Professional Documents
Culture Documents
Fin Project
Fin Project
PROJECT REPORT
Submitted By
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MAR ATHANASIOS COLLEGE FOR
ADVANCED STUDIES TIRUVALLA
Ph: 0469 2730323 Fax: 0469 2730317 macfast@macfast.org
www.macfast.org
CERTIFICATE
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DECLARATION
I also declare that this project report has not been submitted to any other University or
Institute for the award of any degree or diploma.
Place : Tiruvalla
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ACKNOWLEDGEMENT
First and foremost, I thank the Lord Almighty, for his perpetual shower of blessings, which
led to the successful completion of my project.
I take this opportunity to express my deep sense of gratitude to all those who have helped me
throughout this project. It gives me immense pleasure to acknowledge all those who have
rented encouragement and support for the successful completion of this work
I express my profound gratitude and sincere thanks to Rev. Dr. Cherian J. Kottayil, principle
of MACFAST, Tiruvalla.
My project work involves many people at different stages. I would like to thank all those who
have directly or indirectly contributed to the success of the project.
I also take this opportunity to express profound gratitude to my parents, family members and
several people who have contributed for the successful completion of the project. It is my
duty and pleasure to acknowledge them.
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LIST OF TABLES
Sl No Title Page No
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LIST OF FIGURE
Sl No Title of the figure Page No
CONTENTS
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Sl.N0 CHAPTERS PAGE NO
i. Acknowledgement
ii. List of tables
iii. List of figures
INTRODUCTION 1-4
01
Background of the study 2
Statement of the problem 3
Relevance and scope of the study 3
Objectives of the study 4
PROFILE OF TELECOM INDUSTRY 5-18
06 FINDINGS 68
07 CONCLUSION 70
BIBLOGRAPHY 72
ANNEXURES 74
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1
CHAPTER 1
INTRODUCTION
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1.1 BACKGROUND OF THE STUDY
Financial performance refers to the degree to which financial objectives being or has been
accomplished. It is the process of measuring the results of a firm's policies and operations in
monetary terms. It is used to measure firm's overall financial health over a given period of
time and can also be used to compare similar firms across the same industry or to compare
industries or sectors in aggregation Financial performance analysis includes analysis and
interpretation of financial statements. Financial statements are the statements showing the
financial position and results of business operation at the end of the accounting period. The
two basic financial statements are Balance Sheet and Profit And Loss Account. Analysis of
financial statement means establishing relationship between the items in financial statements
for determining the financial strength and weakness of the business. It involves analysing the
financial statements to extract the information that can facilitate decision making. The data
given in the financial statement should be put in simplified form to help in the analysis. After
putting the data in the simplified form, conclusions are arrived at.
In the words of Metcaff and Titard, “Analysing financial statements is a process of evaluating
the relationships between component parts of financial statements to obtain a better
understanding of a firm’s position and performance”. Thus financial analysis is the use of
financial statements to analyse the financial position and performance of the company, and to
assess future financial performance. In short, financial performance analysis is an
‘information processing system’ designed to provide the necessary information for decision
making.
Financial Analysis is the structural and logical way to present overall financial performance
of a financial institution. It also helps to evaluate and decision making for business operation.
It is used to analyze whether an entity is stable, solvent, liquid or profitable enough to be
invested in. Financial Statement Analysis is a method used by interested parties such as
investors, creditors, and management to evaluate the past, current, and projected conditions
and performance of the firm. Ratio analysis is the most common form of financial analysis. It
provides relative measures of the firm's conditions and performance. Horizontal Analysis and
Vertical Analysis are also popular forms. Horizontal analysis is used to evaluate the trend in
the accounts over the years, while vertical analysis, also called a Common Size Financial
Statement discloses the internal structure of the firm. It indicates the existing relationship
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between sales and each income statement account. It shows the mix of assets that produce
income and the mix of the sources of capital, whether by current or long term debt or by
equity funding.
The current analysis of Bharti Airtel Ltd. was carried out to identify and analyze the current
financial position based on financial statement. Ratio analysis is a tool used by individuals to
conduct a quantitative analysis of information in company’s financial statements. Ratio’s are
calculated from current year numbers and are the compared to previous years, other
companies, the industry, or even the economy to judge the performance of the company.
The present study attempts to analyse the Financial Performance Analysis of Bharthi Airtel
Ltd. Financial performance analysis helps the management in reaching the overall operation
of business. It enables the management to see that the resources of the firm are used most
effectively, efficiently and that the firm’s financial position is sound. In order to understand
more about the profitability and financial position of the business, it is necessary to analyse
the financial performance. The problem for the study is stated as “A study on the Financial
Performance Analysis of Bharti Airtel Ltd” and is undertaken in order to evaluate the
financial performance of the company for the last five years commencing from 1st April 2015
to 31st March 2020.
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relation to this current position, return on investment provided by various assets of the
company, etc. Ratio analysis helps in understanding the financial health and trend of a
business. Comparative financial statement is done to make the financial data more
meaningful. Trend analysis means analysing general tendencies in each item of financial
statements on the basis of data of the base year. Thus the crucial analysis and interpretation of
financial performance is essential. Therefore financial information is needed to predict,
compare and evaluate the financial position of the firm.
The scope of the study is limited to analyses the efficiency of the financial management of
Bharti Airtel Limited, based on the financial statements collected from the website.
The primary objective of the study is to review the Financial Performance Analysis of
Bharti Airtel Ltd.
To estimate the trend in sales and profit of the firm.
To analyse the long term solvency of the company.
To assess the overall efficiency of the company.
To access the present and future profitability of Bharti Airtel Ltd.
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CHAPTER 2
PROFILE OF TELECOMMUNICATION INDUSTRY
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2.1 BUSINESS PROCESS OF THE INDUSTRY
The telecom sector continues to be at the epicentre for growth, innovation, and disruption for
virtually any industry. Mobile devices and related broadband connectivity continue to be
more and more embedded in the fabric of society today and they are key in driving the
momentum around some key trends such as video streaming, Internet of Things (IoT),
and mobile payments.
The development of the business process standardization for telecom service providers
started with the founding of the TM Forum in 1988. The initial goal was to facilitate the
creation of 'interoperable network management product'. The first approved standard was the
'OSI/NM Forum Protocol Specification,' an extension of OSI protocols developed since the
late 1970s.
The direct development towards the Business Process Framework (eTOM), as Brenner
(2007) explained, was "the Telecom Operation Map (TOM) was first published in 2001. The
goal of TOM was the creation of an industry-owned framework of business processes,
including the definition of a common enterprise-independent terminology for service
management. It was also supposed to serve as a basis for discussing the scope of information
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management necessary for the execution of the processes. The result of this latter effort has
meanwhile spawned its own TMF document family, the Shared Information and Data
Model (SID).
The Telecom Operation Map (TOM) was extended in 2001 to eTOM, an acronym for
Enhanced Telecom Operations Map. The process model eTOm was renamed "Enhanced
Telecom Operations Map (eTOM)," and in 2013 to "Business Process Framework (eTOM)."
There have been many versions of eTOM. Version 14 was published in May 2014. It also has
been developed into a component of NGOSS, which has been renamed framework.
Strategy,
Network Operations,
Level-2,
Level-3,
Level-4.
These levels form a hierarchy, with each level encapsulating a group of processes at the next
level of detail.
The graphic representation of a Business Process Framework (eTOM) model consists of rows
and columns, the intersections of which denote specific business processes. The top row
includes customer facing activities such as marketing, While the bottom row includes
supplier facing and support activities. In this manner the Business Process Framework map
covers the whole value chain. The map also indicates the interaction between
processes.Business Process Framework (eTOM) processes fall into three major process
areas, as shown in the diagram:
Strategy
Infrastructure & Product (SIP)
Operations and Enterprise Management.
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2.2 MARKET DEMAND AND SUPPLY CONTRIBUTION TO GDP-
REVENUE GENERATION.
India is currently the world’s second-largest telecommunications market with a subscriber
base of 1.20 billion and has registered strong growth in the past decade and half. The Indian
mobile economy is growing rapidly and will contribute substantially to India’s Gross
Domestic Product (GDP), according to report prepared by GSM Association (GSMA) in
collaboration with the Boston Consulting Group (BCG). As of January 2019, India has
witnessed a 165 per cent growth in app downloads in the past two years. 4.8 billion
downloads of mobile applications were registered in India in first three months of 2019.
