Unique Value Provide accurate & Hire & develop in-house #Online Merchants ● Merchants aren’t experts ● Proposition on payments so they actionable payments payments analytics platform #Payments services providers need actionable insights insights required to by online merchants. Not more numbers, but to identify and optimize discover business growth inefficiencies in their actionable metrics to opportunities increase revenue and payment operations ● Optimize authorizations resulting increased cost reduce cost and reduced revenue. ● Reduce the impact of ● Time consuming chargebacks ● Error Prone ● Reconcile payments ● Isolated effortlessly ● Receive alerts Channels ● Identify trends ● Social media ● Press Early Adopters Existing Alternatives High Level Concept ● Events ● Head of payments ops ● Excel Key Metrics ● Ambassador programs ● Head of finance ops CBzero: Google analytics ● Processout (Checkout) ● Newsletter ● C level executives Pazien (FIS) ● Customer Lifetime Value for payments performance ● ● Blogging ● Customer Churn management. ● ZooZ(PayU) ● Video production ● Renewal Rate ● Others ● Daily Usage
Cost Structure Revenue Streams
● Recurring cost - Rent, Salaries, Hosting, Travel & Others Digital marketing ● Primary: Subscription Model (30 days free trial and then 75/month) ● SEO, SMM, AdWords, Email & others Offline marketing ● Secondary: Fundraising, Venture Capital Funding ● Trade shows, Event hosting/sponsorship ● Tertiary: Consulting Services for similar business/early comers, Revenue sharing through partnership, data provider