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TMR Business Plan
TMR Business Plan
EXECUTIVE SUMMARY
A. Introduction
The proposed enterprise will be operated and managed by Central Isabela Agri.
Manufacturing Corporation.(CIAMC) for five years (5) targeting the 55% of the local TMR
consumption of the dairy animals in the region. It needs Php1,550,000.00 total capital.
Around 33.33% (Php 516,590.00) intended to acquire the facilities and equipment, while
66.67% (Php 1,033,410.00) for operating capital. The enterprise will earn an average
income of Php 273,343.88 annually and have an ROI of 50.39%. The enterprise will
obtain a BCR of 1.01, a positive NPV of Php515,274.48 at a discounted rate of 18% per
annum and yielded an IRR of 61.60%. The enterprise has better opportunity cost of
investment since for one peso investment will earn for about Php0.62 for five years of
operation.
The corporation will offer crop residue-based Total mixed rations feedmix both
rice straw based and corn based depending on the availability of raw materials.
Formulation of each feed mix will be based on proposed nutrient content of feedmix
provided by ISU professionals. Also, services such as shredding, silos, etc. will also be
offered by the corporation.
F. Competitive Analysis/Advantages
H. Keys to Success:
We believe that the keys to success of the enterprise is maintaining a high quality,
nutrient enriched, and affordable TMR feedmix for their dairy animals. Alongside quality forages,
other services such as shredding services, etc. will attract entrepreneurs or farmers that prefers
to manufacture their own forages for business purposes or own use. Keeping the products and
services at their best state will keep the customers raving for more.
I. Financial Forecast
The discounted inflows (income) and outflows (cost and expenses) from pre-operating
period to the fifth year of the enterprise operation can obtain with positive net present value
(NPV) of Php515,274.48 at 18% discounted rate per annum. This further shows that the initial
investment of Php516,590.00 spent to acquire equipment and establish the facilities has
increase its value to Php1,031,864.48 (Php516,590.00 + Php515,274.48) after five years of
operation considering the time value of money of 18% per annum.
J. Financial Requirement
To operate the project, the needed capital investment will be acquired and working capital
must be ascertained before its operation. The proposed enterprise will be needed of
around Php1,550,000.00. Around 33.33% (Php 516,590.00) of the total capital will be
spent to acquire the facilities and equipment, while 66.67% (Php 1,033,410.00) of it will be
used as operating capital.
Composition of Capital:
a. Capital Investment = Php 516,590.00
b. Working Capital = Php 1,033,410.00
Total = Php 1,550,000.00
CHAPTER II
A. Mission
To provide premium crop residue-based TMR feeds for dairy animals of farmers
B. Vision
To be one of the best, if not the best, TMR producing corporation in the region
The production of TMR will be from 8:00 am to 5:00 pm managed by the Central
Three divisions of production will comprise the enterprise. First is the raw materials
collection and gathering department that will, of course, provide and outsource needed raw
materials for the production of the crop residue-based TMR. The second department is the TMR
mixing and packaging that will cater the process of mixing nutrient enrichment on the crop
residues (rice straw and corn cob/stovers) and will package the product for its maximum shelf
life and for aesthetics. The third one is the marketing and product promotion department that will
contact and persuade buyers and customers to patronize our products. Marketing strategies,
D. Services
Aside from corn silage production, milk processing services, and lending
services, the cooperative will also venture on TMR production with crop residue as the
E. Company Structure
TMR Enterprise
Manager
Workers/Laborers
Figure 1. Organizational Structure of TMR Enterprise
F. Business Structure
engaged with dairy processing and other services provided like agricultural machineries,
CHAPTER III
MARKET RESEARCH
Feeding
Cattle: Requirement Demand of TMR
Cooperatives 5
SUCS 2
Total Number of Heads 428 heads 5 kg/hd/day 2,140 kg/day
Carabao:
ooperatives/Association 33
SUCS 2
Total Number of Heads 1200 heads 5 kg/hd/day 6,000 kg/day
Total Demand 1,628 heads 8,140 kg/day
2. Product Price
The cost of producing rice straw and corn cob/stover TMR feedmix per cycle are shown in
Tables 3 and 4. Rice straw based TMR has a cost of Php16.92 per kg which is lower to
corn cob based TMR with Php16.93 per kg due to the variation of the level of mixture.
Both TMR products has a breakeven cost of production of Php17.46 per kg (Table 4) with
a minimal mark up of Php 0.54 or a selling price of Php18.00 per kg which can be sold in
the production center of the cooperative. The existing selling price of the product is
cheaper than the price of the competitors and other feed concentrates of Php17.00/kg.
This introductory price of the product will encourage the local dairy farmers to utilize TMR
products to help increase the milk production of their animals.
