University of the Punjab, Lahore

Hailey College of Banking & Finance

Course Outline
(Core Course / Auxiliary Course /Special Course)
MBA Course
Program
Instructor
Years/Semester Email

Name of the Course Data Analysis 1

Course No. MBAH509
Credit Hours 3
Prerequisites Basic knowledge of Statistics and Mathematics
Follow Up Data Analysis 2
Category Core Course
Course Description The course covers the practical knowledge of inferential statistics. It focuses
on the calculations of point and interval estimates and testing of hypothesis.

Learning Objectives To develop a sound base of knowledge and skills of quantitative approach for
management and business.

Syllabus Before Mid-Term Examinations

WEEK 01 Review: Descriptive data analysis

WEEK 02 & WEEK 03
WEEK 04 & WEEK 05
WEEK 06 & WEEK 07
WEEK 08
Sampling
Random Sampling Techniques
Non Random Sampling Techniques
Experimental Designs
Sampling Distribution
Estimation, Estimator & Estimates,
Point Estimation
Interval Estimation, Interval estimates & confidence interval,
interval estimation using the t-distrinution
Hypothesis Testing
Mean
Proportion
Discussion & quiz

Syllabus After Mid-Term Examinations

WEEK 09 Types of Data Analysis: Cross-sectional, Time series and panel data
Measurement of Scales: Nominal, Ordinal, Scale, Ratio, interval.
Research questions and their types, Data Coding, Operationalization
WEEK 10 SPSS Analysis: Frequency distributions and their graphs, Charts,
Finding Descriptives: Mean, Median, Mode, Quartiles, Deciles,
Percentiles, Skewness & Kurtosis.
Parametric & Non-parametric statistics
WEEK 11 Scale & Non-scale variable
Checking relationships between
 Two non-scale variables
 Two Scale variables
 One scale and one non-scale variable
WEEK 12 Missing value Avalysis; MCAR
Overview on Inferential statistics: Hypothesis, level of significance,
test statistic, Type 1 & Type 2 errors, Reliability and Validity Analysis
WEEK 13 Chi-square, Fishers Exact test , Phi & Cramers V test & Kendalls tau-
b Factor Analysis: Principal Component Analysis
WEEK 14 Checking Normality, linearity & Outliers of the data
Correlation, Simple and multiple Regression analysis
WEEK 15 Tests for skewed distributions
WEEK 16 Mediation and moderation analysis
T-test and its types: One-sample t – test, Two independent samples
t-test, paired sample t- test.
Text Books  Statistics for Management by Richard I. Levin, David S. Rubin,
Sanjay Rastogi, Masood Hussain Siddiqui
 Dr. M. Afzal Beg & Miraj Din Mirza: Statistics Theory and
Methods Vol.1, 5th Edition; Carvan Book House, Lahore.

Reference Material Richard I. Levin, David S. Rubin, Joel P. Stinson, Everette S.

Gardner, Jr. Quantitative Approaches to Management 8th Edition
McGraw Hill.
Instructional  Smart Projector
Aids/Resources  Video Lectures
 Online Case Study Database Access (Harvard)
 Turnitin

Teaching strategies Participatory lectures, assignments, workshop sessions,

presentations, term papers
Assessment Marks in % Sessional Mid Final Total 100%
Criteria 25 35 40 100
Governing  Students are advised to go through the rules and regulations governing their class attendance,
Rules display of College ID Card, use of mobile phones, eating/smoking, roaming, general behavior, etc. on
the Campus.
Any violation thereof is punishable under the relevant rules.

Attendance 
Requirements 75% Class Attendance is mandatory, failing which the student shall be dropped from the class.

Classroom Students are highly encouraged to participate during class lectures and presentations.
Behavior Violation of the class discipline is not acceptable.

Honesty Policy A Participant found in cheating on any exam/ assignment/ project will receive no credit (i.e. no grade)
for that exam/ assignment/ project