2021/ODD/ PGDMM–101/25

UNIT - III POST GRADUATE DIPLOMA IN MARKETING MANAGEMENT

ODD SEMESTER EXAMINATION, JULY- 2021
5. Define Planning and state its nature. Share your views
with regard to the importance of Planning in an COURSE NO. PGDMM - 101
organization. 2 + 6 + 6 = 14
( Principles of Management )
6. “Decision Making is the Primary task of Management”
Full Marks : 70
In the light of this statement discuss the process of
Pass Marks : 28
decision making. 14
Time : 3 hours
UNIT - IV
The figures in the margin indicate full marks for the questions
7. Write short Notes on the following: 7 + 7 = 14
a) Organization Structure. (Answer any five)
b) Span of Management.
UNIT - I
8. What do you understand by Delegation of Authority?
Explain the principles and importance of delegation of 1. Define Management and state its Nature. Also highlight
authority. 3 + 6 +5 = 14 the importance of management in today’s context.
6+ 8 = 14

UNIT - V 2. Explain in detail the contribution of Scientific

Management in the development of Management
9. Highlight the points of differences between Recruitment thought. 14
and Selection. Explain briefly the various sources of
recruitment. 4 + 10 = 14 UNIT - II

10. Write Short Notes on any two of the following: 3. What is Social Responsibility of Managers? State your
7 + 7 = 14 views for and against Social Responsibility.
a) Training of Employees. 4 + 10 = 14
b) Directing.
4. Define Ethics and state the difference between Ethics and
c) Budgetary and Non–Budgetary Control Techniques. Social Responsibility. Explain briefly the need for ethics
in Management. 3 + 4 + 7 = 14

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2021/ODD/ PGDMM–101/25