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Case Study

2020

How MNOs have multiplied


their revenue and drastically
decreased their fraud rate on
DCB.

BELGIUM
4.1 million mobile subscribers

Proximus, experienced at first tremendous growth


through its Direct Carrier Billing payment flow. In
2016 concerns with increasing fraudulent traffic
pushed operators to increase friction and as a result
it lost a valuable source of fast-growing revenue. Its
collaboration with Evina in 2018 allowed Proximus to
dramatically reduce fraud and gave it the confidence
to introduce again a more consumer-friendly
payment flow on carrier billing.
CHALLENGE

In 2017, Belgium was also hit by fraud. Proximus experienced a high complaint rate. Proximus’ brand image
suffered and complaints management costs increased. Proximus decided to take action:

PAYMENT FLOW AUDIT DCB RESTRICTION

Proximus audited all their payment Proximus limited the DCB to OTP
flows to ensure end-users flows for all the merchants having
awareness was respected. high complaint rates.

At the end of 2018, only one single Proximus merchant amongst hundreds of their merchants had
a low enough complaint rate for Proximus to authorize DCB flow. Proximus investigated what was
unique about that merchant and discovered that its traffic was protected by EVINA DCBprotect solution.

SOLUTION

At the beginning of 2019, since Evina’s solution was efficient on DCB traffic, merchants going through
Proximus contacted Evina’s team.

1 2 3

Merchants installed EVINA EVINA’s Tech and Customer Merchants allowed EVINA
DCBprotect on their flow Success Management teams to provide a dedicated
to re-open the one-click led a 2-month onboarding dashboard to Proximus in
flow with Proximus process with merchants order to monitor the traffic
and check the user flow
when there was a complaint

2
RESULTS

Below Divided by

1% 18
Complaint rate Fraud Rate

Proximus’ revenues and complaint rate through 2018-2019


“Following a period of crisis (increase in fraud rate and complaint rate), the market
was put on hold. We decided to ask merchants who wanted to benefit from click
flow to adopt an anti-fraud solution. Six merchants now use EVINA DCBprotect and after
9 months of use, the subscription volume keeps increasing and the complaint rate remains
below 1%. In addition to these results, EVINA supports us and provides the traffic
information necessary for the proper management of the market.”

BERT MAETENS & STEFANIA CAPPIELLO, CARRIER BILLING MANAGEMENT


- Proximus

3
Evina is 100% cybersecurity focus, which means, its only activity is to ensure its
clients are well protected and have traffic without fraud. Evina’s expert team has 10+
years of experience in carrier billing specifically. As an independent solution, Evina’s
role is to sustain the mobile payment market and to help every player to grow their
business.

To discuss how Evina can support your business growth, please contact:
sales@evina.com

CYBERSECURITY FOR BUSINESS GROWTH

www.evina.com © 2020 EVINA

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