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  • Media and Information Sources: Group 7

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    Grace Gulle
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    This document discusses various sources of information and media, including indigenous knowledge, communication, and media. It notes that indigenous media are important channels for sharing information, even in rural areas that other media cannot reach. Ignoring indigenous media can negatively impact education and development programs by making them irrelevant. The document also lists some common forms of indigenous media such as folk media, gatherings, oral instruction, and records.

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    Media-and-Information-Sources

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    This document discusses various sources of information and media, including indigenous knowledge, communication, and media. It notes that indigenous media are important channels for sharing information, even in rural areas that other media cannot reach. Ignoring indigenous media can negatively impact education and development programs by making them irrelevant. The document also lists some common forms of indigenous media such as folk media, gatherings, oral instruction, and records.

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    © All Rights Reserved
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    22 views22 pages

    Media and Information Sources: Group 7

    Uploaded by

    Grace Gulle
    This document discusses various sources of information and media, including indigenous knowledge, communication, and media. It notes that indigenous media are important channels for sharing information, even in rural areas that other media cannot reach. Ignoring indigenous media can negatively impact education and development programs by making them irrelevant. The document also lists some common forms of indigenous media such as folk media, gatherings, oral instruction, and records.

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    of 22

    PSI

    Media and
    Information
    Sources
    GROUP 7
    SOURCES OF
    INFORMATION
    INDIGENOUS KNOWLEDGE

    - a knowledge that is unique to a specific


    culture or society; most often it is not
    written down
    INDIGENOUS

    COMMUNICATION

    - transmission of information through local


    channels or forms
    - a mean by which the culture is preserved,
    handed down and adapted
    INDIGENOUS MEDIA

    - may be defined as forms of media


    expression conceptualized, produced and
    circulated by indigenous people around the
    globe as vehicles for communication
    INDIGENOUS MEDIA

    Popular media cannot reach some rural areas


    Indigenous media and information are highly
    credible
    Indigenous media are channels for change,
    education, and development
    Ignoring indigenous media and information can
    result in development and education programs
    that are irrelevant and ineffective.
    FORMS OF INDIGENOUS

    MEDIA

    1. folk or traditional media


    2. gatherings and social organizations
    3. direct observation
    4. records
    5. oral instruction
    LIBRARY
    - a place in which literary, musical, artistic,
    or reference materials are kept for use but
    not for sale
    4 MAJOR TYPES OF

    LIBRARIES

    academic library
    public library
    school library
    special library
    ACADEMIC LIBRARY

    - serves colleges and universities


    PUBLIC LIBRARY

    - serves cities and towns of all types


    SCHOOL LIBRARY

    - serves students from kindergarten to


    Grade 12
    SPECIAL LIBRARY

    - are in specialized environments, such as


    hospitals , corporations, museums, the
    military, private business, and the
    government.
    INTERNET
    - a global computer network providing a
    variety of information and communication
    facilities, consisting of interconnected
    networks using standardized
    communication protocols
    MASS MEDIA
    - a global computer network providing a
    variety of information and communication
    facilities, consisting of interconnected
    networks using standardized
    communication protocols
    Mass media means technology that is
    intended to reach a mass audience. It is the
    primary means of communication used to
    reach the vast majority of the general
    public. The most common platforms for
    mass media are newspapers, magazines,
    radio, television, and the Internet.
    TYPES OF MASS MEDIA
    1. Traditional Media

    2. Print Media

    3. Electronic/Broadcasting Media

    4. Outdoor Media or Out of Home Media (OOH)

    5. Transit Media

    6. Digital Media/New Media/Internet


    Presentation Sources:

    https://www.slideshare.net/markjhonoxillo/media-and-information-sources-
    78382012

    https://l.messenger.com/l.php?
    u=https%3A%2F%2Fleverageedu.com%2Fblog%2Ftypes-of-mass-
    media%2F&h=AT1qONNL2Rs6lxziyFQ6hdwzDpx62NzWDxzKUh09ECdhJ_
    Thkhc1qWP7VhQojbBGSi7z2KNS-BsnHSfJ7wG--
    CrWTd1uUUfK2SdsWD0s8yDobLTKs4K74OH80ZO4KYzU2hf9

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