Food delivery industry in India

FOOD DELIVERY INDUSTRY IN INDIA

Table of Contents
 Table of Contents

01 Overview
Market size of the global online food delivery sector 2020-2023 02
Revenue of the largest food delivery companies worldwide 2020 03
Ghost kitchen count in selected countries 2020 04
Market size of online food delivery in India 2019-2020, with estimates until 2025 05
Food tech funding in India 2014-2019, by type 06
Share of e-business funding in India 2017-2019, by sector 07

02 Food delivery providers

Popular food delivery apps India 2020 by age 09
Food delivery revenue India FY 2017-2020, by company 10
Swiggy food orders COVID-19 lockdown India 2020 11
Zomato's number of orders H1 FY 2019-2020 12
Zomato's monthly frequency of average user order H1 FY 2019-2020 13
 Table of Contents

03 Customer behavior and opinions

Amount spent per order on food delivery apps India 2020 15
Popular food ordered from food delivery apps India 2020 by age 16
Popular time for ordering food from food delivery apps India 2020 17
Zomato's average monthly user transaction H1 FY 2019-2020 18

04 Impact of the coronavirus

Food delivery app usage after COVID-19 lockdown India 2020 by age 20
COVID-19 impact on ordering restaurant food via apps India 2020 21
Reasons for decreasing orders from food delivery apps COVID-19 India 2020 22
Reasons for rising orders from food delivery apps COVID-19 India 2020 23
COVID-19 impact on food delivery apps India 2020 24
Restaurant measures during COVID-19 lockdown in India 2020 25
FOOD DELIVERY INDUSTRY IN INDIA

Overview
Online food delivery market size worldwide from 2019 to 2023 (in billion U.S. dollars)
Market size of the global online food delivery sector 2020-2023

180

154.34
Online food delivery market size in billion U.S. dollars

160

140

120 111.32
107.44

100

80

60

40

20

0
2019 2020 2023

Note(s): Worldwide; 2019

Further information regarding this statistic can be found on page 27.
2 Source(s): Business Wire; Research and Markets; ID 1170631 Overview
Largest food delivery companies worldwide as of December 2020, by revenue (in million U.S.
dollars)
Revenue of the largest food delivery companies worldwide 2020

Revenue in million U.S. dollars

0 2,000 4,000 6,000 8,000 10,000 12,000 14,000 16,000

Meituan Waimai 13,730

Amazon Food 3,600

Grubhub Inc. 1,300

Delivery Hero 1,370

Uber Eats 1,200

Just Eat Plc 1,200

Doordash 1,000

Deliveroo 635

Zomato Media Pvt. Ltd. 205

Glovoapp23 SL 555

Postmates Inc. 500

Takeaway.com 495

Ele.me 157.3

Mr. D Food 4

Waiter.com 1.13

Note(s): Worldwide; December 2020

Further information regarding this statistic can be found on page 28.
3 Source(s): Insider Monkey; ID 1214205 Overview
Number of ghost kitchens in selected countries worldwide as of July 2020
Ghost kitchen count in selected countries 2020

8,000
7,500

7,000

6,000
Number of ghost kitchens

5,000

4,000
3,500

3,000

2,000
1,500

1,000 750

0
China* India* United States United Kingdom

Note(s): Worldwide, China, India, United Kingdom, United States; July 2020
Further information regarding this statistic can be found on page 29.
4 Source(s): PDFCOFFEE; Euromonitor; ID 1219624 Overview
Size of the online food delivery market across India from 2019 to 2020, with estimates until 2025 (
in billion U.S. dollars)
Market size of online food delivery in India 2019-2020, with estimates until 2025

14
12.7

12

10
Value in million U.S. dollars

4.35
4
2.9

0
2019 2020 2025*

Note(s): India; 2019 and 2020

Further information regarding this statistic can be found on page 30.
5 Source(s): Imarc; ID 744350 Overview
Funding of food tech companies in India from 2014 to 2019, by type (in million U.S. dollars)
Food tech funding in India 2014-2019, by type

Online food delivery Cloud kitchen Online table reservation

2,000

1,800
34
22
1,600
Funding in million U.S. dollars

1,400

1,200

1,000

800 1,672

600

400
0
200 4
66 165
3
28 12
10
0
12 129 81 89 102
0 60
2014 2015 2016 2017 2018 2019

