credit Units

Total: 3 Lecture: 18 Laboratory: 36

5 Contact Hours

Total: 54 Lecture: 18 Laboratory: 36

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Pre-requisite (if any)

None

7 Co-requisite (if any)

None

8 Course Description

This course deals with the Information and communication technologies as a tool
for curating, contextualizing, collaborating, and creating content and experiences for
learning and application in the professional tracks. It also covers the principle of E-
Commerce.

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9 Vision

We envision the University of Batangas to be the center of excellence committed to


serve the broader community through quality education.

10 Mission

The University of Batangas provides quality education by promoting personal and


professional growth and enabling the person to participate in a global, technology- and
research-driven environment.

11 Program Educational Five years after graduation, graduates of the Bachelor of Multimedia Arts should have:
Objective (PEO)
1. Landed a job in the multimedia industry or in allied fields
2. Mastered and applied knowledge of multimedia in designing multimedia projects
3. Mastered technical proficiency in the utilization of appropriate technologies for

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work purposes
12. Program Outcomes (PO) At the end of the Bachelor of Multimedia Arts the graduates should be able to:

PO1. Design multimedia projects creatively, based on a knowledge of multimedia and


Communication theories, aesthetic principles and approaches
PO2. Critically evaluate and articulate the societal, aesthetic, communicative and ethical
value of a multimedia project based on global trends and issues in multimedia
technologies, design and practice
PO3. Demonstrate proficiency in the visual arts required in the production of multimedia
projects
PO4. Demonstrate technical proficiency in the use of the appropriate technologies
required in the production of multimedia projects
PO5. Demonstrate professionalism and ethical behavior in the practice of multimedia
in the creative industries and other community contexts
PO7. Articulate and discuss the latest developments in the specific field of practice
PO11. Demonstrate research skills specific to the sub-disciplines in the humanities

13. Course Outcomes (CO) At the end of the course, the students should be able to:

CO1. Compose independently an insightful reflection paper on the nature of IT in the


context of their lives, society, and professional tracks.
CO2. Apply advanced productivity tools to create or develop IT content for use in

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specifics professional tracks.


CO3. Acquire and describe knowledge through the world of E-Commerce and classify
the EC field related to the nature of transactions.
CO4. Develop a better understanding of the principles of EC with response to the legal
and ethical issues which has a great impact to each individual’s personal work and
career life

14. Alignment of Course Outcomes with Core Values


Core Values Course Outcomes
CO1 CO2 CO3 CO4 etc
F- Faith in God

L- Love of Wisdom
   
S- Service to Fellowmen  

15. Alignment of Course Outcomes with the UB Graduate Attributes

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UB Graduate Attributes Course Outcomes


CO1 CO2 CO3 CO4 etc
B- Builders and Innovators of Knowledge
   
E-Effective and Efficient Communicator

 
S-Social, Moral, and Global-Minded Citizen    
T-Transformative Life-long Learner
   

16. Alignment of Course Outcomes with College Attributes


College Attributes Course Outcomes
CO1 CO2 CO3 etc
  

C – Confident, responsible, independent and critically reflective


lifelong learners.

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B – Business leaders and professionals demonstrating a high level


of social responsibility, values, interpersonal and communication
skills

A - Active global citizens, mindful of their contributory role in the


society at local, national or international levels

17. Alignment of Course Outcomes with Program Outcomes


Course Outcomes Program Outcomes
PO1 PO2 PO3 PO4 PO5 PO7 PO1

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1
      

CO1. Compose independently an insightful reflection paper on the


nature of IT in the context of their lives, society, and professional
tracks.

      

CO2. Apply advanced productivity tools to create or develop IT


content for use in specifics professional tracks.

      

CO3. Acquire and describe knowledge through the world of E-


Commerce and classify the EC field related to the nature of
transactions.

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      

CO4. Develop a better understanding of the principles of EC with


response to the legal and ethical issues which has a great impact to
each individual’s personal work and career life.

