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Project Proposal-Livelihood & Health For Credit Suisse - 02 Sep 2021
Project Proposal-Livelihood & Health For Credit Suisse - 02 Sep 2021
SUBMITTED TO:
CREDIT SUISSE
SUBMITTED BY:
SAMPADA TRUST
Contents
Project Details:................................................................................................................................................................................ 4
Project Area:..................................................................................................................................................................................... 4
Target Groups:.................................................................................................................................................................................4
Goal:...................................................................................................................................................................................................... 4
Long Term Goal:............................................................................................................................................................................. 5
Objectives:......................................................................................................................................................................................... 5
Introduction:.................................................................................................................................................................................... 5
Role of Women................................................................................................................................................................................ 6
Strategies for Implementation:..............................................................................................................................................7
PROPOSED INTERVENTIONS:..................................................................................................................................................7
Capacity building & Institutional Strengthening:...........................................................................................................7
1. Social Livelihood & Mapping.........................................................................................................................................7
2. Selection of Mahila Pravartak.......................................................................................................................................7
3. Cluster Level Promoters (CLP)....................................................................................................................................7
4. Capacity building program for Mahila Pravartak.................................................................................................7
5. Monthly training cum meeting of Mahila Pravartaks.........................................................................................7
Enterprise Promotion, Establishment, Support Systems and Market Linkages - Value Chain Analysis:..7
SHG Formation and Strengthening of SHG:.......................................................................................................................8
SHG Management Training:.....................................................................................................................................................9
Entrepreneurship Training Program:.................................................................................................................................9
Key Entrepreneur Exposure visit and exhibitions:........................................................................................................9
Formation & training of Producer Organization (Cluster level):..............................................................................9
Promotion of Multilayer Farming:........................................................................................................................................9
Digital literacy training:..........................................................................................................................................................10
Enterprise promotion - Seed Capital.................................................................................................................................10
Interest Group Trainings/Producer Group:...................................................................................................................10
Establishment of Collection Center:..................................................................................................................................10
Testing, registration, marketing material, communication material or marketing consultation.............10
Market linkage building/networking with institutional buyers and sellers:....................................................10
Exposure Visit for Market Linkage - Key leaders.........................................................................................................10
Skill Based Training Program:.............................................................................................................................................11
Group Business Activities:.....................................................................................................................................................11
Health Interventions:.............................................................................................................................................................. 11
1. Child care Growth Monitoring (CGM).....................................................................................................................11
2. Health camp and Anemia detection camp............................................................................................................11
3. Adolescent training-Menstrual health & hygiene..............................................................................................11
4. Gender sensitization workshops for newly married couples.......................................................................11
5. Social Gathering - Melawas.........................................................................................................................................11
IEC Material Preparation:......................................................................................................................................................11
Audio Visual and Print Documentation:..........................................................................................................................11
EXPECTED RESULTS:................................................................................................................................................................. 12
MONITORING AND EVALUATION:.......................................................................................................................................14
SUSTAINABILITY......................................................................................................................................................................... 15
RISKS INVOLVED IN THE IMPLEMENTATION OF THE PROJECT:........................................................................16
PROJECT ACTIVITIES TIMELINE:.........................................................................................................................................17
PROPOSED BUDGET:..................................................................................................................................................................18
Project Details:
Project Area:
The project interventions will be implemented in 20 villages from 2 districts in
Maharashtra. From Ahmednagar districts’ Shrigonda block (10 villages) and from
Aurangabad districts’ Paithan block (10 villages).
Target Groups:
The project will target different age groups, which will be categorized as;
Women
Men
Adolescent girls & boys
Children under 0-5 years
Farmers
Goal:
The goal of the project is “to make community gender sensitive, with special emphasis
Income generation for women through financial literacy, livelihoods and better
understanding of agricultural factors related to health” in the project area.
Long Term Goal:
Build the communities capacity to secure their own food, nutrition and income at
household level to alleviate poverty.
SAMPADA TRUST will mainly focus on sustainable improvement of livelihoods of women
and her family through sustainable agriculture as well as other non-farm livelihoods and in
particular organic farming, a system of farming using locally available materials to improve
the soil, yield and farmers standards of living as well as adds to the nutritional value of
farmers home consumption.
Objectives:
The objectives of the project are-
1. To strengthen the productive capacity of the women members through farm and
non-farm livelihoods.
2. To improve women's management of their personal and household finances and also
to empower those to choose and access appropriate financial and market services, as
well as to develop and manage entrepreneurial activities.