Note(s): India; 2017 to 2019

Further information regarding this statistic can be found on page 31.
6 Source(s): BCG; Google; Tracxn Technologies; ID 1226907 Overview
Share of e-business funding in India from 2017 to 2019, by sector
Share of e-business funding in India 2017-2019, by sector

Share of total funding

0% 5% 10% 15% 20% 25% 30% 35% 40%

E-commerce 34%

Food tech and online grocery 14%

Digital logistics 13%

Fintech 10%

Note(s): India; 2017 to 2019

Further information regarding this statistic can be found on page 32.
7 Source(s): BCG; Google; PitchBook; ID 1223834 Overview
FOOD DELIVERY INDUSTRY IN INDIA

Food delivery providers

Most popular food delivery applications across India as of June 2020, by age
Popular food delivery apps India 2020 by age

16 to 24 years 25 to 34 years 35 to 44 years 45 to 54 years 55 years and above

450%

400%

350%
Share of respondents

300%

250%

200%

150%

100%

50%

0%
Swiggy Zomato Uber Eats Food panda Faasos Fast food delivery Deliveroo Dunzo
apps

Note(s): India; June 11 to 30, 2020; 16 years and older; 22,693 respondents; among 6,113 female and 16,580 male respondents
Further information regarding this statistic can be found on page 33.
9 Source(s): Rakuten Insight; ID 1149302 Food delivery providers
Revenue of food delivery apps in India from financial year 2017 to 2020, by company (in billion
Indian rupees)
Food delivery revenue India FY 2017-2020, by company

Zomato Swiggy

35

29.56
30

24.86
Value in billion Indian rupees

25

20

15 13.5 12.92

10

4.66 4.42
5 3.32
1.33

0
FY 2017 FY 2018 FY 2019 FY 2020

Note(s): India; FY 2017 to FY 2020

Further information regarding this statistic can be found on page 34.
10 Source(s): Inc42; ID 1053669 Food delivery providers
Most ordered dishes on Swiggy during the coronavirus (COVID-19) lockdown across India from
March to July 2020
Swiggy food orders COVID-19 lockdown India 2020

600,000
554,512

500,000

400,000
Number of orders

335,185 331,423

300,000

200,000

129,000 120,000

100,000 84,558

27,317

0
Chicken biriyani Butter naan Masala dosa Chocolate lava cake Birthday cake Gulab jamun Butterscotch mousse
cake

Note(s): India; March to July 2020

Further information regarding this statistic can be found on page 35.
11 Source(s): Swiggy; ID 1136826 Food delivery providers
Number of orders received by Zomato in the 1st half of financial year 2019 and 2020 (in millions)
Zomato's number of orders H1 FY 2019-2020

250

214

200
Orders in millions

150

100

55
50

0
H1 FY 2019 H1 FY 2020

Note(s): India; H1 FY 2019 and H1 FY 2020

Further information regarding this statistic can be found on page 36.
12 Source(s): Zomato; ID 1110238 Food delivery providers
Average user order frequency placed per month in Zomato during the 1st half of financial year 2019
and 2020
Zomato's monthly frequency of average user order H1 FY 2019-2020

4.0
3.6
3.5
3.1
3.0
Frequency of average user order

2.5

2.0

1.5

1.0

0.5

0.0
H1 FY 2019 H1 FY 2020

Note(s): India; H1 FY 2019 and H1 FY 2020

Further information regarding this statistic can be found on page 37.
13 Source(s): Zomato; ID 1118302 Food delivery providers
FOOD DELIVERY INDUSTRY IN INDIA

Customer behavior and opinions

Amount of money spent per food order on food delivery applications across India as of June 2020
Amount spent per order on food delivery apps India 2020

60%

51%
50%

40%
Share of respondents

30%

21%
20% 18%

10% 7%
4%

0%
Less than 200 Indian rupees 200 to less than 500 Indian rupees 500 to less than 800 Indian rupees 800 to less than 1000 Indian 1000 Indian rupees or more
rupees

Note(s): India; June 11 to 30, 2020; 16 years and older; 22,693 respondents; among 6,113 female and 16,580 male respondents
Further information regarding this statistic can be found on page 38.
15 Source(s): Rakuten Insight; ID 1149288 Customer behavior and opinions
Most popular foods ordered from food delivery apps across India as of June 2020, by age
Popular food ordered from food delivery apps India 2020 by age