18. Course Learning Plan


Topic CO Domains Topic Time Activities/ Performance Learning
Learning C-A-P Allotment Strategies Indicators/ Resources
Outcomes (Cognitive, (hr.) Assessment
Affective, Tools
Psychomoto
r)

Recite the C/A/P PVMGO of the Week 1 Discussion Reflection Student Handbook,

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UBPVMGO University and (3 hours) Paper UB Website


the College (with rubrics)
Reflect on the Overview of
relevance of the Course Singing of UB
UBPVMGO on Hymn
the attainment
of their
personal and
professional
goals

Demonstrate The current


an state of ICT
understanding CO1 C/A technologies Week 2 Discussion WRITTEN Computing
of ICT in the (i.e., Web 2.0, (3 hours) WORK NO. 1 essentials : making
context of 3.0, Oral IT work for you
global convergent
communicatio technologies,
n for specific social, mobile,

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professional and assistive


track media)
Online Recitation (Quiz) O'Leary, Timothy J
systems, 2014
Compare and
functions, and
contrast the PERFORMAN Empowerment
platforms
nuances of CE TASK Technologies
Online safety,
varied online Textbook Dr.
security,
platforms, (Prototype Aurora P.
ethics, and
sites, and Making) Tolentino, et. al.
etiquette
content to best
achieve Contextualized (with Rubrics)
specific class online search
objectives or and research
address skills
situational
challenges

Apply online
safety,
security, ethics

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and etiquette
standards and
practice in the
use of ICT as
it would relate
to their specific
professional
tracks

Use the
Internet as a
tool for
credible
research and
information
gathering to
best achieve
class
objectives or
address
situational

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challenges

Use of CO1 C/A Productivity Week 3-4 Discussion PERFORMAN Gallagher &
advanced CO2 tools: (6 hours) CE TASK Greedon, Modern
tools and 1.Mail merge Laboratory Office Technology
techniques and label Exercises (Advance & Administration,
found in generation Productivity 5th Edition, 2014
common 2.Custom Tools)
productivity animations and Williams, Using
and software timing (with Rubrics) Information
applications in 3.Hyperlinking Technology: A
developing in Practical
ICT content for presentations Introduction to
specific 4.Integrating Computers &
professional images and Communications
tracks external 10th Edition, 2013
material in

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Uses common word https://support.micr


productivity processors osoft.com/en-
tools 5.Embedded ph/kb/294683
effectively by files and data
maximizing 6.Advanced htttps://support.offi
advanced and complex ce.com/en-
application formulas and us/article/Set-the-
techniques computations animation-timing-
or-effect-options-
Creates an bf8c1cb4-c827-
original or 48b6-b756-
derivative ICT 8c1a3e681a60
content to
effectively https://www.youtub
communicate e.com/watch?
or present v=0zYVj7Z2W_8
data or
information http://www.solveyo

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related to urtech.com/how-to-
specific insert-an-excel-
professional spreadsheet-into-
tracks powerpoint-2013/

http://www.excel-
easy.com/functions
.html

https://support.offic
e.com/en-
us/article/Create-
conditional-
formulas-
ca916c57-abd8-
4b44-997c-
c309b7307831

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Week 5 Preliminary
Examination

Evaluate CO1 C/A Online Week 6-7 Discussion WRITTEN Becoming a


existing online CO2 platforms as (6 hours) WORK NO. 2 graphic & digital
creation tools, tools for ICT Oral designer: a guide
platforms and content Recitation (Quiz) to careers in
applications in development design, 5th ed,
developing covering the Quiz Heller, Steven,
ICT content for topics of: PERFORMAN 2015
specific Laboratory CE TASK
professional 1. The nature Exercises Empowerment
tracks and purposes (Website) Technologies
of online Textbook Dr.