3. Access to food, expansion and improvement of agricultural markets and trade,
including local and territorial dynamics.
4. To improve the health status of women of child bearing age and reduce maternal
morbidity as well as to improve nutritional status of children between 0-5 years of
age.
5. To promote awareness on reproductive and sexual health of adolescent and
menstrual hygiene along with correct usage of sanitary napkins.
Introduction:
In rural India, women display lower financial knowledge than men and are also less
confident in their financial knowledge and skills. Even though women appear to be better
than men in some areas of short-term money management behavior, they have a number of
vulnerabilities in other aspects of financial behavior.
The other challenges surrounding wellbeing of rural women are malnutrition and poor
health. Agriculture has made remarkable advances in the past decades, but progress in
improving the nutrition and health of poor farmers and consumers in developing countries
is lagging behind. The recent IFPRI 2020 conference ―Leveraging Agriculture for
Improving Nutrition and Health (New Delhi 2011) brought together about 1,000
stakeholders to think through how agriculture could be energized to become a more
powerful tool to tackle the persistent problems of food insecurity, malnutrition, and poor
health.
The agricultural sector presents key opportunities for improving nutrition and health. But
this connection is often not given due attention, despite parallel initiatives across the three
sectors.
Agricultural intensification has been essential to feed the world’s growing population, but it
has also brought its own risks for people’s health, including zoonotic diseases, water-
and food-borne diseases, occupational hazards, and natural resource degradation and
overuse. Similarly, water, energy (electricity) and fertilizer subsidies have been linked to
distorted consumption and production choices and the crowding out of public investment.
Organic farming is a system of agriculture that uses environmentally sound techniques for
raising crops and livestock that are free from synthetic compound. The methods used in
organic farming seeks to increase long term soil fertility, balance insect and organism
populations and reduce air, soil and water pollution while maintaining or increasing levels
of production. As opposed to the conventional farming system, organic farming keeps the
welfare of every player in mind including the provision for fairness in farm situation and in
trade. It stimulates the societal and individual responsibility for the environment hence
sustainability.
Role of Women
Women produce 60% of the food crop requirements and handle the processing of food
crops. In addition, women are responsible for food preparation, childcare, and house
management, which influence their time and energy for agricultural activities.
Institutional involvement of women in the project area development is very minimal. There
is the need to integrate them into mainstream development, which requires an expansion
of the scope for knowledge and skills. There are many areas where women development
programmed with varying objectives can be implemented such as this project.
PROPOSED INTERVENTIONS:
Enterprise Promotion, Establishment, Support Systems and Market Linkages - Value Chain
Analysis:
Value Chain and market analysis for potential rural based products will be undertaken.
It will include the primary activities like mapping the product, designing of a strategic
plan, developing the procurement process, markets and sales, logistics and support
services, registration etc.
• Establishing business enterprises such as Producer Organisations, Microenterprises,
Cooperatives, etc., as required.
• Disbursement of seed capital to 750 women, @ Rs. 15,000/- per women entrepreneur
for working capital thus stimulating encouragement of entrepreneurship in the
community.
• Networking and establishing linkages/ tie-ups with Institutional buyers and sellers,
channels and network partners and digital platforms.
• Developing protocols and processes for management, operations, quality and value
addition to ensure cost efficiency and compliance with market requirements;
• Product/ service and skill specific trainings (agri-products, allied, non-farm,
communication and management skills) as well as enterprise leadership development
which includes business plan preparation, effective representation, conflict
resolution, negotiation and relationship building skills.
• Establishing linkages with financial institutions and markets as well as organizing
buyer-seller-service provider meets.
• Establishing 250 multi-crop and multi-layer ecologically friendly farm plots for
market purposes and household nutrition security.
• Establishing 10 group based non-farm income generating activities (For Ex.
Agarbatti Making / Paper bag making/ Gunny bag machine / cloth bag / Jute bag /
soap making / etc.) According to field need.
• Convergence with ongoing related government programs to avail of benefits.
• Establishing an effective IT-enabled project management and monitoring system.
• Documentation and publication of impacts, learnings, challenges and best practices
(digital and print).
SHG Formation and Strengthening of SHG:
• Strengthening and formation of 100 -110 Self Help Groups (SHGs) consisting of
women producers/ entrepreneurs.
• Identifying and training 40 Community Resource Persons (Pravartaks). These
Prawartaks will network with the SHGs and producer groups /communities, conduct
regular meetings and aggregate local produce.