Share of respondents

16 to 24 years 25 to 34 years 35 to 44 years 45 to 54 years 55 years and above

0% 50% 100% 150% 200% 250% 300% 350%

Fast food

Local cuisine

Snacks

Cakes, pastries, and dessert (including ice-cream)

Asian cuisine (excluding your own ethnic food)

Western cuisine (excluding fast food)

Coffee and other coffee-based drinks

Bubble tea and other tea-based drinks

Alcoholic beverages (beer, cocktails, spirits, wine, etc)

Others

Note(s): India; June 11 to 30, 2020; 16 years and older; 22,721 respondents; among 6,123 female and 16,598 male respondents
Further information regarding this statistic can be found on page 39.
16 Source(s): Rakuten Insight; ID 1149210 Customer behavior and opinions
Popular mealtime for ordering food from food delivery apps across India as of June 2020
Popular time for ordering food from food delivery apps India 2020

Share of respondents
0% 10% 20% 30% 40% 50% 60%

Dinner 57%

Lunch 38%

Afternoon snacks 31%

Late-night snacks 13%

In the mornings for breakfast 11%

Note(s): India; June 11 to 30, 2020; 16 years and older; 22,721 respondents; among 6,123 female and 16,598 male respondents
Further information regarding this statistic can be found on page 40.
17 Source(s): Rakuten Insight; ID 1149207 Customer behavior and opinions
Average monthly transacting users of Zomato during the 1st half of financial year 2019 and 2020 (in
millions)
Zomato's average monthly user transaction H1 FY 2019-2020

12
11.2

10

8
Users in millions

4 3.6

0
H1 FY 2019 H1 FY 2020

Note(s): India; H1 FY 2019 and H1 FY 2020

Further information regarding this statistic can be found on page 41.
18 Source(s): Zomato; ID 1118309 Customer behavior and opinions
FOOD DELIVERY INDUSTRY IN INDIA

Impact of the coronavirus

Online food delivery app usage after the coronavirus (COVID-19) lockdown across India as of June
2020, by age group
Food delivery app usage after COVID-19 lockdown India 2020 by age

16 to 24 years 25 to 34 years 35 to 44 years 45 to 54 years 55 years and above

450%

400%

350% 73%

300%
Share of respondents

76%
250%

200% 79%

150%
80%
100% 27%
24%
50% 21%
78% 20%
22%
0%
Yes No

Note(s): India; June 11 to 30, 2020; 16 years and older; 21,226 respondents; among 5,743 female and 15,483 male respondents
Further information regarding this statistic can be found on page 42.
20 Source(s): Rakuten Insight; ID 1149384 Impact of the coronavirus
Frequency of ordering restaurant food from food delivery apps after the coronavirus (COVID-19)
lockdown in India as of May 2020
COVID-19 impact on ordering restaurant food via apps India 2020

Cannot say 10% More than 4 times 3% 3-4 times 6%

1-2 times 16%

Will not order restaurant food for

delivery 65%

Note(s): India; May 2020; 8115 respondents; across 232 districts.

Further information regarding this statistic can be found on page 43.
21 Source(s): LocalCircles; ID 1126046 Impact of the coronavirus
Main reasons for decreasing orders through food delivery apps during the coronavirus (COVID-19)
pandemic across India as of June 2020
Reasons for decreasing orders from food delivery apps COVID-19 India 2020

Share of respondents
0% 10% 20% 30% 40% 50% 60%

I wanted to cook more for myself and my family now that I have more time to do so 52%

I have been affected by the economic impact of the COVID-19 pandemic and am trying to
39%
reduce unncessary expenses

I wanted to improve my diet and health during this period, and cut down on food deliveries 33%

My favorite/preferred food establishments were not available on the food delivery apps 19%

I preferred to order directly from the restaurant/food establishment as I wanted to cut out the
16%
middle man and support the business directly

The food delivery companies have increased their fees during this time 15%

Others 5%

Note(s): India; June 11 to 30, 2020; 16 years and older; 14,768 respondents; among 4,150 female and 10,618 male respondents
Further information regarding this statistic can be found on page 44.
22 Source(s): Rakuten Insight; ID 1149373 Impact of the coronavirus
Reasons for increasing orders through food delivery apps during the coronavirus (COVID-19)
pandemic across India as of June 2020,
Reasons for rising orders from food delivery apps COVID-19 India 2020

