Professional Documents
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Operations (Speaking) : 1. Structure & Governance
Operations (Speaking) : 1. Structure & Governance
Operations (Speaking) : 1. Structure & Governance
(Speaking)
1. Structure & Governance
Our organisational structure is comprised of Global Business Units, Selling and
Market Operations, Global Business Services and Corporate Functions. It
combines global benefits with a local focus on consumers and retail customers in
each country where P&G products are sold.
Our portfolio is organized around 10 category-based Global Business Units
(GBUs), and our category business leaders have full decision-making authority for
their businesses. These are categories where P&G has leading market positions and
where product technologies deliver performance differences that matter to
consumers. GBUs are responsible for developing overall brand strategy, new
product upgrades and innovations, and marketing plans. Our 10 categories include
Baby Care, Fabric Care, Family Care, Feminine Care, Grooming, Hair Care, Home
Care, Oral Care, Personal Health Care, and Skin and Personal Care.
Our Selling and Market Operations (SMOs) are responsible for developing and
executing go-to-market plans at the local level—and includes dedicated retail
customer, trade channel and country-specific teams. Their focus is effective and
efficient selling, distribution, shelving, pricing execution and merchandising for
consumers, channels, customers and markets in six regions:Asia Pacific, Europe,
Greater China, India, the Middle East and Africa (IMEA), Latin America, North
America