• Training and Capacity Building of SHGs and project staff in respect to the purpose and
expected outcomes of the project; organizational management and functioning and
financial management.
• Training of trainers/ project staff in how to mobilize communities; planning,
presentation and communication skill; relationship management and conflict
resolution; engaging with government and business entities; maintenance of records
and documentation.
• Organizing health camps (Anemia detection, health checkups) that will improve the
health and nutritional status of women entrepreneurs and producers.
• Organizing of knowledge sharing events for experience sharing and building
relationships.
SHG Management Training:
Village level SHG management trainings will be conducted for group members. It will focus
on SHG management including rules, regulations functions of group and maintenance of
accounts.
Entrepreneurship Training Program:
This will include market economy principles, business planning skills, basic
entrepreneurship skills, management skills and cooperative and group entrepreneurship
principles.
The specific objectives of the Entrepreneurship Training Program are to create awareness
of enterprise and self-employment, provide knowledge about starting and operating small
business and prepare participants to work productively in small and medium enterprises.
At a broader level, the overall objective of the Entrepreneurship Training Program is to
contribute towards the creation of an enterprise culture.
Networking and establishing linkages/ tie-ups with Institutional buyers and sellers,
channels and network partners and digital platforms will be initiated. The producer
groups/ entrepreneurs will be able to manage their enterprises and improve efficiencies.
Health Interventions:
Because women constitute the foundation of both families and communities, their well-
being is essential for the success of those around them. Protecting that well-being is a
central challenge of women's and children's healthcare in most communities. Women, who
are key in maintaining healthy families, access the health system more than men, both for
themselves and on behalf of their children. Many become pregnant and give birth, a
significant health event, then typically become their child’s primary caregiver, a role that
greatly influences household health overall.
100-110 SHGs/Common
Interest Groups are
Robust women based
established/revived and
groups formed which
facilitated
are linked to and
Community mobilization, 40 Community Resource Y1 and
supported by decision
awareness raising, planning of Persons (Pravartaks) throughout
2. making bodies in the
project interventions identified project
village
20 Livelihood mapping/ period
Pravartaks provide
resource mapping
guidance and
exercises undertaken and
facilitating support
project interventions
planned and initiated.
4 value chains developed
(750 households
engaged)
100 non-farm MEs
successfully running
Farm/ on-farm
(included in the above
produce is aggregated,
value chains);
Values Chains development; graded and meet
250 productive multi-
microenterprises market requirements.
crop, multi-layered,
establishment; efficient Cost of production is Y1-Y2.5 and
3 ecologically friendly
enterprise management and reduced by 15-20%; beyond
farms established
farming practices introduced. Average Incomes rise (
(>1361250 sq.ft)
an increase of between
10 group enterprises
40-50% )
established
2 buyer-seller-service
provider / meets
organized
4 collection centers
established
Enterprise/ Skill Development: 124 trainings conducted; The producer groups/
4 Capacity building- 2 exposures conducted. entrepreneurs are
trainings/exposure visits for 1 district level exhibitions better able to manage
farm and non-farm products their enterprises and
improve efficiencies
Producer groups/
entrepreneurs get
integrated into the
local developmental
Relevant commercial
and business
linkages established
ecosystem; are able to
Linkages – market/commercial/ Credit / financial
access resources; Y1-Y3 and
5 financial/developmental assistance
secure better cost/ beyond
relationships established; accessed/leveraged
price realization; are
Govt. Schemes/ benefits
better able to
availed of
understand the market
and respond to it and
improve their chances
of survival and growth.
Social Capital Formation- Women are better able
60 health camps &
capacity building/training of to represent
anemia detection camps
CBOs and undertaking of themselves; acquire
organized
6 interventions that improve self-confidence; their Y1-Y3
2 knowledge and
agency, health and self- health and the
experience sharing events
confidence of women nutritional status of
(Melavas) organized.
entrepreneurs children improves
Means of Frequency of
Project Indicators Responsibility
verification verification
At start of project SAMPADA
1. Quantitative:
period TRUST
End of each
(i) Incomes increase by at least 40-50% Base line survey year/Beginning of
(ii) Farm productivity rises between 15- Annual Sample the following year
20% and cost of cultivation reduces by Surveys Periodically/
15 - 20%. End line Survey yearly/ quarterly/
(iii) There is a 20% reduction in anemic monthly, as
women. required.