The liberal and reformist policies of the Government of India have been instrumental along
with strong consumer demand in the rapid growth in the Indian telecom sector. The
government has enabled easy market access to telecom equipment and a fair and proactive
regulatory framework that has ensured availability of telecom services to consumer at
affordable prices. The deregulation of Foreign Direct Investment (FDI) norms has made the
sector one of the fastest growing and a top five employment opportunity generator in the
country.
Market Size
India ranks as the world’s second largest market in terms of total internet users. The number
of internet subscribers in the country increased at a CAGR of 45.74 per cent during FY06-
FY19 to reach 636.73 million in 2018-19. The internet subscribers reached 687.62 million till
September 2019. Total wireless data usage in India grew 10.58 per cent year-on-year to
19,838,886 terabytes between July-September 2019.
Further, India is also the world’s second largest telecommunications market, total telephone
subscriber base and tele-density reached 1,172.44 million and 88.56 per cent, respectively, as
on December 2019.
Gross revenue of the telecom sector stood at Rs 121,527 crore (US$ 17.39 billion) in FY20
(April-September 2019).
Over the next five years, rise in mobile-phone penetration and decline in data costs will add
500 million new internet users in India, creating opportunities for new businesses.
Investment/Major development
With daily increasing subscriber base, there have been a lot of investments and developments
in the sector. FDI inflows into the telecom sector during April 2000 – December 2019
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totalled to US$ 37.11 billion, according to the data released by Department for Promotion of
Industry and Internal Trade (DPIIT).
Some of the developments in the recent past are:
As of January 2020, more than 542 banks have been permitted to provide mobile banking
services in India.
In December 2019, Airtel disclosed its plans to invest US$ 2.86 billion in its business as a
part of company’s annual target.
As per report by Ericsson, India has the world’s highest data usage per smartphone at an
average of 9.8 GB per month.
As of August 2019, Jio's IoT platform is ready to be commercially available from January
2020.
In August 2019, commercially launched Jio GigaFiber as wired broadband service.
During the first quarter of 2018, India became the world’s fastest-growing market for
mobile applications. The country remained as the world’s fastest growing market for
Google Play downloads in the second and third quarter of 2018.
Vodafone India and Idea Cellular have merged into ‘Vodafone Idea’ to become India’s
largest telecom company, as of September 2018.
The Communication Companies in India are on the ever rising trend and there has been a
stupendous growth in this sector over the last decade. The telecommunication industry in
India is one of the rapidly growing industries in the world and has also developed the second
largest communication network. The total number of telephone subscribers in India reached
1.18 billion as of 31 March 2020. The number of wireless subscribers is over 1.17 billion and
the number of wireline subscribers are 20.58 million. The country's telecom regulator
is Telecom Regulatory Authority of India (TRAI).
In 1975, the Department of Telecom (DoT) was given separate authority for running the
telephone services in the country.
The Mahanagar Telephone Nigam Limited (MTNL)initiated its services in the year 1985
for carrying out the telephone operations in the metros of India, viz. Delhi and Mumbai.
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In October 2000, the Bharat Sanchar Nigam Limited (BSNL) was set up by the
Department of Telecom.
Thereafter several private companies as Reliance Communications, Tata Indicom, Airtel
etc in the sector came up.
The major players in the mobile phone service industry are enlisted as:
1. BSNL
The Bharat Sanchar Nigam Limited, country’s largest cellular service operator was set up in
the year 2000. It is a state owned telecom company with its headquarters located in New
Delhi. BSNL is also the largest land line telephone establishment in India. As of April, 2019
87.1 million users have been reported to be BSNL users.
2. RELIANCE JIO
Reliance Jio is an entire ecosystem that allows Indians to live the digital life to the fullest.
This ecosystem consists of powerful broadband networks, useful applications, best-in-class
services and smart devices distributed to every doorstep in India. Jio’s media offerings
include the most comprehensive libraries and programmes of recorded and live music, sports,
live and catch up television, movies and events. Jio is about creating connected intelligence
for 6 billion global minds to unleash the power of a young nation. The three-pronged focus
on broadband networks, affordable smartphones and the availability of rich content and
applications has enabled Jio to create an integrated business strategy from the very beginning,
and today, Jio is capable of offering a unique combination of telecom, high speed data, digital
commerce, media and payment services.
3. MTNL
Mahanagar Telephone Nigam Limited (MTNL) was set up in the year 1985, to run telecom
operations in the major metro cities of India, Mumbai and Delhi. Its headquarters are based in
Mumbai. MTNL was the first company in India to initiate 3G services in India, having the
brand name of “MTNL 3G Jadoo Services” which provided options as Video call, Mobile
TV,MobileBroadbandtothecustomers.
4. Airtel
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Bharti Airtel Limited is a leading global telecommunications company with operations in 18
countries across Asia and Africa. It is headquartered in New Delhi, India. The company ranks
amongst the top three mobile service providers globally in terms of subscribers. In India, the
company's product offerings include 2G, 3G and 4G wireless services, mobile commerce,
fixed line services, high speed home broadband, DTH, enterprise services including national
& international long-distance services to carriers. In the rest of the geographies, it offers 2G,
3G, 4G wireless services and mobile commerce. Bharti Airtel had over 403 million customers
across its operations at the end of June 2019.
5. Reliance Communications
Also known as RCOM was set up in 2004, with its head office in Navi Mumbai. Reliance
Communications as of now has more than 128 million users all across the world.
6. Aircel
Aircel was founded in 1999, with its head office in New Delhi. It is a joint enterprise between
Maxis Communications and the Apollo Hospitals.
7. Vodafone Essar
Vodafone Essar was founded in 1994 with its head office at Mumbai. Vodafone provides
services to 23 telecom circles across India.
8. Tata Indicom
9. Idea Cellular
Idea Cellular was started in 1995, with its head office in Mumbai. It also provides 3G
services to its subscribers.
Indian Telecommunication industry, with about 929.37 million phone connections (June
2012), is the third largest telecommunication network in the world and the second largest in
terms of number of wireless connections. For the past decade or so, telecommunication
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activities have gained momentum in India. The Indian Telecommunication Market has been
dominated by few major players, and hence it is a perfect case of Oligopoly.
To enter into mobile service market in India you need to get license from DOT there are
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There is no deliberate agreement between any companies. Plans & tariffs are almost
same of all companies but they are not into any deliberate agreement
Pricing strategy is one of the important issues in telecom industry for each player in the tri-
game model. Being a conjunctive focus between users and service provider, carrier’s pricing
strategy takes an outstanding role in telecom chain. By analyzing the relation among the
players, a dynamic relation model between carrier and service provider was provided to
solve this tri-game problem and its solutions were found. Furthermore, the stability of the
solution was also investigated via isoclinic lines method. In addition, supposing the game
model was disturbed because of carrier’s unexpected price adjustment, three responses of
service provider were discussed with corresponding comments. By quantitative analysis,
finally the work made a conclusion that, in order to keep a sustainable development in an
uncertain market, service provider must endeavor to enhance the service’s attraction by
constantly improving quality of its content.
Earlier, regulators focused on providing telecom operators with a specified rate of return
which ensured financial viability while keeping the price low for consumers. Experience
showed that this methodology requires considerable information and gives rise to perverse
incentives, leading to inefficient operation and investment. More recently, due mainly to
increasing competition in the sector, the focus has been on prices which encourage dynamic
elements such as efficiency, innovation and flexibility. Prices can be based on costs or
demand, and could be specified in terms of a particular level or with some flexibility for the
operator to decide the price level. An increasing trend in certain countries has been to exclude
services from price regulation if there is adequate competition in their markets. Enhanced
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competition has also led to tariff restructuring in several countries to alter the previously
prevailing pattern of cross- subsidizing local calls and rentals through relatively high prices
for long distance and international calls. This restructuring has basically meant that prices are
getting more cost-oriented. Such cost-orientation of prices can arise either through the
determination of a price level based on costs, or through a flexible process such as under a
price cap methodology.
