PRIVATE HIGH SCHOOL

GRADE -11 ENGLISH

SELF-SERVICE AND SUPERMARKET

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 Questions and answers
1. What is a supermarket?
2. What is the general purpose of supermarket?
3. How are the goods displayed in supermarket?
4. How are the goods of every description provided in supermarket?
5. How are the goods provided in supermarket?
6. What are some difficulties of supermarket?
7. How is a great number of goods display?
8. What devices are used in supermarket for the purpose of display?
9. What do perishable stuffs require?
10. Where are perishable foodstuffs and quick frozen fruit, vegetables and meat kept?
Why?
11. Why are perishable stuffs kept in the different refrigerated cabinets?
12. At what temperature are frozen fruits kept?
13. At what temperature are meat and fish kept?
14. At what temperature are dairy produce and provisions kept?
15. How is the problem of quick payment solved?
16. What is the modern cash register?
17. What does a modern cash register do?
18. What are some advantages of supermarket?
19. What are some disadvantages of supermarket?
20. After totaling the bill, what does cash register do?
21. Why do many people still prefer to be served by a small shopkeeper?

 Using the prompts given, write a very short paragraph.

1. The differences between a small traditional shop and a supermarket
- in small traditional hop – shopkeeper – takers care – payment – slow
- in supermarket there is self-service
- quick payment – by means of modern cash registers – saves time
- goods attractively displayed – supermarket
- prices fixed – no bargaining allowed
- in shops – prices – no fixed – customers – bargain
- this – makes customers happy
- fresh vegetables – fruits provided – supermarket
- in shop – customers – known to shopkeeper personally – delivers goods
to home
 Advantages of self-service
- problem – quick payment – solved y use – modern cash – registers –

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 - one such machine - called – automatic itemizing and changed register –
first records cost – each item – totals – bill
- also registers – sum given – payment – shoots out – right change – cup
near customer
- no waiting – served – like ordinary shops
- wide variety – choice – offered – customers
- pre-packed meat – vegetables – claimed – more hygienic
- prices fixed – bargaining not necessary
- shopping – said more streamlined – more economical
- these advantages – self – service

 How goods are kept in self-service supermarket

- In self-service supermarket – goods – every description – provided
attractively – hygienically – perfect condition
- This – to enable – serve herself – pay goods –minimum - delay
- Organizers – display - great number – goods – minimum space – covering
– anything
- They deal – perishable – food stuffs – required different range –
temperatures
- Many devices – used – purposes – display - self-service supermarkets
- Such devices – long lengths – adjustable shelves – rotating circular
shelves – islands – display stand – racks – multi tiered mobile stalls
- long lengths – adjustable shelves –to take various sizes- packs – racks –
tube foods
- Perishable foodstuffs – quick frozen fruits – vegetables – meat kept –
refrigerated self-service cabinets keep goods required – temperatures
- Frozen food – keep – zero degree Fahrenheit – meat – fish kept – 29-32
degree – dairy produce – provisions – kept 40-50 degrees

Self-service supermarket

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1. The number of shops, stores and supermarkets provide facilities for self-service.
2. The numbers of self-service supermarkets have increased enormously during the last few
years.
3. The general purposes of supermarkets are to provide goods attractively and hygienically
and in perfect condition, and minimized the time of delay waiting to be served.
4. One of the difficulties of the organizers of a supermarket is to display a great number of
goods in a minimum space without covering up anything.
5. For the purpose of display, many devices are used such as long length of adjustable
shelves, island of display stands racks for tube foods and multi-tiered mobile stalls.
6. The customer can serve herself and they pay for goods with the minimum of delay.
7. The problem of quick payment has been solved by the use of modern cash registers.
8. The organizers of a supermarket must display a great number of goods in a minimum
space without covering up anything.
9. They must deal with perishable foodstuffs requiring different ranges of temperature.
10. They must arrange a speedy flow of customers past the cash registers without overtaxing
the operators.
11. For the purposes of display, long lengths of adjustable shelves, rotating circular shelves,
islands of display stands, racks for tubed foods, and multi-tiered mobile stalls are used.
12. Perishable foodstuffs and quick frozen fruit, vegetables and meat are kept in refrigerated
self-service cabinets.
13. Zero degree Fahrenheit for frozen food.
14. 28-32 degrees Fahrenheit for meat and fish,
15. 40-50 degrees Fahrenheit for dairy produce and provisions.
16. The problem of quick payment has been solved by the use of modern cash registers. 
17. Modern cash register is called the Automatic Itemizing and Change Computing Cash
Register.
18. First records the cost of each item and totals the bill. Then it also registers the sum given
payment, and shoots out the right change into a cup near the customer.
19. Some of the advantages of self-service.
- There is no waiting to be served.
- There is a wide variety of choice.
- It is claimed that pre-packed meat and vegetables are hygienic.
- Shopping is more "streamlined" and more economical.
- It is convenient to buy things.
- The prices are fixed.
- Foods are good for health.
- A wide variety of goods are displayed attractively and hygienically.
- The service is quick.

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 - It saves our time.
- The place is neat and tidy.
- It provides different kinds of goods in one place.
- It attracts people.
20. Many people still prefer to be served by a small shopkeeper.
21. Customers know them personally and will deliver goods to their homes.

Study the following paragraphs and rewrite THREE paragraphs on “A VISIT TO A

SUPERMARKET”

“A VISIT TO A SUPERMARKET”

Supermarkets are important parts of our lives. Now that less and less people live
in the country side and grow their own food, and more and more people live in cities
and need food to be shipped to them, people could hardly survive without
supermarkets. A cross section from all generations visits the supermarket at least once
or twice a week. Some people even visit the super market once a day – sometimes
because it is their social entertainment. Every super market has its own method of
organization and arrangement.

