MBA 109: STRATEGIC MANAGEMENT

STRATEGIC MANAGEMENT CASE FORMAT

MA’AM ANDREA

EXECUTIVE SUMMARY

I. COMPANY BACKGROUND (Business Profile)

A. HISTORY
B. COMPANY VISION
C. COMPANY MISSION
D. COMPANY GOALS AND OBJECTIVES
E. LOGO (if any)

II. ENVIRONMENTAL ANALYSIS

A. EXTERNAL ENVIRONMENT
a. Economic
b. Socio-cultural
c. Legal-political
d. Technological (depends on the nature of business)
e. Environmental
f. Competitors
g. Development of Opportunities and Threats (based on external environment
h. EFE MATRIX
i. Competitive Profile Matrix (CPM)

MA’AM BETH

B. INTERNAL ENVIRONMENT
a. MANAGEMENT ASPECT
1. Management Functions (How they apply the following?)
Planning
Leading
Organizing
Controlling
2. Human Resources Management
Organizational Chart
Positions – Job Description and Job Specification
b. MARKETING ASPECT
1. Product – List and describe all the firms’ product / service offerings
2. Place – Location and distribution process
3. Promotion - Different promotional Strategies
4. Price – Pricing strategy; prices of their products
c. OPERATIONS/ PRODUCTION
1. Production Process
2. Facility Lay out
3. Quality Assurance – How do they check the quality of their products / service?
4. Inventory Management
Raw materials
 Finished Goods
C. FINANCE ASPECT (Financial Statements)
D. MIS (it depends on the organization)
E. RESEARCH AND DEVELOPMENT (it depends on the organization)

SIR MELS

F. Develop Strengths and Weaknesses (based on internal environment analysis)

G. IFE MATRIX

III. STRATEGY FORMULATION

A. Grand Strategy
B. TOWS Matrix
C. IE Matrix
D. SPACE
E. QSPM
F. BCG

SIR CEZAR

IV. SPATRES (Strategy-Program-Activity-Time Frame-Person In Charge-Resources)

REFERENCES (APA style)

APPENDICES (Pictures, Supporting Documents, etc.)

IMPORTANT DATES TO REMEMBER (DEADLINES)

Groupings – July 10, 2021

Company – July 13, 2021
Consultation – For schedule
Submission of Final Paper – August 7, 2021

FORMAT
Font Style- Times New Roman
Font Size – 12
Margins – Up, Low, Right – 1’; Left – 1.5’
Spacing – Double space
*For the headings – Use capital letters and use bold style for emphasis
Good Luck!
Dr. Juris Canlas-Ponio