Research Methodology:

Study Area:

The whole research paper will cover the relationship between organizational commitment and
job satisfaction of FMCG sector of Bangladesh. For this reason, the data has collected from the
following organizations:

 Pran-RFL Group
 Milk Vita
 Meghna Group
 ACI Group and
 Bashundhara Group

Study Method:

Among various methods of research, this paper is basically an applied research. The final
outcome of this research will be a descriptive one.

Study Population: The population of the research is as follows:

Serial Company Name No. of Population

01 Pran-RFL Group 6000
02 Milk Vita 2000
03 Meghna Group 4000
04 ACI Group 4000
05 Bashundhara Group 4000
06 Total 20000
Table: Number of Population

Sample Size:

The non-probabilistic sampling technique; specifically convenient way of is followed for this
study. By the following formula, the actual sample size should be 383. But according to Hoel
(2008), proposed sample size 200 is good enough for data analysis. This study is considering
time, will attempt to collect data from 200 respondents to reveal primary responses.0 is good
enough for data analysis. Here the formula is:
 N
n=
1+ N ¿ ¿

Company name Top Level Mid-Level Lower Level Total

Employees Employees employees
Pran-RFL Group 10 20 40 70
Milk Vita 3 7 10 20
Meghna Group 5 15 20 40
ACI Group 5 15 20 40
Bashundhara 3 12 15 30
Group
200
Table: Sample size