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world member

of
I N D E X

Intercoiffure presentation - History

Intercoiffure Today - 1. Existing structure


2. Successful activities

How to gain new members - 1. Education Concept “I’m getting trained in Paris“
2. New future activities
3. Activation of ICD Sections around the world
4. Extension of the PR information
5. Collaboration with our manufacturers and partners
6. Conclusions

Services & IT - Website, App, Magazine, Newsletters, Forum, Education Library,


Job offers, Facebook

Contacts
I N T E R C O I F F U R E M O N D I A L

S T R O N G PA R T N E R S
G L O B A L F R I E N D S H I P S

V I S I O N O F T H E E L I T E
WHAT IS INTERCOIFFURE? – HISTORY

The power of beauty! As an association of the best hair-


stylists in the world, Intercoiffure Mondial has stood for
traditional values, outstanding further training and a sense
of trends and fashion ever since 1925.

Intercoiffure Mondial sees beauty as a work of art. More


than 3000 members (with 5000 salons) from 55 nations are
fashion visionaries, business leaders and trend
researchers, who all pool their creative strength and
excellent craftsmanship. The elite hairstylists of
Intercoiffure Mondial are regarded as the most important
trendsetters in the hair fashion cosmos and are part of a
unique global network based in Paris, the fashion capital
of the world.

The ‘House of Nations’ is a unique place of multinational


friendship and international exchange. Welcome home!
I N T E R C O I F F U R E TO D AY

T H E P O W E R O F I N T E R C O I F F U R E Denmark USA Bulgaria


A R O U N D T H E W O R L D Feroe Islands Canada Estonia
Finland Poland
Iceland Romania
Argentina
Norway Russia
Bolivia
Sweden Ukraine
Intercoiffure in 55 countries Brazil
Chile
3 000 members Costa Rica
Mexico
Paraguay
5 000 hairdresser salons
Peru
Uruguay
100 000 staff working in Intercoiffure salons

900 000 clients/day

20 million clients/month
Austria Dubai China
Belgium Jordan Hong Kong
France Lebanon Japan
Germany Saudi Arabia Singapore
Greece Syria South Korea
Ireland UAE Taiwan
Italy Israel Thailand
Luxembourg
Netherlands
Australia
Portugal
India
Spain
New Zealand
Switzerland
South Africa
Zimbabwe

E X I S T I N G S T R U C T U R E ICD Sections
S U C C E S S F U L A C T I V I T I E S
F A S H I O N F O R E C A S T S NIGHT OF THE STARS
A summit meeting of international elite stylists and top managers from the
B U S I N E S S L E A D E R S H I P
professional hair cosmetics industry where industry greats and global market
E D U C AT I O N C O N C E P T S leaders meet to exchange pioneering ideas and celebrate the excellent quality
S O C I A L C O M M I T M E N T of the profession.

SHOWS
Exclusive trend collections on international catwalks and big stages in cities
like Paris, Rio, Tokyo and New York: Every year, the creatives from the
Intercoiffure Mondial fashion teams come up with trend forecasts and create
hair fashion collections.
The style icons from Intercoiffure Mondial present exquisite gala shows.

WORLD CONGRESSES
Global creative energy at a truly special event: Innovative inspiration from the
world’s best hairstylists.
Every four years, Intercoiffure Mondial invites guests to a World Congress.
EVENTS
International fashion previews and the ultimate creative styles: Intercoiffure Mondial
celebrates the latest hair fashion trends at Fashion Days and Super Saturdays, as well
as the Night of the Stars gala event. Not to mention workshops in Paris, European
congresses and national events showcasing the latest hair fashion news and
business expertise from all ICD regions.

FONDATION GUILLAUME
Dynamic. Bold. Revolutionary. The Fondation Guillaume,
Intercoiffure Mondial’s young talent association, was established
over 30 years ago.

EDUCATION FOR LIFE


Global charity power: With the Education for Life initiative,
Intercoiffure Mondial is giving young people from socially
disadvantaged areas the chance of a better life.
WORLDACADEMY
PA R I S

H O W TO G A I N N E W M E M B E R S
N E W F U T U R E A C T I V I T I E S
I’m getting trained in Paris!

SEMINAR ‘I’M GETTING TRAINED IN PARIS’


High-level education: At the Paris headquarters, in the ‘House of Nations’,
top trainers from all over the world pass on their knowledge to course participants,
who have the opportunity to learn from the best.