Short run marginal (or variable) costs, long-run incremental costs (which include investment
costs), and fully-allocated costs have been considered for specifying prices based on costs.
All cost-based pricing requires considerable information and monitoring, and a number of
conceptual and practical problems arise in properly measuring and assigning costs to the
various telecom services. Prices based on short-run marginal costs and long-run incremental
costs promote efficient production. However, the revenue derived on the basis of these two
cost- concepts does not cover total costs because they do not account for all the costs that are
incurred by a telecom operator. In contrast, fully- allocated costs cover all costs. Despite this,
there is increasing emphasis on using long- run incremental costs for cost-based pricing
because they promote efficiency, while fully- allocated costs foster inefficiency. Long-run
incremental costs cover a greater portion of total costs than marginal costs, and incorporate
dynamic elements such as technical change and economies of scale. Different variants of
long-run incremental costs can be calculated depending on the level of output, time period
and technologies used. A wide coverage is provided by total service long-run incremental
costs (TSLRIC), which basically shows the cost the firm would avoid in the long run if it
stopped providing a particular service.
b) Mark-up
A mark-up is required to cover the deficit that would arise if an efficient cost-based price
were determined. Different methods for ascertaining the mark-up include: mark-up varying
inversely with elasticity of demand of different users or services (Ramsey rule); applying a
rule-of-thumb, such as a risk-adjusted reasonable commercial return; an applying different
price slabs to different units of usage, or obtaining the requisite revenue through rentals. The
rule-of-thumb is the most straight-forward of the mark-up methodologies. Since demand is
not easy to estimate, Ramsey rule provides at best a rough guide on the nature of the markup.
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c) Subsidized pricing
Subsidies to price are given normally for achieving social objectives such as promoting the
provision of universal service in telecom or providing preferential telecom access to specific
users such as hospitals or those living in remote areas. The subsidy could be given, for
example, in terms of access charges, rentals or price of the calls made. With greater
competition and pressure for changing the prevailing pattern of cross- subsidization, there is a
great need to improve the transparency of the extent and nature of the subsidies being
provided. This requires greater transparency of costs and revenues, and an unbundling of the
services being provided. With such information, the policy-maker would have a better basis
to consider alternative policies to fund the subsidies.
d) Demand-based pricing
Under this methodology, prices reflect willingness to pay for the use of a product, or the
value given to a particular product. These prices are shown by the demand curve. In assessing
the social value from a demand-price, it would be necessary to specify the social value of
consumption of the service by different customer groups. Demand-based prices are not easy
to determine on account of the difficulty of determining the demand curve.
e) Flexibility
Revenues from the telecom sector are expected to grow to US$ 26.4 billion by 2020. The
number of internet subscribers in the country is expected to double by 2021 to 829 million
and overall IP traffic is expected to grow 4-fold at a CAGR of 30% by 2021. The Indian
Government is planning to develop 100 smart city projects, where IoT would play a vital role
in development of those cities. The National Digital Communications Policy 2018 has
envisaged attracting investments worth US$ 100 billion in the telecommunications sector by
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2022. The fixed line business continues to remain muted despite the low penetration levels in
the country. The increasing demand for data based services such as the Internet is the major
catalyst in the growth of the sector. The scale of the mobile opportunity in India is therefore
immense. Increasing choice and one of the lowest tariffs in the world have made the cellular
services in India attractive for the average consumer. The teledensity in urban areas is about
153.5%. Therefore, the main driver for future growth would be the rural areas where wireless
tele-density is around 57.6%. India’s growth momentum is likely to accelerate in FY20, with
continued focus on infrastructure creation and manufacturing, and trickle-down impact of
past policy reforms. In addition, long-term economic growth will be driven by major factors:
low interest rates; benign inflation; favourable demographics (half of the population is below
the age of 35); and greater focus on formalisation and digitisation of the economy.
1. Telcos have to decentralize the purchasing and decision power, both internally and
externally, because of the essential agile reconfiguration of the cloud.
2. With the availability of new technologies, the variety and quality of services from
telecom companies and internet service providers (ISP) are increasing, profit margins are
decreasing, and the lines between telecom companies and technology vendors are
blurring. Hence, telcos have to take a fresh look at the level of ICT innovation and adapt
their organization to digital transformation by creating strong cross-functional interfaces
and by seeking tools for maintaining organizational flexibility.
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5. One more challenge waiting in the wings for telcos and ISPs is the impact of Internet
of Things (IoT) that is leading to explosive growth in the connected devices. This growth
is generating billions and trillions of new data sources and thus, it is expected that this
growth will push the data to be handled by networks to zettabytes per year.
The telecom industry is rapidly evolving, shaped by changes in technology and light-speed
innovation. It is also an industry continually redefining its parameters, providing
communications service providers (CSPs) with tremendous opportunities for
growth. However, as CSPs expand their partner ecosystem to deliver innovative new services
and implement new business models, new threats arise – both known and unknown.
Currently, five main forces are shaping this future in telecom:
5G
NFV/SDN
Each of these forces are emerging, albeit at different paces and at different stages of maturity.
They interact with each other in a complex thread of dependencies, driving the evolution of
our industry.
5G and NFV/SDN – The first two forces, 5G and the transforming network
infrastructures of NFV/SDN, serve as the base to the promise for faster data speeds and
better and wider connectivity. Network functions virtualization (NFV) capabilities will
enable network slicing, the architecture that will allow multiple service levels and
custom-made services to be offered to vertical industries. Software defined networking
(SDN) provides the ability for CSPs to dynamically collaborate with a wide partner
ecosystem. Together, these technologies will bring greater network efficiency to deliver
the high-value, differentiated services promised by 5G.
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Growing Mobile Ecosystem – A growing mobile ecosystem, which includes the rise of
the Internet of Things (IoT), represents a substantial growth opportunity for CSPs.
According to Gartner, the number of connected things in use this year alone is predicted
to hit 14.2 billion, and then grow to 25 billion by 2021. Many of these connected things
will be enabled by a complex web of partners and service providers, opening up new
avenues for risk, including fraud and revenue leakage.
While there is an unprecedented amount of pressure on CSPs and their networks, the future
for the telecom industry is filled with opportunity to grow business, increase revenue and
provide exceptional service to customers.
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CHAPTER 3
REVIEW OF LITERATURE
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3.1 THEORETICAL CONSTRUCT RELATED TO THE PROBLEM
Finance is defined as the provision of money at the time when it is required. Financial
statements are store house of information’s can be taken out by using various tools. The
financial analysis tools are used for generating information’s and interpreting the results. On
the basis of such analysis the users are taking decisions. Therefore, the significance of these
statements lies not in their preparation but in their analysis and interpretation.
The term ‘financial analysis’, also known as analysis and interpretation of financial
statements , refers to the process of determining financial strengths and weakness of the firm
by establishing strategic relationship between the items of the balance sheet , profit and loss
account and other operative data The purpose of financial analysis is to diagnose the
information contained in financial statements so as to judge the profitability and financial
soundness of the firm. A financial analyst analysis the financial statements with various tools
of analysis before commencing upon the financial health or weakness of an enterprise. The
analysis and interpretation of financial statements is essential to bring out the mystery behind
the figures in financial statements. Financial statements analysis is an attempt to determine
the significance and meaning of the financial statements data so that forecast may be made of
the future earnings, ability to pay interest and debt maturities and profitability of a sound
dividend policy. The term ‘financial statement analysis ‘includes both ‘analysis’ and
‘interpretation ‘. A distinction should be made between the two terms. While the term
‘analysis’ is used to mean 12 the simplification of financial data by methodical classification
of the data given in the financial statements ,’interpretation’ means , explaining the meaning
and significance of the data so simplified ‘. However, both ‘analysis and interpretation’ are
interlinked and complimentary to each other analysis is useless without interpretation and
interpretation without analysis is difficult or even impossible. Most of the authors have used
the term ‘analysis’ only to cover the meanings of both analysis and interpretation as the
objective of analysis is to study the relationship between various items of financial statements
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by interpretation . We have also used the term ‘Financial Statement Analysis’ or simply
‘Financial Analysis’ to cover the meaning of both analysis and interpretation.