Share of respondents
0% 10% 20% 30% 40% 50% 60% 70% 80%

Closure of all restaurants and food and dining establishments, so dining out was no longer an
69%
option

I/my family was practicing social distancing and wanted to minimize our time outside of the
32%
home

I/my family was under quarantine and could not leave our home 23%

I enjoy a variety of food and food makes me happy during this period 18%

I had less time to cook than usual due to more responsibilities at home 17%

I cannot cook 9%

Others 1%

Note(s): India; June 11 to 30, 2020; 16 years and older; 4,338 respondents; among 1,148 female and 3,190 male respondents
Further information regarding this statistic can be found on page 45.
23 Source(s): Rakuten Insight; ID 1149348 Impact of the coronavirus
Usage of food delivery applications during the coronavirus (COVID-19) pandemic across India as of
June 2020
COVID-19 impact on food delivery apps India 2020

Share of respondents
0% 5% 10% 15% 20% 25% 30% 35% 40%

I stopped using food delivery apps 36%

I ordered less through food delivery apps 29%

I ordered more through food delivery apps 19%

No impact 9%

I never used food delivery apps 7%

Note(s): India; June 11 to 30, 2020; 16 years and older; 22,722 respondents; among 6,123 female and 16,599 male respondents
Further information regarding this statistic can be found on page 46.
24 Source(s): Rakuten Insight; ID 1149323 Impact of the coronavirus
Measures taken by restaurant operators during coronavirus (COVID-19) lockdown in September in
India in 2020
Restaurant measures during COVID-19 lockdown in India 2020

70% 66%

60%

50%
44% 43%
Share of respondents

40% 37%

30%

20% 18%

10%

0%
Reducing team size Changing the menu Starting delivery outlet Paycut Increasing menu prices

Note(s): India; September 1 to 15, 2020; 300 restaurant operators

Further information regarding this statistic can be found on page 47.
25 Source(s): POSist; ID 1226953 Impact of the coronavirus
FOOD DELIVERY INDUSTRY IN INDIA

References
Online food delivery market size worldwide from 2019 to 2023 (in billion U.S. dollars)
Market size of the global online food delivery sector 2020-2023

Description
Source and methodology information
The market size of the global online food delivery sector was 107.44 billion U.S. dollars in 2019. This figure was
Source(s) Business Wire; Research and Markets expected to grow to 111.32 billion U.S. dollars in 2020. The slow growth in 2020 was mainly due to the economic
slowdown across countries owing to the coronavirus pandemic and the measures to contain it. However, by
Conducted by Research and Markets
2023 the market was expected to have grown at a CAGR of 11.51 percent to reach 154.34 billion U.S. dollars.
Survey period 2019

Region(s) Worldwide

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Business Wire

Publication date May 2020

Original source www.businesswire.com

Website URL visit the website

Notes: 2020 and 2023 are forecast figures.

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27 References
Largest food delivery companies worldwide as of December 2020, by revenue (in million U.S.
dollars)
Revenue of the largest food delivery companies worldwide 2020

Description
Source and methodology information
Some of the largest food companies worldwide in 2020 included brands such as Amazon Food, Delivery Hero,
Source(s) Insider Monkey and Uber Eats. The revenue of Meituan Waimai, China's leading food delivery company and the leading food
delivery company worldwide, reached over 13 billion U.S. dollars in 2020.
Conducted by Insider Monkey

Survey period December 2020

Region(s) Worldwide

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Insider Monkey

Publication date December 2020

Original source insidermonkey.com

Website URL visit the website

Notes: n.a.

Back to statistic

28 References
Number of ghost kitchens in selected countries worldwide as of July 2020
Ghost kitchen count in selected countries 2020

Description
Source and methodology information
A ghost kitchen, otherwise known as a dark kitchen, cloud kitchen, or virtual restaurant is a restaurant that does
Source(s) PDFCOFFEE; Euromonitor not provide dine-in or takeaway services to customers. It is primarily virtual and is reliant on food delivery apps,
such as Grubhub , website/web portal orders, and/or calls to generate sales. As of July 2020, it was estimated
Conducted by Euromonitor
that China accounted for more than 7,500 ghost kitchens. Meanwhile, the United Kingdom had a much smaller
Survey period July 2020 estimate of 750 operational ghost kitchens.

