The document discusses different generations including Generation Z, Millennials, Generation X, and Baby Boomers. It provides details about their defining characteristics and behaviors. Key points include:
- Generation Z are the true digital natives born after the mid-1990s and they use social media platforms like Instagram and TikTok the most.
- Millennials and Generation X say work-life balance is the most important job characteristic after pay.
- Generation X were born between 1961-1981 and are likely to feel entitled with a weaker work ethic compared to other generations.
- Over half of Millennials and Gen Zers say comments on social media have the most influence on their purchases.
The document discusses different generations including Generation Z, Millennials, Generation X, and Baby Boomers. It provides details about their defining characteristics and behaviors. Key points include:
- Generation Z are the true digital natives born after the mid-1990s and they use social media platforms like Instagram and TikTok the most.
- Millennials and Generation X say work-life balance is the most important job characteristic after pay.
- Generation X were born between 1961-1981 and are likely to feel entitled with a weaker work ethic compared to other generations.
- Over half of Millennials and Gen Zers say comments on social media have the most influence on their purchases.
The document discusses different generations including Generation Z, Millennials, Generation X, and Baby Boomers. It provides details about their defining characteristics and behaviors. Key points include:
- Generation Z are the true digital natives born after the mid-1990s and they use social media platforms like Instagram and TikTok the most.
- Millennials and Generation X say work-life balance is the most important job characteristic after pay.
- Generation X were born between 1961-1981 and are likely to feel entitled with a weaker work ethic compared to other generations.
- Over half of Millennials and Gen Zers say comments on social media have the most influence on their purchases.
a. Gen Z “They are very egocentric and seem to feel entitled. Their work ethic b. Gen X doesn’t seem as strong as another generation in our office.” c. Gen Y a. Gen Y d. Gen M b. Gen Z c. Gen X 2. Which generation is the largest? d. None of the choices a. Gen Z b. Millennials 8. After pay, which two group say work-life balance is the most important c. Gen X characteristic for theis best possible job? d. Boomers a. Boomers and Gen Xers b. All Generations 3. Who is likely a member of Generation X? Those born between… c. Millennials and Gen Xers a. 1961-1981 d. Boomers and Millennials b. 1949-2000 c. 1981-2000 9. Who first coined the term Generation X? d. 1971-1992 a. Obama b. Bill Clinton 4. This includes a new generation of Web-based services like blogs, c. War photographer Robert Capa social-networking sites, wifi… d. Lee Quan Yew a. Netscape Communication b. Active X 10. What do more than half of millennials and Gen Zers say have the most c. Web 2.0 influence on their purchases? d. VOIP a. Ads on the Internet b. Comments on social media 5. Which social media platform does Generation Z use the most? c. None of the choices a. Instagram d. Ads on TV b. Facebook c. YouTube d. Tik Tok
6. The __________ generations, represents nearly 20% of the U.S. public
born between 1946-1964. a. Baby Boomers b. All the choices c. War Boomers d. Big Boomers Answers: 1.A 2.B 3.A 4.C 5.C 6.A 7.A 8.C 9.C 10.B