Franciscan College of the Immaculate Conception, Baybay, Leyte Incorporated

NAME: Jet G. Crisostomo

Instructor: Lolita Alba
PROGRAM: BSHM-1

Instructions: Answer the following questions sensibly. Write your answer below
the questions and send via google classroom - classwork. Send your answer in PDF
form.

1. Identify the principles of marketing and explain each. (15 points)

The principles of marketing are Product, Price, Place and Promotion.
A. Product- The most important concept of selling is that the product, which can be either a thing
or a service that you simply offer to clients. A product is also wont to attract attention, acquire, utilize, or
consume a product that may satisfy a necessity or want. Products can even offer services or experiences
such as education and software to customers.
B. Price- The price is the amount of money that the consumer must pay for the product or services
that they receive.
C. Place- The process of getting your items and services to clients is referred to as place. It is also
anywhere your goods or service is offered for purchase and where people may buy them.
D. Promotion- Promotion is the process of raising awareness of your products, services, company,
and brand. It also provides customers a cause to pick your product or service, as well as potential
customers the benefits of utilizing your product.

2. Write 2 strategies of marketing a product. Use your own words. (15 points)
- My first choice for marketing a product is to use social media since, as we all know, there is a pandemic
going on right now. Because of the epidemic, the government has set regulations that require us to stay at
home and avoid close contact with each other. Social media is one of the important strategies in
marketing a product in this pandemic since we don't have to go outdoors in order to conduct business.
Simply snap a photo of your goods and post it on social media sites like Facebook and Instagram, then
wait for a customer to approach you so that you can make deal to each other. The second method is have
to be careful when making deals with my customers since some of them aren't serious about doing
business with me, and there's a chance they won't pay.