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Apply web platforms and (with Rubrics) Aurora P.


design applications 2. Tolentino, et. al.
principles and Basic web
elements design https://www.sitegro
using online principles and und.com/tutorials/b
creation tools, elements log/wordpress.htm
platforms, and 3. Web page
applications to design using http://www.wysiwy
communicate templates and gwebbuilder.com/g
a message for online etting_started.html
a specific WYSIWYG
purpose in platforms
specific
professional These online
tracks platforms
currently
Create an include, but are

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original not limited to:


derivative ICT 1.
content using Presentation/
online creation visualization
tools, (Prezi, Soho,
platforms, and Slideshare,
applications to mindmeister)
effectively 2.
communicate Cloud
messages computing
related to (Google Drive,
specific Evernote,Drop
professional box) 3.
tracks Social Media
(Twitter,
Facebook,
Tumblr) 4.
We b Page

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Creation (Wix,
Weebly) 5.
File
Management
(zamzar,
word2pdf) 6.
Mapping
(Google Maps,
Wikimapia)

Synthesize a
website into an
integrated ICT CO1 C/A Collaborative Week 8-9 Discussion WRITTEN Becoming a
content CO2 development of (3 hours) WORK NO. 3 graphic & digital
through ICT content Oral designer: a guide
collaboration
with classmate
and teacher as

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both peer and


partner
covering the Recitation (Quiz) to careers in
Evaluate the topics of: design, 5th ed,
quality, value, 1. Team Quiz Heller, Steven,
and structure and PERFORMAN 2015
appropriatenes dynamics for Laboratory CE TASK
s of peer’s ICT content Exercises Empowerment
existing or 2. Online (Blog using Technologies
previously collaborative online Textbook Dr.
developed ICT tools and collaborative Aurora P.
content in processes tool) Tolentino, et. al.
relation to the 3. Project
theme or management (with Rubrics) http://www.wix.com
intended for ICT content /html5en/hiker-
audience/ 4. Curating hosting
viewer of an existing
ICT project content for use
on the web
Share and
showcase
existing or

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previously
developed
material in the Online
form of a collaborative
collaboratively tools that may
designed be used
newsletter or currently
blog site include, but are
intended for a not limited to:
specific 1. Google
audience or Docs/ MS
viewer Office 365
2. Prezi
3. Google
Chat/
Hangouts
4. Skype/
Viber/ Kakao
Talk/ WeChat/

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Line

Platforms that
may be
currently used
to host
newsletters
and similar ICT
content include
but are not
limited to:
1.
Presentation/
visualization
(Prezi, Soho,
Slideshare,
Mindmeister)
2. Cloud

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computing
(Google Apps)
3. Social Media
(Facebook
Pages, Tumblr)
4. Web Page
Creation (Wix,
Weebly)
5. Blog sites
(Blogger,
Wordpress,
Livejournal,
Issuu)

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Week 10 Midterm
Examination

Define CO3 C/A General Week 11 Discussion WRITTEN www.cs.nott.ac.uk/


eCommerce CO4 Introduction to (3 hours) WORK NO. 4 ~qiu/Teaching/G53
as a new e-Commerce Quiz DDB/G53DDB_eco
business (Quiz) mmerce.ppt
platform Case Study

Describe PERFORMAN
eCommerce CE TASK
and its various
categories (Case Study)

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Identify the (with Rubrics)


benefits of EC
to
organizations,
consumers
and society

Describe the
limitations of
EC

Discuss the
forces that
drive the
widespread
use of EC

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Describe and
discuss the
changes that
caused by EC

Identify the
various
business
models

Define e-
marketplaces
and list their CO3 C/A E- Week 12 Discussion WRITTEN www.cs.nott.ac.uk/
components CO4 Marketplaces: (3 hours) WORK NO. 5 ~qiu/Teaching/G53
Structures, Quiz DDB/G53DDB_eco
List the major
types of e-
marketplaces

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and describe
their features
Mechanisms, (Quiz) mmerce.ppt
Identify the Economics, Case Study
various types and Impacts
of EC PERFORMAN
intermediaries CE TASK
and their roles
(Case Study)
Describe
electronic (with Rubrics)
catalogs,
shopping
carts, and
search
engines

Discuss the
various types
of auctions
and list their

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characteristics.

Determine the
benefits,
limitations, and
impacts of
auctions.

