“Good Design thinking is

Good Business”
- Dharam Mentor

Dharam Mentor is a firm believer and advocates the ‘Good

Design-thinking is Good Business.’ Regrettably, for a good
number of people, the word ‘design’ equals drawing, painting,
aesthetics, styling, etc. However, significantly fewer people
can associate the correct definition ‘Design’ equals to the
‘Problem-solving’ process.
The good ‘Design-thinking’ approach encompasses several tools
that enable us to arrive at adequate solutions. The problem can
be of any nature, from structural design to cultural appropriation,
style segmentation to meaningful communication, corporate
branding to products/services branding, or Emotional innovation
to Process Innovation.

What drives him in his professional life is practically proving

how ‘Good Design thinking’ translates into ‘Good Business’ to
entrepreneurs, business owners, and startups. He has acquired
his Masters in Branding degree from the University of the
Arts London and is also an alumnus of the prestigious London
College of Communication.