The primary objective of financial statement analysis is to undertake and diagnose the
information contained in the financial statement with a view to judge the profitability
financial soundness of the firm and to make forecast about future prospects of the firm. The
purpose of analysis depends upon the person interested in such analysis and his object.
However the following purpose or objective of financial statement analysis may be stated to
bring out significance of such analysis.
Objectives
To indulge the earning capacity of the business in terms of profitability both for current
period as well as future prospects.
To judge the managerial efficiency and highlight the areas of the concern.
To judge the short term and long term solvency position of the enterprise to maintain their
credit worthiness
To facilitate inter firm comparison i.e. assessing own performance with that of other firms
in the same industry.
To facilitate making forecasts, preparing budget and predict likely developments of the
future.
To facilitate understanding of the complicated data provided in the financial statements
for both its internal and external users.
To assess the overall financial position of the firm.
To determine the debt capacity of the firm.
To assess the fluctuations in share prices.
To take capital investment decisions
To evaluate the accounts receivable and accounts payable management.
To assess the inventory management strategies.
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Importance
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the ratios of different items of cost of a particular year may be calculated with the sales
for that period. It is good for comparing the performance of several companies of the
same industry or several divisions or departments of the same company. Vertical analysis
is also called ‘static analysis’. Common size financial statement is a tool employed in
vertical analysis.
Selection
Classification
Interpretation
The first step involves the selection of information relevant to the purpose of the analysis
of financial statements. The second step involves the methodical classification of the data and
the third step includes drawing of inferences and conclusions .The following procedure is
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The analysis should acquaint itself with the principles and postulates of accounting. It
should know the plans and policies of the management so that it may be able to find out
whether these plans are properly executed or not.
The extent of analysis should be determined so that the sphere of work may be decided. If
the aim is to find out the earning capacity of the enterprise then analysis of income
statement will be undertaken. On the other hand, if the financial position is to be studied
then balance sheet analysis will be necessary. The financial data given in the statement
should be reorganized and rearranged. It will involve the grouping of similar data under
same head, breaking down of individual components of financial statements according to
the nature. The data is reduced to a standard form.
A relationship is established among financial statements with the help of tools and
techniques of analysis such as ratios, trends, comparative, common size, etc...
The information is interpreted in a simple and understandable way. The significance and
utility of financial data is explained for helping decision taking.
The conclusions drawn from interpretation are presented to the management in the form
of reports.
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It enables the management to take suitable capital investment decisions.
It helps to understand the complicated data provided in the financial statements for both
its internal and external users.
Limitations
It reveals facts only .Proper interpretation is required for putting meaning to facts.
Different persons may interpret findings differently.
Non-monetary information’s have no relevance in analysis and interpretation. But
actually they have high relevance in a business.
It does not consider current values. Historical data only are considered.
Changes in accounting procedure by a firm may often make financial analysis misleading.
It is only a study of interim reports.
For getting a useful conclusion data of many years are to be compared. It is a laborious
work.
Window dressing in accounting data leads to wrong analysis and interpretation.
The real situation on the date of analysis and interpretation may be different. This is
because analysis and interpretations may be made after a few months of preparation of
financial statements.
Analysis does not reveal the reasons for change in the current year comparing to the
previous years.
Financial analysis is done for understanding the financial soundness of an enterprise. For
knowing this effective tools of analysis are to be used. Application of a single tool may not
reveal the exact position. Many tools can be applied jointly to get a comprehensive view.
There are many effective tools for financial analysis. The following are the tools of analysis
generally used.
Ratio Analysis
Trend Analysis
Comparative Financial statement
Common size Statement
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DuPont Analysis
1.RATIO ANALYSIS
Liquidity Ratio,
Capital Structure/Leverage Ratios,
Activity Ratios and
Profitability Ratios.
A.LIQUIDITY RATIO
The term liquidity refers to the firm’s ability to pay its current liabilities out of its current
assets. Liquidity ratios are used to measure the liquidity position or short term financial
position of the firm. These ratios are highly useful to creditors and commercial banks that
provide short term credit. Important liquidity current ratio, quick ratio, super quick ratio etc.
CURRENT RATIO
Current ratio is one of the oldest of all financial ratios. It is defined as the ratio of current
assets to current liabilities. It shows the relationship between total current assets and total
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current liabilities. Current ratio is also called working capital ratio. Generally a current ratio
of 2:1 is considered satisfactory. This means that current assets shall be at least the current
liabilities. It is calculated as;
The two basic components of current ratio are current assets and current liabilities. Current
assets mean cash or those assets which can be converted in to cash within a year (cash in
hand and at bank, marketable securities, bills receivable, sundry debtors, inventories, prepaid
expenses etc.). Current liabilities are those liabilities which are to be repaid within a
year(sundry creditors, bills payables, accrued expenses, short term advances dividend
payable, bank overdraft etc.).
QUICK RATIO
Quick ratio is the ratio of liquid assets to current liabilities. It establishes the relationship
between quick assets and current liabilities. It measures the instant debt paying ability of the
business enterprise. It is also called acid test ratio. A quick ratio of 1:1 is considered as
satisfactory. It means that the liquid assets are equal to and are sufficient to pay off the
current liabilities. It is computed as;
𝑄𝑢𝑖𝑐𝑘 𝑅𝑎𝑡𝑖𝑜 = 𝑄𝑢𝑖𝑐𝑘 𝐴𝑠𝑠𝑒𝑡𝑠 /𝐶𝑢𝑟𝑟𝑒𝑛𝑡 𝐿𝑖𝑎𝑏𝑖𝑙𝑖𝑡𝑖𝑒𝑠
The basic components of quick ratio are quick assets and current liabilities. Quick assets are
those assets which are quickly convertible in to cash; it includes all current assets except
inventories and prepaid expenses.
ABSOLUTE LIQUIDITY RATIO
Absolute liquidity ratio establishes the relationship between absolute liquid asset and current
liabilities. The desirable standard ratio is 0.5:1 (i.e. 50% of current liabilities should be
maintained in cash). It can be calculated by;
𝐴𝑏𝑠𝑜𝑙𝑢𝑡𝑒 𝐿𝑖𝑞𝑢𝑖𝑑𝑖𝑡𝑦 𝑅𝑎𝑡𝑖𝑜 = 𝐴𝑏𝑠𝑜𝑙𝑢𝑡𝑒 𝐿𝑖𝑞𝑢𝑖𝑑 𝐴𝑠𝑠𝑒𝑡𝑠/ 𝐶𝑢𝑟𝑟𝑒𝑛𝑡 𝐿𝑖𝑎𝑏𝑖𝑙𝑖𝑡𝑖𝑒𝑠
The absolute liquid assets include cash in hand, cash at bank and marketable securities or
short term investments. The absolute liquid ratio is also called super quick ratio or cash ratio.
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the relationship between owned capital and borrowed capital. These are calculated to know
the ability of the firm to repay the principal amount when due. Coverage ratios are computed
from the Profit and Loss account. These are calculated to ascertain the firm’s capacity to pay
interest and dividend regularly.