Define CO1 C/A Retailing in Week 13 Discussion WRITTEN www.cs.nott.ac.uk/


electronic CO2 Electronic (3 hours) WORK NO. 6 ~qiu/Teaching/G53
retailing (e- CO3 Commerce: Quiz DDB/G53DDB_eco
tailing) and its Products and (Quiz) mmerce.ppt
characteristics Services Case Study

Determine PERFORMAN
how online CE TASK
travel and
tourism (Case Study)
services

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operate and (with Rubrics)


their impact on
the industry

Discuss the
online
employment
market,
including its
participants,
benefits, and
limitations

Describe
online real
estate services
and online

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stock-trading
services

Identify on-
demand
delivery by e-
grocers

Discuss the
delivery of
digital
products and
online
entertainment

List various e-
tail consumer
aids, including

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comparison-
shopping aids

Identify the
critical
success
factors and
failure
avoidance
tactics for
direct online
marketing and
e-tailing

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Week 14 Semifinal
examination

Maintain
business
security of the CO1 C/A E-Business Week 15 Discussion WRITTEN http://www.canada
website CO2 Security, (3 hours) WORK NO. 7 business.ca/eng/p
CO3 Privacy and Quiz age/2764
Establish a legal (Quiz)
security Requirements Case Study http://csrc.nist.gov/
response Protecting your organizations/fisse
procedure to Clients PERFORMAN a/2009-
control Security CE TASK conference/present
information Privacy ations/fissea09-
placed on the Privacy Policy (Case Study) mgupta-day3-
business Legal panel_process-
website by
developers,
designers, and

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end users

Maintain a Requirements (with Rubrics) program-build-


security using for e-business effective-
information training.pdf
from security Legal and
vendors and Ethical issues https://www.uop.ed
technical in eCommerce u.jo/Material/10242
media outlets 8322010.ppt
Legal Inciden
Identify and
describe the
major legal
issues related
to EC.
Describe the
intellectual
property
issues in EC.

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Discuss the CO4 C/A Electronic Week 16 Discussion WRITTEN https://server1.tepp


players and Payment (3 hours) WORK NO. 8 er.cmu.edu/ecomm
processes System Quiz erce/Ecommerce8.
involved in Electronic (Quiz) ppt
using credit Payments Case Study
cards online. and
ProtocolEFT PERFORMAN
Describe the and Debit CE TASK
different CardsStored-
categories and Value Cards (Case Study)
potential uses and
of smart cards. Electronic (with Rubrics)
Chec
Explain
various online
alternatives to
credit card
payments and

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identify under
what
circumstances
they are best
used.

Be able to CO3 C/A/P Week 17 Discussion Presentation


create a CO4 (3 hours) and Output of Outputs
transaction making
using E- With Rubrics
Commerce

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Week 18 Final
Examination

19. Final Course Requirement

As evidence of attaining the course outcomes stated, student-learners are required to submit the following requirement
during the indicated dates of the term:

Course Outcomes Required Output TARGET


Submission

CO1. Compose independently an Written Works Week 2, 6, 7, 8, 9

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insightful reflection paper on the nature Performance Task


of IT in the context of their lives, society,
and professional tracks.

CO2. Apply advanced productivity tools Written Works Week 3, 4, 5


to create or develop IT content for use in Major Examination
specifics professional tracks. Performance Task

CO3. Acquire and describe knowledge Written Works Week 10, 11, 12,
through the world of E-Commerce and Major Examination 13

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classify the EC field related to the nature Case Study


of transactions.

CO4. Develop a better understanding of Written Works Week 14, 15, 16,
the principles of EC with response to the Major Examination 17
legal and ethical issues which has a Case Study
great impact to each individual’s personal
work and career life.

20. Assessment and Grading System


Scoring Rubrics for Prototype

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Category Distinguished Accomplished Developing Beginning


4 3 2 1

Format The project follows the The project follows the The project follows the The project follows the
format to an outstanding format to a satisfactory format. format to a slight degree.
degree. degree.

Insight The project shows superior The project shows good The project shows decent The project shows limited
insight into the work’s theme, insight into the work’s insight into the work’s theme, insight into the work’s
conflicts, or characterization. theme, conflicts, or conflicts, or characterization. theme, conflicts, or

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characterization. characterization..

