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Anne Creatives

Social Media Manager | Content Creator

Company Summary
Anne Creatives is a social media marketing agency that helps small businesses build
brand awareness and leverage in social media channels to acquire leads which will generate
sales. We aim to enhance customer relationships by building a community around the brand
where customers can engage and develop brand loyalty. At the end of every period, Anne
Creatives will analyze and assess the marketing strategy being implemented and propose
possible solutions to improve future campaigns.
Niche: Instagram and Facebook
Fashion, Retail, Hair, Beauty, Food, Beverages
Services
 Strategic Planning
 Content Creation and Marketing
 Content Publishing
 Social Media Platform Management
 Community Management
 Tracking the strategy’s progress
 Post-campaign analysis
 Advertisement Management
 Research and Analysis
 Brand Image Creation
Package 1 Package 2
Php 120 Php 250
 10 Social Media Posts  10 days Social Media Content Plan
o Client’s Concepts  10 Social Media Posts
o Editing Services only  IG/FB Story
 IG/FB Story Template (3)
Goal: Goal:
 Help Clients express their ideas into  Design and create social media post
reality. that will help the business engage in
its niche.

Package 3 Package 4
Php 250 Php 200
 10 days Social Media Content Plan  Brand Image Creation
 10 Social Media Posts o Logo (3 variations)
 IG/FB story o Color Scheme
 Captions and Hashtags o Fonts
o Product Label
Add on:
Php 180
 Social Media Content Plan 2 weeks
 Social Media Posts Template 9 grids
 IG/Fb Template (3)
Goal: Goal:
 Help businesses build brand presence  Create a brand image where people
in their community by creating can immediately identify your brand.
engaging posts.  Differentiate your brand from other
brands.
Package 5 Package 6
Php 80 per hour Php 160 per hour
 Content Plan  Strategic Planning
 Content Creation  Content Creation and Marketing
 Content Publishing  Content Publishing
 Status report of the business’ Social  Social Media Platform Management
Media Platforms  Community Management
 Social Media Platform Management  Tracking the strategy’s progress
 Post-campaign analysis
 Advertisement Management
 Research and Analysis
 Brand Image Creation

Goal:  Create a brand image where people


 Help businesses build brand presence can immediately identify your brand.
in their community by creating  Differentiate your brand from other
engaging posts. brands.
 Provide insights on current social  Design and create social media post
media trends and give advice on the that will help the business engage in
possible solutions to improve. its niche.
 Help businesses build brand presence
in their community by creating
engaging posts.
 Provide insights on current social
media trends and give advice on the
possible solutions to improve
 Aid in the overall social media
presence of the business.
Base price PHP 50/hour
Market Analysis Summary
As a result of the increasing social media presence of people there has been a shift towards
digital focused advertising strategies. Given the negative effects of the pandemic on
establishments and professionals, people have come up with creative ways to earn money. One
of the most common way of making money is through online businesses. However, not all
entrepreneurs are knowledgeable on the importance of marketing, and some may market their
products only to reach a few people with little to no engagement. The goal of social media
manager is to help the brand engage with its target market and convert those audience into
buyers which will generate sales. Also, managers aid in the retention and development of
customer loyalty to the brand.
Pros Cons
 paid to spend time on your favorite  Mistakes can go viral, too.
social media platforms.  Constantly studying social media
 Your work has the potential to go viral trends
or have a positive impact.  Client demands
 You will get real-time feedback about  Time Consuming
how you're doing.
 Creativity

Process
1. Meeting with the Client
 Business goals
 Important points that need to be address
2. Walkthrough with the agency’s Portfolio
 What can I do for your business?
 Services offered
 Package Bundles
3. Contract Signing
 Scope and outline of the partnership
4. Fill out the questionnaire
 Client’s Preference
5. Design and Create content calendars, posts, and schedule posts.
6. Post-project analysis
Strategic Implementation
STEP 1: Starting Requirements
 Make a Portfolio
 Dye with Hue
 Mockup IG feeds and Fb feeds
 Mockup Content Calendars
 Strategic Planning
 Process
 Contract
 Questionnaire
 Assess Client’s Preference
STEP 2: Building the Agency
 Set-up IG/FB account and tiktok account
 Create Brand Image
 Brand Board
 Logo
 Color
 Fonts
 Post Templates
 Story Templates
 Content Calendar
STEP 3: Finding Clients to build Portfolio
 Offer Free services to 5 clients (1 month) to build portfolio and experience
STEP4: Assess the Business
 What went wrong?
 Weaknesses during the projects
 Strengths during the projects
 How can the business Improve?
 What strategies can be implemented to improve?
 Revise pricing strategy
 Create Advertising on IG and FBs

Marketing Strategy
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Financial Projection

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