Product Development Manageent

Stasiun Pengisian
Kendaraan Listrik
Umum (SPKLU)
Selina Astiri
29120184
EMBA63
Product Overview

SPKLU is an infrastructure that supports charging electrical energy

for electric vehicles, launched in the late of 2019 by PT PLN
 Feasibility: High

Big Funding
PLN experienced loss, but the government provides cash injection when needed

Strong R&D in electricity field

The only company that manage all aspects of electricity in Indonesia.

In charge of the upstream supply chain

Safe resource of supply

Succeed in developing similar product: SPLU

Stasiun Pengisian Listrik Umum provide low power and consumers are
mostly 'pedagang kaki lima'
 Supporting Regulations
Perpres No. 55 Tahun 2019, tentang Percepatan Program
Kendaraan Bermotor Listrik Berbasis Baterai (Battery
Electric Vehicle) untuk Transportasi Jalan
Kebijakan Pemerintah terkait Pembatasan Kendaraan
Bermotor (ICE) dan Pengurangan Emisi Sektor Transportasi

Ecosystem of the Electric Vehicle,

which is basically the future
It is the most go-green solution and provide more
fuel efficieny than BBM

Duplicate SPBU Pertamina business

model
SPKLU will replace SPBU very soon

Viability: High
Desirability: High Availability
SPKLU will be everywhere in roads. The plan is to

Middle to High
have 98.000 SPKLU by 2030

More Economist than Gas

the current price is IDR 1,650 per 1 kWh

Public prefer eco-friendly option

Public raise awareness on this issue

.. but Slow Charging

3 hours if using a regular charger, or 1 hour if using
a fast charger.
People will have other option to charge at home in
the future or change the battery
THANK YOU