Table 2. Costs of Producing rice straw based TMR
QUANTITY Total
MATERIALS Value/
1,000 Kg /Batch Unit cost (Php) Batch
1. Bio-Rumizyme (21% CP) (1 650.0
2 Kg
bot=1kg) 0 /bot 1,300.00
2. Fersol (21% CP) (1 bag= 25kg) 160 Kg 60.00 /kg 9,600.00
3. Silage 319 Kg 2.00 /kg 638.00
4. Corn Cobs 309 Kg 1.50 /kg 463.50
5. Copra Meal (21% CP) 75 Kg 12.50 /kg 937.50
6. Corn grits 75 Kg 15.00 /kg 1,125.00
7. Oyster shell 10 Kg 12.00 /kg 120.00
8. Molasses (2.9% CP) 50 Kg 12.00 /kg 600.00
9. Water 800 Lit 0.15 /lit 120.00
300.0
10. Labor* 3 MD
0 /day 900.00
11. Supplies** 75 pcs 15.00 /pc 1,125.00
TOTAL COST 16,929.00
Volume of
Total Cost Breakeven
Year Production
(Php) Cost (Php)
(Kg)
1 23,000,599.01 1,432,640 16.05
2 25,514,176.12 1,432,640 17.81
3 25,514,176.12 1,432,640 17.81
4 25,514,176.12 1,432,640 17.81
5 25,514,176.12 1,432,640 17.81
Average 17.46
3. Product Promotion
The ISU team will be helping the corporation to promote the products to the dairy
producers in Cagayan Valley and outside the region. Feeding demonstration will be done
to the animals of the targeted dairy farmers to show the effect of the products.
Social media, local radio stations, meetings and leaflets will be utilized for wider reach of
information dissemination about the product. Comparisons of farmer practices in dairy
operation vs adopting this technology (feeding with silage plus TMR) will be highlighted in
the information disseminations.
I. Technical Study
a. Enterprise Location
The enterprise will be operated by Central Isabela Agri Manufacturing Corporation .at the
office address at Cauayan City, Isabela. The said corporation has the capability to engage
this kind of business and utilize its network for marketing of the product.
Total
Unit Cost Economic Depreciatio
Item Qty Value
(Php) Life Span n Cost*
(Php)
200,000.0 200,000.0
1. Chopper 1 0 /unit 0 5 yrs 40,000.00
2. Shredder 1 60,000.00 /unit 60,000.00 5 yrs 12,000.00
3. Hummer mill with 250,000.0 250,000.0
Accessories 1 0 /unit 0 5 yrs 50,000.00
4. Weighing Scale 1 2,500.00 /unit 2,500.00 5 yrs 500.00
5. Plastic Drum 2 700.00 /unit 1,400.00 5 yrs 280.00
6. Shovel 2 300.00 /unit 600.00 5 yrs 120.00
7. Sprinkler 2 45.00 /unit 90.00 2 yrs 45.00
8. Tarapal 1 2,000.00 /unit 2,000.00 2 yrs 1,000.00
Total 516,590.0
Depreciation/Year 0 103,945.00
To assure the supply of the said raw materials particularly from rice and corn farms, the
enterprise will conduct information drives to the farmers to buy their rice straws and corn
cobs/stovers in every cropping. These raw materials be will be delivered or pick-up from
them during after harvest. They will be trained to bale the rice straws in the field for easy
transport to the TMR processing plant. It was observed that the farmers usually burn their
rice straws and corn cobs after harvest and no other tangible alternative economic usage
of these raw materials in the farmer’s level. Collection of needed raw materials enough for
the operation will be done for every cropping and stored it to the warehouse.
e. Product Packaging
The product will be packaged in a 40kg sacks coated with plastic to preserve the desired
moisture content of the product. The sacks are properly labelled with the name, brand,
trademark, the nutrient content of the products, etc. for its proper identification and
distinction from other products in the market.
Table 6. Target volume of Rice Straw based TMR production of the Cooperative
Table 7. Target volume of Corn Cob based TMR production of the Cooperative
1. Bio-Rumizyme (21%
2 kg
CP) 4 134 1,433
2. Fersol (21% CP) 160 kg 358 10,745 114,611
3. Silage 319 kg 714 21,422 228,506
4. Corn Cobs 309 kg 692 20,751 221,343
5. Copra Meal (21% CP) 75 kg 168 5,037 53,724
6. Corn grits 75 kg 168 5,037 53,724
7. Oyster shell 10 kg 22 672 7,163
8. Molasses (2.9% CP) 50 kg 112 3,358 35,816
TOTAL Kg 1,000 kg 2,239 67,155 716,320
Composition of Capital:
c. Capital Investment = Php 516,590.00
d. Working Capital = Php 1,033,410.00
Total = Php 1,550,000.00
================
2. Sources of Capital
The needed capital for enterprise operation will be sourced out from CIAMC enterprise.
