RETAIL OPERATIONS (BDFT704-

DSE M04)
MODULE TITLE: RETAIL OPERATIONS
Module Code BDFT704-DSE M04
Nature Project based
Credit 4
Total Hours 90 (L:58;T:0;P:30; includes 2 Hrs In-Term Test)
MODULE CONTENTS
Unit 1: Managing The Operations ( L: 4 Hrs)

 Importance of Operations
 Meaning of operation Management
 Operation management as a set of decisions
 Operation management as a function
 Manufacturing and services , Differences in manufacturing and services
 Similarities in manufacturing and services, Importance of operations in retail

Unit 2: Retail Standard Operating Procedures: ( L: 8 Hrs)

 Daily store activities
 House Keeping guidelines
 Store closing activities
 Cash Management
 Controlling store expenses
 Store auditing, Return policies
 Merchandise maintenance
 Back store guidelines
 Controlling shrinkages

Unit 3: Store Employee Management ( L: 6 Hrs)

 Manpower planning in retail
 Determining store man power requirement
 Retail jobs descriptions, Recruitment
 Induction and training in retail
 Remuneration
 Appraisal
 Motivation and Reward
 Team building
 Leadership

Unit 4: Measuring The Performance ( L: 6Hrs)

 Store Key Performance Indicators
Space parameters
 Sales parameters
 Stock parameters
Unit 5: Retail Space Optimization ( L: 4Hrs)
 Managing retail space
 Traffic flow in a retail store
 Allocating spaces to products
 Measuring retail space
 Dividing space into selling area
 Determining layout and product adjacencies
 Allocating space to individual products
 Space allocation system

Unit 6: Retail Employee Productivity ( L: 4 Hrs)

 Productivity measures in retail
 Strategic level productivity measurements
 Middle level productivity measurements
 Operational productivity measurements
 Other staff member‘s productivity measurements

Unit 7: Managing The Quality ( L: 6Hrs)

 Introduction, Defining Quality, Measures of quality
 Defining T.O.M, Characteristics of T.Q
 Six Sigma, Tools of T.Q.M.

Unit 8: IT in Retail (L: 6 Hrs)

 Role of technology in retail, Barcodes
 Radio Frequency Identification
 Continuous Replenishment Policy
 Collaborative Planning Forecasting Replenishment

Unit 9: Reporting Structures (L: 2Hrs)

 Importance of reports in retail
 Daily reports structures
 Weekly reports maintenance
 Monthly reports maintenance
 Yearly reporting structures
Unit 10: Personal Safety (L: 2Hrs)
 Opening and closing procedures
 After hours precautions
 Bank deposit safeguards
Natural disaster and civil unrest
 Bomb threat guidelines
 Emergency kits
Unit 11: Physical Security (L: 2Hrs)
 Break-in-threats,
 Doors
 Windows
 Other openings
 Locks and keys
 Choosing locks
 Time locks
 Key control

Unit 12: Shoplifting (L: 2 Hrs)

 How shoplifter work
 Preventive measures
 Confronting, detaining and arresting shoplifters
 Care and control of shoplifting evidence
 Court appearances

Unit 13: Frauds (L: 2Hrs)

 Check fraud
 Collection and prosecution
 Credit card fraud
 Counterfeit currency
 Fast change and con artists
 Exchange and refund fraud
 On line fraud

Unit 14: Fraud And Theft On The Sales Floor (L: 2 Hrs)
 Types of employee theft
 Why employee steal
 Internal control procedures
 Controlling the cash wrap
 Detecting the sales related theft
 Miscellaneous controls
 Employee terminations and arrest
Unit 15: Fraud Off The Sales Floor (L: 2Hrs)
 Fraud by dishonest vendors
 Theft during transport
 Legal action against vendors
 Accounting and book keeping theft