  I visited Junction Square Super Market, a wellknown supermarket a week ago.

there were shopping carts outside next to the entrance doors of the stores. When I
stepped inside the doors of the store, I felt like I was inside a refrigerator. The items
that made up the displays that greet customers just inside the door, and the isles were
organized. First impressions are always important and can be hard to forget. When I first
entered Junction Square Super Market, I was greeted by a rather pleasant display of
plants arranged on carts. My eyes also were drawn to a stack of dark blue Pepsi boxes. A
fundamental principle of marketing struck me. The marketers know that when people
see a product everywhere they go they are likely to be subconsciously influenced into
buying the product. I also realized that when many people go to a supermarket they
either forget their shopping list or do some inspirational shopping, leading them to buy
things that catch their eyes. Therefore, mixing a product into an attractive display that
greets shoppers when they enter a store is an excellent marketing strategy. People from
all different generations need to go to the supermarket. However, every generation
usually prefers a specific super market. At Junction Square Supermarket, I found out that
their customers come from all generations. Besides the goods on the shelves the way
that a super market organizes its products into isles is the most important thing that
distinguishes one supermarket from the other. I noticed that perishable foodstuffs and

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quick frozen fruit, vegetables, meat, fish, and dairy produce and provisions kept in the
refrigerated self-service cabinets. I walked all the way from the back of the super
market, and I found on my left milk, more frozen food, and juices. Reaching the end of
my tour I found next to the bread some fresh cheese. Starting from isle thirteen the
items were full of school supplies, magazines, books, and gift cards. Between the isles
thirteen and twelve there are bottles of water. Isle twelve is full cleaning stuff and some
plates created for children. The next isle was for animal supplies and their needs. Isle
ten was the pharmacy section, full of beauty products, medicines, toothpastes, and
shampoo. Isle nine was my personal favorite isle, with its array of delicious chips and
cookies. The next isle was full of juices and frozen foods such as macaroni, French fries,
and burgers. Continuing on to the next isle, I also found frozen food everywhere with
some ice cream. The next isle, which seems to appeal to a lot of people given the
number of adults browsing in it, was full of alcoholic drinks. Isle five is full of Pepsi,
Sprite, and other kinds of soft drinks. The next isle was for cooking oils and also sold salt
and pepper. Isle three, two, and one are the best for people who love to cook: I found
all the cooking supplies over there. The cash register is just between the entrance and
exit, making is easy to find. On the other hand, I found water in the middle with some
chips. Starting from the isle fifteen, I saw vegetables on the left and sauces on the right.
All the way back I discovered a lot of fresh food. Isle fourteen was full of tissues,
magazines, glasses, and some shampoo. The next isle was full of cleaning powders
mostly as well as some light bulbs. Isle twelve was for animal food as well as other pet
supplies and some school supplies. Isle eleven and isle ten contained similar items:
shampoos, pampers, and creams. Then isle nine and eight were full of Pepsi, Redbull,
Monster, and alcoholic drinks. Isle seven was frozen food and ice cream. The next isle
was full of frozen food as well, plus chocolates, hard candies, and bottled water. Isle five
contained cookies, sliced bread, Cheez-Its, peanut butter, and strawberry jam. The next
isle, isle four, was designated for kitchen supplies as well as salt and pepper. Isle three
was the pharmacy isle, full of medicines. Isle two was for different kinds of sauces and
some low priced frozen macaroni. The last isle I walked down, isle one, contained baked
goods, some drinks, and all kind of cheeses.
I would make one recommendation for this store. They should bring more
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---------------------------------------------------------------------------------------------------. I think that
they will continue to bring more customers into their stores in the future if they
continue their good work.

Supermarket Shopping

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Shopping in supermarkets is something we do every week. It is a quick and easy way to buy the
food and other goods that we need. In larger stores we can buy food, televisions, kettles,
clothing and products used for gardening.

People go to supermarkets because of the guarantee that the food is fresh. There is a great
variety of choice. It can also be good value as supermarkets buy in bulk and so can reduce the
price of products. Self-service stores can be meeting places for friends. On a hot day you can
shop in a cold environment. A number of stores have a cafe next to the food hall. Customers
can get a snack, hot drinks or enjoy a hot meal. The customer toilet facilities are excellent and
they have special toilets for the disabled.

The different products that are sold can be kept in freezers, cool cabinets, stacked on shelves or
covered with see through plastic to protect the produce. Fresh fish is displayed on cold slabs.
An assistant will weigh and wrap the fish that you want to buy. At the checkout counter
assistant will serve you again.

PRACTICE

1. Write three paragraphs on “A VISIT TO A SUPERMARKET” not more than 300 words.
2. You are Chit Chit. You live in No 1, Moe Kaung Road, Yankin, Yangon. Write a letter to
your friend Ko Ko who lives in Pyay, telling him about a popular supermarket in
Yangon you went recently.
3. You are Wut Hmone. You live in No 1, Moe Kaung Road, Yankin, Yangon. Write a letter
to your friend Kim Jong Kook who lives in Dawbon, telling him some advantages and
disadvantages of shopping at a supermarket.
4. You are Jennie. You live in No 1, Moe Kaung Road, Yankin, Yangon. Write a letter to
your friend Lisa who lives in Hlaing Tharyar, telling him some reasons those make you
like shopping at a supermarket.

 ________________________________________________________THAN SOE