Creativity The project shows excellent The project shows average The project shows moderate The project shows little
creativity in design creativity in design. creativity in design creativity in design

Written Written work clearly explains Written work clearly Written work satisfactorily Written work vaguely
the project using outstanding explains the project using explains the project using explains the project. The
supports and details. supports and details. some supports and details. project lacks details.
Few grammatical / Several grammatical / Many grammatical / Excessive grammatical /
mechanical errors. mechanical errors. mechanical errors. mechanical errors.

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Work as a Project exceeds Project meets expectations. Project barely meets Project does not meet
Whole & expectations. Superior effort Average effort is expectations. Little effort is expectations. No effort is
Effort is recognized. recognized. recognized. recognized.

Scoring Rubrics for Website and Blog

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1 2 3 4

Authority No author is listed and no e- No author is listed but an e- An author is listed with no An author is listed with
mail contact is provided mail contact is provided. credentials and you cannot appropriate credentials and
tell if the author is the creator is the creator of the
of the material material.

Objectivity The Web page is a virtual The Web site contains The Web site contains some The Web site contains little
soapbox. some bias and a great deal advertising and minimal bias. advertising and is free of
of advertising. bias.

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Content The information on the Web The information relates to The information relates to my The information relates to
site does not relate to my my objectives, but many of objectives, links work, but my objectives, the links
objectives. the links do not work. the site is not well organized. work, and the site is well
organized.

Learning The information will not The information will not The information at this Web The information challenges
Process challenge learners to think, challenge learners to think site will provide some learners to use higher-
reflect, discuss, compare, or but does provide interesting challenges for the learner to order thinking skills,
classify. facts for resource think but does not relate to effectively engages the
information. my objectives. learner, and meets my
learning objectives.

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Audience The Web pages are not The Web pages are written The Web pages are written The Web pages are written
appropriate for my audience. above the level of my at an appropriate level for my at an appropriate level and
audience, but some of the audience and some of the the information is suitable
information is useful. information is useful. for my classroom.

Currency Information on the site has Information on the site has Information has been Information has been
not been revised in the last not been updated in the last updated in the last six updated in the last three
18 months, or no date can year, but the information still months and seems to reflect months and is accurate.
be located. is of good quality. currency.

Design The Web site design is The Web site loads slowly The Web site loads well, but The Web site loads well, is

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inappropriate for my and the general appearance the site is not easy to easy to navigate, visually
audience. is poor. navigate. pleasing, and easy to read.

Scoring Rubrics for Case Study

CRITERION STRONG AVERAGE WEAK


Identification of Main Identifies and demonstrates a Identifies and demonstrates Identifies and demonstrates
Issues/Problems sophisticated understanding of an accomplished acceptable understanding of
the main issues/problems understanding of most of the some of the issues/problems
in the case study. issues/problems. in the case study.

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Analysis and Presents an insightful and Presents a thorough analysis Presents a superficial or
Evaluation of thorough analysis of all of most of the issues incomplete analysis of some
Issues/Problems identified issues/problems; identified; missing some of the identified issues; omits
includes all necessary necessary calculations. necessary calculations.
calculations.
Recommendations on Supports diagnosis and Supports diagnosis and Little or no action suggested
Effective opinions with strong arguments opinions with limited and/or inappropriate
Solutions/Strategies and well-‐ documented evidence; reasoning and evidence; solutions proposed to the
presents a balanced and presents a somewhat one-‐ issues in the case study.
critical view; interpretation is sided argument;
both reasonable and demonstrates little
objective. engagement with ideas
presented.
Links to Course Readings Makes appropriate and Makes appropriate but Makes inappropriate or little
and Additional powerful connections between somewhat vague connections connection between issues
Research identified issues/ problems between identified identified and the concepts
and the strategic concepts issues/problems and concepts studied in the readings;
studied in the course readings studied in readings and supplements case study, if at
and lectures; supplements lectures; demonstrates limited all, with incomplete research
case study with relevant and command of the analytical and documentation.
thoughtful tools studied;
research and documents all supplements case study with

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sources of information. limited research.