Region(s) Worldwide, China, India, United Kingdom, United States

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by PDFCOFFEE

Publication date July 2020

Original source pdfcoffee.com

Website URL visit the website

Notes: *More than. The source notes that the figures are estimates that include
data from company reports. Figures include third-party ghost kitchens and
virtual restaurants.

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29 References
Size of the online food delivery market across India from 2019 to 2020, with estimates until 2025 (
in billion U.S. dollars)
Market size of online food delivery in India 2019-2020, with estimates until 2025

Description
Source and methodology information
In 2020, the Indian online food delivery market was worth around 4.35 billion U.S. dollars. This was another
Source(s) Imarc strong increase compared to the previous year, when the market size was around 2.9 billion U.S. dollars. Until
2025, the food delivery market was expected to reach a value of nearly 13 billion U.S. dollars.
Conducted by Imarc

Survey period 2019 and 2020

Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Imarc

Publication date April 2021

Original source imarcgroup.com

Website URL visit the website

Notes: n.a.

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30 References
Funding of food tech companies in India from 2014 to 2019, by type (in million U.S. dollars)
Food tech funding in India 2014-2019, by type

Description
Source and methodology information
In 2019, cloud kitchen start-ups in India received funding worth around 165 million U.S. dollars. It was the first
Source(s) BCG; Google; Tracxn Technologies time that cloud kitchen providers received more funding than online food delivery companies, which attracted
over two billion U.S. dollars in total between 2014 and 2019. The food tech segment is completed by online table
Conducted by BCG; Google; Tracxn Technologies
reservation providers which reached their peak in 2018 with 34 million U.S. dollars funding. Overall, 2018 had
Survey period 2017 to 2019 been the most successful year for food tech companies in terms of funding with a total of over 1.7 billion U.S.
dollars.
Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by BCG

Publication date January 2020

Original source Demystifiying the online food consumer in India 2020, page 14

Website URL visit the website

Notes: n.a.

Back to statistic

31 References
Share of e-business funding in India from 2017 to 2019, by sector
Share of e-business funding in India 2017-2019, by sector

Description
Source and methodology information
Between 2017 and 2019, e-commerce companies in India received over 30 percent of the total funding in e-
Source(s) BCG; Google; PitchBook businesses. Food tech companies and online grocery stores follow with a share of 14 percent. Fintech
companies attracted only ten percent of total funding.
Conducted by BCG; Google; PitchBook

Survey period 2017 to 2019

Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by BCG

Publication date January 2020

Original source Demystifiying the online food consumer in India 2020, page 12

Website URL visit the website

Notes: n.a.

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32 References
Most popular food delivery applications across India as of June 2020, by age
Popular food delivery apps India 2020 by age

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, Swiggy
Source(s) Rakuten Insight was the most popular food delivery app among respondents across all age groups. The second popular food
delivery app in the country was Zomato. oth companies also led the market in terms of revenue, employees or
Conducted by Rakuten Insight
range of operations.
Survey period June 11 to 30, 2020

Region(s) India
 onquering the streets: the rise of food delivery providers 
Number of respondents 22,693

Age group 16 years and older

Special characteristics among 6,113 female and 16,580 male respondents The concept of delivering food to private households or workplaces is not new to India. In fact, the famous
Dabbawalas of Mumbai started their business in 1890. Online platforms offering a wide range of delivery
Published by Rakuten Insight services came up between 2012 and 2014. In 2020, the online food delivery market was valued at over four
billion U.S. dollars and was expected to triple by 2025. Over the years, Zomato from Gurugram and Bengaluru-
Publication date July 2020 based Swiggy emerged as the two biggest players by attracting major funding deals and acquiring competitors.

Original source insight.rakuten.com

Website URL visit the website
 ew trends on the food delivery market  
Notes: Survey question: Which of these food delivery apps do you use most?
(You may choose up to two options) The survey was conducted among  he examples of Swiggy and Zomato show how food delivery emerged as the most important delivery service out
10,171 respondents aged 16 to 24 years old, 7,886 respondents aged 25 of a range of other services like grocery delivery or courier services . Within the food delivery industry, ghost
to 34 years old, 3,124 respondents aged 35 to 44 years old, 1,026 kitchens became the most important trend during the coronavirus (COVID-19) pandemic. These kitchens do not
respondents aged 45 to 54 year [...] For more information visit our Website have a sitting area or a counter, and produce food for delivery only.

