EXECUTIVE SUMMARY

To answer the challenges of the Industrial Revolution 4.0, Indonesia''s logistics

distribution system absolutely requires information technology. The current government''s
target to bring about the Industrial Revolution 4.0 continues to be pursued. One of them is in
developing the logistics sector by implementing digital-based national logistics standards to
increase the nation''s competitiveness through efficient and safe logistics. The use of digital-
based technology can provide convenience in logistics distribution management so that it
becomes efficient, which in turn can increase the efficiency of the logistics system in the
country. Businesses will be driven by the digitization process and will definitely make a lot of
changes.
The methodology of this descriptive research is using secondary data. The data
obtained from online resources are academic journals, previous research results, e-book,
articles, news, etc. To achieve the objective of this research, there is a conceptual framework
that is used as the guideline. Starting with conducting a literature study to find out the
theoretical basics regarding logistics, digitization, etc. Then explore what business issues are
happening in the related industry. Then proceed with conducting an external analysis, namely
PESTLE and Porter’s 5 Forces, and also conduct internal analysis namely Value Chain
analysis. After completing the external and internal analysis, then determine the company
SWOT by using SWOT analysis which will later become a reference for what business
strategy is the most appropriate for the company to use to find the best solution for the
problem that occurred.
Based on the result of the analysis, the best strategy that can be done by PT. Telkom
is a differentiation strategy, PT. Telkom can create an information exchange platform for the
logistics industry that is integrated nationally, meaning that the platform becomes a forum for
exchanging information for all parties involved in the logistics industry. The objective is to
have data available as much as possible for all relevant parties.