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L.

SIERRA HILBUN
DIGITAL MARKETING

AREAS OF EXPERTISE PROFESSIONAL PROFILE


Innovative content creator with proven success in content management, marketing
Digital Marketing
strategies, and copywriting. Unmatched experience in copywriting, editing, and social
Podcasting
media management. Meticulous in all aspects of work and thrive in both independent
Copywriting
and team environments.
Copy Editing
AP and APA style
Sprout Social, Hootsuite, HubSpot, EXPERIENCE
Creator Studio, Zoho, Constant
Contact, Seamless.AI CHIEF OPERATING OFFICER
Adobe Suite Zenith Marketing | April 2021 — Present
MS Suite
Facilitate the social media accounts for 5+ clients while creating original content
Video Editing
through Canva, Adobe Suite, and other mediums. Coordinate with clients to
Photo Editing
understand their needs and assist in project updates. Develop and write
Task Management
contracts. Spearhead the digital marketing campaigns for Zenith Marketing and
Project Management
clients, including social media advertisements, landing pages, Google Ads,
Team Management
Adsense, video, photography, blogs, etc. Oversaw public relations and copy needs.
Public Speaking
Generated content for YouTube, Instagram, TikTok, Snapchat, Facebook, Linkedin,
Communication
and Pinterest.
Leadership
Assisted clients from all over the country.
Generated original TikToks that got over 3.5k views.
CONTACT Spearheaded multiple projects and clients while under time constraints.
(505) 331-9606
sierrahilbun@gmail.com SOCIAL MEDIA MANAGER
https://www.linkedin.com/in/sierra Greater Albuquerque Housing Partnership | Sept. 2020 — May 2021
-hilbun-70518a192/ Oversaw the day-to-day social media needs for the company's eight social media
accounts on both Facebook and Instagram. Created original content on Adobe
EDUCATION InDesign, Photoshop, and Illustrator. Scheduled posts on software such Hootsuite,
HubSpot, and SproutSocial. Developed strong marketing strategies to increase
BACHELOR OF SCIENCE IN
engagement, sales, and traffic. Updated and maintained company website and
COMMUNICATIONS; EMPHASIS:
SEO. Coordinated with local government for community events.
PUBLIC RELATIONS
Increased traffic by 3,000% in 3 months.
Brigham Young Unviersity-Idaho,
Wrote to all state representatives campaigning for funding.
July 2021
Spearheaded the giveaway campaigns.

ASSOCIATE IN APPLIED SCIENCE COPY & PR MANAGER


AND INTEGRATED STUDIES Soapbox Agency | Sept. 2020 — May 2021
Central New Mexico Community
Directed a small team in copy, public relations, and client services. Ensured all
College, May 2017
written work for the entire agency of 50+ individuals was in line with company
standards and error-free. Revised copy based on client and internal feedback.
CERTIFICATES Ensured all copy deadlines were met for assigned projects and clients were
communicated effectively. Oversaw all department training and meetings. Met
CONTENT MARKETING
with clients on a weekly basis and discussed the progress of projects. Interview
HubSpot Academy, 2021
and train new hires.
PODCASTING Conducted monthly training for the entire agency.
LinkedIn Learning, 2021 Promoted to Copy & PR Manager within three months of working there.
Awarded copywriter MVP.
CONTENT MARKETING
eMarketing Institute, 2021
ADDITIONAL EXPERIENCE
MAILCHIMP
LinkedIn Learning, 2021 Freelance Writer
Sept. 2019-Present
HOOTSUITE Resume Writer
Hootsuite Academy, 2021 Aug. 2021-Present
Transcriber
PROFESSIONAL Sept. 2020-Aug. 2021
MEMBERSHIPS
PRSSA

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