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33 References
Revenue of food delivery apps in India from financial year 2017 to 2020, by company (in billion
Indian rupees)
Food delivery revenue India FY 2017-2020, by company

Description
Source and methodology information
During financial year 2020, the total revenue of food delivery company Swiggy amounted to approximately 30
Source(s) Inc42 billion Indian rupees. Its competitor Zomato reported a revenue of nearly 25 billion Indian rupees. Both
companies were having a tight race over the last years with Zomato leading in financial year 2019.
Conducted by Inc42

Survey period FY 2017 to FY 2020 Common to both companies was a heavy net loss. In financial year 2020, Swiggy reported losses of 39 billion
Indian rupees and Zomato reported losses of more than 24 billion Indian rupees.
Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Inc42

Publication date January 2021

Original source inc42.com

Website URL visit the website

Notes: n.a.

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34 References
Most ordered dishes on Swiggy during the coronavirus (COVID-19) lockdown across India from
March to July 2020
Swiggy food orders COVID-19 lockdown India 2020

Description
Source and methodology information
Between March and July 2020, the most ordered dish on the Indian food delivery platform Swiggy was chicken
Source(s) Swiggy biryani with over 550 thousand orders. Biryani was followed by the side dish butter naan as well as masala
dosa.
Conducted by Swiggy

Survey period March to July 2020 During the nationwide lockdown in India due to the coronavirus (COVID-19) pandemic from March to May 2020,
orders from food delivery platforms like Swiggy and Zomato shrank. After the lockdown, new work models such
Region(s) India as working from home boosted the demand again.

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Swiggy

Publication date July 2020

Original source blog.swiggy.com

Website URL visit the website

Notes: n.a.

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35 References
Number of orders received by Zomato in the 1st half of financial year 2019 and 2020 (in millions)
Zomato's number of orders H1 FY 2019-2020

Description
Source and methodology information
Zomato had an order volume of over 200 million during the first half of the financial year 2020, almost four times
Source(s) Zomato the volume of the previous year. The food delivery company offered its delivery services in about 500 cities
across India with over 200 thousand delivery partners at that time.
Conducted by Zomato

Survey period H1 FY 2019 and H1 FY 2020 Zomato is an Indian startup whose business is mainly restaurant aggregation and food delivery services. The
company was founded by Deepinder Goyal and Pankaj Chaddah in 2008.
Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Zomato

Publication date October 2019

Original source Zomato H1 FY2020, page 3

Website URL visit the website

Notes: India's financial year begins in April and ends in March. For example, FY
2017 started in April 2016 and ended in March 2017. The data doesn't
include value from Food@work.

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36 References
Average user order frequency placed per month in Zomato during the 1st half of financial year 2019
and 2020
Zomato's monthly frequency of average user order H1 FY 2019-2020

Description
Source and methodology information
Zomato recorded over three average user orders per month during the first half of the financial year 2020. The
Source(s) Zomato food delivery company offered its delivery services in about 500 cities across India with over 200 thousand
delivery partners at that time.
Conducted by Zomato

Survey period H1 FY 2019 and H1 FY 2020 Zomato is an Indian startup whose business is mainly restaurant aggregation and food delivery services. The
company was founded by Deepinder Goyal and Pankaj Chaddah in 2008.
Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Zomato

Publication date October 2019

Original source Zomato H1 FY2020, page 4

Website URL visit the website

Notes: India's financial year begins in April and ends in March. For example, FY
2017 started in April 2016 and ended in March 2017.

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37 References
Amount of money spent per food order on food delivery applications across India as of June 2020
Amount spent per order on food delivery apps India 2020

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, majority
Source(s) Rakuten Insight of respondents spent about 200 to 500 Indian rupees per food order. About 21 percent of respondents spent
less than 200 Indian rupees per order in the country.
Conducted by Rakuten Insight

Survey period June 11 to 30, 2020

Region(s) India

Number of respondents 22,693

Age group 16 years and older

Special characteristics among 6,113 female and 16,580 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: How much do you usually spend on one order on a food
delivery app? (price incl. delivery fee) One Indian rupee is equal to 0.011
euros and 0.013 U.S. dollars (as of August 2020).

