ChargeBack Zero - Lean Canvas

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https://chargebackzero.

com/

Problem Solution Unfair Advantage Target Market


Unique Value
Provide accurate & Hire & develop in-house #Online Merchants
● Merchants aren’t experts ●
Proposition
on payments so they actionable payments payments analytics platform #Payments services providers
need actionable insights insights required to by online merchants.
Not more numbers, but
to identify and optimize discover business growth
inefficiencies in their actionable metrics to
opportunities increase revenue and
payment operations
● Optimize authorizations
resulting increased cost reduce cost
and reduced revenue. ● Reduce the impact of
● Time consuming chargebacks
● Error Prone ● Reconcile payments
● Isolated effortlessly
● Receive alerts
Channels
● Identify trends ● Social media
● Press Early Adopters
Existing Alternatives
High Level Concept ● Events ● Head of payments ops
● Excel Key Metrics ● Ambassador programs ● Head of finance ops
CBzero: Google analytics
● Processout (Checkout) ● Newsletter ● C level executives
Pazien (FIS)
● Customer Lifetime Value for payments performance
● ● Blogging
● Customer Churn management.
● ZooZ(PayU) ● Video production
● Renewal Rate
● Others
● Daily Usage

Cost Structure Revenue Streams


● Recurring cost - Rent, Salaries, Hosting, Travel & Others Digital marketing ● Primary: Subscription Model (30 days free trial and then 75/month)
● SEO, SMM, AdWords, Email & others Offline marketing ● Secondary: Fundraising, Venture Capital Funding
● Trade shows, Event hosting/sponsorship ● Tertiary: Consulting Services for similar business/early comers, Revenue sharing
through partnership, data provider

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