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The major components of solvency ratio are total assets and total debt. Total asset include
total fixed assets and total current assets. Total debt means total outside liabilities which
includes long term liabilities and short term liabilities
FIXED ASSET TO PROPRIETORS FUND RATIO
It is also known as fixed assets to net worth ratio . It shows the relationship between fixed
assets after depreciation and net worth of a firm . Net worth , here implies the total of equity
share capital , all reserves both capital and revenue , retained earnings , minus accumulated
losses and fictitious assets . Preference share capital is excluded . This formula is:
𝐅𝐢𝐱𝐞𝐝 𝐀𝐬𝐬𝐞𝐭𝐬 𝐭𝐨 𝐏𝐫𝐨𝐩𝐫𝐢𝐞𝐭𝐨𝐫𝐬 𝐅𝐮𝐧𝐝 𝐑𝐚𝐭𝐢𝐨 = 𝐅𝐢𝐱𝐞𝐝 𝐀𝐬𝐬𝐞𝐭𝐬 /𝐒𝐡𝐚𝐫𝐞𝐡𝐨𝐥𝐝𝐞𝐫𝐬 𝐅𝐮𝐧𝐝 ∗
𝟏𝟎𝟎 This ratio reveals the extend of shareholders fund invested in fixed assets . If the ratio is
higher than 100% it indicates that a portion of fixed assets are financed by outsiders funds. If
the ratio is less than 100% it implies that all the fixed assets are financed by shareholders
funds and also a portion of working capital is from shareholders funds
INTEREST COVERAGE RATIO
On borrowed funds, the borrowing firm required to pay the interest regularly. The lenders are
interested in finding out whether the firm would earn sufficient profits to pay interest
periodically. Interest coverage ratio is computed for this purpose. This ratio measures the
capacity of the firm to pay interests on loans and debentures regularly. It establishes the
relationship between operating profit and interest charges. The standard for Interest coverage
ratio is 6 to 7 times. It is calculated as;
𝐼𝑛𝑡𝑒𝑟𝑒𝑠𝑡 𝐶𝑜𝑣𝑒𝑟𝑎𝑔𝑒 𝑅𝑎𝑡𝑖𝑜 = 𝐸𝐵𝐼𝑇(𝑃𝑟𝑜𝑓𝑖𝑡 𝐵𝑒𝑓𝑜𝑟𝑒 𝐼𝑛𝑡𝑒𝑟𝑒𝑠𝑡 𝑎𝑛𝑑 𝑇𝑎𝑥) /𝐼𝑛𝑡𝑒𝑟𝑒𝑠𝑡
Profit and interest are the components of Interest coverage ratio. Profit before interest and
tax is used for the computation of this ratio. This is so because the tax is paid after deducting
the interest.
C. ACTIVITY RATIOS
Activity ratios show how effectively a firm uses its available resources or assets. These ratios
indicate efficiency in asset management. It indicates the cash elasticity of current assets. In
other words, these ratios indicate the speed with which the resources are turned over ratio
means better use of resources. It further means higher profitability. It should be noted that
turnover ratios are always expressed in number of times, i.e., rate of turnover.
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Inventory or stock turnover ratio shows the relationship between costs of goods sold and
average inventory or stock. It indicates the number of times the stock is turned over or
converted into sales. Generally the ratio of 8 times is considered satisfactory. Stock turnover
is computed by;
𝑆𝑡𝑜𝑐𝑘 𝑇𝑢𝑟𝑛𝑜𝑣𝑒𝑟 𝑅𝑎𝑡𝑖𝑜 = 𝐶𝑜𝑠𝑡 𝑜𝑓 𝐺𝑜𝑜𝑑𝑠 𝑆𝑜𝑙𝑑/ 𝐴𝑣𝑒𝑟𝑎𝑔𝑒 𝑆𝑡𝑜𝑐𝑘
Cost of goods sold and average stock are the components of stock turnover ratio. Instead of
sales cost of goods sold is taken because stock is valued at cost.
DEBTORS TURNOVER RATIO
Debtor’s turnover ratio explains the relationship between net credit sales and average debtors
including bills receivables. The ratio shows how quickly the debtors are realised or converted
in to cash. It indicates how effectively the firm collects cash from debtors. Debtor’s turnover
ratio can be estimated as;
𝐷𝑒𝑏𝑡𝑜𝑟𝑠 𝑇𝑢𝑟𝑛𝑜𝑣𝑒𝑟 𝑅𝑎𝑡𝑖𝑜 = 𝑁𝑒𝑡 𝐶𝑟𝑒𝑑𝑖𝑡 𝑆𝑎𝑙𝑒𝑠/𝐴𝑣𝑒𝑟𝑎𝑔𝑒 𝐷𝑒𝑏𝑡𝑜𝑟𝑠 𝐼𝑛𝑐𝑙𝑢𝑑𝑖𝑛𝑔 𝐵𝑖𝑙𝑙𝑠
𝑅𝑒𝑐𝑒𝑖𝑣𝑎𝑏𝑙𝑒𝑠
The two components of this ratio are net credit sales average debtors. Net credit sales means
gross credit sales minus sales return. Debtors arise in respect of credit sales. The second
component debtors include bills receivables
This ratio is related with and dependent upon debtor’s turnover ratio. It means the number of
days or months for which debtors and bills receivables remain outstanding. In short, it refers
to debtors turnover ratio expressed in days or months. It can be computed by;
𝐴𝑣𝑒𝑟𝑎𝑔𝑒 𝐶𝑜𝑙𝑙𝑒𝑐𝑡𝑖𝑜𝑛 𝑃𝑒𝑟𝑖𝑜𝑑 = 360/𝐷𝑒𝑏𝑡𝑜𝑟𝑠 𝑇𝑢𝑟𝑛𝑜𝑣𝑒𝑟
Creditor’s turnover ratio shows the relationship between net credit purchases and average
creditors including bills payable. The ratio indicates the number of times the creditors are
paid. It is found out by;
𝐶𝑟𝑒𝑑𝑖𝑡𝑜𝑟𝑠 𝑇𝑢𝑟𝑛𝑜𝑣𝑒𝑟 𝑅𝑎𝑡𝑖𝑜 = 𝑁𝑒𝑡 𝐶𝑟𝑒𝑑𝑖𝑡 𝑃𝑢𝑟𝑐ℎ𝑎𝑠𝑒𝑠/ 𝐴𝑣𝑒𝑟𝑎𝑔𝑒 𝐶𝑟𝑒𝑑𝑖𝑡𝑜𝑟𝑠 𝐼𝑛𝑐𝑙𝑢𝑑𝑖𝑛𝑔
𝐵𝑖𝑙𝑙𝑠 𝑃𝑎𝑦𝑎𝑏𝑙e
Creditors arise in respect of credit purchases. Therefore, credit purchases and average
creditors are the two components. Credit purchases exclude returns and creditors include bills
payable.
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A business enterprise purchase fixed assets for carrying out the business. Without fixed
assets, it cannot make sales and profits. Thus sales depend on how fixed assets are utilised in
business. Fixed asset turnover ratio establishes the relationship between net sales and fixed
assets. It measures the efficiency with which a firm is utilising its fixed assets in producing
sales. It is computed as;
𝐴𝑠𝑠𝑒𝑡 𝑇𝑢𝑟𝑛𝑜𝑣𝑒𝑟 𝑅𝑎𝑡𝑖𝑜 = 𝑁𝑒𝑡 𝑆𝑎𝑙𝑒𝑠 /𝑁𝑒𝑡 𝐹𝑖𝑥𝑒𝑑 𝐴𝑠𝑠𝑒𝑡𝑠
There are two components of fixed assets turnover ratio. They are net sales and net fixed
assets. Net credit sales means gross credit sales minus sales return. The second component
net fixed assets mean fixed assets after depreciation.
This ratio establishes a relationship between net sales and current assets. The objective of
computing this ratio is to determine the efficiency with which the current assets are utilised.
There are two components of this ratio Net Sales and Current Assets. Net Sales means gross
sales minus sales returns. Current Assets refer to those assets which are held for their
conversion into cash normally within a year. An asset is classified either as a Current Asset or
Non-Current Asset on the basis for which an asset is held in the hands of user. This ratio is
computed by dividing the net sales by the current assets. This Ratio is usually expressed as x
number of times. In the form of a formula , this ratio may be expressed as follows :
Current Assets Turnover Ratio= Net Sales/Current Assets
NET WORKING CAPITAL TURNOVER RATIO
This ratio establishes a relationship between net sales and working capital. The objective of
computing this ratio is to determine the efficiency with which the working capital is utilised.
There are two components of this ratio Net Sales and Working Capital. Net Sales means
gross sales minus sales returns and Working Capital which means current assets minus
current liabilities. This ratio is computed by dividing the net sales by the working capital.
This ratio is usually expressed as x number of items. In the form of a formula, this ratio may
be expressed as follows :
𝐖𝐨𝐫𝐤𝐢𝐧𝐠 𝐂𝐚𝐩𝐢𝐭𝐚𝐥 𝐓𝐮𝐫𝐧𝐨𝐯𝐞𝐫 𝐑𝐚𝐭𝐢𝐨 = 𝐍𝐞𝐭 𝐒𝐚𝐥𝐞𝐬 /𝐖𝐨𝐫𝐤𝐢𝐧𝐠 𝐂𝐚𝐩𝐢𝐭𝐚𝐥
CAPITAL TURNOVER RATIO
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This ratio establishes a relationship between net sales and capital employed. The objective of
computing this ratio is to determine the efficiency with which the capital employed is
utilised. It can be expressed in x number of times.