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38 References
Most popular foods ordered from food delivery apps across India as of June 2020, by age
Popular food ordered from food delivery apps India 2020 by age

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, fast
Source(s) Rakuten Insight foods was the popular order from food delivery apps across all ages. However, about 59 percent of respondents
aged 55 years and above ordered local cuisine.
Conducted by Rakuten Insight

Survey period June 11 to 30, 2020

Region(s) India

Number of respondents 22,721

Age group 16 years and older

Special characteristics among 6,123 female and 16,598 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: Which type of cuisines/foods do you usually order on

food delivery apps? The survey was conducted among 10,187
respondents aged 16 to 24 years old, 7,892 respondents aged 25 to 34
years old, 3,127 respondents aged 35 to 44 years old, 1,028 respondents
aged 45 to 54 years, 487 respon [...] For more information visit our
Website

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39 References
Popular mealtime for ordering food from food delivery apps across India as of June 2020
Popular time for ordering food from food delivery apps India 2020

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, majority
Source(s) Rakuten Insight of respondents ordered food from food delivery apps mostly for dinner. Furthermore, about 38 percent of
respondents ordered food during lunch time in the country.
Conducted by Rakuten Insight

Survey period June 11 to 30, 2020

Region(s) India

Number of respondents 22,721

Age group 16 years and older

Special characteristics among 6,123 female and 16,598 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: For which mealtimes do you usually order from food
delivery apps?

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40 References
Average monthly transacting users of Zomato during the 1st half of financial year 2019 and 2020 (in
millions)
Zomato's average monthly user transaction H1 FY 2019-2020

Description
Source and methodology information
Zomato had over 11.2 million transacting users on a monthly average during the first half of the financial year
Source(s) Zomato 2020, a significant increase from the previous year. The food delivery company offered its delivery services in
about 500 cities across India with over 200 thousand delivery partners at that time.
Conducted by Zomato

Survey period H1 FY 2019 and H1 FY 2020 Zomato is an Indian startup whose business is mainly restaurant aggregation and food delivery services. The
company was founded by Deepinder Goyal and Pankaj Chaddah in 2008.
Region(s) India

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Zomato

Publication date October 2019

Original source Zomato H1 FY2020, page 4

Website URL visit the website

Notes: India's financial year begins in April and ends in March. For example, FY
2017 started in April 2016 and ended in March 2017.

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41 References
Online food delivery app usage after the coronavirus (COVID-19) lockdown across India as of June
2020, by age group
Food delivery app usage after COVID-19 lockdown India 2020 by age

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, about 80
Source(s) Rakuten Insight percent of respondents aged 25 to 34 years stated that they would continue to order food online even after the
social distancing measures was lifted.
Conducted by Rakuten Insight
In contrast, only 20 percent from the same age group would discontinue ordering food online after lockdown.
Survey period June 11 to 30, 2020

Region(s) India

Number of respondents 21,226

Age group 16 years and older

Special characteristics among 5,743 female and 15,483 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: Do you think you would continue ordering food deliveries
online as often even after restaurants and dining establishments are open
and social distancing measures are lifted? The survey was conducted
among 9,412 respondents aged 16 to 24 years old, 7,482 respondents
aged 25 to 34 yea [...] For more information visit our Website

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42 References
Frequency of ordering restaurant food from food delivery apps after the coronavirus (COVID-19)
lockdown in India as of May 2020
COVID-19 impact on ordering restaurant food via apps India 2020

Description
Source and methodology information
According to a survey by LocalCircles in May 2020, around 65 percent of respondents did not want to order
Source(s) LocalCircles restaurant food for delivery within 30 days after the coronavirus (COVID-19) lockdown got lifted. In contrast,
about three percent said they would order more than four times within this period.
Conducted by LocalCircles

