PRELIM TOPICS:

 Innovation Management
 Introduction to innovation management
 Sources of technology and innovation
 Developing new products and services
 Introducing new products and services
 Driving intra-organizational innovation
 Technology and innovation strategy
 Strategy Formulation
 The nature of strategic management
 The business vision and mission, objectives, goals
 The external assessment
o Porter’s Five Forces Model
o External Factor Evaluation matrix (EFE)
o Competitive Profile Matrix (CPM)
 The internal assessment
o Internal Factor Evaluation Matrix (IFE)
 Strategies of action
 Strategy Analysis and Choice
o SWOT Matrix
o SPACE Matrix
o BCG Matrix
o IE Matrix
o Grand Strategy Matrix