𝐂𝐚𝐩𝐢𝐭𝐚𝐥 𝐓𝐮𝐫𝐧𝐨𝐯𝐞𝐫 𝐑𝐚𝐭𝐢𝐨 = 𝐍𝐞𝐭 𝐒𝐚𝐥𝐞𝐬/ 𝐂𝐚𝐩𝐢𝐭𝐚𝐥 𝐄𝐦𝐩𝐥𝐨𝐲ed
D. PROFITABILITY RATIOS
The term profitability refers to the ability of the firm to earn maximum profit from best
utilisation of its resources. The profitability of the firm can be easily measured by its
profitability ratios. It measures the ability of the firm to earn an adequate return on sales, total
asset and invested capital. There are two types of profitability ratios. First, profitability ratios
based on sales and second, profitability ratios based on investment.
Net profit ratio is the ratio of net profit earned by a business and it sales. It measures overall
profitability. The ideal Net profit ratio is 5% to 10%. It is calculated as;
𝑁𝑒𝑡 𝑃𝑟𝑜𝑓𝑖𝑡 𝑅𝑎𝑡𝑖𝑜 = (𝑁𝑒𝑡 𝑃𝑟𝑜𝑓𝑖𝑡 /𝑁𝑒𝑡 𝑆𝑎𝑙𝑒𝑠) ∗ 100
Net profit and net sales are the two components of net profit ratio. Net profit is the balance of
Profit and Loss account. It is the final profit after adjusting all expenses and all incomes(both
operating and non-operating). It can also be calculated from operating profit.
RETURN ON INVESTMENT
When a firm invest in a business, it naturally expresses adequate return on its investment.
ROI is computed, to know how much profit the firm is earning on its investments. It
measures the overall profitability. It establishes the relationship between profit on return and
investment. The ideal return on capital employed ratio is 15%. It is computed as follows;
𝑅𝑒𝑡𝑢r𝑛 𝑂𝑛 𝐼𝑛𝑣𝑒𝑠𝑡𝑚𝑒𝑛𝑡 =( 𝑃𝐵𝐼𝑇 /𝐶𝑎𝑝𝑖𝑡𝑎𝑙 𝐸𝑚𝑝𝑙𝑜𝑦𝑒𝑑 )∗ 100
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The components involved are Profit Before Interest and Tax and capital employed
(Investments). The capital employed refers to total of share capital, revenue reserves,
debentures and other long term loans.
The ratio indicates the profit available to equity shareholders per share basis. It is calculated
by dividing the earnings available to equity share holders by the number of equity shares
issued. It may be expressed as;
𝐸𝑎𝑟𝑛𝑖𝑛𝑔𝑠 𝑃𝑒𝑟 𝑆ℎ𝑎𝑟𝑒 = 𝑃𝐴𝑇(𝑃𝑟𝑜𝑓𝑖𝑡 𝐴𝑓𝑡𝑒𝑟 𝑇𝑎𝑥) /
𝑁𝑢𝑚𝑏𝑒𝑟 𝑜𝑓 𝐸𝑞𝑢𝑖𝑡𝑦 𝑆ℎ𝑎𝑟𝑒𝑠 EPS helps to determine the market price of equity shares. If EPS
is higher, market value of equity shares will be higher in the stock exchange. Thus it sounds
measure of profitability.
OBJECTIVE OF RATIO ANALYSIS
To study the short term and long term solvency of the firm.
To determine the profitability of the firm.
To measure the performance of the firm.
To facilitate the process of financial forecasting.
To facilitate comparison.
To communicate the strength and weakness of the firm.
To enable managerial decision making.
2.TREND ANALYSIS
Trend simply means general tendency. Analysis of these general tendencies is called Trend
Analysis. In the context of financial analysis, trend analysis means analysing general
tendencies of certain item in the financial statements on the basis of the data of the base year.
In short, comparing the past data over a period of time with a base year is called trend
analysis. It indicates changes in an item or a group of items over a period of time and helps to
drown the conclusion regarding the changes in data. In this technique, a base year is chosen
and the amount of item for that year is taken as one hundred for that year. On the basis of that
the index numbers for other years are calculated. It shows the direction in which concern is
going. While calculating trend analysis, certain things to be taken care of;
The base year selected should be normal and representative year.
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Trend percentages should be calculated only for those items which have logical relationship
with one another.
Trend percentages should also be carefully studied after considering the absolute figure
these are based. Otherwise, they may give misleading conclusions.
To make the comparison meaningful, trend percentages of the current year should be
adjusted with the price level changes as compared to base year.
OBJECTIVES OF TREND ANALYSIS
To find the trend or direction of movement over a period of time.
To make comprehensive and comparative study of financial statements.
To have a better understanding of financial and profitability position.
Comparative statements compare the financial data for two or more years. This is done to
make the financial data more meaningful. The changes [increase or decrease] in the financial
data are presented in the absolute amounts and in percentages. Comparative statements can be
prepared for both income statement [Profit and Loss a/c] and balance sheet. In comparative
financial statements, the figures can be shown at the following values;
In absolute figures [in rupee amount].
Increase or decrease [change] in absolute figures.
Increase or decrease in terms of percentages.
34
for more than two periods. However it becomes difficult to study the trend with more than
two period data. In such cases trend percentages are more useful.
35
between sales and other items in income statement and this relationship is helpful in
evaluating operational activities of the enterprise.
36
Financial statement analysis can yield valuable information about trends and relationships,
the quality of the company earnings and the strength and weakness of its financial position.
Financial statement analysis begins with establishing the objectives of the analysis. After the
objectives of the analysis are established, the data is accumulated from the financial statement
and from other sources. The result of the analysis are summarized and interpreted.
Conclusions are reached and a report is made to the persons for whom the analysis was
undertaken”.
Prof. K. M. Upadhya(2004), Department of commerce and business studies, Jamia Milla
Islamia University conducted a study on ‘Diversification policies and performances of
selected textile companies in India’. Measures of financial performances reflect corporate
wide performances from the point of view of shareholders and financial markets and also
ensure comparability across companies. These measures of liquidity, profitability, leverage
growth in assets and risk assumed by the companies. The study reveals that diversification
strategies have shown that diversified business group has performed better than that of low
dominant business group. Related diversified companies might be possible to exploit its core
competency leading to economies of scale, efficiency of resources allocation etc.
Venkatachalan(2005) conducted a study on ‘Financing public enterprises in India’ has
pointed out the relation between the low profitability and poor generation of internal
resources of fund. The study suggest that for improving profitability position, the public
sector enterprises should concentrate on issues like better capacity utilization, maintain
effective industrial relations, efficient working capital management and marketing efforts.
Riedle, Edwardj; Srinivasan, Suraj,(2010) investigates whether managers presentation of
special items within the financial statements reflects economic performance or opportunism .
Specifically, we assess special items presented as a separate line item on the income
statement (income state presentation) to those aggregated within another item with disclosure
only in the footnotes (footnotes presentation). Our study is motivated by standard setting
interest in performance reporting and financial statement presentation, as well as prior
research investigation.
Verbeeten, Frank H.M ; Vijin, Pieter (2010) in their study investigates the association
between brand equity measures and business unit of financial performance . Brand equity
measures may complement historic accounting information in explaining business unit 6 of
financial performance. Capitalizing on a unique data set, we find association between some
(yet not all) brand equity measures and contemporaneous as well as future business unit of
financial performance. Our results provide important insights for both managers.
37
Timosalmi and TeppoMartikainen (1994) provides critical review of the theoretical and
empirical basis of four central areas of ratio analysis. The research area reviewed are the
functional form of the financial ratios , distributional characteristics of financial ratios , and
the estimation of the internal rate of return from financial statements . It is observed that it is
typical of financial ratio analysis research that are several unexpectedly distinct lines with
research traditions of their own. A common feature of all the areas of financial ratio analysis
research seems to be that while significant regularities can be observed, they are not
necessarily stable across the different ratios, industries and time periods. This leaves much
space for the development of a more robust theoretical basis and for further empirical
research.