Monitoring/
Surveys/
documentation
2. Qualitative:
SAMPADA
TRUST
(i) Women secure agency for themselves –
their participation in village bodies
Surveys/ Periodic
increases; they articulate and better
documentation End project
represent their needs and are able to
period
pursue solutions.
(ii) SHGs/ Producers groups get access to
finance, credit, managerial and technical
support that enables them to run their
enterprises productively and
remuneratively.
1. Personnel will work to a plan which will decided at the beginning of the project and
reviewed on a monthly basis at the project level.
2. At the management level, the project will be reviewed quarterly or earlier, if needed.
3. At the start of the project, a detailed baseline study will be conducted of 25% of the
direct beneficiaries and 15% of the indirect beneficiaries using a randomized stratified
sampling survey method.
5. Case studies will also be undertaken to gauge the impacts of the measures on
individual households/ groups.
6. At the end of the project period, a third party evaluator will be engaged to assess
and validate the results of the project
SUSTAINABILITY
The project will conducted on three phases (I, II, and III)
Phase I: Data base and information collection, establishing the Information Points,
Research and Training.
Phase II: Training, capacity building and information dissemination, formation of producer
groups and choosing the suitable products based on group abilities to set up enterprises.
Phase III: Projects Identification, Project Planning and implementation, communication
and exchange of experiences.
In the first year sustainability through the following activities will be initiated:-
1. Planning and implementation of project in consultation with the community.
2. Training programs for Producer groups, Mahila Pravartaks, Village Health
Committee (VHC) and Peer Educators from adolescent and youth population who will
in turn conduct different awareness programs and activities in villages.
In the second year, sustainability of the project will be further strengthened by -
1. Further training and capacity building of Producer groups, Mahila Pravartaks, Village Health
Committee and Peer Educators from adolescent and youth population.
In the third year, sustainability of the project will be further strengthened by conducting
training programs and exposures for producer groups for smooth working of the
enterprises.
After the project implementation ends, the project can continue by itself, without external
support, and the project purpose is sustainable in the long term. This presupposes that
effective mechanisms are put in place by the recipient administration to disseminate and
consolidate the results of the project.
PROPOSED BUDGET:
The Proposed Budget is attached in Annexure – 1
Budget Plan - 3 Years
Tot Year 1 Year 2 Year 3 Total Cost
Project Cost al Uni Unit Uni Cost Unit Unit cost Unit Uni cost
Unit t Cost ts Cost s Cost ts
INR INR INR INR INR INR
Head A: Direct Costs
Social, Livelihood and Resource mapping
20 1 5,000 20 100,000 - - - - - 100,000
Enterprise Promotion, Establishment, Support
Systems and Market Linkages - Value Chain
Analysis 4 1 50,000 4 200,000 200,000
Capacity building program for Mahila
Pravartak- Orientation and follow up training
program 3 1 150,000 1 150,000 150,000 1 150,000 150,000 1 150,000 450,000
SHG Formation and Strengthening of SHG-
SHG Mangement Training prog 40 1 5,000 20 100,000 5,000 20 100,000 - 200,000
Entrepreneurship Training Program
-Orientation on Enterprise management
training 20 1 6,000 20 120,000 6,000 - - 6,000 - - 120,000
Monthly meeting cum training for Mahila
Pravartak - (Regular follow-up meeting ) 72 1 6,000 24 144,000 6,000 24 144,000 6,000 24 144,000 432,000
Formation & training Producer Organisation
(Cluster level) 12 1 15,000 4 60,000 15,000 4 60,000 15,000 4 60,000 180,000
Digital literacy training
12 1 8,000 4 32,000 8,000 4 32,000 8,000 4 32,000 96,000
Promotion multi-crop and multi-layer
ecologically friendly farm plots approx. 250 1 5,000 100 500,000 5,000 100 500,000 5,000 50 250,000 1,250,000
Enterprise promotion - Seed Capital
(agri/horticulture/dairy/poultry/goat/micro
enterprises etc.) for setting up Micro
enterprises activates and market linkage for 750 1 15,000 300 4,500,000 15,000 300 4,500,000 15,000 150 2,250,000 11,250,000
increased income
Exposure Visit for Market Linkage - Key
leaders 4 1 50,000 3 150,000 50,000 1 50,000 50,000 - - 200,000
Producer Group/ Interest Group Trainings
(agri allied and non farm)
- ( Cluster level) 12 1 30,000 4 120,000 30,000 4 120,000 30,000 4 120,000 360,000