The courses of the innovative training concept entitled ‘I’m getting trained in Paris’
are offered in French, English, German, Spanish, Portuguese and Japanese.
new

These seminars are one of the absolute highlights of Intercoiffure Mondial.


We will enlarge this program with doubling the training dates and presenting following
new educations.
I’m getting trained in Paris!
1. YOUNG ENTREPRENEURS
Here we are looking for the group after being at Fondation Guillaume (staff members)
and starting their own business. ‘I’m getting trained in Paris’ should be their platform to
become top salons worldwide.

2. BARBERS
These specialists need a home for their interests and education. It opens a new field
for ICD members.

3. ICD COLOUR STAR ®


Intercoiffure Mondial will start to create a wordwide group that gets educated and
awarded with the new ICD COLOUR STAR ®.
The trademark is worldwide protected and in partnership with our manufacturers we
will modernize ICD Mondial and enlarge the membership.

4. INTERCOIFFURE WORLD ACADEMY ON TOUR


The most successful ‘I’m getting trained in Paris’ Education Concept, including the
3 new chapters YOUNG ENTREPRENEURS, BARBERS and ICD COLOUR STAR ® will be
enlarged to different regions of the world.
TO G E T H E R
W E A R E S T R O N G

ACTIVATION OF ICD SECTIONS AROUND THE WORLD EXTENSION OF THE PR INFORMATION WITH
The ICD Sections in the countries must share with THE NEW CATEGORIES: YOUNG ENTREPRENEURS,
Mondial the knowledge that the new target groups BARBERS, ICD COLOUR STAR ®
shall also allow to recruit new members. The ICD Mondial media activities will be reworked and
The main objective is to strengthen the Regions and to the contacts worldwide, particularly in the new media
attract new generations. Every additional target group (600,000 clicks per year), will be oriented specifically
reflects the needs of today’s hairdressing market to the new target groups mentioned above.
around the world. The Board will get involved in Reports about the thousands of activities worldwide
particular with the Presidents and the Boards. (see Facebook) will increase in the future in order to
communicate about the ICD Mondial activities.
Emphasis must always be placed on arousing interest
and enlarging the membership base.
COLLABORATION WITH OUR MANUFACTURERS AND PARTNERS
As the interests of our partners from the industry coincide with ICD Mondial’s goals -
modernisation, recruiting the new generation of entrepreneurs and attracting specific target
groups like barbers for ex. as members and clients - the cooperation shall be stronger to reflect
Mondial’s uniqueness in the publication. Our partners will also be offered the exclusivity as
sponsors of new start-ups and specific partnerships.
Together we are strong.
C O N C L U S I O N S

Intercoiffure Mondial will modernize the services for old and new members.
We are looking to gain new members like the young entrepreneurs and the specialists
like barbers and the absolutely highlight, the ICD COLOUR STAR ®.

All partner- and sponsoring money goes 100% direct to the activities:
1. 1/3 to activities
2. 1/3 to marketing and PR about the activities
3. 1/3 to the handling costs for 1. and 2.

The administration costs of the organisation will be covered by ICD Mondial


membership fees etc.
S E R V I C E S & I T O U R W O R L D W I D E N E T W O R K

WEBSITE

ICD MONDIAL APP ON IPHONE, IPAD & ANDROID DEVICES


New design & functionalities!

MAGAZINE
Online to view & download on tablets & smartphones!

NEWSLETTERS

FORUM FOR MEMBERS & JUNIORS!

EDUCATION LIBRARY

JOB OFFERS

FACEBOOK FAN PAGE

INSTAGRAM, TWITTER, GOOGLE+, YELP AND FOURSQUARE!


OFFICE
Intercoiffure Mondial
249, rue Saint-Martin, 75003 Paris - FRANCE
Tel. +33 1 56 43 22 22, Fax +33 1 56 43 22 29
paris@intercoiffure.org
www.intercoiffure-mondial.org

C O N TA C T U S ! PRESIDENT INTERCOIFFURE MONDIAL


M. Klaus Peter OCHS
249, rue Saint-Martin, 75003 Paris - FRANCE
Tel. +33 1 56 43 22 22, Fax +33 1 56 43 22 29
kpochs@intercoiffure.org

www.facebook.com/intercoiffure.mondial

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