Peeler J Patsuala (2006) define that a sound business analysis tells others a lot about good
sense and understanding of difficulties that a company will face. We have to make sure that
people know exactly how we arrived to the final financial positions. We have to show the
calculation but we have to avoid anything that is too mathematical. A business performance
analysis indicates the further growth and the expansion. It gives a physiological advantage to
the employee and also a planning advantage.
I.M. Pandey(2007) stated that the financial statements contain information about the
financial consequences and sources and uses of financial resources , one should be able to say
whether the financial condition of a firm is good or bad whether it is improving or
deteriorating . One can relate the financial variables given in financial statement in a
meaningful way which will suggest the actions which one may have to initiative to improve
the firm’s financial condition.
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CHAPTER 4
METHODOLOGY OF THE STUDY
39
4.1. RESEARCH APPROACH AND DESIGN
Research design is a framework or the blueprint for conducting the research report. Research
design is the arrangement of conditions for collection and analysis of data in a manner that
aims to combine relevance to the research purpose with economy in procedure. Here the
research is analytical research. Analytical data based on the collection of secondary data
published by Bharti Airtel ltd and the design of the research is based on the balance sheet and
profit and loss account of the company.
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4.5 LIMITATION OF THE STUDY
The study is affected by certain limitations. They are;
The study is limited to the secondary data available from various records of the Bharti
Airtel Ltd Hence the analysis based on these secondary statements of data also suffers from
such weakness; the accuracy of the data depends.
The data is limited for a period of five years from 2015-16 to 2018-19. Consequently the
results can be applied for the selected period only.
Financial analysis is a quantitative measurement of the performance of the firm. It does not
show the skill, technical know-how and the efficiency of its employees and managers.ie, it
ignores qualitative aspects.
The study does not count the other areas of financial management such as capital
budgeting, dividend policy, fund flow and cash flow management.
As the study was mainly based on secondary information, the inherent limitations of the
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CHAPTER 5
DATA ANALYSIS, INTERPRETATION&INFERENCE
43
RATIO ANALYSIS
Classification of ratios:
A) Liquidity ratio
B) Leverage ratio
C) Turnover ratio
D) Profitability ratio
A) Liquidity ratios:
It measures the ability of the firm to meet its short-term obligations that is capacity of the
firm to pay its current liabilities as and when they fall due. Thus these ratios reflect the short-
term financial solvency of a firm.
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1.Current ratio:
The current ratio is a liquidity ratio that measures a company's ability to pay short-term
obligations or those due within one year. It tells investors and analysts how a company can
maximize the current assets on its balance sheet to satisfy its current debt and other
payables.
Current Liabilities
2.QUICK RATIO
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This ratio is the best measure of the liquidity in the company. This ratio is more conservative
than the current ratio. The quick asset is computed by adjusting current assets to eliminate
those assets which are not in cash. Generally 1:1 is treated as an ideal ratio.
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LIQUID ASSET LIABLITY LIQUID RATIO
2015-16 133.20 16,861.30 0.01
2016-17 481.20 19,164.70 0.02
2017-18 362.70 19,425.70 0.01
2018-19 446.00 19,108.00 0.02
2019-20 388.70 23,051.50 0.01
AVERAGE 0.01
INTERPRETATION AND ANALYSIS
The acceptable norm for this ratio is 1:2 to attain liquidity position. In Bharti Airtel liquidity
ratio is very low, and the average ratio of the company is 0.01 when the ratios are less than
the recommended level, the company fails to manage day to day cash management
progression.
B) LEVERAGE RATIO
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owners, may not be considered by the creditors because it gives a lesser margin of safety for
them at the time of liquidation of the firm. And low during the year 2017-18 with 0.10:1 is
considered as favorable from the long term creditor’s point of view because a high proportion
of owner’s fund provides large margin of safety to them.
2. PROPRIETARY RATIO
This ratio shows the proportion of total assets of a company which are financed by
proprietors’ funds. The proprietary ratio is also known as equity ratio. It helps to determine
the financial strength of a company & is useful for creditors to assess the ratio of
shareholders’ funds employed out of total assets of the company.
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3. FIXED ASSET TO NET WORTH RATIO
Fixed assets to net worth is a ratio measuring the solvency of a company.This ratio indicates
the extent to which the owners' cash is frozen in the form of fixed assets, such as property,
plant, and equipment, and the extent to which funds are available for the company's
operations (i.e. for working capital)
C) TURNOVER RATIO
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TABLE NO.5.7 CALCULATION OF FIXED ASSET TURNOVER RATIO
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AVERAGE 0.538
D) PROFITABILITY RATIOS:
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Profitability ratios are a class of financial metrics that are used to assess a business's ability to
generate earnings relative to its revenue, operating costs, balance sheet assets, and
shareholders' equity over time, using data from a specific point in time. Profitability ratios
consist of a group of metrics that assess a company's ability to generate revenue relative to its
revenue, operating costs, balance sheet assets, and shareholders' equity.
52
TABLE NO.5.11 CALCULATION OF NET PROFIT RATIO
TREND ANALYSIS
TREND ANALYSIS OF NET PROFIT FROM THE YEAR 2015-16 TO 2019-20
Table no. 5.12 The table showing the trend for NET PROFIT from 2014-15 to 2018-19
YEAR X Y XY X2
53
2015-16 1 7,780.30 7,780.30 1
20000
10000
0
2015-16 2016-17 2017-18 2018-19 2019-20
-10000
-20000
-30000
-40000
NET
PROFIT
Y= a+bX
N ∑X2 -∑(X)2
b = 5*-199554.30 – 15*-39983.30
5* 55-(15*15)
54
b = -997771.50+599749.50
275-225
b= -398022
50
b = -7960.44
a= ∑Y - b ( ∑X)
a = -39983.30-(-7960.44*15)
a= -39983.30+119406.60
a= 79423.30
a= 15884.66
Y= a+bX
2020- 2021
Y = 15884.66 +(-7960.44*6)
= 15884.66 – 47762.64
= -31877.98
2021-22
Y= 15884.66 +(-7960.44*7)
55
= 15884.66 –55723.08
= -39838.42
2022-23
Y= 15884.66 +(-7960.44*8)
= 15884.66 – 63683.52
= -47798.86
2023-24
Y= 15884.66 +(-7960.44*9)
= 15884.66 – 71643.96
= -55759.30
2024-25
Y= 15884.66 +(-7960.44*10)
= 15884.66 –79604.40
= -63719.74
YEAR PROFIT
2020-21 -31877.98
2021-22 -39838.42
2022-23 -47798.86
2023-24 -55759.30
2024-25 -63719.74
56
FIGURE NO.5.2 ESTIMATED PROFIT FROM 20210-21 TO 2024-25
-20000
-40000
-50000
-60000
-70000
On the basis of last five years profit position we can predict the profit trend for the future
years. Here this trend shows negative growth for the future period.
Table no. 5.14 The table showing the trend for NET SALES from 2015-16 to 2019-20
YEAR X Y XY X2
57
2015-16 1 60,300.30 60,300.30 1
NET SALES
70000
60000
50000
40000
30000
20000
10000
0
2015-16 2016-17 2017-18 2018-19 2019-20
NET
SALES
Y= a+bX
N ∑X2 -∑(X)2
b = 5*815859.40– 15*280164.70
5* 55-(15*15)
58
b = 4079297-4202470.50
275-225
b= -123173.50
50
b = -2463.47
a= ∑Y - b ( ∑X)
a = 280164.70-(-2463.47*15)
a= 280164.70+36952.05
a= 317116.75
a= 63423.35
Y= a+bX
2020- 2021
Y = 63423.35+(-2463.47*6)
= 63423.35– 14780.82
= 48642.53
2021-22
Y= 63423.35+(-2463.47*7)
59
= 63423.35–17244.29
= 46179.06
2022-23
Y= 63423.35+(-2463.47*8)
= 63423.35– 19707.76
= 43715.59
2023-24
Y= 63423.35+(-2463.47*9)
= 63423.35– 22171.23
= 41252.12
2024-25
Y= 63423.35+(-2463.47*10)
= 63423.35–24634.70
= 38788.65
YEAR SALES
2020-21 48642.53
2021-22 46179.06
2022-23 43715.59
2023-24 41252.12
60
2024-25 38788.65
60000
50000
40000
30000
20000
10000
0
2020-21 2021-22 2022-23 2023-24 2024-25
ESTIMATED SALES
Future trend of the sales is showing a negative trend and the estimated profit is negative.
