ETHICS INTRODUCTION

MARKETI
NG
“A man without ethics is a wild beast loosed
upon this world.”
- ALBERT CAMUS

FABIAN T. AVILA, JR.

Quezon City University
SY 2020 -2021
Learning Outcomes
👪

Recall the rules that they have to follow.

Explain why they have to follow rules.

Differentiate between moral and

non-moral standards.
 Quezon City
University
Vision, Mission, Core
Values
 Vision Statement

“
The constituents of the
Philippines as a whole, while
starting in Quezon City in
particular, enjoy a good life,
mainly as a result of their
native talent, gained wisdom
and hard work.
4
 Mission Statement
To provide education that will awaken the full
understanding of the essence of the natural
resources of the country and the potentials of
the human resources of the nation.

5
Core Values

Intergrity Excellenc
Pagkamara e Unity
ngal Kahusayan Pagkakaisa

Nationalis
m Creativity
Pagkamaka Pagkamalikhain Industry
bayan Pagkamasipag

6
 Course
Description
 The course introduces students
“ to the ethical dimension of
human existence at various
levels – personal, societal,
environmental, and
cultural.
8
 “ It leads students through the
analysis of human experience,
linking it to elements of the
ethical dimension .

9
 It enables students to analyze
“ and evaluatethe strengths and
weaknesses of the various
ethical frameworks and
their value to human life and
society.
10
 “ The end goal is for
students to be able to
make informed decisions
on their constructed
ethical cases.
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Module No. Topic Week

Week 1 - Orientation
Basic Concepts
1 What is Ethics? Basic Concepts 2
2 Morality and Other Normative Systems 3

3 Ethical Levels of Human Existence 4

4 Moral Agent: The Role in Building a Moral Society 5

5 Utilitarianism
Classroom Rules Ethical Theories
6-7
6 Natural Law 8
Week 9- Midterm Examination
7 Deontology 10-11
8 Virtue Ethics 12-13
9 Justice as Fairness 14-15

10 Moral Deliberation 16-17

Week 18 - Final Examination

Classroom
Rules
CLASSROOM RULES
1. Be on Time.
2. Chat responsibly.
3. Mute yourself, turn it on when
needed.
4. No Shouting.
5. Set a respectful tone.
6. Don’t abuse the chat box.
7. Sarcasm can backfire.
8. Be an active participant.
9. Submit your works/files the
right way.
10. Be kind and professional.
11. Dress appropriately.
12. Enjoy the class and have fun.
Grading System
 Grading System

Projects 20 %

Quizes 15 %

Recitation / Attendance 15 %

Assignment 10 %

Major Examinations (Midterm &

40 %
Final)

Total 100 %

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Thanks
Study hard and Make
progress every day

GOD BLESS!