Writing Mechanics Demonstrates clarity, Occasional grammar or Writing is unfocused,
and Formatting conciseness and correctness; spelling errors, but still a rambling, or contains serious
Guidelines formatting is appropriate and clear presentation of ideas; errors; poorly organized and
writing is free of grammar lacks organization. does not follow specified
and spelling errors. guidelines.

Comment/s:
____________________________________________________________________________________________________________
____________________________________________________________________________________________________________
____________________________________________________________________________________________________________

GRADING SYSTEM: The final grade in this course is composed of the following items and their weights in the final grade
computation. The UB Grading System will be used as a guide for the computation of the final grade

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10 % Quizzes, Recitation 20 % Quizzes, Recitation


60 % Projects, Hands on Activities and Outputs 60 % Projects, Hands on Activities and Outputs
30% Major Examinations 20% Major Examinations
Result – Midterm Grade Result – Final Grade
40 % of the Midterm Grade + 60 % of the Final Grade Result – Final Course Grade

Percentage of Final
Assessment Item Grade Source (Score or Rubric Grade)
Grade
AA1 Assignments ; Exercises; reflection paper; reaction paper; 60%
research paper
AA2 Projects, Hands on Activities and Outputs
AA3 Participation in Classroom Discussion/Debate

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LO1 QUIZZES 10%


LO2 MINOR EXAMS ( PRELIMS, SEMI-FINALS) 10%
LO3 MAJOR EXAMS ( MIDTERMS, FINALS) 20 %

Passing Grade: 75 %
Passing Grade Conditions: The student must be able to submit all the requirements listed above

21. Course References

A. Books

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1. Koerber, Jennifer, et. al.; Emerging Technoogies; Rowan & Littlefield Publishing Group, Inc.; USA, 2016
2. Mano, Morris, et. al.; Logic and Computer Design Fundamentals; Pearson Education; USA, 2016
3. Timbang, Ferdinand L.; Financial Management; C&E Publishing Inc.; Philippines, 2018
4. Shelly, Gary B., et. al.; Microsoft Access 2010: Introductory 1 st Edition; Cengage Learning Asia Pte Ltd; Philippines,
2018
5. Laudon, Kenneth and Traver, Carol Guercio; E-Commerce 2017;Pearson Education, Inc.; USA; 2018

B. Internet Sources

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1. https://support.microsoft.com/en-ph/kb/294683
2. htttps://support.office.com/en-us/article/Set-the-animation-timing-or-effect-options-bf8c1cb4-c827-48b6-b756-
8c1a3e681a60
3. https://www.youtube.com/watch?v=0zYVj7Z2W_8
4. http://www.solveyourtech.com/how-to-insert-an-excel-spreadsheet-into-powerpoint-2013/
5. http://www.excel-easy.com/functions.html
6. https://support.office.com/en-us/article/Create-conditional-formulas-ca916c57-abd8-4b44-997c-c309b7307831
7. https://www.siteground.com/tutorials/blog/wordpress.htm
8. http://www.wysiwygwebbuilder.com/getting_started.html
9. http://www.wix.com/html5en/hiker-hosting
10. www.cs.nott.ac.uk/~qiu/Teaching/G53DDB/G53DDB_ecommerce.ppt

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11. http://www.canadabusiness.ca/eng/page/2764
12. http://csrc.nist.gov/organizations/fissea/2009-conference/presentations/fissea09-mgupta-day3-panel_process-
program-build-effective-training.pdf
13. https://www.uop.edu.jo/Material/102428322010.ppt
14. https://server1.tepper.cmu.edu/ecommerce/Ecommerce8.ppt

Revision No. 3 Issue Date: June 25, 2018 Revision Date: June 20, 2018
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Revised and Updated Date: August 8, 2019

Prepared by: Reviewed by: Approved by:

Charles Leoj L. Roxas Mary Grace V. Delgado Dr. Ma. Annabelle I. Tenorio
Faculty Department Head Dean/ Director

Revision No. 3 Issue Date: June 25, 2018 Revision Date: June 20, 2018
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Mrs. Amelita Casala Dr. Abegayle Machelle P. Chua


Librarian VPAA

Revision No. 3 Issue Date: June 25, 2018 Revision Date: June 20, 2018

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