Survey period May 2020 Consumer sentiment after the 2020 lockdown
The Indian government imposed a nationwide lockdown from March 25 to May 31, 2020. Similar to other
Region(s) India countries, India’s economy was hit hard by the measures with some industries such as tourism, hospitality, and
aviation nearly coming to a standstill . Consumer sentiment dipped from 106 in February to 44 in May 2020 in
Number of respondents 8115 rural areas. In urban areas, this dropped from 104 to 37 during the same time period. In terms of job security ,
the perception remained stable, whereas the confidence in the future financial situation decreased significantly
Age group n.a.
during the lockdown.
Special characteristics across 232 districts.
The food delivery industry: winner or loser of the crisis?
Published by LocalCircles Food delivery expected to boom during the lockdown period when eating out was restricted. However, a survey
by Rakuten in June 2020 showed that many Indians ordered less food and, instead, worked on their home
Publication date May 2020 cooking skills. Newspapers reported that the two major players on the delivery market, Swiggy and Zomato , had
to dismiss some of their drivers or reduced the salary. After the lockdown, when people got used to their “new
Original source localcircles.com
normal”, the food delivery market gathered pace again.
Website URL visit the website

Notes: Survey question: "Now that the lockdown has been relaxed, how would
you be ordering restaurant food via food delivery app from your
restaurants of choice in the next 30 days?"

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43 References
Main reasons for decreasing orders through food delivery apps during the coronavirus (COVID-19)
pandemic across India as of June 2020
Reasons for decreasing orders from food delivery apps COVID-19 India 2020

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, majority
Source(s) Rakuten Insight of respondents used food delivery apps less as they had more time to cook for themselves and their family due
to COVID-19 pandemic. About 39 percent of respondents stated that they ordered less through delivery
Conducted by Rakuten Insight
applications as they wanted to reduce unnecessary expenses.
Survey period June 11 to 30, 2020

Region(s) India

Number of respondents 14,768

Age group 16 years and older

Special characteristics among 4,150 female and 10,618 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: If you ordered less or stopped using food delivery apps :
Why did you decrease or stop your use of food deliver apps? (up to three
answers are allowed)

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44 References
Reasons for increasing orders through food delivery apps during the coronavirus (COVID-19)
pandemic across India as of June 2020,
Reasons for rising orders from food delivery apps COVID-19 India 2020

Description
Source and methodology information
As per the results of a survey on food delivery apps conducted by Rakuten Insight in June 2020, majority of
Source(s) Rakuten Insight respondents of used food delivery apps more often as India had imposed closure on all restaurants and dining
establishments due to the COVID-19 pandemic. About 32 percent of female respondents stated that they
Conducted by Rakuten Insight
ordered more through delivery applications as they practiced social distancing and wanted to minimize the time
Survey period June 11 to 30, 2020 spent outside the home.

Region(s) India

Number of respondents 4,338

Age group 16 years and older

Special characteristics among 1,148 female and 3,190 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: If you ordered more through food delivery apps: Why did
you increase your food delivery apps use during this time? (up to three
answers are allowed)

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45 References
Usage of food delivery applications during the coronavirus (COVID-19) pandemic across India as of
June 2020
COVID-19 impact on food delivery apps India 2020

Description
Source and methodology information
As per the results of a survey on Indian food delivery apps conducted by Rakuten Insight in June 2020, majority
Source(s) Rakuten Insight of respondents of both genders stopped using food delivery apps due to the coronavirus pandemic. About 29
percent of male and female respondents ordered food less through delivery applications in the country.
Conducted by Rakuten Insight

Survey period June 11 to 30, 2020

Region(s) India

Number of respondents 22,722

Age group 16 years and older

Special characteristics among 6,123 female and 16,599 male respondents

Published by Rakuten Insight

Publication date July 2020

Original source insight.rakuten.com

Website URL visit the website

Notes: Survey question: How did your food delivery app use change during the
COVID-19 pandemic?

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46 References
Measures taken by restaurant operators during coronavirus (COVID-19) lockdown in September in
India in 2020
Restaurant measures during COVID-19 lockdown in India 2020

Description
Source and methodology information
As of September 2020, around 66 percent of restaurant operators in India stated that they reduced the size of
Source(s) POSist their team during the lockdown caused by the coronavirus (COVID-19) pandemic. On the other hand, around 43
percent said that they started a delivery outlet to cope with the situation.
Conducted by POSist

Survey period September 1 to 15, 2020

Region(s) India

Number of respondents 300 restaurant operators

Age group n.a.

Special characteristics n.a.

Published by POSist

Publication date September 2020

Original source POSist restaurant industry and market evolution report 2020, page 5

Website URL visit the website

Notes: Research methodology on the bottom of the article in the original source.

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47 References