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PurCom Chapter 1
PurCom Chapter 1
Communication
Chapter 1
Communication
Processes,
Principles,
And Ethics
The Components of the Communication Process
> Source
- the one who crafts the message
> Message
- the meaning shared between the sender and receiver
> Channel
- the means by which a message is conveyed
> Receiver
- the person who receives the message
The Components of the Communication Process
> Feedback
- an essential element to confirm the recipient’s understanding
> Environment
- the place, feeling, mood, mindset, and condition of both sender
and receiver
> Context
- the expectations of the sender and receiver and their shared
understanding through common environmental signs.
> Interference
- also known as the barrier or block that prevents effective
communication
Kinds of Interference
Psychological barriers
- thoughts
Physical barriers
- stimulus, weather, climate, health, and ignorance of the medium
Linguistic and cultural barriers
- words may mean another in different cultures
Mechanical barriers
- Channels employed for interpersonal or mass communication
The Nine Principles of Effective Communication
Clarity Creativity
- make speeches understandable. - ability to craft interesting
Concreteness messages.
- messages must be supported by Conciseness
facts. - simplicity and directness.
Courtesy Cultural Sensitivity
- being polite in approach and - emphasis on empowering
manner. diverse cultures, races, and
Correctness lifestyles.
- misuse of language can damage Captivating
your credibility. - make messages interesting
Consideration
- geared towards the audience.
Ethical Considerations in Communication
1. Respect audience
2. Consider the result of communication
3. Value truth
4. Use information correctly
5. Do not falsify information
Communication
and
Globalization
Possible Cultural Barriers to Effective Communication
in Global Environment
1. Cultural Barriers
2. Lack of knowledge of other’s culture
3. Discrimination and harassment
4. Language differences
Strategies to become
an Effective Global Communicator
by: Krizan (2014)
• Interracial Communication
- communication with people from different races
• International Communication
- communicating between representatives from
different nations
• Intracultural Communication
- interacting with members of the same racial or ethnic
group
Improving Intercultural Communication
Competence
by Jandt, 1998
3. Each person interprets messages 1. What message do you perceive from the text?
differently 2. How might others understand it differently? Why?