3. Financial Analysis
a. Average Cost and Income
The proposed TMR enterprise will be operating for 5 years. The production and operation
of the enterprise will be in normal conditions as assumed. The enterprise can generate an
average gross sale of around Php25,787,520.00 per year and can incur an average costs
of around Php25,292,176.12 per year. Thus, the enterprise can generate an average
gross operating profit of Php495,343.88 per year and it projected to obtain an average net
profit before payment of tax of around Php273,343.88 per year (Table 10 and Annex 8).
The enterprise showed a favorable income for five years of operation.
Table 10. Average cost and income of TMR enterprise for 5 years of operation
b. Cashflow Statement
As shown in Table 11 and Annex 9, the enterprise has enough funds for its operation
from year 1 to year 5. It also shows that the needed funds as stated in the enterprise
outflows can be funded by its beginning balances especially during the onset of the
operation in each year.
Base in Annex 9, the enterprise has an ending balance of Php1,033,410.00 during the
pre-operating period which this amount will be the beginning balance for the next period
ready to finance its cost of production for Php1,282,185.22. Some of the cost amount will
be taken from the sales in the same period to defray its needed cost of operation. Month
after month, quarter after quarter and year after year of operations will be financed by
the accumulated cash balances in each period plus its generated net sales. The
enterprise can be generated a cash balance of around Php2,850,499.50 at the end of
the fifth year of operation.
Table 11. Projected Cashflow Statement of 5-year TMR Production and Marketing
Pre-
Particular Operating Year 1 Year 2 Year 3 Year 4 Year 5
Period
I. Inflow
Total 1,550,000.0 23,208,768.0 25,787,520.0 25,787,520.0 25,787,520.0
Inflows 0 0 0 0 0 25,787,520.00
Less:
II. Out
Flows
Total 22,896,654.0 25,410,231.1 25,412,321.1 25,410,231.1
Outflows 516,590.00 1 2 2 2 25,412,321.12
IV. Net
Inflows/ 1,033,410.0
Outflows 0 312,113.99 377,288.88 375,198.88 377,288.88 375,198.88
V.
Beginning
Balance 0 1,033,410.00 1,345,523.99 1,722,812.87 2,098,011.75 2,475,300.63
Table 12. Cashflow Analysis of five year TMR Production and Marketing.
Pre-
PARTICULAR Operating Year 1 Year 2 Year 3 Year 4 Year 5
Period
Gross Benefits
Gross Cost
Fixed Capital
Investment 516,590.00
Furthermore, the enterprise has an internal rate of return (IRR) of 61.60% which is
greater than the hurdle rate of 18% per annum. It also indicated that around Php0.62
can be generated from Php1.00 spent for initial investment of the enterprise for five
years. The discounted benefits is greater than the discount cost (BCR = 1.01) which
means the enterprise is favorable.
25.54 months
III. Socio-economic Study
a. Direct Beneficiaries
The TMR enterprise is of help to the people who will be directly benefited by the
enterprise. First, the dairy growers who are living in the locality where the CIAMC will be
operating in Southern Isabela specifically in Echague, Jones, Santiago City and San
Agustin, they will be benefited to the cheaper cost and high quality TMR product that is
available to them for use. The dairy farmers can have an opportunity to increase milk
yield and income of their operation. Having them of an increased income, they can
maintain and improve/upscale further their farming operation. Second, the possibility of
having an increased milk production in the area can create more value adding activities
that are using fresh milk as an input/raw material to produce their product. Thirdly, the
rice and corn farmers can have an opportunity to earn more income from their farm
wastes through collecting them and sell it to the enterprise as an input for TMR
production. Fourth, the enterprise can offer employment opportunity to the unemployed
individuals that are willing to work in the production and marketing of TMR product. The
enterprise will need operators to man the machineries, laborers to do hauling and
transporting the product from the production site to the market, mixing and piling of the
products. Aside from that, the enterprise will be in need of managerial personnel to staff
the positions of the organizational structure for the enterprise operation.
b. Indirect Beneficiaries
The indirect beneficiaries of the enterprise will be those who want to engage business
out of the products. They will be giving them an opportunity to engage buy-and-sell
business of this product in the market to earn an income. Furthermore, the consumers of
milk can have constant supply that they can buy in the market for their health and dietary
needs.
The role of the Isabela State University Team will provide technical support to guide and
coach for the use of the TMR technology. The ISU will provide also with capacity
building for project operation and management which also include financial, and
marketing concern. The enterprise will be helping on how their products can be link and
position to the potential markets within and outside the region.
CIAMC CORPORATION TMR MANAGEMENT
CORPORATION
ISU-Team
MANAGER
TMR Enterprise
Manager