61
Comparative balance sheet of Bharti Airtel Limited for the year 2015 -2016
Current liabilities
Short term borrowing 625.90 699.90 74 11.82
Trade payable 7,123.20 11,970.60 4847.40 68.05
Other current liabilities 14,067.50 15,057.40 989.90 7.03
Short term provision 1,234.90 118.90 1116 90.37
Assets
Non- current asset
Fixed asset 62,511.30 95,755.80 33244.50 53.18
Non- current investment 38,395.80 69,896.50 31500.70 82.04
Deferred Tax Assets 0.00 2,307.00 2307.00 ------
Long term loans and advances 8,838.10 2,886.10 (5952) (67.34)
Other non- current asset 1,922.10 2,761.60 839.50 43.67
Current asset
Current investment 4,721.10 0.80 (4720.30) (99.98)
Inventories 9.40 5.30 (4.10) (43.61)
Trade receivable 3,311.00 3,172.40 (138.6) (4.18)
Cash and cash equivalents 388.70 46.60 (342.10) (88.01)
Short term loans and advances 5,394.20 4,337.60 (1056.60) (19.58)
Other current asset 932.00 3,858.30 2926.30 313.98
62
Total 126,423.70 185,028.00 58604.30 46.35
TABLE 5.17 Comparative balance sheet of Bharti Airtel Limited for the year 2016
-2017
Current liabilities
Short term borrowing 699.90 6,547.80 5847.90 835.53
Trade payable 11,970.60 14,969.80 2999.20 25.05
Other current liabilities 15,057.40 14,169.70 (887.70) (5.89)
Short term provision 118.90 129.10 10.20 8.57
Total 185,028.00 191,637.60 6609.60 3.57
Assets
Non- current asset
Fixed asset 95,755.80 121,123.00 25367.20 26.49
Non- current investment 69,896.50 45,959.00 (23910.50) (34.20)
Deferred Tax Assets 2,307.00 880.80 (1426.20) (61.82)
Long term loans and advances 2,886.10 1,038.90 (1847.20) (64)
Other non- current asset 2,761.60 5,952.90 3164.30 114.58
Current asset
0.80
63
Current investment 5.30 0.00 (0.80) (100)
Inventories 3,172.40 3.90 (1.4) (26.41)
Trade receivable 46.60 3,211.80 39.40 1.24
Cash and cash equivalents 4,337.60 173.40 126.60 271.67
Short term loans and advances 3,858.30 7,208.10 2870.5 66.17
Other current asset 6,085.80 2227.50 57.73
Total 185,028.00 191,637.60 6609.60 3.57
TABLE 5.18
Comparative balance sheet of Bharti Airtel Limited for the year 2017 -2018
Current liabilities
Short term borrowing 6,547.80 8,068.00 1520.20 23.21
Trade payable 14,969.80 17,699.00 2729.20 18.23
Other current liabilities 14,169.70 17,747.20 3577.5 25.24
Short term provision 129.10 126.20 (2.9) (2.24)
64
Deferred Tax Assets 880.80 1,424.40 543.60 61.71
Long term loans and advances 1,038.90 1,029.00 (9.9) (0.95)
Other non- current asset 5,952.90 4,707.70 (1245.20) (20.91))
Current asset
Current investment 0.00 0.00 ----- -----
6.30
Inventories 3.90 2.40 61.53
4,319.60
Trade receivable 3,211.80 1107.80 34.49
545.10
Cash and cash equivalents 173.40 371.70 214.35
7,249.60
Short term loans and advances 7,208.10 41.5 0.57
9,375.30
Other current asset 6,085.80 3289.50 54.05
TABLE 5.19
Comparative balance sheet of Bharti Airtel Limited for the year 2018 -2019
65
Current liabilities
Short term borrowing 8,068.00 25,140.50 17072.50 211.60
Trade payable 17,699.00 19,168.80 1469.80 8.30
16,045.00
Other current liabilities 17,747.20 (1702.20) (9.59)
108.80
Short term provision 126.20 (17.4) 13.78
TABLE 5.20
Comparative balance sheet of Bharti Airtel Limited for the year 2019 -2020
66
Share capital 1,998.70 2,727.80 729.10 36.46
Reserves and surplus 96,360.60 98,701.40 2340.80 2.42
Current liabilities
Short term borrowing 25,140.50 11,892.00 (13248.50) (52.69)
Trade payable 19,168.80 19,247.80 79 0.41
Other current liabilities 16,045.00 21,312.40 5267.40 32.82
Short term provision 108.80 40,759.00 40650.20 37362.31
Total 222,685.50 300,372.80 77687.30 34.88
Assets
Non- current asset
Fixed asset 137,301.30 162,938.00 25636.70 18.67
Non- current investment 36,807.20 30,051.80 (6755.4) (18.35)
Deferred Tax Assets 5,151.20 22,701.40 17550.20 116.20
Long term loans and advances 15,103.20 00.00 (15103.20) (100)
Other non- current asset 7,802.00 25,900.30 18098.30 231.97
Current asset
Current investment 1,669.60 8,675.00 (7005.40) (419.58)
Inventories 1.00 3.10 2.10 210
Trade receivable 3,849.00 3,810.00 (39) (1.01)
Cash and cash equivalents 219.60 3,397.60 3178 1447.17
Short term loans and advances 2,124.40 0.00 ------ ------
Other current asset 12,657.00 42,895.60 30238.60 238.90
67
CHAPTER 6
FINDINGS OF THE STUDY
FINDINGS
The normal current ratio is 2:1. Bharti Airtel has an average current ratio of 0.468 . It
indicates that the company may have difficulty meeting its current obligations. Low
68
values, however, do not indicate a critical problem. If Bharti Airtel has good long-term
prospects, it may be able to borrow against those prospects to meet current obligations.
Over all liquidity position of the company is fluctuating. The value of absolute liquid
ratio is fluctuating throughout the period due to the fluctuation of liabilities
69
CHAPTER 7
CONCLUSION
CONCLUSION
In this study, an attempt has been made to analyze the financial position of the company. The
study shows that the overall performance of the company is not satisfactory. Though the
70
company is a profit making organization, its profit is not up to the mark with respect to the
assets employed in the organization. It can be seen clearly that the organization faces a lot of
unavoidable expenses.
The overall success of any company depends upon the financial performance. So it should be
balanced properly because it shows the efficiency and the financial strength of the company.
Therefore the company should adhere to strict measures in every sphere of its activities to
bring the company back to sufficient working capital position and improve its financial
performance for better prospects in the coming days. There should be a short-term fund
management.
BIBLIOGRAPHY
BOOKS:
71
Kothari, C.R.; Research Methodology; 2nd edition, 1990.
Vinod; Accounting for Managerial Decisions; Prathiba Publishing.
Phanaman, Stephen H; Financial Statement Analysis; Mac Graw Hills Publication.
Gibson, Charles H; Analysis Financial Statements; India Edition.
Pandey, I M; Financial management; 10th edition, 2011; Vikas publishing house pvt ltd.
WEBSITES:
http//www. Bhartiairtel.com
http//www.Financial Analysis.com
www.RatioAnalysis.com
http//www.money control.com
ANNEXURE
72
BALANCE SHEET OF BHARTI MAR '20 MAR '19 MAR '18 MAR '17 MAR '16
AIRTEL (in Rs. Cr.)
SOURCES OF FUNDS
Total CA, Loans & Advances 98,708.00 46,907.40 28,657.00 24,555.60 19,374.90
73
Total CL & Provisions 116,580.4 40,536.30 39,540.30 33,540.40 31,142.00
0
74